Merima

What Merima does

Grupo MeRiMã is a privately held Brazilian business consulting and IT advisory firm headquartered in the Butantã district of São Paulo, founded in 2011 by CEO Marcos R. Bonavita (whose consulting career dates to 1997). The firm serves Brazilian enterprise clients — business owners, executives, IT managers, and accounting/tax professionals — with an integrated offering that combines business management analysis, cash flow optimization, operations optimization, multi-brand technology solutions, tax credit recovery, ESG compliance, and IT asset geolocation. MeRiMã operates across three wholly-owned divisions: Tools4ERP (a partner HUB of 100+ specialist solutions spanning SAP, Oracle, Microsoft, and Totvs), RESGATARE (capital acquisition without debt through validated tax and pension credit recovery with a 5-year post-monetization guarantee), and YellowPageTi (a 2025-launched technology solutions search platform). Its proprietary technology stack includes the SuperBI business intelligence platform with ChatGPT/AI integration, BIOS-based geolocation agents for IT asset tracking, and a proprietary tax cross-reference system.

MeRiMã monetizes through a performance-based pricing model rather than time-and-materials billing: fees are a fixed percentage on demonstrably achieved results, with multi-year contracts and pre-defined total values. Each engagement begins with a no-cost ROI pre-study using 15 indicators drawn from client data, and the firm does not bill for the diagnostic phase unless measurable benefits are validated. Sales are direct and founder-led, with the CEO reachable by email, WhatsApp, phone, and Calendly; lead flow is supplemented by LinkedIn, YouTube video case studies, and a website contact funnel. Target verticals span manufacturing, retail, agribusiness, logistics, financial management, and security/ESG.

The firm holds LGPD compliance certification with a designated DPO, is privately held with no disclosed external investors or parent company, and operates exclusively within Brazil. It advertises 25+ years of experience (anchored to the founder's 1997 entry into SAP consulting), but the corporate entity GRUPO MeRiMã was formalized in 2011. Revenue, headcount within the 11-50 band, and client identities are not publicly disclosed; the firm cites NDA and contractual restrictions on customer references. AI/ML capabilities are present but integration-led (third-party generative AI), and proprietary model development is not disclosed.

Name

Merima

Legal name

GRUPO MeRiMá

Website

https://merima.com.br

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Grupo MeRiMã is a São Paulo-based consulting firm serving Brazilian enterprises with multi-brand IT solutions (SAP, Oracle, Microsoft, Totvs), tax credit recovery, BI tooling, and a partner solutions HUB, under a performance-based fee model.

Ownership category

akta.pro rank

Product category

Management Consulting Services

NAICS

Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

ERP/CRM/HRIS Implementation & Integration (BPAEAAAE)

akta.pro secondary industries

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO), Enterprise Application Reporting, BI & Analytics Enablement (BPAEAGAK)

Keywords

• Business consulting services
• ERP systems integration
• Tax credit recovery
• IT asset tracking
• Supply chain optimization

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Consulting Services with Performance-Based Fees: MeRiMá charges a FIXED percentage on the demonstrably achieved results, not time-and-materials or hourly billing. Services include business management analysis, cash flow optimization, operations optimization, tax rescue, financial auditing, and ESG compliance. A pre-study ROI with 15 indicators is provided at no cost to the client to determine potential measurable benefits before engagement.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Grupo MeRiMá provides performance-based business management consulting, multi-brand technology integration across SAP, Oracle, Microsoft, and Totvs platforms, and tax credit recovery (RESGATARE) for Brazilian enterprises. Services are priced as a fixed percentage of demonstrably achieved results, supported by an ERP specialist partner HUB (Tools4ERP) and a technology solution search platform (YellowPageTi). The offering combines business advisory with proprietary technology tools including SuperBI, BIOS-based IT asset geolocation tracking, and ESG compliance solutions.

Product overview

Grupo MeRiMá operates as a business consulting group offering advisory services and technology solutions. The portfolio includes core consulting services (Business Management Analysis, Cash Flow Optimization, Operations Optimization) delivered by MeRiMá itself, supported by specialized divisions: Tools4ERP (ERP specialists and partner HUB), RESGATARE (capital recovery without debt via tax credits), and YellowPageTi (technology search platform). The company also provides solution areas covering geolocation/IT asset tracking, ESG compliance, cloud infrastructure, and security risk management, integrating with SAP, Oracle, Microsoft, and Totvs systems. Services are priced as a fixed percentage on demonstrably achieved results, using 15 performance indicators and ROI pre-studies.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Management Analysis Enterprise management evaluation via sampling with key personnel, assessing business compliance for senior management. Aimed at business owners, executives, and IT managers seeking diagnostic clarity on operational, administrative, financial, tax, and fiscal dimensions.
• Cash Flow Optimization Financial consulting to improve corporate cash flow and obtain financial resources without incurring debt, including tax and pension credit recovery through the RESGATARE methodology. For finance leaders and accountants seeking debt-free capital.
• Company Operations Optimization Multi-function, multi-brand IT solutions to make processes more effective, including financial audits, debt renegotiation, and tax recovery services. Targets operations and IT leaders across manufacturing, retail, agribusiness, logistics, and financial management.
• Tools4ERP HUB Division with specialists in different ERP systems and business segments, providing a HUB of expert partners and technology solutions. For IT managers and ERP decision-makers seeking vendor-neutral implementation support.
• RESGATARE Capital Acquisition Capital acquisition services through validated tax and pension credit recovery in administrative form with fiscal guarantees, provided without incurring debt. Includes a 5-year guarantee after monetization. Aimed at finance directors, CFOs, and accounting professionals.
• YellowPageTi Technology solution search and discovery platform that helps businesses find technology solutions across vendors and categories. Launched as a new division of Grupo MeRiM\u00e1.

Quantifiable outcome

• Pre-study ROI analysis using 15 indicators to determine measurable benefits before client engagement
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• YellowPageTI (Internal Division)Others · 1 January 2025YellowPageTI is an internal MeRiMá division launched in 2025, functioning as a technology solutions search platform available at yellowpageti.com.br.
• RESGATARE (Internal Division)Others · 1 January 2018RESGATARE is an internal MeRiMá division focused on capital acquisition without debt, through validation of tax credits and contributions in administrative form with 5-year guarantee after monetization. Created in 2018.
• Tools4ERP HUB PartnerscoreStrategic or Co-development Partner · 1 January 2011The Tools4ERP HUB connects specialists across different systems and business segments, offering 100+ solutions. Partners include reliable, technologically updated suppliers, with the ability to onboard new vendors when client needs differ. The HUB includes experts in various business systems and segments.
• SAPcoreTechnology or Integration · 1 January 1997MeRiMá founder Marcos Bonavita worked as a consulting partner with SAP® R/3 and A1 systems since 1997. The company continues to offer SAP ERP B1 (Business One) solutions, positioning itself as a specialist in the SAP market with dedicated case studies and partner resources at tools4erp.com.br/sap-erp-b1-business-one.
• MicrosoftcoreTechnology or Integration · 1 January 1997MeRiMá has a partnership history with Microsoft AX since 1997, providing integration services and solutions for Microsoft enterprise systems as part of their multi-brand technology consulting approach.

Scale indicators2 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• Ci&T: Brazilian-founded technology and digital transformation consultancy with global reach. Comparable to MeRiMÁ as a multi-brand systems integration and management consulting firm, but operating at enterprise scale.
• TOTVS: Brazil's largest ERP software vendor serving the same mid-market enterprise segments MeRiMÁ targets. Comparable because MeRiMÁ explicitly partners with TOTVS alongside SAP, Oracle, and Microsoft while competing for the same implementation and optimization budget.
• Accenture Brazil: Global management consulting and technology services firm with a strong Brazilian practice in ERP/SAP implementations and business transformation. Comparable for the consulting-plus-technology delivery model, though operating at vastly larger scale.
• EY (Ernst & Young) Consulting Brazil: Big Four advisory firm with a Brazilian management consulting and technology practice spanning tax, ERP, and operational transformation. Comparable for outcome-based transformation engagements, especially overlapping with MeRiMÁ's tax and operations offerings.
• Stefanini: Major Brazilian-headquartered IT services and consulting firm with strong ERP, digital, and BPO practices. Comparable for its multi-vendor enterprise tech delivery and Brazil-centric execution, but at materially larger scale.

Regional players

• ALGAR Tech: Brazilian IT services and BPO arm of the Algar Group offering consulting, cloud, and managed services. Comparable to MeRiMÁ for its Brazil-centric, multi-vendor enterprise IT delivery to mid-market and enterprise clients.
• BRQ Digital Solutions: Brazilian-origin digital transformation and IT services firm with deep multi-vendor enterprise integration capabilities. Comparable for its mid-market ERP and systems integration focus across Brazil.

Direct peers

• Senior Solution: Brazilian ERP/HCM vendor with an integrated services partner network serving manufacturing, logistics, agribusiness, and services—directly overlapping MeRiMÁ's customer verticals and ERP-implementation service model.
• WK Sistemas: Brazilian ERP software and services provider targeting mid-market manufacturers, retail, and services. Comparable to MeRiMÁ in its multi-vertical mid-market ERP delivery and consulting motion across Brazil.
• GFT Technologies: Brazilian-German IT consultancy specializing in digital transformation and platform engineering across financial services and enterprise. Comparable to MeRiMÁ for its multi-vendor ERP-adjacent systems integration profile, though with international footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/Wix
• Facebookfacebook.com/merima.com.br
• LinkedInlinkedin.com/company/merima
• Instagraminstagram.com/wix

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Merima