What OPDEA does

OPDEA (Obra Social del Personal de Dirección) is a Buenos Aires-headquartered Argentine obra social — a regulated, nonprofit private health insurance fund — founded in 1972 to provide medical coverage to management-level personnel and their families. Operating under the oversight of the Superintendencia de Servicios de Salud, OPDEA serves approximately 20,000+ affiliated members across 400+ localities and 200+ cities through 14 physical branches in 7+ provinces (Buenos Aires/CABA, Córdoba, Mendoza, Santa Fe, Tucumán, San Luis, Río Negro, and Entre Ríos), with the corporate channel anchored by long-tenured enterprise clients concentrated in the Argentine Food & Beverage sector (Nestlé, Danone, Paladini, Swift, Bagley, and others).

The product portfolio centers on five tiered subscription plans (Plan 03, 04, 10, 12, 15) ranging from essential to maximum coverage, all including 24/7 emergency home visits, 100%-covered general dentistry, individual hospitalization rooms, optical coverage, and travel assistance. Underlying this is a digital platform comprising a native iOS/Android mobile app (with an offline-capable digital credential), the Autogestión member self-service portal, the Llamando al Doctor video consultation service (24/7 across all plans), an online mental health service (Salud Mental), and parallel self-service portals for providers (Autogestión Proveedores, including ARCA QR digital invoicing) and corporate clients (Autogestión Empresas). The provider network spans 50,000+ professionals and 400+ care centers.

Revenue is generated through recurring monthly subscription premiums paid by individual/family members and by corporate accounts, with five-tier pricing not publicly disclosed. Go-to-market is hybrid: direct-to-consumer acquisition via website, 24-hour call center, and WhatsApp advisors; inside-sales via commercial advisory lines; and enterprise field sales with dedicated account executives for corporate contracts. Marketing is supported by an organic content/blog (Bienestar), active Instagram/Facebook/LinkedIn presence, and a "Referí y Ahorrá" referral program that gives existing members a 25% invoice discount per successful referral.

Name

OPDEA

Legal name

Obra Social del Personal de Dirección

Website

https://opdea.org

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Short description

OPDEA is an Argentine nonprofit obra social founded in 1972, providing tiered health insurance plans to ~20,000+ management-level personnel and their families across Argentina via a 14-branch network, a 50,000+ provider directory, and a digital platform of mobile app, video consultations, and self-service portals.

Ownership category

akta.pro rank

Product category

Health Insurance

NAICS

Direct Health and Medical Insurance Carriers (524114)

SIC

Hospital & Medical Service Plans (6324)

akta.pro primary industry

CO-OP / Nonprofit Individual Market Plans (HLAEABAH)

Keywords

• Health insurance plans
• Obra social services
• Corporate health benefits
• Video medical consultations
• National medical coverage

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices14 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Health Insurance Premiums (Cuotas de Planes de Salud): OPDEA generates revenue primarily through recurring monthly premiums charged to members for their chosen health insurance plan. Plans are offered at five tiers (Plan 03, 04, 10, 12, 15) with escalating coverage levels. Both individual/family members and corporate employees pay regular subscriptions. Premium pricing is quote-based and varies by plan, subscriber profile, and group size.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

OPDEA sells five tiered health insurance plans (Plan 03, 04, 10, 12, 15) providing national medical coverage for individuals, families, young adults, and corporate clients in Argentina. Plans cover emergency services, hospitalizations, dentistry, laboratory, radiology, optics, and include 24/7 video consultations and digital credentials via a mobile app. The organization is supported by a digital self-service ecosystem (member, provider, and corporate portals) and a nationwide network of 50,000+ providers and 400+ care centers.

Product overview

OPDEA (Obra Social del Personal de Dirección) is an Argentine health insurance fund (obra social) serving management-level employees and their families across Argentina. The offering consists of five tiered health plans (Plan 03 through Plan 15) ranging from essential to maximum coverage, supported by digital self-service infrastructure including a mobile app (iOS/Android), an Autogestion member portal, provider and corporate self-service portals, a videoconsultation service via the Llamando al Doctor platform, and an online mental health service (Salud Mental). Plans are organized by customer segment: Young (Plan Joven), Individual, Family, and Enterprise, each drawing from the same underlying plan tiers. All plans include 24/7 call center, national coverage, and digital credentials.

Differentiator

Problem solved

Functional benefit

Products and services

• OPDEA Health Plans (Plan 03, Plan 04, Plan 10, Plan 12, Plan 15)
• OPDEA Mobile App
• Autogestión Afiliados (Member Self-Service Portal)
• Videoconsultas (Video Consultation Service)
• Salud Mental (Mental Health Service)

Quantifiable outcome

• National coverage reaching from La Quiaca to Ushuaia, with 400+ localities and 200+ cities covered
• +4 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Swiss Medical Argentina: Swiss Medical is one of the leading prepaid health insurers in Argentina (Swiss Medical Group), operating its own hospitals and provider network with corporate and individual plans. Comparable to OPDEA's tiered plan offering and corporate sales motion, with a more vertically integrated care delivery model.
• Prevención Salud: Prevención Salud is an Argentine prepaid health plan (linked to Sancor Seguros group) offering individual, family, and corporate tiers with broad provider networks. Similar market positioning to OPDEA in the mid-tier prepaid segment with overlapping geographic coverage in Argentine provinces.
• Galeno Argentina: Galeno is a major Argentine prepaid health plan offering tiered individual, family, and corporate coverage through its own clinic network and affiliated providers. Similar target market (corporate + management-level employees), similar tiered plan structure, and overlapping geographic footprint make it a direct competitive peer to OPDEA.
• Sancor Salud: Sancor Salud is a cooperativa-based prepaid health plan with national coverage and tiered individual/corporate plans. Comparable to OPDEA in mutuality/cooperative-style ownership structure, tiered product, and reliance on corporate enrollment relationships.
• Medicus (Grupo Medicus): Medicus is an Argentine prepaid health plan that operates its own sanatoriums and offers tiered individual and corporate coverage. Overlaps with OPDEA's tiered plans, corporate enrollment motion, and member service model in Buenos Aires and other major metros.
• Accord Salud (Grupo Accord): Accord Salud is an Argentine prepaid health plan owned by a group of obras sociales, providing tiered coverage to individuals and corporate employees. Directly comparable to OPDEA as a member-owned, nonprofit-style health plan with corporate and individual enrollment.
• OSDE: OSDE is Argentina's largest nonprofit obra social / prepaid health plan, offering tiered individual, family, and corporate plans with a national provider network and digital services. Directly comparable to OPDEA in structure (nonprofit, tiered plans, employer-sponsored enrollment, digital transformation), though materially larger in member count and network breadth.
• Omint Argentina: Omint is a prepaid health plan in Argentina with tiered individual and corporate plans and a national provider network. Comparable to OPDEA in employer-sponsored enrollment, plan tiering, and digital self-service offerings, with a similar corporate-target segment.

Broad incumbents

• BUPA (Latin America): BUPA operates international health insurance with Latin American presence including Argentina, offering individual and corporate plans with broader international coverage. Comparable to OPDEA in product structure (tiered individual/corporate health plans) and corporate benefits motion, but with international scope and broader geographic hedging.
• Kaiser Permanente: Kaiser Permanente is a US-based integrated nonprofit health plan that combines insurance with care delivery. While geographically distant, it is conceptually analogous to OPDEA as a long-tenured nonprofit health plan with employer-sponsored enrollment, tiered plan design, and deep investment in digital member tools. Useful as a broad-incumbent benchmark for nonprofit health plan economics and digital transformation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/400979200063546
• LinkedInlinkedin.com/in/opdea-argentina-0061a5b7
• Instagraminstagram.com/opdea
• Xx.com/opdeaargentina

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OPDEA