Woomoo

What Woomoo does

Woomoo operates woomoo.in, a browser-based online casino gaming platform built around a single product, the JetX Casino Game. The game blends slot-machine mechanics with arcade-style gameplay: players pilot a spacecraft through obstacle-filled environments, collecting coins, power-ups, multipliers, and progressive jackpots. The platform is accessible directly via web browsers on desktop and mobile devices, with no app store intermediary, and supports multiple modes including standard gameplay, time trials, and real-time multiplayer competition. Distribution is direct-to-consumer globally through SEO-optimized content marketing on woomoo.in, with visible affiliate monetization via a Parimatch banner.

The JetX game engine is described as proprietary, combining dynamic gameplay with progressive jackpot mechanics and responsive cross-platform controls (keyboard arrow keys on desktop, swipe on mobile). Bonuses include coin bonuses, power-ups, multipliers, progressive jackpots, and daily login rewards. Revenue mechanics are not publicly disclosed; the visible monetization layer is an affiliate partnership with an external gambling operator (Parimatch), with the underlying betting mechanics likely running through third-party casino platforms rather than Woomoo's own infrastructure. The company is privately held, based in San Mateo, United States, with 1–10 employees. Ben Lin is listed as co-founder and CEO. Note: firmographic data describes Woomoo as an "iPhone prototyping application" founded in 2012, which is inconsistent with all product, technology, and website evidence describing the current JetX casino gaming platform; the casino platform description is supported by multiple independent data points and is treated as the operative business.

Name

Woomoo

Website

https://woomoo.in

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Woomoo operates woomoo.in, a browser-based online casino gaming platform centered on the JetX Casino Game, which blends slot-machine mechanics with arcade-style spacecraft gameplay for individual consumers worldwide.

Ownership category

akta.pro rank

Product category

Online Casino Gaming

NAICS

Gambling Industries (7132)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Casino/iCasino Affiliate & Review Sites (MPAEAMAB)

akta.pro secondary industry

iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)

Keywords

• Online casino gaming
• Casino game software
• Real money gaming
• Mobile casino games
• Slot machine games

Headquarters

HQ city

San Mateo

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Distribution channels2 records

Marketing channels1 record

Core offering

Woomoo operates an online casino gaming platform featuring the JetX Casino Game, which blends slot machine mechanics with arcade-style gameplay where players pilot a spacecraft through obstacle-filled environments to collect coins, power-ups, multipliers, and progressive jackpots. The platform is browser-based with full mobile optimization, offering standard gameplay, time trials, and a multiplayer competitive mode, all accessible globally without an app store intermediary.

Product overview

Woomoo operates a single unified product offering — the JetX Casino Game. This is an online casino game that blends slot machine mechanics with arcade-style gameplay, where players pilot a spacecraft through obstacles to collect rewards. The product includes various game modes (standard, time trials, multiplayer competition), bonus systems (coin bonuses, power-ups, multipliers, progressive jackpots, daily rewards), and is accessible across desktop and mobile platforms. No additional modules, sub-products, or separate platform components are described.

Differentiator

Problem solved

Functional benefit

Products and services

• JetX Casino Game An online casino game that combines slot machine and arcade game elements, where players navigate a spacecraft through obstacle-filled environments to collect coins, power-ups, multipliers, and progressive jackpots. Includes multiple game modes (standard gameplay, time trials, multiplayer competition), bonus systems (coin bonuses, power-ups, multipliers, progressive jackpots, daily rewards), and is accessible across desktop and mobile platforms with cross-device optimization. Targeted at gaming enthusiasts seeking casino-style entertainment.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• AskGamblers: Long-running casino affiliate and review site with detailed game and bonus content. Directly comparable content-led model targeting the same player-intent search queries around slots, crash, and other iCasino verticals.
• Catena Media: Global gambling affiliate operator running a portfolio of casino, sports, and game-specific review sites. Directly comparable business model — SEO-driven gambling content monetised through operator revshare/CPA deals — and a useful benchmark for what scaled casino affiliate operations look like.
• Slotsia: Casino affiliate site with strong slots and game-by-game editorial coverage including crash titles. Comparable content-led, SEO-driven affiliate model monetised via multiple operator partnerships.
• Casino Guru: Major casino review and complaint-resolution affiliate site with deep game-by-game editorial coverage. Comparable as a casino content site competing for the same organic search traffic that Woomoo targets with its JetX-focused pages.
• Better Collective: Listed gambling affiliate media group operating niche sportsbook, casino, and game-specific portals. Comparable revenue model (operator partnerships + content SEO) and demonstrates the institutional scaling path for a niche casino affiliate.
• Latest Casino Bonuses (LCB): Community-driven casino affiliate site with bonus-tracking and game-review content. Comparable as a smaller-scale casino affiliate publisher competing for organic slots and crash-game queries.
• Gambling.com Group: Public gambling affiliate network operating vertical-specific review and comparison sites. Comparable as a casino/iCasino affiliate publisher monetising via operator referral deals, but at significantly larger scale and with multi-market coverage.
• SmartSoft Gaming: Developer of the original JetX crash game that Woomoo's entire content catalogue is built around. Directly comparable because the affiliate site's commercial value is intrinsically tied to SmartSoft's title distribution and popularity.

Others

• Parimatch: Licensed online casino and sportsbook operator that Woomoo visibly links to. Not a true peer but a commercial counterparty — Woomoo's traffic monetisation depends on Parimatch's affiliate programme terms and continued acceptance of inbound referrals.

Emerging players

• Crash gambling review sites (e.g., Crash Gambler): Specialist crash-game affiliate and review sites emerging alongside the rise of JetX, Aviator, and similar titles. Comparable as direct competitors in the same crash-game SEO niche Woomoo targets.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights4 records

Customer concentration

• Xx.com/woomooinc
• Facebookfacebook.com/marvelapp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woomoo