Name

Co'Couture

Legal name

CO'COUTURE A/S

Website

https://cocouture.dk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Kolding

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Direct Retail Sales: Direct-to-consumer sales of fashion apparel and accessories through the company's e-commerce storefront, generating revenue from one-time product purchases.
2. B2B Sales: Wholesale and B2B sales through dedicated B2B shop portal for business partners and retailers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Co'Couture designs, brands and sells women's contemporary clothing and accessories — including denim, knitwear, shirts, pants, skirts, blazers, dresses, tops, outerwear and accessories — directly to European consumers through its Shopify-based online store cocouture.dk and to retail partners through a dedicated B2B portal at b2b.cocouture.dk. The brand's signature combines Nordic minimalism with French femininity, with items individually badged using the 'CC' suffix and priced between 249 DKK (accessories) and 1,299 DKK (outerwear).

Product overview

Co'Couture is a Danish fashion brand offering women's clothing and accessories through its e-commerce platform. The product portfolio centers on the Pre Fall 2026 seasonal collection and year-round categories including Denim, Shirts (Skjorter), Pants (Bukser), Dresses (Kjoler), Blazers (Blazere), Blouses, Knitwear (Strik), Sweatshirts, T-shirts and Tops, Jackets and Outerwear (Jakker og overtøj), Accessories (Tilbehør), and Skirts (Nederdele). The brand combines Nordic minimalism with French femininity, featuring clean lines and subtle details. Individual products are branded with the 'CC' suffix (e.g., DagnyCC, CalinCC, RichaCC) and span price points from 249 DKK (accessories) to 1,299 DKK (outerwear). The company operates a B2B division for wholesale partners.

Differentiator

Problem solved

Functional benefit

Products and services

• Pre Fall 2026 Collection

Quantifiable outcome

• Over 65% of customers who order two sizes end up keeping the larger size, reducing returns and environmental impact

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• COS: H&M-owned contemporary fashion brand with a strong Scandinavian minimalist aesthetic. Targets the same fashion-conscious European consumer seeking modern, season-spanning wardrobe pieces, but operates at significantly larger scale with global retail and online presence.
• & Other Stories: H&M-owned contemporary fashion brand blending Scandinavian and European aesthetics. Serves a similar style-conscious female consumer with seasonal collections, accessories, and DTC plus retail store presence across Europe.
• Arket: H&M-owned brand offering contemporary apparel with a Nordic minimalist identity. Competes in overlapping customer segments with Co'Couture but with a broader assortment and a sustainability-driven multi-brand retail format.

Direct peers

• Skall Studio: Danish women's fashion brand focused on sustainable, wardrobe-quality pieces with a Nordic aesthetic. Direct DTC commerce model and similar sustainability positioning make it a close comparable to Co'Couture.
• Samsøe Samsøe: Danish contemporary fashion brand offering women's apparel and accessories at similar mid-market price points. Operates DTC e-commerce alongside wholesale, ships across Europe, and shares Co'Couture's Scandinavian-rooted aesthetic positioning.
• Ganni: Danish contemporary fashion brand with DTC e-commerce and B2B wholesale. Targets a similar fashion-conscious European consumer with seasonal collections, though typically at higher price points and with broader brand awareness.
• Stine Goya: Danish designer fashion brand selling women's apparel and accessories through DTC e-commerce and select wholesale. Comparable Nordic design DNA and similar mid-to-premium price positioning to Co'Couture.
• Baum und Pferdgarten: Danish contemporary fashion brand with a DTC e-commerce store and European wholesale distribution. Competes directly with Co'Couture in the Scandinavian-influenced women's apparel segment.
• Rotate Birger Christensen: Danish contemporary fashion brand owned by Birger Christensen. Operates DTC e-commerce and B2B channels, sharing Co'Couture's seasonal drop model and European customer base.

Emerging players

• Sézane: French DTC fashion brand with a strong sustainability narrative and seasonal collection model. Comparable in its blended European aesthetic, DTC-first approach, and emphasis on ethical/environmental positioning.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Cocoutureofficial
• Instagraminstagram.com/cocouture_official
• LinkedInlinkedin.com/company/co-couture-a-s

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Co'Couture