Arealifting

What Arealifting does

AreaLifting is an Italian manufacturer of vertical mobility solutions headquartered in Sorbolo Mezzani (Parma), Italy, operating under the legal entity Lifting Italia Srl. Founded in 2003 by three partners with over 30 years of vertical mobility experience, the company designs and manufactures home lifts (mini-elevators), open platforms, and related vertical mobility equipment, producing its own mechanical, electronic, and design components in-house at a single Parma facility. Its product portfolio consists of 7 product lines spanning travel ranges from 0.5m to 20m, including the hydraulic InDomo (up to 20m, 500kg capacity), the electric screw-driven Simplift and DomoFlex (MRL homelifts up to 15m, 400kg), the premium tactile-finish Chroma platform, the panoramic IconLift, and the entry-level EasyPlat and DomoStep open platforms. The company also offers the proprietary SENTINEL remote monitoring module and the Cross metal frame structure as add-ons. Cumulative installed base exceeds 22,400 units across 50 countries.

The company operates an exclusively indirect go-to-market: all products are sold through a global network of certified partner installers who manage commercial relationships with end customers, installation, and ongoing maintenance. AreaLifting supports partners through the AreaLifting Academy (technical training), SENTINEL remote diagnostics, sales materials, and a 5-year manufacturer warranty — substantially above the 12-month legal minimum. Primary customer segments are lift professionals and elevator operators, with secondary reach into construction companies, architects/designers, and end property owners. Revenue is generated primarily through hardware sales (mini-elevators, platforms, spare parts) with ancillary income from technical training services.

In 2025, AreaLifting executed a notable product and infrastructure refresh: new DomoStep with screw-nut drive, Link modular cabin, MYDOMO2 and SLIM door systems, a new customer portal, the AreaLifting Academy of Assembly, and a new showroom. The company also participates in industry events such as Interlift 2025 and ANACAM Tour 2026. The company is privately held by its founding partners with no disclosed external funding and has maintained the same corporate structure since 2003.

Name

Arealifting

Legal name

Lifting Italia Srl

Website

https://arealifting.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

51–100 employees

Short description

AreaLifting (Lifting Italia Srl) is an Italian manufacturer of home elevators, mini-elevators, and open platforms, designing and producing mechanics, electronics, and design in-house. Founded in 2003 in Parma, the company sells exclusively through a certified partner installer network across 50 countries.

Ownership category

akta.pro rank

Product category

Home Elevators

NAICS

Elevator and Moving Stairway Manufacturing (333921)

akta.pro primary industry

Elevator, Escalator & Vertical Transportation Installation/Service (IMAFALAI)

akta.pro secondary industries

Stair Lifts, Platform Lifts & Residential Elevator Services (HSABAJAD), Accessibility & Platform Lift Service (Wheelchair/Vertical Platform Lifts) (BPABAIAI), Elevator, Escalator & Lift Maintenance (IMAIABAF)

Keywords

• Home elevators
• Vertical mobility
• Platform lifts
• Residential lifts
• Mobility equipment

Headquarters

HQ city

Sorbolo

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Mini Elevator and Home Lift Sales: Sale of manufactured vertical mobility equipment including mini elevators, home lifts, and open platforms. Products are sold to certified partner installers who then provide installation and commercial services to end customers.
2. Spare Parts and Service: Replacement parts and technical support services for installed equipment. The company offers a dedicated spare parts portal and service support.
3. Technical Training Services: Academy training programs for installer technicians covering installation, maintenance, and product technology.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

AreaLifting designs and manufactures home elevators (mini-elevators) and open vertical mobility platforms for residential use, including the InDomo and Simplift home elevators and the DomoFlex, EasyPlat, and Open platform systems. Products are sold exclusively through a network of certified partner installers (vetted via the AreaLifting Academy) rather than directly to end consumers. The company is headquartered in Sorbolo Mezzani (Parma), Italy and was founded in 2003 under the legal entity Lifting Italia Srl.

Product overview

AreaLifting is a manufacturer of vertical mobility solutions (home lifts and open platforms) that designs and produces its own mechanics, electronics, and design in-house in Parma, Italy. The product portfolio consists of 7 product lines split into two main categories: (1) Home Lifts/Mini-ascensori — InDomo (hydraulic, up to 20m), Simplift (electric screw-drive, up to 15m), DomoFlex (electric screw-drive, panoramic half-height, up to 15m), Chroma (premium half-height with tactile finishes, up to 13m), and IconLift (continuous glass structure); and (2) Open Platforms/Piattaforme Aperte — Open (versatile half-height platform, up to 3.60m), EasyPlat (pre-assembled in 2 pieces, up to 3m), and DomoStep (entry-level, pre-assembled in one piece, up to 1.3m). All products are supported by a complementary add-on ecosystem including SENTINEL (proprietary remote monitoring and diagnostics module) and the Cross metal frame structure. AreaLifting differentiates itself through vertical integration — designing and manufacturing all mechanical, electronic, and design components internally — and backs this with a 5-year manufacturer warranty (up from the standard 12-month legal warranty).

Differentiator

Problem solved

Functional benefit

Brands

• SENTINEL: Proprietary remote monitoring module enabling remote diagnostics, assistance, and service for installed equipment.
• AreaLift Academy

Products and services

• InDomo Home elevator (mini-elevator) designed for residential installations, sold through certified partner installers to homeowners.
• Simplift Home elevator (mini-elevator) designed for residential installations, sold through certified partner installers to homeowners.
• DomoFlex Configurable platform lift designed for residential vertical mobility, sold through certified partner installers to homeowners.
• EasyPlat Platform lift designed for residential vertical mobility, sold through certified partner installers to homeowners.
• Open Open vertical mobility platform designed for residential use, sold through certified partner installers to homeowners.
• DomoStep Step / structural accessory for the AreaLifting home elevator product line, sold through certified partner installers to homeowners.

Quantifiable outcome

• 5-year warranty on all products (vs standard 12-month legal warranty)
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Lifting Italia SrlcoreOthersParent company and brand licensor. Lifting Italia Srl (CF e PI 02277680340) is the legal entity that owns the AreaLifting brand. The company was founded in 2003 and operates as Lifting Italia, with the AreaLifting brand representing the combination of Lifting Italia's experience with Arealift's innovation.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Savaria Corporation: Canadian manufacturer of accessibility products including home elevators, stair lifts, and platform lifts. Directly comparable product line (residential elevators and lifts), similar distribution through dealers/installers, and overlapping customer segment in aging-in-place/accessible home modifications.
• Stannah: UK-based family-owned manufacturer of stairlifts, homelifts, and platform lifts. Highly comparable to AreaLifting as a specialist residential vertical mobility manufacturer with similar product breadth (stairs, home lifts, platforms) and European manufacturing heritage.
• Garaventa Lift: Swiss/Canadian accessibility lift manufacturer specializing in home elevators and platform lifts. Comparable as a specialist residential lift manufacturer with similar product categories and distribution through certified dealers/installers in North America and Europe.
• Handicare (now Savaria): Originally a Norwegian accessibility company (stairlifts, homelifts, ceiling hoists) acquired by Savaria. Comparable range of residential mobility products serving similar aging-in-place and accessibility end markets.
• Cibes Lift Group: Swedish manufacturer of screw-driven home lifts and platform lifts sold globally through certified dealer/installer networks. Closely comparable to AreaLifting in technology (screw-driven homelifts), business model (channel partners), and customer segment (residential accessibility).
• Aritco Lift: Swedish manufacturer of home lifts and platform lifts with proprietary screw-driven technology, sold via dealer network across Europe and Asia. Direct peer given shared focus on design-forward residential lifts, screw drive technology, and similar travel/capacity ranges.

Broad incumbents

• TK Elevator (ThyssenKrupp): Global elevator manufacturer offering a range of residential and accessibility lifts alongside its commercial business. Broad incumbent comparable through overlapping product categories and global installation/service footprint.
• Otis Worldwide: World's largest elevator manufacturer with broad portfolio including some residential/home lift offerings (e.g., Otis Home Edition). Comparable as elevator manufacturer with global service network, though AreaLifting is far more specialized in residential/low-rise segment.
• KONE Oyj: Finnish global elevator manufacturer with growing residential and accessibility offerings. Comparable as incumbent elevator company with global service network, though its core focus is commercial high-rise.
• Schindler Group: Global elevator and escalator manufacturer offering a broad portfolio including residential solutions. Comparable as incumbent elevator manufacturer with global reach, but competes in AreaLifting's niche only as a broad-line player rather than specialist.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arealifting