R Wick

What R Wick does

R. Wick AG is a Swiss industrial robotics system integrator and special machine builder founded in 1984 and headquartered in Küssnacht am Rigi. Since 2018 the company has operated as the dedicated robotics competence centre within the JAG Group (parent: JAG Jakob AG, headquartered in Brügg, Switzerland; group headcount ~230 across Switzerland, Australia, and the Czech Republic). Wick designs and delivers standard robotic cells, standard machines for OEM customers, and tailored custom automation systems, with application areas spanning machine tending, collaborative robotics, special machines, and quality control. The technology stack includes in-house proprietary robotics software and a scalable production management software platform, plus integrated measurement and dynamic process parameter adjustment for closed-loop quality control. Since 2015, the company has integrated 3D printing into the development and manufacture of innovative gripping solutions.

Wick serves industrial manufacturers and OEM machine builders, primarily in Switzerland and Europe, through enterprise field sales with a single point of contact from engineering through production and after-sales support. Revenue is generated through project-based custom automation contracts, sales of standard robotic solutions (including unbranded OEM cells), engineering services (feasibility studies, potential analysis, CE certification), and recurring operational support, maintenance, spare parts, training, and value-added services. Notable named reference customers include CSL Behring (biotech, Protinus project co-delivered with JAG Jakob AG as part of a CHF 300M investment, commissioned October 2020) and Celgene (pharmaceutical powder mixing plant, Val-de-Travers). Pricing is quote-based with multi-year contract cadence, and the JAG Group backs installed bases with a 10-year controller guarantee and 20-year replacement parts guarantee.

Name

R Wick

Legal name

R. Wick AG

Website

https://wick-ag.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

R. Wick AG is a Swiss industrial robotics system integrator and special machine builder, serving manufacturers and OEMs across Switzerland and Europe with standard and tailored automation, collaborative robotics, proprietary production management software, and long-term service.

Ownership category

akta.pro rank

Product category

Industrial Automation Systems

NAICS

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Computer Systems Design Services (541512), Other General Purpose Machinery Manufacturing (3339)

SIC

Special Industry Machinery, Nec (3559), Special Industry Machinery (No Metalworking Machinery) (3550), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Factory Automation Cells & Integrated Systems (Assembly, Welding, Painting Lines) (IMAHAHAL)

akta.pro secondary industries

Industrial Automation Software (SCADA, HMI, MES, Historian) (IMAHAHAJ), Process & Batch Control Software (Recipe Management, ISA-88) (IMAGABAH)

Keywords

• Industrial automation systems
• Robotics system integration
• Special machine construction
• Machine tending automation
• Collaborative robotics solutions

Headquarters

HQ city

Kussnacht Am Rigi

HQ country

Switzerland

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Custom Robotics and Automation Systems: Design, engineering, and delivery of custom robotics cells, automated loaders, special machines, and turnkey robotic systems. Revenue is project-based, derived from engineering, manufacturing, installation, and commissioning of tailored automation solutions.
2. Standard Robotics Products: Sale of standard robotic solutions and standard machines for OEM customers, including unbranded customized cells.
3. Customer Service and Support: Operational support, maintenance, spare parts, value-added services, and training for installed automation and robotics systems.
4. Engineering Services: Robotics engineering including potential analysis, feasibility studies, and CE certification services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

R. Wick AG designs, engineers, manufactures and commissions industrial automation and robotics solutions for manufacturers and OEMs. Its offering ranges from pre-engineered standard robotic cells and standard machines for OEMs to fully tailored special machines, complemented by proprietary robotics software, a scalable Production Management Software platform, and supporting engineering, maintenance and training services. As the robotics competence centre of the JAG Group, it delivers end-to-end projects from feasibility through long-term after-sales support.

Product overview

R Wick AG operates as a robotics system integrator within the JAG Group, offering a portfolio of standard robotic solutions (Standard Solutions, Standard Machines for OEM) and custom-built Tailored Solutions. The offering includes proprietary Robotics Software and Production Management Software as add-on modules. Application areas span Machine Tending, Collaborative Robotics, Quality Control, and OEM Solutions. Engineering Services (robotics engineering, feasibility studies, CE certification) and Operational Support/M Maintenance services complement the product range. Additionally, amotec AG (also part of JAG Group) provides stainless steel and aluminum plant and pipeline construction, steel construction, welding technology, and CAD planning/engineering services, serving industries including pharmaceuticals, food, and biotech.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Solutions Pre-built robotic cells and standard automation solutions for common industrial applications, offered as part of R. Wick AG's standard portfolio for industrial manufacturers.
• Standard Machines for OEM Unbranded, customized robotic cells and special machines developed for original equipment manufacturers to enlarge their own machine portfolio with automation content.
• Tailored Solutions Custom-built special machines and robotic systems engineered to specific customer process requirements when standard solutions do not suffice, ranging from individual robot cells to large-scale plants.
• Robotics Software Proprietary software programs and modules developed in-house by R. Wick AG to control and optimize robotic systems and achieve above-average process efficiency.
• Production Management Software Scalable software platform from R. Wick AG that automates production with a powerful order engine and intuitive web interface, designed to adapt to evolving manufacturing needs.
• Engineering Services Engineering services from R. Wick AG covering robotics engineering, potential analysis, feasibility studies and CE certification for customer automation projects.
• Operational Support & Maintenance Ongoing operational support, maintenance services, spare parts supply, training and value-added services provided by R. Wick AG to keep installed automation and robotics equipment reliable and productive.

Quantifiable outcome

• 90,000 additional patients served per year through automation solutions (CSL Behring Protinus project)
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core, major and minor.

• JAG Jakob AG (Parent Company)coreStrategic or Co-development Partner · 1 January 2018R. Wick AG joined the JAG Group in 2018 as the robotics competence centre. JAG Jakob AG is the parent company based in Brügg, Switzerland, encompassing subsidiaries in Switzerland, Australia, and the Czech Republic. Wick strengthens the group with robotics expertise ranging from robot cells to large-scale plants.
• WHS-Handling spol. s r.o.coreStrategic or Co-development PartnerJAG subsidiary in the Czech Republic established in 2001. Supplements the Group's robotics portfolio with engineering and automation expertise, and special process knowledge in mechanical engineering and the plastics industry. Cost-effective mechanical production of automation cells and prototypes. Also supports European/international market prospecting.
• JAG Process Solutions AustraliamajorStrategic or Co-development PartnerJAG subsidiary in Brunswick, Melbourne. Enables fulfillment of customer proximity 'to the ends of the earth'. Expands the group's geographic reach to support international customers.
• amotec AGmajorStrategic or Co-development Partneramotec AG is a JAG subsidiary specializing in pipeline and plant construction in stainless steel and aluminium. Located in Münsingen, Switzerland. Specializes in plant construction, pipeline systems, welding technology, steel construction, and servicing/maintenance. Holds patents for sanding and polishing systems. ISO 9001 certified.
• CE Certification PartnersminorImplementation/ SI/ Consulting PartnerR. Wick AG provides CE certification services as part of its engineering offerings, helping customers achieve regulatory compliance for their automated systems and machinery.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Mikron Group: Swiss-headquartered specialist in high-precision automation and machining solutions, serving automotive, pharma, and writing instruments. Closely comparable niche peer with similar Swiss heritage, custom automation focus, and similar customer verticals.

Regional players

• Feintool: Swiss-headquartered specialist in fineblanking, system components, and industrial automation including robotics cells. Comparable as a Swiss peer delivering custom automation cells and special machines to manufacturing customers.

Broad incumbents

• Stäubli Robotics: Swiss-headquartered manufacturer of industrial robots and automation solutions with strong presence in pharma, food, and medical. Closely comparable in geography (Swiss competitor) and customer segments (regulated manufacturing, life sciences), and directly overlaps with Wick's pharma/biotech reference base.
• Bystronic: Swiss-based provider of machines and automation solutions for sheet metal processing and adjacent manufacturing. Comparable as a Swiss-headquartered industrial automation and special machinery vendor serving industrial OEMs and manufacturers.
• Omron Automation: Global automation vendor offering industrial robots, SCADA/MES software, and quality control solutions. Comparable across Wick's stack: robotics cells, production management software, and integrated quality inspection.
• KUKA: German-headquartered industrial robot manufacturer and integrator serving automotive, manufacturing, and process industries. Comparable as a robotics cell/systems provider; competes with Wick for machine tending and special machine projects in DACH-region enterprises.
• Yaskawa: Japanese manufacturer of industrial robots and motion control, with European integration footprint. Comparable offering in machine tending, collaborative robotics, and integrated cells across manufacturing customers.
• ABB Robotics: Global industrial automation and robotics incumbent offering robots, robot cells, and integrated automation solutions across manufacturing. Highly comparable to R. Wick at the cell/integration level, but operates at vastly larger scale and broader portfolio.

Emerging players

• Universal Robots: Cobot leader whose collaborative robots are often integrated by third parties into the exact kind of cells Wick builds. Directly comparable in the collaborative robotics application area Wick markets, and a likely technology platform underlying many of Wick's cobot deployments.
• Schunk: German-headquartered supplier of gripping systems, automation components, and assembly technology. Comparable in end-of-arm tooling, gripper customization, and automation components feeding Wick-style robot cells; also offers 3D-printed grippers comparable to Wick's 3D printing capability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/r-wick-ag
• Facebookfacebook.com/wickag

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about R Wick