Property Funds Association
The Property Funds Association of Australia is the peak industry body for the country's unlisted property funds sector, serving fund managers and advisors through regulatory advocacy, professional events, benchmarking research, and sector networking.
- Company typePrivate
- Founded1998
- HeadquartersMelbourne, Australia
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Property Funds Association does
Property Funds Association of Australia (PFA) is the peak industry body representing the Australian unlisted property funds sector. Founded in 1998 and headquartered in Melbourne at Level 23, 500 Collins Street, PFA operates as a non-profit industry association whose membership comprises fund managers running unlisted property vehicles and a secondary constituency of specialist advisors and service providers supporting the sector. The organization functions as the sector's principal advocacy voice and convening forum, engaging directly with Australian regulators on policy matters that affect unlisted property fund structures and investor protections.
PFA's core offerings span four pillars: regulatory advocacy, professional development and events, research and benchmarking publications, and industry networking. Its regulatory advocacy includes formal submissions to ASIC — most recently on Consultation Paper 388 regarding Net Tangible Asset (NTA) requirements — and to Treasury on Managed Investment Scheme (MIS) oversight. The events programme includes the annual PFA Conference, masterclasses, regional networking events, and topical forums held across Australian cities (Brisbane, Sydney, Melbourne). Research output is anchored by the annual PFA Almanac, supplemented by Regulatory Updates and topical content tracks covering ESG and international valuation standards. Member engagement is delivered through the PFA website and a Glue Up-based events management platform.
The business model is a non-profit, member-funded structure with corporate membership fees set at AUD 5,250 plus GST per member organization per calendar year. Revenue is supplemented by event sponsorship, conference and masterclass fees, and Almanac/advertising income. Distribution is direct via the website and Glue Up events platform, with in-person engagement through the events programme. The organization is privately held as a non-profit industry association and is not engaged in equity capital markets activity.
Property Funds Association firmographics
Firmographics- Name
- Property Funds Association
- Legal name
- Property Funds Association of Australia, Inc.
- Website
- https://propertyfunds.org.au
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Property Funds Association of Australia is the peak industry body for the country's unlisted property funds sector, serving fund managers and advisors through regulatory advocacy, professional events, benchmarking research, and sector networking.
- Ownership category
- akta.pro rank
Property Funds Association industry classification
Industry- Product category
- Industry Association / Trade Body Services
- NAICS
- Funds, Trusts, and Other Financial Vehicles (525), Trusts, Estates, and Agency Accounts (525920)
- akta.pro primary industry
- Fund Governance Support (Board/Trustee, Minutes, Policies, Oversight) (FSAAAMAH)
- akta.pro secondary industry
- Trust Administration & Fiduciary Accounting Services (FSAAANAF)
Keywords
Where Property Funds Association is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Property Funds Association business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Corporate Membership Fees: The PFA generates revenue through annual corporate membership fees charged to fund managers and advisors in the unlisted property funds sector. Membership is priced at AUD 5,250 + GST per calendar year, covering all employees of member companies. The membership provides access to industry connections, networking, education, and advocacy services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Corporate Membership - Fund Manager |
| Subscription | Annual | Corporate Membership - Advisor |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Property Funds Association product offering
Product offeringCore offering
The Property Funds Association of Australia (PFA) operates as the peak membership-based industry body for the Australian unlisted wholesale and retail property funds sector. It sells corporate memberships to fund managers and advisors, and delivers member benefits including industry events and conferences, research publications (such as the annual PFA Almanac), regulatory advocacy and submissions to ASIC and Treasury, and an online Knowledge Hub with E&S resources and conference presentations.
Product overview
The Property Funds Association of Australia (PFA) is the peak industry body for the Australian unlisted property funds sector, not a product technology company. PFA offers a membership-based service portfolio comprising corporate membership access, industry events and conferences, research publications including the annual PFA Almanac, regulatory advocacy and submissions, and a knowledge hub with E&S resources. These services function as an integrated member benefit ecosystem rather than a software product platform.
Differentiator
Problem solved
Functional benefit
Products and services
- PFA Corporate Membership Corporate membership program priced at AUD 5,250 + GST per calendar year for fund managers and advisors in the Australian unlisted property funds sector. Membership covers all employees of the member company and provides access to industry connections, networking events, educational resources, regulatory advocacy, research publications, and the Knowledge Hub.
- PFA Events and Conferences Industry events program organized for members including the annual PFA Conference, masterclasses (e.g., 2026 PFA Sydney Masterclass), and regional networking events such as the PFA Brisbane Women's Afternoon Connect. Events are ticketed and managed via the Glue Up platform and are open to member companies and their employees.
- PFA Research and Publications Industry research publications including the annual PFA Almanac, regular newsletters, and presentations covering topics relevant to the Australian unlisted property funds sector.
- PFA Advocacy and Regulatory Submissions Regulatory advocacy service engaging with ASIC and Treasury on policy issues affecting the unlisted property funds sector, including submissions on NTA requirements (ASIC Consultation Paper 388) and Managed Investment Schemes oversight.
- PFA Knowledge Hub Online repository accessible to members containing research, Environmental & Sustainability (E&S) resources, PFA presentations, and annual conference presentations on topics relevant to the unlisted property funds sector.
Quantifiable outcome
- PFA engages regularly with ASIC on regulatory matters affecting the sector, including NTA requirements, managed investment scheme oversight, and capital markets dynamics.
Companies that use Property Funds Association
Customer profileSegments2 records
Ideal customer profiles2 records
Property Funds Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Property Funds Association partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GSAminorGSA is listed as a sponsor of the Property Funds Association. Sponsorship provides visibility and brand association with the Australian unlisted property funds industry.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Property Funds Association competitors and assessment
Company assessmentRegional players
- Investment Company Institute (ICI): Leading US association representing regulated investment companies, including mutual funds and similar pooled funds. Comparable to PFA as a regional peak body advocating for fund managers with regulators, though focused on US registered funds rather than Australian unlisted property funds.
- Managed Funds Association (US): US trade association for the alternative investment industry, including hedge funds and private credit. Comparable to PFA as a fund-manager-focused peak body engaging in regulatory advocacy and producing industry research.
- European Fund and Asset Management Association (EFAMA): European trade association for the investment management industry, covering UCITS, AIFs, and pension funds. Comparable to PFA as a regional peak body providing regulatory advocacy and industry data for fund managers in a defined geography.
- The Investment Association (UK): UK trade body representing investment managers and the UK funds industry. Comparable to PFA as a membership association engaging with regulators on behalf of fund managers, though serving UK investment managers rather than Australian unlisted property funds.
- National Association of Real Estate Investment Trusts (Nareit): US trade association representing REITs and publicly traded real estate companies. Comparable to PFA as a property-focused investment industry body advocating with regulators and producing industry research, though focused on listed US REITs rather than Australian unlisted funds.
- Asian Securities Industry & Financial Markets Association (ASIFMA): Asia-Pacific trade association for capital markets participants. Comparable to PFA as a regional industry body engaging with regulators and providing advocacy on funds and capital markets issues, though broader in scope and geographically wider.
Direct peers
- Financial Services Council (Australia): Peak industry body for Australia's financial services sector, including managed funds, superannuation, and investment products. Comparable to PFA as a membership association that engages with ASIC/Treasury on regulatory advocacy and represents fund managers.
- Property Council of Australia: Australia's broader peak body for the property industry, covering investment, development, and funds management. Directly comparable to PFA as a membership-based industry association representing overlapping Australian real estate participants, including property fund managers.
- Real Estate Institute of Australia: National professional body for the real estate industry in Australia. Comparable to PFA as a peak membership association serving property professionals with advocacy, education, and networking, though focused on sales/agencies rather than funds management.
Emerging players
- Australian Institute of Company Directors (AICD): Australia's peak body for directors and governance professionals. Comparable to PFA as a domestic membership association providing education, advocacy, and networking, though focused on corporate governance broadly rather than the unlisted property funds sector specifically.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Property Funds Association social profiles
Digital presenceProperty Funds Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Property Funds Association leadership team
Management profileNumber of profiles
Property Funds Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Property Funds Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Property Funds Association
What does Property Funds Association do?
The Property Funds Association of Australia (PFA) operates as the peak membership-based industry body for the Australian unlisted wholesale and retail property funds sector. It sells corporate memberships to fund managers and advisors, and delivers member benefits including industry events and conferences, research publications (such as the annual PFA Almanac), regulatory advocacy and submissions to ASIC and Treasury, and an online Knowledge Hub with E&S resources and conference presentations.
Is Property Funds Association a public or private company?
Property Funds Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Property Funds Association founded?
Property Funds Association was founded in 1998. It employs 101 to 250 people.
Where is Property Funds Association based?
Property Funds Association is headquartered in Melbourne, Australia, in the Oceania region.
How does Property Funds Association make money?
One revenue line is on record: corporate Membership Fees.
Who are Property Funds Association's main competitors?
Regional players on record are Investment Company Institute (ICI), Managed Funds Association (US), European Fund and Asset Management Association (EFAMA), The Investment Association (UK), National Association of Real Estate Investment Trusts (Nareit) and Asian Securities Industry & Financial Markets Association (ASIFMA). Direct peers are Financial Services Council (Australia), Property Council of Australia and Real Estate Institute of Australia. Australian Institute of Company Directors (AICD) is listed as an emerging player.
Does Property Funds Association have an API?
No public API is recorded for Property Funds Association.
What industry is Property Funds Association in?
Property Funds Association's product category is Industry Association / Trade Body Services. Its primary akta.pro industry code is FSAAAMAH, Fund Governance Support (Board/Trustee, Minutes, Policies, Oversight), with a secondary code of FSAAANAF, Trust Administration & Fiduciary Accounting Services. Its NAICS code is 525.