Staton Capital
- Company typePrivate
- Founded2003
- HeadquartersBoca Raton, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Staton Capital does
Staton Capital LLC is a private single-family office founded in 2003 and headquartered in Boca Raton, Florida, that manages the investment portfolio of the Staton family across multiple asset classes. The firm makes direct, control-or-substantial-influence investments ranging from $1 million to $35 million per transaction, spanning principal investments, distressed debt, leveraged buyouts, special situations financing, and venture capital. It does not raise external capital and operates as the family's exclusive investment vehicle.
The firm's holdings reveal a multi-vertical strategy anchored in real estate and selectively extended into consumer, entertainment, and frontier technology. Real estate exposure is led by Staton's role as Chairman of ARMOUR Residential REIT (NYSE: ARR) and his prior board tenure at Public Storage (NYSE: PSA, 1999-2021) and Shurgard Self Storage SA (2018-2023), built on his co-founding of Duke Realty (NYSE: DRE) in 1993. Beyond real estate, the firm has co-produced award-winning Broadway productions (The Producers, Hairspray, Jersey Boys, August: Osage County), holds a 250+ patent audio/wearable IP estate through Techiya (funded in 2006), and is a significant shareholder in NYSE-listed satellite platform Terran Orbital (NYSE: LLAP, IPO March 2022), where Daniel Staton serves as Vice Chairman alongside a strategic investment from Lockheed Martin Ventures.
The business model is relationship-driven rather than productized: the firm sources proprietary deal flow through its principals' board seats, operating history, and direct outreach, deploying flexible capital across the capital structure without external LPs. It has co-founded and exited public companies (Duke Realty IPO, Storage Trust merger into Public Storage), generating capital appreciation and dividend income for the Staton family. The firm has no public pricing, no external revenue disclosure, no SaaS or licensing platform of its own, and no technology product — its operating "technology" is its network, board access, and patent portfolio at Techiya. Philanthropy (MIT Edgerton Center, Cancer Support Community, Boca Ballet Theatre, Milagro Center) is a stated pillar but is non-commercial.
Staton Capital firmographics
Firmographics- Name
- Staton Capital
- Legal name
- Staton Capital LLC
- Website
- https://statoncapital.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Ownership category
- akta.pro rank
Staton Capital industry classification
Industry- Product category
- Private Equity / Family Office Investment Management
- NAICS
- Portfolio Management and Investment Advice (523940), Other Financial Vehicles (525990)
- SIC
- Investors, Nec (6799), Investment Advice (6282)
- akta.pro primary industry
- Strategic / Balance-Sheet CVC (On-balance-sheet investing) (FSANAHAA)
- akta.pro secondary industry
- Captive CVC Fund (Dedicated corporate fund structure) (FSANAHAB)
Keywords
Where Staton Capital is headquartered
LocationHeadquarters
- HQ city
- Boca Raton
- HQ country
- United States
- HQ region
- North America
Markets served
Staton Capital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Others, Marketing or Sales, Technology or R&D
Revenue model
- Investment Returns and Portfolio Management: Staton Capital generates returns through capital appreciation, dividends, and exits from investments across real estate, media, consumer products, technology, healthcare, and business services sectors.
- Investment Management Fees: Family office managing the Staton family's investment portfolio across principal investments, distressed debt, leveraged transactions, special situations financing, and venture capital.
- Technology Licensing (Techiya): Techiya identifies needs, develops solutions, demonstrates viability through proof of concepts or prototypes, then patent-protects and licenses or tech transfers the technology.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Staton Capital product offering
Product offeringCore offering
Staton Capital LLC is a private family office that manages the Staton family's diversified investment portfolio across public and private markets. The firm deploys $1–$35 million in control or substantial-influence investments across multiple strategies — principal investments, distressed debt, leveraged transactions, special situations financing, and venture capital — and verticals spanning real estate, media, consumer products, technology, healthcare, and business services. It also holds governance positions across its portfolio companies.
Product overview
Staton Capital is a private family office managing the Staton family's investment portfolio. The company operates as a single unified investment management platform offering Principal Investments (control/substantial influence investments of $1-35M), Distressed Debt investing, Leveraged Transactions, Special Situations Financing, and Venture Capital. Investment verticals span Real Estate (including ARMOUR Residential REIT NYSE:ARR), Broadway Productions, and Consumer Products/Sports. The firm is led by Daniel and Maria Staton and is headquartered with New York Stock Exchange listings.
Differentiator
Problem solved
Functional benefit
Products and services
- Principal Investments Investment strategy focusing on companies where Staton Capital obtains control or substantial influence, with investments ranging from $1 million to $35 million across all levels of the capital structure. Targeted at companies seeking a long-term capital partner with operating involvement.
- Distressed Debt Investment approach targeting financially distressed companies by purchasing claims on assets at significant discounts and returning companies to financial viability through restructuring.
- Leveraged Transactions Capital provision for traditional management buyouts and recapitalizations of mature companies with substantial cash flow and sound business fundamentals.
- Special Situations Financing Capital provision for publicly traded companies to facilitate financial restructurings, including Debtor-in-Possession loans, Bridge Facilities, and other short-term instruments.
- Venture Capital Equity capital funding for growth requirements or strategic acquisitions in established companies, led by experienced venture capital partners with entrepreneurial backgrounds.
- Staton Capital Private Family Office A private family office managing the Staton family's investment portfolio, offering diversified investment strategies across public and private markets including real estate, distressed debt, leveraged transactions, special situations financing, and venture capital.
Quantifiable outcome
- Staton Capital has raised $10B+ of public and private capital
- +4 more outcomes
Companies that use Staton Capital
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
Staton Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Staton Capital partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Duke RealtycoreStaton Capital co-founded Duke Realty in 1993 as a leader in commercial real estate development. Led the company to one of the largest IPOs becoming a super-regional publicly traded REIT (NYSE: DRE). By year end 2000, Duke Realty's property portfolio exceeded 100 million square feet.
Scale indicators6 records
Recent moves9 records
Expansion highlights4 records
Staton Capital competitors and assessment
Company assessmentEmerging players
- ZMC (Zelnick Media Capital): Family-office-style PE firm investing in media, communications, and entertainment — overlaps Staton's Broadway/entertainment vertical and operator-driven playbook.
- Atalaya Capital Partners: Alternative asset manager focused on special situations, distressed debt, and opportunistic credit — overlaps Staton's distressed/special-situations financing strategy.
Direct peers
- Mousse Partners: Single-family investment office with a multi-decade horizon, investing in public and private companies across sectors with operator engagement, closely parallel to Staton Capital's model.
- Pritzker Private Capital: Single-family-office-affiliated PE firm making control and significant-minority investments across diversified industries, mirroring Staton Capital's family-office-driven, operator-led approach.
- Lupa Systems: James Murdoch's family investment company making control and strategic investments across media, technology, and consumer, with operator involvement — comparable in family-office-driven, sector-diverse mandate.
- MSD Partners: Dell-family-affiliated investment office deploying long-duration capital across public and private companies, with flexible check sizes and active board engagement — directly analogous to Staton Capital's structure.
Broad incumbents
- Bessemer Trust: Privately held wealth and investment management firm for ultra-high-net-worth families, offering investment advisory and direct investment capabilities parallel to Staton's family-office focus.
- Soros Fund Management: Family-office investment manager deploying capital across public/private markets and special situations — comparable in scale, multi-strategy mandate, and family-office structure.
- Brown Brothers Harriman: Long-standing private bank and investment manager serving wealthy families with multi-asset portfolio management and direct investments, comparable in private, multi-generational client focus.
- Glenmede: Multi-family office managing wealth and making direct private investments, comparable in delivering family-office-style investment management with direct PE exposure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Staton Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Staton Capital leadership team
Management profileNumber of profiles
Profiles2 records
Staton Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Staton Capital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Staton Capital
What does Staton Capital do?
Staton Capital LLC is a private family office that manages the Staton family's diversified investment portfolio across public and private markets. The firm deploys $1–$35 million in control or substantial-influence investments across multiple strategies — principal investments, distressed debt, leveraged transactions, special situations financing, and venture capital — and verticals spanning real estate, media, consumer products, technology, healthcare, and business services. It also holds governance positions across its portfolio companies.
Is Staton Capital a public or private company?
Staton Capital is a private company. It is classified as family owned and is currently operating.
When was Staton Capital founded?
Staton Capital was founded in 2003.
Where is Staton Capital based?
Staton Capital is headquartered in Boca Raton, United States, in the North America region.
How does Staton Capital make money?
Three revenue lines are on record. Investment Returns and Portfolio Management is the primary driver. The others are investment Management Fees and technology Licensing (Techiya).
Who are Staton Capital's main competitors?
Emerging players on record are ZMC (Zelnick Media Capital) and Atalaya Capital Partners. Direct peers are Mousse Partners, Pritzker Private Capital, Lupa Systems and MSD Partners. Broad incumbents are Bessemer Trust, Soros Fund Management, Brown Brothers Harriman and Glenmede.
Does Staton Capital have an API?
No public API is recorded for Staton Capital.
What industry is Staton Capital in?
Staton Capital's product category is Private Equity / Family Office Investment Management. Its primary akta.pro industry code is FSANAHAA, Strategic / Balance-Sheet CVC (On-balance-sheet investing), with a secondary code of FSANAHAB, Captive CVC Fund (Dedicated corporate fund structure). Its NAICS code is 523940 and its SIC code is 6799.