Orau
ORAU is a Turkish automotive parts manufacturer (subsidiary of Orhan Holding) that designs and produces gear mechanisms, flexible control cables, and plastic parts for global OEM and Tier 1 automotive customers from facilities in Turkey, France, Italy, Romania, Russia, Mexico, and Morocco.
- Company typePrivate
- Founded2003
- HeadquartersNilüfer
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Orau does
ORAU Orhan Otomotiv Kontrol Sistemleri Sanayii A.Ş. is a Turkish privately held automotive components manufacturer that designs and produces gear mechanisms (vites mekanizmaları), flexible control cables (esnek kumanda telleri), and plastic parts (plastik parçalar) for global automotive OEM and Tier 1 customers. The company positions itself as a vertically integrated supplier — combining design, tooling, plastic injection, metal forming, in-house R&D (ORAU Orhan Otomotiv Arge Merkezi), and testing/verification under one organization — enabling it to control quality and cost across the production chain. Founded in the early 2000s as part of the Orhan Holding conglomerate (with firmographic founding reference of 1995), the company claims more than 20 years of automotive manufacturing expertise and is headquartered in the Nilüfer district of Bursa, Turkey, with additional facilities in the Gemlik Free Zone and Karacabey.
The business model is B2B hardware sales to automotive manufacturers. ORAU does not disclose pricing publicly; contracts are negotiated via direct quotation through field sales relationships ([email protected] / [email protected]). The company maintains wholly-owned manufacturing entities in France (ORAU Automotive France), Italy (Orhan Automotive Italy), Romania (Nobel Automotive România SRL), Russia (Nobel Automotive Rusya LLC), Mexico (Nobel Automotive Sabinas Hidalgo), and Morocco (Orhan Automotive Morocco S.A.R.L, based at Tanger Automotive City), creating a multi-region production platform that supports European and global OEM customers. The company holds TISAX, ISO 27701 / BS 10012, and KVKK compliance certifications, primarily oriented around information security and personal-data protection rather than product safety or quality standards disclosed in the source material.
ORAU is a subsidiary of Orhan Holding, a diversified Turkish automotive supplier group that owns the other manufacturing entities across the same geographies. The company employs between 1,001 and 5,000 people, primarily based in Turkey but distributed across its international operations. Marketing presence is modest — corporate website (in Turkish, English, French), LinkedIn (@orauofficial), and Instagram (@orauofficial) — consistent with a B2B supplier relying on direct OEM relationships rather than brand-led demand generation. There are no disclosed revenue figures, no public ownership structure, no external institutional investors, and no M&A activity disclosed in the available material.
Orau firmographics
Firmographics- Name
- Orau
- Legal name
- ORAU Orhan Otomotiv Kontrol Sistemleri Sanayii A.Ş.
- Website
- https://orau.com.tr
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- ORAU is a Turkish automotive parts manufacturer (subsidiary of Orhan Holding) that designs and produces gear mechanisms, flexible control cables, and plastic parts for global OEM and Tier 1 automotive customers from facilities in Turkey, France, Italy, Romania, Russia, Mexico, and Morocco.
- Ownership category
- akta.pro rank
Orau industry classification
Industry- Product category
- Automotive Components Manufacturing
- NAICS
- Motor Vehicle Transmission and Power Train Parts Manufacturing (33635)
- SIC
- Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Aftermarket Drivetrain & Powertrain Components Manufacturing (Clutches/CV Axles/Alternators/Starters) (IMACANAD)
- akta.pro secondary industry
- Automotive Interior Comfort & Convenience Components Manufacturing (Armrests/Cupholders/Storage/Interior Hardware) (IMACAKAJ)
Keywords
Where Orau is headquartered
LocationHeadquarters
- HQ city
- Nilüfer
Offices6 records
Markets served
Orau business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Automotive Component Manufacturing: Design and manufacturing of automotive components including gear mechanisms, flexible control cables, and plastic parts for automotive manufacturers globally.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Orau product offering
Product offeringCore offering
ORAU designs and manufactures automotive control system components, specifically gear mechanisms (vites mekanizmaları), flexible control cables (esnek kumanda telleri), and plastic parts (plastik parçalar). The company serves global automotive OEMs and Tier 1 suppliers through vertically integrated production, supported by an in-house R&D and innovation center and quality testing and validation processes.
Product overview
ORAU Orhan Otomotiv Kontrol Sistemleri A.Ş. is a vertically integrated automotive components manufacturer producing gear mechanisms (vites mekanizmaları), flexible control cables (esnek kumanda telleri), and plastic parts (plastik parçalar) for the global automotive market. The company operates as a regional leader with over 20 years of expertise, supported by comprehensive R&D and innovation capabilities, quality management systems, and testing/verification services. The product portfolio includes core manufacturing products supported by process-oriented services in research and development, quality assurance, and vertical integration.
Differentiator
Problem solved
Functional benefit
Products and services
- Vites Mekanizmaları (Gear Mechanisms) Precision gear mechanisms for automotive transmission and control systems, produced with over 20 years of expertise for global automotive OEMs and Tier 1 suppliers.
- Esnek Kumanda Telleri (Flexible Control Cables) Flexible control cables for automotive systems, manufactured with technological precision and care for use in vehicle control applications.
- Plastik Parçalar (Plastic Parts) Plastic components for automotive applications, designed and manufactured to high quality standards for vehicle interiors, exteriors, and assemblies.
Companies that use Orau
Customer profileSegments1 record
Ideal customer profiles1 record
Orau technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Orau partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered parent and sibling.
- Orhan HoldingparentORAU is a subsidiary (iştiraki) of Orhan Holding, Turkey's automotive supplier group. Orhan Holding manages multiple automotive component manufacturing companies across global locations.
- Nobel Automotive Romania SRLsiblingRelated entity under Orhan Holding with manufacturing operations in Romania. Listed as part of ORAU's factory locations indicating related group structure.
- Nobel Automotive Rusya LLCsiblingRelated entity under Orhan Holding with manufacturing operations in Russia. Listed as part of ORAU's factory locations indicating related group structure.
- Nobel Automotive Sabinas Hidalgo (Mexico)siblingRelated entity under Orhan Holding with manufacturing operations in Mexico. Listed as part of ORAU's factory locations indicating related group structure.
- Orhan Automotive Morocco S.A.R.LsiblingRelated entity under Orhan Holding with manufacturing operations in Morocco. ORAU maintains a Morocco branch office at Tanger Automotive City.
- Orhan Automotive ItalysiblingRelated entity under Orhan Holding with manufacturing operations in Italy. Listed as part of ORAU's factory locations indicating related group structure.
- ORAU Automotive FrancesiblingORAU subsidiary or related entity in France. Listed as part of ORAU's factory locations indicating related group structure for French market presence.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Orau competitors and assessment
Company assessmentDirect peers
- Kongsberg Automotive: Norway-headquartered supplier of gear shifters, control cables, and interior comfort systems to global OEMs. Directly comparable to ORAU on shift-by-cable and control-cable product lines, with a similar multi-customer Tier 2 profile.
- Ficosa: Spanish-headquartered automotive supplier of shift-by-wire systems, control cables, and rear-view/electronic systems. Comparable on gear-shift and control-cable product overlap, with a strong European OEM footprint similar to ORAU's.
- Dura Automotive Systems: Global Tier 1 supplier of mechanical shift systems, control cables, and structural components. Closely comparable to ORAU on shifter mechanisms and cable assemblies, with broader portfolio scale.
- Tokai Rika: Toyota Group-affiliated manufacturer of shift levers, control systems, and security products. Comparable to ORAU on shifter mechanisms and human-machine interface components supplied to global OEMs.
- Hi-Lex Corporation: Japanese manufacturer of control cables, window regulators, and door systems for global automotive OEMs. Directly comparable to ORAU on flexible control cable product line and OEM supply model.
Regional players
- TBK Co., Ltd. Japanese Tier 2 manufacturer of automotive shift mechanisms and resin-molded parts. Comparable to ORAU on gearshift mechanisms and plastic components, though geographically focused on Japanese OEMs.
- Sona Comstar: India-headquartered automotive technology company manufacturing drivetrain components including gear assemblies for EVs and ICE vehicles. Comparable to ORAU on gear mechanism manufacturing, though primarily serving Indian and global EV customers.
Broad incumbents
- Magna International: One of the world's largest Tier 1 automotive suppliers with broad portfolios including interior systems, mechatronics, and powertrain components. Overlaps with ORAU on interior plastic parts and shifter-adjacent subsystems but at vastly larger scale and scope.
- Novares (formerly Faurecia Automotive Exteriors): European Tier 1 supplier of plastic and mechatronic components including shifter systems and interior modules. Comparable to ORAU on plastic automotive parts and gearshift mechanism categories.
- Samvardhana Motherson: Indian-headquartered global automotive component supplier with strong European presence, producing interior and exterior plastic modules, control systems, and wiring. Comparable in product mix and European customer overlap with ORAU.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Orau social profiles
Digital presenceOrau compliance and trust
Trust signalCompliance3 records
Orau financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orau leadership team
Management profileNumber of profiles
Orau subsidiaries and ownership
Company hierarchySubsidiaries9 records
Orau funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orau M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orau
What does Orau do?
ORAU designs and manufactures automotive control system components, specifically gear mechanisms (vites mekanizmaları), flexible control cables (esnek kumanda telleri), and plastic parts (plastik parçalar). The company serves global automotive OEMs and Tier 1 suppliers through vertically integrated production, supported by an in-house R&D and innovation center and quality testing and validation processes.
Is Orau a public or private company?
Orau is a private company. It is classified as corporate owned and is currently operating.
When was Orau founded?
Orau was founded in 2003. It employs 1,001 to 5,000 people.
Where is Orau based?
Orau is headquartered in Nilüfer.
How does Orau make money?
One revenue line is on record: automotive Component Manufacturing.
Who are Orau's main competitors?
Direct peers on record are Kongsberg Automotive, Ficosa, Dura Automotive Systems, Tokai Rika and Hi-Lex Corporation. Regional players are TBK Co., Ltd. and Sona Comstar. Broad incumbents are Magna International, Novares (formerly Faurecia Automotive Exteriors) and Samvardhana Motherson.
Does Orau have an API?
No public API is recorded for Orau.
What industry is Orau in?
Orau's product category is Automotive Components Manufacturing. Its primary akta.pro industry code is IMACANAD, Aftermarket Drivetrain & Powertrain Components Manufacturing (Clutches/CV Axles/Alternators/Starters), with a secondary code of IMACAKAJ, Automotive Interior Comfort & Convenience Components Manufacturing (Armrests/Cupholders/Storage/Interior Hardware). Its NAICS code is 33635 and its SIC code is 3714.