Kunst & Kultur - ohne Grenzen

What Kunst & Kultur - ohne Grenzen does

Kunst & Kultur - ohne Grenzen (legal entity: Karall & Konrad Konzert GmbH) is a Vienna-based cultural services company founded in 1983 by Theresa Konrad-Karsten and Herbert Konrad, both licensed Austria Guides. The company operates a portfolio of products centered on concerts and music tourism in Austria's most prestigious sacred venues — St. Stephen's Cathedral (Stephansdom) in Vienna and Salzburg Cathedral. Its offerings include classical concerts (Brahms Requiem, Mozart Waisenhausmesse, Haydn Paukenmesse, Vivaldi Four Seasons) with tickets priced €20-€65 across categories, the participatory Sing Mit! Chorfestivals (€140-€150 per festival), customized concert tours for visiting choirs and orchestras, performance-slot rentals at both cathedrals, and exclusive Vienna Boys' Choir (Wiener Sängerknaben) experience packages. The business holds a full Austrian travel agency license (since 1993) and benefits from long-standing partnerships with the Wiener Philharmoniker, Wiener Symphoniker, Wiener Domorchester, and the Erzdiözese Wien.

The company operates an event-driven go-to-market motion: tickets are sold through the company's own Eventjet-powered online shop (shop.eventjet.at/kunstkultur), the Ticket Gretchen mobile app, email/phone direct sales, and at-the-door box offices; choirs and orchestras are acquired through partnerships with cultural institutions, direct outreach, and newsletter marketing. Revenue is diversified across multiple streams — concert ticket sales (transaction fees), concert tour and travel organization (professional services), Sing Mit! participation fees (one-time license), Vienna Boys' Choir visit programs (professional services), and performance-slot rentals at both cathedrals (transaction fees). Ticket distribution is supported by integrations with MailChimp (newsletters), Google Analytics, Facebook Pixel, and YouTube. The customer base spans individual singers and choirs from 15+ countries (mid-market), visiting ensembles such as the Sydney Youth Orchestra (enterprise), and charitable beneficiaries of benefit concerts including Ärzte ohne Grenzen and Caritas. The company has 1-10 employees, is privately held by its two founding managing partners, and has not disclosed revenue or external funding.

Name

Kunst & Kultur - ohne Grenzen

Legal name

Karall & Konrad Konzert GmbH

Website

https://kunstkultur.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

1–10 employees

Short description

Kunst & Kultur - ohne Grenzen is a Vienna-based cultural services company that organizes classical concerts, sing-along choir festivals, and concert tours at St. Stephen's Cathedral and Salzburg Cathedral for amateur and semi-professional choirs, orchestras, and individual singers worldwide.

Ownership category

akta.pro rank

Product category

Cultural Concert Services

NAICS

Other Performing Arts Companies (711190), Performing Arts Companies (7111), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

akta.pro primary industry

Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL)

Keywords

• Classical concert services
• Choir festival organization
• Cultural concert tours
• Sacred music venue booking
• Concert ticketing services

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Concert Ticket Sales: The company sells tickets for concerts at St. Stephen's Cathedral, Salzburg Cathedral, and other Viennese venues. Ticket categories range from €20 to €65. Revenue is generated through direct sales via the Eventjet online shop and the Ticket Gretchen App.
2. Concert Tour and Travel Organization: Since 1983, the company has organized concert tours for choirs and orchestras across Austria and neighboring countries (Germany, Hungary, Slovakia, Czech Republic). Services include bus transport, hotels, sightseeing, and concert promotion.
3. Sing Mit! Choir Festival Participation: Participation fees for the Sing Mit! Chorfestivals, which allow individual singers and choirs to perform major choral works in Vienna's St. Stephen's Cathedral and Salzburg Cathedral under professional conductors. Participation fee is €140 (early bird, until 31 Dec 2025) or €150 (from 1 Jan 2026). Optional: sheet music sales.
4. Wiener Sängerknaben Visit Programs: The company coordinates visits to the Vienna Boys' Choir, including workshops, masterclasses, private concerts, and introductions at the Augarten Palais. Fees vary by time of day and group size.
5. Ensemble Performance Slots at Salzburg Cathedral: Choirs and orchestras can purchase performance slots at Salzburg Cathedral, offered in various formats: midday concerts (30 min), afternoon concerts (30 min or 60 min), Sunday mass accompaniment, and evening concerts.
6. Ensemble Performance Slots at St. Stephen's Cathedral: Choirs and orchestras can purchase performance slots at St. Stephen's Cathedral in Vienna, offered in various formats: morning lauds, midday concerts, mass accompaniment, and large evening concerts with full promotion.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Kunst & Kultur - ohne Grenzen operates as a cultural services company that organizes classical concerts at St. Stephen's Cathedral in Vienna and Salzburg Cathedral, produces the Sing Mit! Choir Festival program, arranges concert tours for choirs and orchestras across Austria and neighboring countries, and sells concert tickets through an online shop (Eventjet) and the Ticket Gretchen mobile app. It also brokers performance slots at its cathedral venues for visiting choirs and orchestras and coordinates exclusive Vienna Boys' Choir visit programs.

Product overview

Kunst & Kultur - ohne Grenzen operates as a cultural services company offering a portfolio of concert and music tourism products centered around Austria's premier sacred music venues. The core offering consists of classical concerts at St. Stephen's Cathedral in Vienna and Salzburg Cathedral, featuring performances by professional ensembles including the Vienna Cathedral Choir, Vienna Cathedral Orchestra, and international soloists. The company also organizes the Sing Along! Choir Festival program, which enables amateur singers worldwide to participate in multi-day choral festivals culminating in performances with professional orchestras. Additional products include customized concert tours for choirs and orchestras, exclusive Vienna Boys' Choir experience packages (workshops, masterclasses, private concerts), and performance opportunities for visiting ensembles at both cathedrals. The portfolio is supported by an online ticketing platform via Eventjet and newsletter subscription services. The company was founded in 1983 and has operated as a licensed travel agency since 1993.

Differentiator

Problem solved

Functional benefit

Brands

• Sing Mit! Chorfestivals: Mitsingkonzerte (sing-along choir festivals) held at St. Stephen's Cathedral in Vienna and Salzburg Cathedral, featuring large choral works performed with professional orchestras and soloists. Participants rehearse over multiple days and perform as a festival choir.

Products and services

• Classical Concerts at St. Stephen's Cathedral Classical music concerts held at St. Stephen's Cathedral in Vienna, featuring performances by the Vienna Cathedral Choir, Vienna Cathedral Orchestra, and international soloists. Tickets sold to individual concert-goers in price categories ranging from €20 to €65.
• Sing Along! Choir Festivals (Sing Mit!) Multi-day participation-based choir festivals where amateur and semi-professional singers rehearse and then perform major choral works (Requiems, Masses) with professional orchestras and conductors at St. Stephen's Cathedral or Salzburg Cathedral. Participation fee €140 (early bird until 31 Dec 2025) or €150 from 1 Jan 2026, with combo discounts.
• Concert Tours Customized concert tour organization services for choirs and orchestras, including full travel logistics (bus transport, hotels, sightseeing) and concert promotion across Austria and neighboring countries such as Germany, Hungary, Slovakia, and the Czech Republic.
• Performance Slots at St. Stephen's Cathedral Performance opportunities for choirs and orchestras at Vienna's St. Stephen's Cathedral, ranging from morning lauds, midday concerts, mass accompaniment, and large evening concerts with full promotion.
• Performance Slots at Salzburg Cathedral Performance opportunities for choirs and orchestras at Salzburg Cathedral, offered in formats including midday concerts (30 min), afternoon concerts (30 or 60 min), Sunday mass accompaniment, and evening concerts.
• Vienna Boys' Choir Visit Programs Exclusive programs for visiting choirs and musical groups at the Vienna Boys' Choir, including workshops, masterclasses, and private concerts at the Augarten Palais, with fees varying by time of day and group size.

Quantifiable outcome

• Over 40 years of operations since 1983
• +2 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Partnerships

Ten partnerships are on record, tiered core, flagship and minor.

• Wiener Sängerknaben (Vienna Boys' Choir)coreStrategic or Co-development PartnerSince 2016, the company has an intensified collaboration with the Wiener Sängerknaben for exclusive visits, workshops, masterclasses, private concerts, and introductions at the Augarten Palais. Erasmus Baumgartner (current Artistic Director of the Vienna Boys' Choir) serves as artistic director of the Sing Mit! Chorfestivals. The partnership enables visiting choirs to work directly with Vienna Boys' Choir conductors.
• Wiener Philharmoniker (Vienna Philharmonic)flagshipStrategic or Co-development PartnerSince 1995, the company has organized benefit concerts at St. Stephen's Cathedral featuring the Wiener Philharmoniker under Riccardo Muti. These high-profile concerts raise funds for charitable causes.
• Wiener SymphonikercoreStrategic or Co-development PartnerThe company cooperates with the Wiener Symphoniker for concerts at St. Stephen's Cathedral, including Advent concerts. The partnership involves shared promotion and co-marketing of concert events.
• Radio Klassik StephansdomminorGTM or Marketing PartnerRadio Klassik Stephansdom is a cooperation partner for concert broadcasting and coverage. The radio station covers and promotes concerts organized by the company, providing media exposure.
• Eventjet (Datascroll Eventsupport GmbH)coreChannel Partner/ Reseller/ DistributorEventjet provides the online ticketing platform for Kunst & Kultur - ohne Grenzen. Concert tickets are sold via shop.eventjet.at/kunstkultur. The company also uses Eventjet for Sing Mit! Chorfestival registrations.
• Wiener Domorchester (Vienna Cathedral Orchestra)coreStrategic or Co-development PartnerThe Wiener Domorchester (Vienna Cathedral Orchestra) is a key partner in Sing Mit! Chorfestivals, providing orchestral accompaniment for performances of major choral works (Haydn Paukenmesse, Mozart Waisenhausmesse) in St. Stephen's Cathedral. The orchestra is composed of musicians from Vienna's major orchestras.
• Erzdiözese Wien (Archdiocese of Vienna)coreStrategic or Co-development PartnerAs owner of St. Stephen's Cathedral, the Erzdiözese Wien provides the venue for concerts and is a beneficiary of concert proceeds. The company has organized benefit concerts for the Archdiocese since 1995.
• Ärzte ohne Grenzen (Médecins Sans Frontières)minorOthersMédecins Sans Frontières is one of the charitable beneficiaries of benefit concerts organized by the company. Concert proceeds are donated to support the organization's humanitarian medical work.
• CaritasminorOthersCaritas is one of the charitable beneficiaries of benefit concerts organized by the company, receiving proceeds from concert donations.
• TogetherWeCoeur - Verein der Freund:innen und Förder:innen der Sacré Coeur-SchulenminorOthersA cooperation partner for joint events. Personal data (name, email) is shared with this partner for direct marketing purposes including event invitations and surveys.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Interkultur: Cologne-based organiser of international choral competitions and festivals, including the World Choir Games ('Choir Olympics'). Directly comparable as a global choral festival operator running multi-day participation events with high-profile adjudication and concert components.
• Music Celebrations International: US-based organiser of choir festival and concert tour packages, including performance opportunities at major venues. Closely comparable to K&K's combined festival + concert tour + venue-access product offering.
• World Projects Corporation: Specialises in customised concert tours and music festival participation for choirs, orchestras, and bands worldwide. Closely comparable to K&K's choir/orchestra tour business with destination concerts at prominent venues.
• Regent Holidays: UK-based specialist tour operator with a strong music and cultural-tourism portfolio (choral, orchestral, and opera-themed tours across Europe). Comparable to K&K's licensed travel agency function organising concert-focused group travel.
• Distinguished Concerts International New York (DCINY): Organises 'Distinguished Concerts' sing-along choral experiences at iconic venues (Carnegie Hall, Lincoln Center), enabling amateur choirs and individual singers to perform major works with professional orchestra and conductors. Closest functional analogue to K&K's Sing Mit! Chorfestivals.

Broad incumbents

• Musikverein Wien: Vienna's iconic classical concert venue and home of the Wiener Philharmoniker's subscription series. Comparable as a Viennese classical concert operator that works with the same orchestral talent pool as K&K.
• Concertgebouw Amsterdam: Major Amsterdam concert hall with its own orchestra (Concertgebouworkest) and broad classical concert programming. Comparable as a European incumbent in the same classical concert promoter space that K&K operates in.
• Berliner Philharmoniker: Germany's flagship orchestra with its own concert hall (Philharmonie Berlin) and Digital Concert Hall platform. Comparable as a premier European classical music organisation that anchors benefit concerts and major orchestral programming in the same talent tier as K&K's partners.
• Wiener Konzerthausgesellschaft: Operates the Wiener Konzerthaus, a leading Viennese classical concert venue. Comparable as a Vienna-anchored classical concert promoter, though K&K's niche cathedral programming differentiates it from this broader-venue incumbent.
• Salzburger Festspiele (Salzburg Festival): Premier annual classical music and opera festival held in and around Salzburg. Comparable on shared Salzburg Cathedral programming heritage, but operates at substantially larger scale and broader programming breadth than K&K.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/kunstkultur.concerts
• Instagraminstagram.com/radioklassikstephansdom
• LinkedInlinkedin.com/company/kunstkultur

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kunst & Kultur - ohne Grenzen