ProSharp

What ProSharp does

ProSharp (Prosharp AB) is a Swedish precision-engineering company founded in 1984 and headquartered in Njurunda, Sweden, with a contact office in Sundsvall. It designs, manufactures, and sells automated skate sharpening machines and devices, serving professional ice hockey teams, figure skaters, speed skaters, individual athletes, and pro shops primarily in Europe with global reach via e-commerce. The company positions itself as the self-described world leader in automated precision sharpening for skate blades.

The company's product portfolio is built around a patented cold diamond sharpening process. The professional line consists of the AS 2001 Allpro (a facility-grade machine targeted at professional hockey teams) and the AS 1001 Portable (a transportable unit). The SkatePal line — Pro3 and Long — extends the same proprietary technology into a one-button, automatic-centering portable device for individual skaters and teams. Differentiating features include automatic centering of skate blades, profile and hollow retention during sharpening, quick-changeable grinding wheels, and the ability to produce specialized hollow configurations such as the Channel Z. Manuals are published in at least six languages (German, Dutch, English, French, Italian, Czech, Finnish), indicating international distribution intent.

ProSharp operates a direct-to-consumer go-to-market model with three regional webshops (prosharp.com for international, prosharp.eu for European customers, prosharp.se for Swedish and Norwegian customers), supplemented by email-based manual order processing for non-EU customers. Revenue is generated from one-time hardware sales across the four product lines plus recurring consumables (grinding wheels, hollows) and accessories (profiling machines). The company is privately held with no disclosed institutional capital, has 11-50 employees, and has secured technical sponsorship agreements with the Swedish Hockey Federation, Finnish Hockey Federation, Kazakhstan Ice Hockey Federation, and Figure Skating Federation of Russia. It won the ISPO Gold Award in the Photo category in 2015/2016.

Name

ProSharp

Legal name

Prosharp AB

Website

https://prosharp.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

ProSharp is a Swedish manufacturer of patented cold diamond skate sharpening machines and portable devices, serving professional and amateur ice hockey, figure skating, and speed skating customers globally through direct e-commerce webshops and consumables sales.

Ownership category

akta.pro rank

Product category

Skate Sharpening Machines

NAICS

Abrasive Product Manufacturing (32791), Saw Blade and Handtool Manufacturing (332216)

akta.pro primary industry

Grinding, Honing & Superfinishing Equipment (IMAHADAE)

akta.pro secondary industry

Surface Preparation Equipment (Shot Blasting, Scarifiers, Grinders) (IMAHALAL)

Keywords

• Skate sharpening machines
• Hockey skate sharpeners
• Figure skate sharpeners
• Speed skate sharpeners
• Skate profiling equipment

Headquarters

HQ city

Njurunda

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Sharpening Machines: Sale of precision sharpening machines including the AS 2001 Allpro (professional), AS 1001 Portable (entry-level), and SkatePal product lines. Machines are sold as one-time purchases with varying levels of portability and capability.
2. Consumables: Consumable products for the sharpening machines including grinding wheels and other wear items.
3. Accessories: Profiling machines and accessories sold through the webshop.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

ProSharp designs, develops, and manufactures precision automated skate sharpening machines and devices in Njurunda, Sweden. Its portfolio includes professional-grade sharpening machines (AS 2001 Allpro, AS 1001 Portable) and portable consumer devices (SkatePal Pro3, SkatePal Long), all powered by a patented cold diamond sharpening process for ice hockey, figure skating, and speed skating blades.

Product overview

ProSharp is a world leader in automated precision sharpening machines for skates. The product portfolio consists of two distinct lines: professional-grade sharpening machines (AS 2001 - Allpro and AS 1001 - Portable) designed for teams and facilities requiring high-volume, consistent sharpening, and the SkatePal portable sharpening devices (SkatePal - Pro3 and SkatePal - Long) designed for individual skaters, teams on the go, and athletes with extra-long blades. All products utilize a cold diamond sharpening process and patented high precision technology. Development and manufacturing are based in Njurunda, Sweden.

Differentiator

Problem solved

Functional benefit

Products and services

• AS 2001 - Allpro Professional-grade automated sharpening machine desired by professional hockey teams, providing consistent high-precision sharpening using ProSharp's cold diamond technology for high-volume team and facility use.
• AS 1001 - Portable Portable sharpening machine bringing ProSharp's trusted cold diamond sharpening results to skates in a transportable form factor for individual users, teams on the road, or smaller facilities.
• SkatePal - Pro3 Automatic portable sharpening device delivering patented high-precision cold diamond sharpening for hockey teams, players, and business owners, with one-button operation and automatic centering.
• SkatePal - Long Sharpening device designed for extra-long blades used by figure skaters and speed skaters, providing cold diamond sharpening with automatic centering, profile and hollow retention, and the ability to create the Channel Z hollow for speed skates, ice hockey, and figure skates.
• Consumables (grinding wheels and wear items) Replacement grinding wheels and consumable wear items for ProSharp sharpening machines and SkatePal devices, sold as recurring accessories through the webshop.
• Profiling Machines and Accessories Profiling machines and related accessories for shaping blade profiles (e.g., double, triple, quad radius profiles) sold through the ProSharp webshop.

Quantifiable outcome

• Fast pay-back for investment

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered flagship.

• Figure Skating Federation of RussiaflagshipStrategic or Co-development PartnerIn 2015, ProSharp established a Technical Sponsor Agreement with The Figure Skating Federation of Russia. This partnership demonstrates the company's high-precision technology being recognized by a major national sports federation.
• Swedish Hockey FederationflagshipStrategic or Co-development PartnerTechnical sponsorship relationship with Swedish Hockey Federation. Their logo appears prominently on ProSharp's website indicating an active partnership.
• Finnish Hockey FederationflagshipStrategic or Co-development PartnerTechnical sponsorship relationship with Finnish Hockey Federation. Their logo appears on ProSharp's website.
• Kazakhstan Ice Hockey FederationflagshipStrategic or Co-development PartnerTechnical sponsorship relationship with Kazakhstan Ice Hockey Federation. Their logo appears on ProSharp's website.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Sparx Hockey: Sparx Hockey is a US-based direct competitor that develops automated home and team skate sharpening systems for hockey players. It is the most direct comparable to ProSharp's SkatePal and AS product lines, targeting the same end customers (hockey players, teams, pro shops) with similar automated grinding technology.
• BladeMaster: BladeMaster manufactures precision skate sharpening machines used by hockey teams and pro shops, with a long-standing presence in the North American market. It is a direct peer to ProSharp's AS 2001 Allpro, offering similar professional-grade sharpening equipment to the same core customer segment.

Broad incumbents

• TRUE Hockey: TRUE Hockey is a premium skate and hockey equipment brand serving elite and prosumer segments. It overlaps with ProSharp's professional and high-end amateur customer base and is relevant as both a potential partner and a broad incumbent in skate-adjacent categories.
• Bauer Hockey: Bauer is one of the largest global ice hockey equipment manufacturers, offering skates, sticks, and protective gear. While not primarily a sharpening-machine maker, Bauer is an incumbent in the broader hockey equipment space that competes for the same customer wallet and could expand into sharpening services.
• CCM Hockey: CCM Hockey is a major global hockey equipment brand offering skates and related gear at professional and amateur levels. As a broad incumbent in the same end-customer ecosystem as ProSharp, CCM represents a potential channel partner or competitor depending on category expansion.

Emerging players

• Profile Machine (Profile-Hockey): Profile is a niche player providing skate profiling and sharpening equipment primarily in European markets. It is comparable to ProSharp as an emerging adjacent competitor focused on precision profiling technology for skates.
• Jiffy Skate Sharpening: Jiffy offers portable and accessible skate sharpening solutions primarily in the North American market. It competes with ProSharp's SkatePal portable line at the entry-level / consumer end of the skate sharpening market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/prosharp
• Facebookfacebook.com/prosharp
• LinkedInlinkedin.com/company/prosharp-ab

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ProSharp