Semrhi
Semrhi (Southeast Mississippi Rural Health Initiative, Inc.) is a non-profit Federally Qualified Health Center operating 18 clinics, 37 school-based health centers, and a mobile health unit across southeast Mississippi, serving nearly 40,000 uninsured and underinsured patients annually with primary care, dental, specialty, pharmacy, and HIV services regardless of ability to pay.
- Company typePrivate
- Founded1979
- HeadquartersHattiesburg, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Semrhi does
Semrhi (legal name: Southeast Mississippi Rural Health Initiative, Inc.) is a private non-profit Federally Qualified Health Center founded in May 1979 in Hattiesburg, Mississippi, operating a network of 18 clinic facilities across 9 cities in southeast Mississippi plus a mobile health unit and 37 school-based health centers spanning Covington, Forrest, Lamar, Pearl River, and Perry counties. The organization serves nearly 40,000 patients annually, primarily uninsured and underinsured individuals in rural and underserved communities, with a service portfolio spanning primary care, specialty services (behavioral health, obstetrics/gynecology, optometry, weight management), dental, social services including the Ryan White Program for HIV care, and an in-house 340b pharmacy. Underlying technology includes the IRIS patient portal for 24/7 medical record access and scheduling, telehealth virtual visits launched in 2020, digital health records, digital x-ray in the dental facility, and diagnostic equipment including a GE HealthCare Voluson Signature 18 ultrasound system added in 2024 for maternal health.
The business model is a hybrid non-profit healthcare delivery model that combines fee-for-service patient revenue (billed to Medicare, Medicaid, CHIP, Tricare, and private insurance, plus sliding-scale fees based on family size and income with no denial of access for inability to pay) with federally sourced funding streams. Section 330 Community Health Center grant funding under 42 U.S.C. 254b supports operations, the Ryan White Program funds HIV/AIDS care, and the 340b drug pricing program (operated in partnership with Forrest General Hospital since 2004) subsidizes pharmacy revenue. Federal Public Health Service FTCA deemed status provides malpractice coverage. Go-to-market is direct-to-consumer through owned clinics, school-district embedded health centers, a mobile health unit, and community outreach via health fairs, school enrollment, and local media partnerships, with a patient portal and online scheduling supporting mid-funnel acquisition. Patient segmentation spans the underserved rural population (primary), school-age children (via district partnerships), women requiring obstetric and maternal care, and HIV/AIDS patients receiving integrated Ryan White services (with a reported 77% viral suppression rate among youth ages 13–24). The leadership team is led by CEO Janice Robinson (appointed January 2023) and COO Vickie Martin (promoted July 2023), and the organization earned NCQA Patient-Centered Medical Home recognition, Gold Level recognition from the American Heart Association for blood pressure control, and CQII recognition for HIV care improvements.
Semrhi firmographics
Firmographics- Name
- Semrhi
- Legal name
- Southeast Mississippi Rural Health Initiative, Inc.
- Website
- https://semrhi.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Semrhi (Southeast Mississippi Rural Health Initiative, Inc.) is a non-profit Federally Qualified Health Center operating 18 clinics, 37 school-based health centers, and a mobile health unit across southeast Mississippi, serving nearly 40,000 uninsured and underinsured patients annually with primary care, dental, specialty, pharmacy, and HIV services regardless of ability to pay.
- Ownership category
- akta.pro rank
Semrhi industry classification
Industry- Product category
- Community Health Services
- NAICS
- Ambulatory Health Care Services (621), Individual and Family Services (6241)
- SIC
- Services-Health Services (8000), Services-Social Services (8300), Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Primary Care for Underserved Populations (e.g., migrant, homeless, refugee clinics) (HLAFAGAN)
- akta.pro secondary industry
- Family & Community Support Services (Case Management, Referrals) (EDAJAIAK)
Keywords
Where Semrhi is headquartered
LocationHeadquarters
- HQ city
- Hattiesburg
- HQ country
- United States
- HQ region
- North America
Offices12 records
Markets served
Semrhi business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Patient Services Revenue: Fee-for-service revenue from patient visits, billed to Medicare, Medicaid, private insurance, or patient directly based on sliding scale
- Pharmacy Services: In-house 340b pharmacy providing medications at reduced prices
- HHS/Government Funding: Health Center Program grant funding under 42 U.S.C. 254b with Federal Public Health Service FTCA deemed status
- Ryan White Program: HIV care services funded through federal Ryan White Program
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Pay-as-you-go | Sliding Scale Fee |
| Transaction based/ take rate | Pay-as-you-go | Insurance-Based Payment |
| Unit Pricing | Pay-as-you-go | Prescription Assistance |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Semrhi product offering
Product offeringCore offering
Semrhi (Southeast Mississippi Rural Health Initiative, Inc.) operates a network of 18 community health centers across 9 cities in southeast Mississippi, providing affordable primary care, dental, behavioral health, OB/GYN, optometry, weight management, and pharmacy services. The organization also runs 37 school-based health centers, a mobile health unit serving 5 counties, telehealth visits, and a 340b in-house pharmacy. All services are delivered to uninsured, underinsured, and Medicaid/Medicare patients on a sliding fee scale.
Product overview
Semrhi (Southeast Mississippi Rural Health Initiative, Inc.) operates as a network of 18 community health centers across 9 cities in Southeast Mississippi, offering a unified healthcare delivery system. The portfolio includes Primary Care Services, Specialty Services (behavioral health, OB/GYN, optometry, weight management), and Dental Services as core clinical offerings. Supporting services include a Pharmacy Assistance Center with 340b program, Women's Health Center (with ultrasound imaging), Social Services/Ryan White Program for HIV care, and a Mobile Health Clinic for underserved areas. Digital patient services include the IRIS Patient Portal for 24/7 record access, Telehealth virtual visits, and online intake forms. The organization also operates School-Based Health Programs in partnership with multiple school districts and a Minor Care Clinic for after-hours urgent care. All services are provided regardless of insurance status or ability to pay, with sliding fee scales available.
Differentiator
Problem solved
Functional benefit
Products and services
- Primary Care Services
- Dental Services
- Pharmacy Assistance Center
- Women's Health Center
- Behavioral Health Services
- Optometry Services
- Ryan White HIV Program
- Telehealth Services
- IRIS Patient Portal
- Mobile Health Clinic
- School-Based Health Program
- Minor Care Clinic
- Weight Management Program
Quantifiable outcome
- Nearly 40,000 patients served annually
- +4 more outcomes
Companies that use Semrhi
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Semrhi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Semrhi partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Area Development Partnership of Greater HattiesburgcorePartnership for ribbon-cutting ceremony for new mobile health unit. Area Development Partnership serves as regional economic development organization collaborating on healthcare access initiatives.
- AmerigroupminorPartnership for community baby shower giveaway event providing diapers, baby wipes, and COVID vaccines. Amerigroup is a managed care organization.
- Forrest General HospitalcoreJoint partnership for 340b pharmacy opened September 2004, offering medications to patients at reduced prices. This pharmacy assistance program is a key component of patient affordability.
- Lamar County School DistrictcoreSchool district partnership to implement school-based health program for all students in Lamar County, adding 15 schools to scope of services in 2022.
- Hattiesburg Public SchoolscoreSchool district partnership providing on-campus healthcare at Lillie Burney Elementary and other district schools since 2004.
- Forrest County School DistrictcorePartnership for school-based health services at South Forrest Attendance Center, Earl Travillion Attendance Center, and Beaumont Elementary.
- Perry County School DistrictcoreSchool district partnership for health services at New Augusta Elementary school clinic.
- Petal School DistrictcorePartnership for school-based health center grant serving Petal School District students and faculty since 2014.
- Covington County School DistrictcoreSchool district partnership for school-based health program services.
- Forrest County Agricultural High SchoolminorPartnership for school-based health services at the agricultural high school.
- VitalantminorBlood drive sponsor for Free Men's Health Check-Up Day 2022 event.
- AETNA Medicare SolutionsminorSponsor for Free Men's Health Check-Up Day 2022 event.
- Mississippi SHINE ProjectminorPartnership for community giveaway events including fresh fruit, water, COVID tests, and N95 masks distribution.
Scale indicators6 records
Recent moves14 records
Expansion highlights6 records
Semrhi competitors and assessment
Company assessmentDirect peers
- Greater Meridian Health Clinic: East Mississippi FQHC offering primary care, dental, and ancillary services to underserved populations. Comparable as a state-level FQHC peer serving rural communities.
- Aaron E. Henry Community Health Services Center: Mississippi FQHC providing primary care, dental, behavioral health, and pharmacy across multiple Delta and north-Mississippi counties. Directly comparable multi-site FQHC with school and community-based services.
- Coastal Family Health Center: Mississippi FQHC operating multiple clinic and school-based sites along the Gulf Coast. Comparable as a peer FQHC with school-based health programs, sliding-scale services, and federal 330 funding structure.
- Family Health Care Clinic: Mississippi FQHC with multiple clinic locations and a school-based health footprint. Comparable peer in terms of scale, federal funding model, and rural/underserved patient population.
- Borrego Health: Large California-based FQHC network delivering primary care, dental, behavioral health, and pharmacy to underserved populations. Comparable as a multi-site FQHC with school-based and mobile health services, though at significantly larger scale and in a different regulatory state.
- Jefferson Comprehensive Health Center: Mississippi FQHC providing primary care, dental, behavioral health, and pharmacy to underserved populations. Comparable mission-driven FQHC with similar service mix and payer dynamics.
- Delta Health Center: One of the nation's original FQHCs, operating in the Mississippi Delta. Closely comparable rural Mississippi FQHC with similar primary care, dental, pharmacy, and sliding-fee model serving an underserved agricultural region.
- Central Mississippi Health Services: Mississippi-based FQHC network providing primary care, dental, and behavioral health to underserved populations in central Mississippi. Directly comparable as a state-level FQHC peer with similar payer mix, federal funding model, and sliding-fee mission.
Regional players
- Hattiesburg Clinic: Large multi-specialty physician group based in Hattiesburg, MS — the same primary city as Semrhi's headquarters. Comparable regional healthcare competitor/partner for patient share in primary care and specialty services in the Pine Belt market.
- Forrest General Hospital: Regional referral hospital system based in Hattiesburg and an existing 340b pharmacy partner with Semrhi. Comparable as the dominant regional inpatient/specialty provider with overlapping patient base and a strategic referral relationship.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Semrhi social profiles
Digital presenceSemrhi compliance and trust
Trust signalCompliance5 records
Semrhi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Semrhi leadership team
Management profileNumber of profiles
Profiles5 records
Semrhi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Semrhi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Semrhi
What does Semrhi do?
Semrhi (Southeast Mississippi Rural Health Initiative, Inc.) operates a network of 18 community health centers across 9 cities in southeast Mississippi, providing affordable primary care, dental, behavioral health, OB/GYN, optometry, weight management, and pharmacy services. The organization also runs 37 school-based health centers, a mobile health unit serving 5 counties, telehealth visits, and a 340b in-house pharmacy. All services are delivered to uninsured, underinsured, and Medicaid/Medicare patients on a sliding fee scale.
Is Semrhi a public or private company?
Semrhi is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Semrhi founded?
Semrhi was founded in 1979. It employs 251 to 500 people.
Where is Semrhi based?
Semrhi is headquartered in Hattiesburg, United States, in the North America region.
How does Semrhi make money?
Four revenue lines are on record. Patient Services Revenue is the primary driver. The others are pharmacy Services, HHS/Government Funding and ryan White Program.
Who are Semrhi's main competitors?
Direct peers on record are Greater Meridian Health Clinic, Aaron E. Henry Community Health Services Center, Coastal Family Health Center, Family Health Care Clinic, Borrego Health, Jefferson Comprehensive Health Center, Delta Health Center and Central Mississippi Health Services. Regional players are Hattiesburg Clinic and Forrest General Hospital.
Does Semrhi have an API?
No public API is recorded for Semrhi.
What industry is Semrhi in?
Semrhi's product category is Community Health Services. Its primary akta.pro industry code is HLAFAGAN, Primary Care for Underserved Populations (e.g., migrant, homeless, refugee clinics), with a secondary code of EDAJAIAK, Family & Community Support Services (Case Management, Referrals). Its NAICS code is 621 and its SIC code is 8000.