Proelectrica

Name

Proelectrica

Legal name

Proeléctrica S.A.S. E.S.P.

Website

https://proelectrica.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Power Generation Services

NAICS

Electric Power Generation (22111), Hydroelectric Power Generation (221111), Electric Power Generation, Transmission and Distribution (2211)

SIC

Cogeneration Services & Small Power Producers (4991)

akta.pro primary industry

Construction Management & General Contracting (EPCM, Scheduling, QA/QC, HSE) (EUAMAFAJ)

akta.pro secondary industries

Thermal Power Plant EPC (Gas/Coal/Oil) (EUAEAAAA), Solar PV Power Plant EPC (Utility-Scale) (EUAEAAAG), Balance-of-Plant (BOP) & Civil Works for Power Plants (EUAEAAAL), Electrical Balance-of-Plant EPC (MV Collection, Cabling, Earthing, Lighting) (EUAEADAB)

Keywords

• Power generation services
• Wholesale energy market
• Power purchase agreements
• Solar self-generation
• Plant operations maintenance

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Supply Chain, Technology or R&D

Revenue model

1. Wholesale Energy Market Sales: Proelectrica sells energy through bilateral contracts and provides firm energy service through reliability charges (cargo por confiabilidad) via plants connected to the National Interconnected System (SIN).
2. Power Purchase Agreements (PPA): Long-term energy supply contracts (up to 25 years) where Proelectrica invests, designs, builds, operates and maintains generation plants. Customers receive energy at agreed rates, mitigating market volatility risks.
3. BOMT (Build, Operate, Maintain, Transfer): Turnkey energy solutions where Proelectrica invests, builds, operates and maintains the plant during the contract period, then transfers assets to the customer. Customers pay a previously agreed monthly fee.
4. Operation and Maintenance Services: Full O&M services for commercial power plants, ensuring optimal performance, efficiency, availability and operational safety regardless of generation source.
5. Plant Representation in Wholesale Market: Proelectrica represents third-party generation plants in the Colombian wholesale energy market, handling technical, operational and commercial management to optimize plant profitability.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Proeléctrica is an energy generation and commercialization company that designs, builds, finances, operates and maintains thermal, hydroelectric and solar power plants, and sells the resulting energy to industrial, commercial and institutional clients through long-term Power Purchase Agreements (PPA), Build-Operate-Maintain-Transfer (BOMT) contracts, Operation and Maintenance (O&M) services, and bilateral wholesale market transactions within Colombia's National Interconnected System (SIN). The company operates 389 MW of installed capacity (354 MW thermal, 31 MW hydroelectric, 4 MW solar) plus 51 MW under development, serving large industrial, commercial real estate, mining, water utility, healthcare and agro-industrial customers across the Colombian Caribbean region and the SIN.

Product overview

Proeléctrica is an energy generation and commercialization company offering a comprehensive portfolio of energy solutions through three core service areas: Wholesale Energy Market Services (connecting with generators, marketers, and distributors), On-site Energy Generation Solutions (customized power plants), and Operation & Maintenance services. The company operates through two main business models: PPA (Power Purchase Agreement) for long-term energy supply contracts and BOMT (Build, Operate, Maintain, Transfer) for turnkey solutions. Their power generation portfolio includes thermal plants (Mamonal at 90 MW), hydroelectric plants (PCH Doña Teresa at 8.9 MW, PCH El Edén at 19.9 MW), and distributed solar installations (GD El Roble I, Centro Comercial Mercurio, PET del Caribe, Centro Comercial Plaza Central, CSF, Nuestro Bogotá). With over 30 years of experience since founding in 1991, the company serves the National Interconnected System and the Colombian Caribbean region.

Differentiator

Problem solved

Functional benefit

Products and services

• Wholesale Energy Market Services Direct connection with generators, marketers, and distributors offering energy at competitive prices through Colombia's SIN. The diversified thermal-hydro-solar matrix allows Proelectrica to adapt offers to market conditions and customer needs, including firm energy service through reliability charges (cargo por confiabilidad).
• On-site Energy Generation Solutions Design, development and implementation of customized power generation projects taken to the customer's site, with solutions that optimize costs, increase operational autonomy, and guarantee continuity for industrial, commercial and institutional clients.
• PPA (Power Purchase Agreement) Long-term energy supply contracts (up to 25 years) providing reliable access to energy from thermal, hydro and solar sources at competitive prices with price stability over time, mitigating risks associated with electricity market volatility.
• BOMT (Build, Operate, Maintain, Transfer) Turnkey energy solution where Proelectrica invests, designs, builds, operates and maintains the energy infrastructure, then transfers the plant to the customer at the end of the contract period. Customers pay a previously agreed monthly fee.
• Operation and Maintenance (O&M) Full O&M services for commercial power plants ensuring optimal performance, efficiency, availability and operational safety regardless of generation source, with high levels of availability, reliability and performance to prolong useful life of energy assets.
• Plant Representation in Wholesale Energy Market Management of third-party generation plants' participation in the Colombian wholesale energy market, handling technical, operational and commercial management to maximize plant profitability through professionalism, commercial vision and regulatory knowledge.

Quantifiable outcome

• 389 MW total installed capacity operational
• +5 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered minor and core.

• AkuominorOthersAkuo serves as Proelectrica's ally for the management of all types of pre-contractual and post-contractual insurance policies. Contact: Valentina González López, Operational Assistant, PBX: (601) 6507799, Mobile: (57) 3168748202, [email protected]
• InterAmerican EnergycoreOthersParent company that owns Proelectrica. Displayed in 'We are part of' section on corporate website, indicating a corporate grouping structure.
• Genser Power ColombiacoreOthersPart of the corporate group with Proeléctrica S.A.S. E.S.P., Termomorichal S.A.S., Genser Power S.A.S. E.S.P., and Enelca S.A.S. E.S.P. Joint recruitment email: [email protected].
• Termomorichal S.A.S.coreOthersCorporate group company specializing in cogeneration with more than 150 MW installed capacity and over a decade of experience in power generation for industry and Oil&Gas sector.
• Enelca S.A.S. E.S.P.coreOthersCorporate group company - electric power transmission company providing services related to domiciliary public utilities of electric power, operating as Regional Transmitter.
• Genser Power S.A.S. E.S.P.coreOthersCorporate group company operating within the same Integrated Internal Control Policy and Corporate Risk Management framework as Proeléctrica.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Celsia: Leading Colombian power generator and distributor (Grupo Argos) with diversified thermal, hydro, wind, and solar capacity, plus growing distributed-generation business targeting commercial/industrial customers with PPA-style offerings directly comparable to Proelectrica's solutions.
• Termomorichal S.A.S. Sister company within the Genser Power corporate group, Termomorichal operates 150+ MW of cogeneration capacity in the Colombian industrial and Oil & Gas sector, mirroring Proelectrica's BOMT/PPA turnkey generation model and shared regulatory positioning.
• AES Colombia: Subsidiary of the AES Corporation developing and operating large-scale thermal and renewable generation in Colombia, with a similar thermal legacy and participation in SIN and the wholesale market; closely comparable Caribbean/Atlántico footprint.
• Isagen: Major Colombian generator with a hydro-dominant (~3,000 MW) and some thermal capacity participating in SIN, now an EPM subsidiary, operating with similar reliability-charge exposure and a comparable mix of centrally dispatched and merchant activities.
• TermoCandelaria: Gas-fired thermal generator in Cartagena, Bolívar — the same Caribbean industrial corridor as Proelectrica's Mamonal plant — operating a comparable CCGT-style thermal asset with reliability charge and firm capacity exposure.

Broad incumbents

• Enel Colombia (formerly Codensa): Subsidiary of Enel Group, combining a major Bogotá/Cundinamarca distribution business with growing generation (including Enel Green Power Colombia wind/solar), making it an overlapping incumbent in Proelectrica's on-site solar and PPA segments.
• EPM (Empresas Públicas de Medellín): Vertically integrated Colombian municipal utility with hydro-heavy generation, transmission, distribution, and gas businesses, now including Isagen; a much larger incumbent whose diversification and regulatory footprint encompass Proelectrica's markets.
• ENGIE Colombia: Local arm of the global ENGIE Group operating generation, transmission, and energy services in Colombia; broader portfolio plays that overlaps with Proelectrica's thermal/renewable generation and B2B energy solutions.

Others

• Sopesa S.A. E.S.P. San Andrés Islas energy operator and Proelectrica customer via the 734 kWp minigrid project; representative of remote-zone off-grid utilities and adjacent ecosystem partners that Proelectrica serves through its non-interconnected zone expansion.
• Genser Power (Corporate Group): Parent corporate grouping for Proelectrica alongside Termomorichal (cogeneration), Genser Power Colombia/S.A.S., and Enelca (transmission); not a market competitor but the operating umbrella within which Proelectrica's value is consolidated.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/proelectrica

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Proelectrica