Hino Motors Manufacturing (Thailand)
Hino Motors Manufacturing (Thailand) is a Toyota-group manufacturer of HINO trucks, buses, automotive parts, and stamping dies, operating four Thai plants totaling 766,800 sq.m. and supplying Toyota and ASEAN transport operators.
- Company typePrivate
- Founded1964
- HeadquartersSmutprakan, Thailand
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Hino Motors Manufacturing (Thailand) does
Hino Motors Manufacturing (Thailand) Company Limited (HMMT) is a Thai-incorporated manufacturer of commercial vehicles, automotive parts, and metal stamping dies, wholly-owned by Japan-based Hino Motors, Ltd. (a Toyota group company). Established in 1964 and headquartered in Samutprakarn, HMMT operates four production facilities — Samrong (108,800 sq.m.), Bangplee (34,000 sq.m.), Bangpakong (224,000 sq.m.), and Suvarnabhumi (400,000 sq.m.) — totaling 766,800 sq.m. and employing between 1,001 and 5,000 people. The company operates three principal product lines: HINO trucks and buses (light-, medium-, and heavy-duty trucks plus tractor models, with EURO 5 variants launched in April 2025), automotive parts (IMV components such as differentials, control arms, knuckles, hubs, frames, rear axles, plus De-Dion BEV parts and passenger-car structural components), and metal stamping dies for exterior body panels. Manufacturing is conducted under the Toyota Production System with integrated IoT and automation, and HMMT supplies Toyota as its No.1 automotive parts manufacturer in Thailand while also serving other OEMs and an ASEAN-region truck and bus market.
HMMT monetizes through B2B hardware sales across trucks and buses, automotive parts, and stamping dies. Distribution of trucks, buses, and spare parts to end customers in Thailand is routed exclusively through sister company Hino Motors Sales (Thailand) Ltd., established 1962. Powertrain inputs (engines, front axles, rear axles, propeller shafts) are sourced internally from wholly-owned Hino Powertrain Manufacturing (Thailand) Ltd., established 2011. Regional development and trading for ASEAN customers is coordinated through Hino Motors Asia Ltd., established 2020. The Suvarnabhumi Monozukuri Center functions as the group's ASEAN production and development hub. Commercial vehicles are positioned for fleet operators and transport businesses in Thailand and exported to various Asian markets, with the EURO 5 lineup explicitly supporting both domestic demand and export.
Customers are primarily enterprise: Toyota (automotive parts anchor) and Thailand- and ASEAN-based transportation and logistics operators (trucks and buses). Revenue, ARR, and pricing are not publicly disclosed; transaction terms are quote-based. The company's go-to-market is sales-led and relationship-driven, supported by an annual supplier conference engaging 178 supplier companies and by long-tenured distributor relationships.
Hino Motors Manufacturing (Thailand) firmographics
Firmographics- Name
- Hino Motors Manufacturing (Thailand)
- Legal name
- Hino Motors Manufacturing (Thailand) Company Limited
- Website
- https://hinomanufacturing.co.th
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Hino Motors Manufacturing (Thailand) is a Toyota-group manufacturer of HINO trucks, buses, automotive parts, and stamping dies, operating four Thai plants totaling 766,800 sq.m. and supplying Toyota and ASEAN transport operators.
- Ownership category
- akta.pro rank
Hino Motors Manufacturing (Thailand) industry classification
Industry- Product category
- Commercial Vehicle Manufacturing
- NAICS
- Motor Vehicle Manufacturing (3361), Motor Vehicle Parts Manufacturing (3363), Motor Vehicle Body and Trailer Manufacturing (33621)
- SIC
- Motor Vehicles & Passenger Car Bodies (3711), Truck & Bus Bodies (3713), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Class 4–6 Medium-Duty Truck Manufacturing (IMACABAB)
- akta.pro secondary industries
- Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC), Body Panels, Doors, Hoods & Closures Manufacturing (IMACAGAH)
Keywords
Where Hino Motors Manufacturing (Thailand) is headquartered
LocationHeadquarters
- HQ city
- Smutprakan
- HQ country
- Thailand
- HQ region
- Asia
Offices4 records
Markets served
Hino Motors Manufacturing (Thailand) business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Trucks and Buses Manufacturing: Manufacturing of Hino trucks and buses for domestic Thai market and export to various countries worldwide. The company produces EURO 5 compliant trucks at the Suvarnabhumi Monozukuri Center.
- Automotive Parts Production: Manufacturing automotive parts including IMV parts (Front Differential, Upper Arm, Lower Arm, Knuckle, Hub, Frame, Rear Axle Housing, Rear Differential, Rear Axle Assembly), passenger car parts, and De-Dion for BEV vehicles. Parts supplied to Toyota and other customers.
- Stamping Dies Manufacturing: Manufacturing metal stamping dies for thick and thin steel materials for exterior automotive body parts using Japanese machinery and technologies
- Powertrain Parts Supply: Hino Powertrain Manufacturing (Thailand) produces powertrain parts (engines, front axles, rear axles, propeller shafts) that feed into the trucks and buses production line of HMMT
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Hino Motors Manufacturing (Thailand) product offering
Product offeringCore offering
Hino Motors Manufacturing (Thailand) Ltd. (HMMT) manufactures Hino trucks and buses (light-, medium-, heavy-duty and tractor models), automotive parts (IMV parts such as differentials, control arms, knuckles, hubs, frames, rear axles, and De-Dion BEV components, plus passenger car structural parts), and metal stamping dies for thick and thin steel press parts used in exterior automotive body panels. Production is carried out across four plants in Thailand (Samrong, Bangplee, Bangpakong, and Suvarnabhumi) and serves both the domestic Thai market and export customers worldwide.
Product overview
Hino Motors Manufacturing (Thailand) Ltd. is a diversified manufacturing company producing three principal product lines: (1) HINO trucks and buses — a full lineup of commercial vehicles including light-duty (XZU, FC, GY), medium-duty (FG, FL), and heavy-duty (FM) trucks plus tractor models (UM), with both EURO 5 (current) and earlier-generation variants; (2) Automotive parts — IMV parts (differentials, control arms, knuckles, hubs, frames, rear axles, De-Dion BEV components) and passenger car structural parts (cross members, tail gates), manufactured at Samrong, Bangplee, and Bangpakong plants; and (3) Stamping dies — metal stamping tools for automotive exterior body panels produced using Japanese machinery at Bangplee Plant. The company operates under the Toyota/Hino production system and utilizes advanced technologies and IoT across its manufacturing operations.
Differentiator
Problem solved
Functional benefit
Products and services
- HINO XZU (Truck EURO 5)
Quantifiable outcome
- No.1 Toyota automotive parts manufacturer in Thailand
- +2 more outcomes
Companies that use Hino Motors Manufacturing (Thailand)
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Hino Motors Manufacturing (Thailand) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Hino Motors Manufacturing (Thailand) partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Hino Motors Asia Ltd.coreHino Motors Asia Ltd. was established in 2020 and operates as a Regional contribution company focused on Development and Trading for support ASEAN customers. It serves as the regional hub for ASEAN market development.
- Hino Powertrain Manufacturing (Thailand) Ltd.coreHino Powertrain Manufacturing (Thailand) Ltd. was established in 2011 in a free zone. It produces powertrain parts (engines, front axles, rear axles, propeller shafts) that feed into HMMT's trucks and buses production line. 100% owned by HMMT.
- Hino Motors, Ltd. (Japan)coreHino Motors, Ltd. is the parent company in Japan. HMMT operates under Hino's technology and quality standards, utilizing Japanese manufacturing technologies and the Toyota Production System.
- Hino Motors Sales (Thailand) Ltd.coreHino Motors Sales (Thailand) Ltd. is the official distributor for Hino trucks and buses in Thailand, handling sales, marketing, and after-sales services including spare parts distribution. Established in 1962, it operates as part of the Hino Group in Thailand.
- J.Filter Co., Ltd.minorJ.Filter Co., Ltd. is part of the Hino Group companies mentioned in the privacy policy as an affiliated company within the group structure.
- ToyotacoreHMMT is No.1 Toyota automotive parts manufacturer in Thailand. As part of Toyota's affiliate network, HMMT supplies automotive parts and operates under Toyota's quality standards and production systems.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
Hino Motors Manufacturing (Thailand) competitors and assessment
Company assessmentDirect peers
- Isuzu Motors (Thailand): Isuzu is the dominant commercial truck manufacturer in Thailand, producing light-, medium-, and heavy-duty trucks and supplying automotive parts. It is the most direct comparable to HMMT given overlapping truck product lines, Thai manufacturing footprint, and ASEAN export orientation.
- UD Trucks (Volvo Group) Thailand: UD Trucks produces heavy-duty commercial vehicles serving Thai and ASEAN markets. Comparable as a commercial vehicle OEM with overlapping export footprint and truck product positioning relative to HMMT's HINO FM/UM heavy-duty and tractor models.
- AutoAlliance (Thailand) - Ford and Mazda JV: AutoAlliance operates the Rayong facility jointly producing Ford and Mazda vehicles and parts for domestic and export markets. Comparable to HMMT as a major Thai-based OEM/parts manufacturer with multi-brand vehicle programs and ASEAN export orientation.
- Scania Thailand: Scania operates assembly/distribution and parts supply for heavy commercial trucks and buses in Thailand. Comparable through premium-segment commercial vehicle and parts manufacturing with overlapping customer base in Thai transport and logistics operators.
- Mitsubishi Fuso Truck and Bus Corporation: Mitsubishi Fuso manufactures medium- and heavy-duty trucks and buses with established ASEAN presence, directly competing with Hino in commercial vehicle segments. Comparable manufacturing of trucks, buses, and powertrain components makes it a primary peer for HMMT's truck and parts business.
- Honda Automobile (Thailand): Honda operates large-scale auto manufacturing in Thailand producing passenger cars, parts, and exporting across ASEAN. Comparable to HMMT as a top-tier Japanese-affiliated OEM with deep Thai parts ecosystem, although focused on passenger vehicles rather than trucks.
Others
- Somboon Advance Technology Public Company Limited: Somboon Advance Technology is a leading Thai auto parts manufacturer producing suspension, axle, and OEM components for trucks, pickups, and passenger cars. Comparable to HMMT's IMV parts business given overlapping product categories (knuckles, axles, differentials) and similar customer base of Japanese OEMs in Thailand.
- AAPICO Hitech Public Company Limited: AAPICO Hitech is a Thai automotive parts manufacturer producing OEM components including stamping, frames, and chassis parts for global automakers. Comparable to HMMT's automotive parts and stamping dies divisions as a domestic supplier competing for similar OEM contracts.
Emerging players
- Foton Motor (Thailand): Foton is a Chinese commercial vehicle brand expanding in Thailand and ASEAN with competitively priced trucks and light commercial vehicles. Comparable as a growing regional truck competitor targeting the same transport/logistics buyers that HMMT serves.
Regional players
- Tata Motors (India): Tata Motors is a major Indian commercial vehicle and automotive parts manufacturer with growing presence in ASEAN. Comparable through commercial truck and parts portfolio, although primarily India-based rather than Thai-manufactured like HMMT.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hino Motors Manufacturing (Thailand) social profiles
Digital presenceHino Motors Manufacturing (Thailand) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hino Motors Manufacturing (Thailand) leadership team
Management profileNumber of profiles
Profiles4 records
Hino Motors Manufacturing (Thailand) subsidiaries and ownership
Company hierarchySubsidiaries1 record
Hino Motors Manufacturing (Thailand) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hino Motors Manufacturing (Thailand) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hino Motors Manufacturing (Thailand)
What does Hino Motors Manufacturing (Thailand) do?
Hino Motors Manufacturing (Thailand) Ltd. (HMMT) manufactures Hino trucks and buses (light-, medium-, heavy-duty and tractor models), automotive parts (IMV parts such as differentials, control arms, knuckles, hubs, frames, rear axles, and De-Dion BEV components, plus passenger car structural parts), and metal stamping dies for thick and thin steel press parts used in exterior automotive body panels. Production is carried out across four plants in Thailand (Samrong, Bangplee, Bangpakong, and Suvarnabhumi) and serves both the domestic Thai market and export customers worldwide.
Is Hino Motors Manufacturing (Thailand) a public or private company?
Hino Motors Manufacturing (Thailand) is a private company. It is classified as corporate owned and is currently operating.
When was Hino Motors Manufacturing (Thailand) founded?
Hino Motors Manufacturing (Thailand) was founded in 1964. It employs 1,001 to 5,000 people.
Where is Hino Motors Manufacturing (Thailand) based?
Hino Motors Manufacturing (Thailand) is headquartered in Smutprakan, Thailand, in the Asia region.
How does Hino Motors Manufacturing (Thailand) make money?
Four revenue lines are on record. Trucks and Buses Manufacturing is the primary driver. The others are automotive Parts Production, stamping Dies Manufacturing and powertrain Parts Supply.
Who are Hino Motors Manufacturing (Thailand)'s main competitors?
Direct peers on record are Isuzu Motors (Thailand), UD Trucks (Volvo Group) Thailand, AutoAlliance (Thailand) - Ford and Mazda JV, Scania Thailand, Mitsubishi Fuso Truck and Bus Corporation and Honda Automobile (Thailand). Others are Somboon Advance Technology Public Company Limited and AAPICO Hitech Public Company Limited. Foton Motor (Thailand) is listed as an emerging player. Tata Motors (India) is listed as a regional player.
Does Hino Motors Manufacturing (Thailand) have an API?
No public API is recorded for Hino Motors Manufacturing (Thailand).
What industry is Hino Motors Manufacturing (Thailand) in?
Hino Motors Manufacturing (Thailand)'s product category is Commercial Vehicle Manufacturing. Its primary akta.pro industry code is IMACABAB, Class 4–6 Medium-Duty Truck Manufacturing, with a secondary code of IMACAGAC, Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse). Its NAICS code is 3361 and its SIC code is 3711.