Dana Hills High School

Public Secondary Educationdanahills.capousd.org

Dana Hills High School is a public grades 9-12 school in Dana Point, California, operated by Capistrano Unified School District. It offers college-prep academics, AVID, Two-Way Immersion Spanish, SOCSA and HMO academies, and 70+ student clubs and organizations.

Company typePublic
Founded-
HeadquartersDana Point, United States
Headcount—
GTM typeB2C
OfferingServices

What Dana Hills High School does

Dana Hills High School is a public secondary institution serving grades 9 through 12 in Dana Point, California, operating under the Capistrano Unified School District (CUSD) as a government-funded, tuition-free school at 33333 Golden Lantern. The school delivers college-preparatory academics aligned to UC A-G requirements alongside specialized programs including the AVID (Advancement Via Individual Determination) four-year college-readiness track, the Two-Way Immersion Spanish Program, SOCSA Academy (South Orange County School of the Arts), and HMO Academy (Health and Medical Occupations). It supports more than 70 student clubs, an Associated Student Union with genuine governance authority over campus activities, honor societies (NHS, CSF, Thespian Society), competitive academic teams (Mock Trial), intramural sports, and student publications.

The underlying technology stack is conventional K-12 administrative infrastructure: Canvas LMS for learning management, AERIES for student information, HelperHelper App for community-service hour tracking, Google Workspace for Education, and the Capistrano USD mobile application for family communication. Selected ecosystem partners handle adjacent commerce — GoFan (athletic ticketing), MySchoolCentral (spirit wear and student store), Jostens (graduation products), The Yearbook Company, and South Coast Photographic (senior portraits).

The school's revenue mechanics are characteristic of a public educational entity: publicly funded through the Capistrano Unified School District with no tuition. Ancillary cost-recovery flows come from voluntary donations (NHS $20/year, CSF $10/year), yearbook and senior-ad purchases ($85-$600 depending on package and timing), spirit wear, and graduation item sales routed through the student store and the vendor partners listed above. Distribution occurs primarily on-campus, with digital reach via Canvas and the mobile app; enrollment is governed by district-assigned attendance boundaries, not commercial sales motion.

Dana Hills High School firmographics

Firmographics

Name: Dana Hills High School
Legal name: Dana Hills High School
Website: https://danahills.capousd.org
Company type: Public
Operating status: Operating
Short description: Dana Hills High School is a public grades 9-12 school in Dana Point, California, operated by Capistrano Unified School District. It offers college-prep academics, AVID, Two-Way Immersion Spanish, SOCSA and HMO academies, and 70+ student clubs and organizations.
Ownership category
akta.pro rank

Dana Hills High School industry classification

Industry

Product category: Public Secondary Education
NAICS: Elementary and Secondary Schools (6111)
akta.pro primary industry: Public High Schools (EDAJAAAD)
akta.pro secondary industry: District Student Services Administration (Special Ed, Counseling, Health) (EDADABAJ)

Keywords

Public secondary education
College preparatory programs
High school athletics
Student organizations
Performing arts education

Where Dana Hills High School is headquartered

Location

Headquarters

HQ city: Dana Point
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Dana Hills High School business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Pricing tiers

Model	Billing	Price
One time/ perpetual license	Pay-as-you-go	Yearbook pricing with ASU Card
One time/ perpetual license	Pay-as-you-go	Yearbook senior ad packages
One time/ perpetual license	Annual	NHS membership donation
One time/ perpetual license	Annual	CSF membership donation

Distribution channels2 records

Marketing channels7 records

Dana Hills High School product offering

Product offering

Core offering

Dana Hills High School is a public secondary school serving grades 9-12 in Dana Point, California, operated by the Capistrano Unified School District. The school delivers college preparatory academics, career-technical academies (such as the Culinary Arts Academy and DMAT Music Academy), a full athletics program, performing arts, and student publications and honor societies. Operations are supported by learning management and student information systems including Canvas LMS, AERIES, Google Workspace, and the HelperHelper community-service tracking app.

Product overview

Dana Hills High School offers a comprehensive educational program centered around its core academics (English, Math, Science, Social Sciences, World Languages, Visual and Performing Arts, Physical Education) supplemented by specialized academies (SOCSA Academy for arts, HMO Academy for health/medical careers), language programs (Two-Way Immersion Spanish), and college preparation (AVID). Student life includes honor societies (NHS, CSF, Thespian Society), competitive academic teams (Mock Trial), intramural sports, publications (yearbook, newspaper), and over 70 student clubs. The school also provides a student store for merchandise and graduation products.

Differentiator

Problem solved

Functional benefit

Products and services

Culinary Arts Academy Career-technical academy providing culinary training to enrolled high school students as part of the school's specialized academy offerings.
DMAT Music Academy Dana Hills Music and Arts Theater (DMAT) academy offering concentrated music instruction and performance opportunities for student musicians.
Student Athletics Program Full interscholastic athletics program offering team sports and competition for enrolled students.
Honor Societies Academic honor society chapters recognizing student achievement and providing enrichment opportunities.
Student Publications Student-led journalism and yearbook publications produced by enrolled students.

Companies that use Dana Hills High School

Customer profile

Segments3 records

Ideal customer profiles1 record

Dana Hills High School technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration6 records

Feature2 records

Dana Hills High School partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

Capistrano Unified School DistrictcoreOthersThe school operates as part of the Capistrano Unified School District, which provides governance, funding, policies, and administrative support. The district manages enrollment, curriculum standards, staffing, and compliance requirements.

Recent moves4 records

Expansion highlights4 records

Dana Hills High School competitors and assessment

Company assessment

Broad incumbents

Mission Viejo High School: Public high school in Saddleback Valley Unified School District serving grades 9-12 with similar college-prep focus and athletic programs as a regional peer in the South Orange County market.
Laguna Hills High School: Public high school in adjacent Saddleback Valley Unified School District serving grades 9-12 with comparable academic and extracurricular programming in the broader South Orange County market.

Direct peers

Tesoro High School: Capistrano USD high school in Rancho Santa Margarita offering comparable grades 9-12 academic, athletics, and extracurricular programming as another district peer.
San Clemente High School: Another public high school within Capistrano Unified School District serving South Orange County students in grades 9-12 with similar college-prep curriculum, athletics, and extracurricular programs. Most directly comparable peer operating in the same district and geography.
Capistrano Valley High School: Sister school within Capistrano Unified School District serving grades 9-12 with comparable academic, athletic, and extracurricular offerings in the same South Orange County market.
Aliso Niguel High School: Capistrano USD high school serving grades 9-12 with similar academic and athletic programs in Aliso Viejo, directly comparable as a district peer.
San Juan Hills High School: Capistrano USD high school in San Juan Capistrano serving grades 9-12 with similar college-prep curriculum and athletic offerings as a district peer.

Regional players

Santa Margarita Catholic High School: Private Catholic high school in Rancho Santa Margarita serving grades 9-12 with college-prep focus and athletic programs. Functions as a private-school alternative drawing from the same South Orange County feeder population.
JSerra Catholic High School: Private Catholic high school in San Juan Capistrano serving grades 9-12 with comparable college-prep, athletics, and arts programs. Competes for the same South Orange County families who might otherwise choose public schools like Dana Hills.

Emerging players

South Orange County School of the Arts (SOCSA): Specialized arts academy operating in partnership with Dana Hills and other CUSD high schools. Directly comparable as the partner program powering Dana Hills' SOCSA Academy product.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Dana Hills High School financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Dana Hills High School leadership team

Management profile

Number of profiles

Dana Hills High School funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Dana Hills High School M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dana Hills High School

What does Dana Hills High School do?

Is Dana Hills High School a public or private company?

Dana Hills High School is a public company. It is classified as state government owned and is currently operating.

When was Dana Hills High School founded?

Dana Hills High School was founded in -1.

Where is Dana Hills High School based?

Dana Hills High School is headquartered in Dana Point, United States, in the North America region.

Who are Dana Hills High School's main competitors?

Broad incumbents on record are Mission Viejo High School and Laguna Hills High School. Direct peers are Tesoro High School, San Clemente High School, Capistrano Valley High School, Aliso Niguel High School and San Juan Hills High School. Regional players are Santa Margarita Catholic High School and JSerra Catholic High School. South Orange County School of the Arts (SOCSA) is listed as an emerging player.

Does Dana Hills High School have an API?

No public API is recorded for Dana Hills High School.

What industry is Dana Hills High School in?

Dana Hills High School's product category is Public Secondary Education. Its primary akta.pro industry code is EDAJAAAD, Public High Schools, with a secondary code of EDADABAJ, District Student Services Administration (Special Ed, Counseling, Health). Its NAICS code is 6111.