IROBI
IROBI is the automation division of Italian private firm Maicopresse S.p.A., designing and commissioning customized robotic cells, lubricators, ladles, and extractors for the die-casting and thermoplastic sectors, with official integrator status across KUKA, ABB, and FANUC.
- Company typePrivate
- Founded1985
- HeadquartersBorgosatollo, Italy
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What IROBI does
IROBI is the industrial-automation division brand of Italian private company Maicopresse S.p.A., specializing in customized automation systems for the die-casting and thermoplastic sectors. Founded in 1985 as IROBI S.R.L. and re-integrated in 2025 as a division of Maicopresse, the company operates from Borgosatollo (Brescia), Italy, with a workforce of approximately 40 employees. IROBI designs, engineers, and commissions complete robotic cells and peripheral automation equipment, holding official integrator status with the three leading global industrial robot manufacturers — KUKA, ABB, and FANUC — which it integrates alongside its own proprietary product lines: Lubrifond (sprayers/lubricators), Almatic (linear ladles), Rotobras (compact rotary ladles), and Robifond (rotary extractors). The technical stack is electromechanical and PLC-controlled, with brushless servomotors and gear-driven kinematics rather than AI-driven control systems.
The company's commercial model is enterprise field sales: each project is custom-engineered from feasibility study through installation and commissioning, with quote-based pricing and multi-year contract structures. Revenue derives from two streams — hardware sales of automation equipment and robotic cells, and recurring technical services including maintenance, spare parts (served from an automated vertical warehouse), and engineering design support. IROBI serves more than a dozen end-markets (automotive as primary, plus plumbing/termoidraulica, electrical, aerospace, cutlery, furniture, lighting, household goods, appliances, medical, technical articles, construction, and toys), reaching customers primarily in Europe with active prospecting in Germany, Turkey, and Brazil via the Euroguss, ANKIROS, and FENAF trade shows. The company is ISO 9001 certified (Bureau Veritas / Accredia) and all complete robotic cells carry CE marking.
IROBI reports 390+ delivered projects and a 90% quality certification rate. As a wholly owned division of Maicopresse S.p.A. — itself a global leader in die-casting and plastic injection machinery founded in 1975 — IROBI is self-funded, with no external venture, private equity, or public ownership, and no disclosed revenue. The 2025 corporate restructuring into the Maicopresse brand, combined with the 2024 international trade-show expansion and the December 2023 website relaunch, indicates a consolidation-and-brand-reinforcement phase rather than an aggressive growth phase.
IROBI firmographics
Firmographics- Name
- IROBI
- Legal name
- Maicopresse S.p.A.
- Website
- https://irobi.it
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Short description
- IROBI is the automation division of Italian private firm Maicopresse S.p.A., designing and commissioning customized robotic cells, lubricators, ladles, and extractors for the die-casting and thermoplastic sectors, with official integrator status across KUKA, ABB, and FANUC.
- Ownership category
- akta.pro rank
IROBI industry classification
Industry- Product category
- Industrial Automation Equipment
- NAICS
- Relay and Industrial Control Manufacturing (335314)
- SIC
- Electronic Components & Accessories (3670)
- akta.pro primary industry
- Filling & Dosing Machines (Liquid/Powder/Solid) (IMAHAOAF)
Keywords
Where IROBI is headquartered
LocationHeadquarters
- HQ city
- Borgosatollo
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
IROBI business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Automation Systems and Equipment Sales: Sale of industrial automation equipment including lubricators, ladles, extractors, robots, and complete robotic cells for die-casting and thermoplastic sectors. Equipment is customized to customer specifications and includes integration with third-party robot brands (KUKA, ABB, FANUC).
- Technical Services and Support: Post-sale technical assistance, maintenance services, spare parts supply, and engineering/design services for custom robotic cell development. Services include remote teleservice, on-site support, preventive maintenance programs, and spare parts availability from automated vertical warehouse.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Automation Solutions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
IROBI product offering
Product offeringCore offering
IROBI designs, manufactures, and integrates customized industrial automation systems for die-casting and thermoplastic manufacturers. Its portfolio includes proprietary lubricators/sprayers (Lubrifond series), automatic ladles (Almatic, Rotobras), rotary extractors (Robifond), Cartesian and anthropomorphic robots (KUKA, ABB, FANUC), and complete CE-certified robotic cells, supported by engineering services from feasibility study through installation and post-sale technical assistance.
Product overview
IROBI is the automation division brand of Maicopresse S.p.A., specializing in industrial automation systems for die-casting and thermoplastic sectors. The product portfolio consists of two main categories: (1) Die-casting automation including LUBRIFOND series sprayers, ALMATIC/ROTOBRAS automatic ladles, ROBIFOND rotary extractors, 6-axis anthropomorphic robots (KUKA, ABB, FANUC), and complete robotic cells with CE certification; (2) Plastic automation featuring cartesian robots, anthropomorphic robots, and peripheral systems (labeling, IML, sprue cutting, conveyors). Supporting accessories include spray heads, smoke extraction hoods, release agent systems, and part checking vision systems. The company offers complete customized robotic cells for the entire production cycle.
Differentiator
Problem solved
Functional benefit
Brands
- Lubrifond: Sprayer/lubricator series for die lubrication and drying with cartesian movement for die-casting machines from 150 to 2800 tons.
- Almatic
- Rotobras
- Robifond
Products and services
- LUBRIFOND Series Sprayers
Quantifiable outcome
- 90% quality certification rate
- +1 more outcomes
Companies that use IROBI
Customer profileSegments13 records
Ideal customer profiles1 record
IROBI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
IROBI partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and core.
- Maicopresse S.p.A.flagshipIROBI is a brand of the automation division of Maicopresse S.p.A., established in 1975 and among the major global leaders in die-casting and plastic injection machinery. Maicopresse provides corporate backing, resources, and complementary product lines to IROBI automation division.
- KUKAcoreOfficial integrator partner for KUKA anthropomorphic robots used in IROBI robotic cells for die-casting and plastic automation applications. KUKA robots provide 6-axis movement capabilities with extreme flexibility and precision for complex part manipulation.
- ABBcoreOfficial integrator partner for ABB anthropomorphic robots integrated into IROBI robotic cells. ABB robots are used for extraction, handling, and manipulation operations in automation systems.
- FANUCcoreOfficial integrator partner for FANUC anthropomorphic robots incorporated into IROBI automation solutions for die-casting and plastic sector applications.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
IROBI competitors and assessment
Company assessmentBroad incumbents
- Comau: Italian-headquartered industrial automation and robotics integrator serving automotive and industrial customers globally. Comparable as a broader automation/robotics systems provider, though Comau operates at significantly larger scale and across more verticals.
- Stäubli Robotics: Swiss-based global manufacturer of industrial robots (including for plastics, painting, and cleanroom applications). Comparable as a robot OEM competing for the same plastic-automation and foundry-automation opportunities IROBI addresses.
- ABB Robotics: Global robot manufacturer and IROBI's official integration partner. Overlaps in industrial robotics for die-casting and general manufacturing automation; competes broadly in robotic cells worldwide.
- KUKA: German global robot manufacturer and IROBI's official integration partner. Overlaps with IROBI at the robotic-cell layer; KUKA is a supplier as well as a broader-market incumbent offering its own cell solutions.
- FANUC: Global robot and CNC manufacturer, IROBI's third official integration partner. Overlaps with IROBI in robot supply for industrial cells; broad incumbent in factory automation.
Direct peers
- Colosio Srl: Italian manufacturer of die-casting and plastic-injection machinery with automation capabilities, serving similar mid-market industrial customers in the same geographies as IROBI.
- Bühler Die Casting: Swiss global leader in die-casting equipment and complete cell automation. Comparable as a full-line die-casting machinery and automation provider to automotive and industrial OEMs worldwide.
- Frech GmbH: German die-casting machine and automation systems manufacturer serving automotive and industrial die-casting customers. Comparable as a European die-casting equipment peer with integrated automation.
- Idra Group: Italian die-casting machine specialist supplying cold- and hot-chamber die-casting equipment and automation solutions to global automotive and industrial customers. Comparable product range and customer overlap with IROBI.
- Italpresse Gauss: Italian manufacturer of die-casting machines and automated cells serving the same foundry and automotive customers as IROBI. Directly comparable as a domestic competitor in die-casting equipment with integrated automation offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
IROBI social profiles
Digital presenceIROBI compliance and trust
Trust signalCompliance2 records
IROBI financial estimates
Financial estimateRevenue estimate
Valuation estimate
IROBI leadership team
Management profileNumber of profiles
IROBI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IROBI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IROBI
What does IROBI do?
IROBI designs, manufactures, and integrates customized industrial automation systems for die-casting and thermoplastic manufacturers. Its portfolio includes proprietary lubricators/sprayers (Lubrifond series), automatic ladles (Almatic, Rotobras), rotary extractors (Robifond), Cartesian and anthropomorphic robots (KUKA, ABB, FANUC), and complete CE-certified robotic cells, supported by engineering services from feasibility study through installation and post-sale technical assistance.
Is IROBI a public or private company?
IROBI is a private company. It is classified as corporate owned and is currently operating.
When was IROBI founded?
IROBI was founded in 1985.
Where is IROBI based?
IROBI is headquartered in Borgosatollo, Italy, in the Europe region.
How does IROBI make money?
Two revenue lines are on record. Automation Systems and Equipment Sales are the primary driver. The others are technical Services and Support.
Who are IROBI's main competitors?
Broad incumbents on record are Comau, Stäubli Robotics, ABB Robotics, KUKA and FANUC. Direct peers are Colosio Srl, Bühler Die Casting, Frech GmbH, Idra Group and Italpresse Gauss.
Does IROBI have an API?
No public API is recorded for IROBI.
What industry is IROBI in?
IROBI's product category is Industrial Automation Equipment. Its primary akta.pro industry code is IMAHAOAF, Filling & Dosing Machines (Liquid/Powder/Solid). Its NAICS code is 335314 and its SIC code is 3670.