Reel Film
Reel Film is an award-winning UK video production and animation company producing brand films, product videos, TV ads, event coverage, drone footage, and motion graphics for enterprise, mid-market, and charity clients across education, healthcare, retail, manufacturing, and technology sectors.
- Company typePrivate
- Founded2013
- HeadquartersHarrogate, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Reel Film does
Reel Film is a UK-based video production and animation company founded in 2013 and operating as Reel Film Media Ltd. It is headquartered in Wetherby, Yorkshire, with regional production teams in Edinburgh, Manchester, Leeds, and London, and has delivered projects across nine countries. The core offering comprises live-action video production, 2D and 3D animation, motion graphics, drone videography (delivered via a CAA-certified partnership with Lunar Aerial Imaging, including night-flight authorization), 360-degree experiences, event coverage, and downstream YouTube channel management. Underlying production capability rests on an in-house team of producers, editors, camera operators, motion designers, and drone pilots with prior credit at Sky, BBC, ITV, and Channel 4, and the firm claims 50+ years of combined experience and 100+ years of aggregate industry tenure.
The company serves a mix of enterprise, mid-market, and SMB clients across eight verticals: Education, B2B, Retail & Hospitality, Healthcare, Manufacturing, Technology, Charity & Public Sector, and Food & Drink. Named customers include NHS, ITV, Netflix, Hilton, Manchester City, Formula 1, Deutsche Bahn, Roku, Jacuzzi Brands Group, Camira, and The Open University, alongside charities such as Re-engage and Bradford Children and Family Trust. The firm operates a consultative, project-based sales motion with no publicly disclosed pricing; quotes are scoped on length, complexity, location, shoot days, and asset volume, with shoot-day rates serving as the unit pricing mechanism. Marketing is multi-channel across website, blog, social platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn), email, and industry events, with award recognition from the Federation of Small Business (2023) and the Great British Entrepreneur Awards (2021 shortlisted, 2025 winner).
Revenue mechanics are entirely services-based with no disclosed software, subscription, or platform component. The firm reports over 80% of work as repeat customers or word-of-mouth referrals, indicating a relationship-driven GTM rather than a scaled demand-gen engine. Operational scale is small: the firmographics band lists 1-10 employees and the named management team comprises a Founder & MD (Adam Chandler), two video editors, a content creator, a motion designer, a producer/account manager, and a media content assistant - a lean structure that constrains throughput and makes the business sensitive to key-person and anchor-client retention. No external funding, parent company, or M&A activity is disclosed.
Reel Film firmographics
Firmographics- Name
- Reel Film
- Legal name
- Reel Film Media Ltd
- Website
- https://reel-film.co.uk
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Reel Film is an award-winning UK video production and animation company producing brand films, product videos, TV ads, event coverage, drone footage, and motion graphics for enterprise, mid-market, and charity clients across education, healthcare, retail, manufacturing, and technology sectors.
- Ownership category
- akta.pro rank
Where Reel Film is headquartered
LocationHeadquarters
- HQ city
- Harrogate
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
Reel Film business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Video Production Services: Project-based video production services including social media content, product videos, brand films, TV commercials, internal communications, training films, and event coverage. Revenue is generated through custom project quotes based on scope, complexity, and shoot days.
- Animation and Motion Graphics: Custom 2D and 3D animation production services for promotional videos, explainer videos, training videos, and social media content. Billed as part of project quotes.
- Shoot Day Rates: Day rates for filming services as specified in contracts. Shoot Day Rate is the fee for a day's filming.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Reel Film product offering
Product offeringCore offering
Reel Film is a video production and animation company that delivers end-to-end creative content for UK and international brands. Services span live-action filming, 2D and 3D animation, motion graphics, drone videography, post-production editing, and live event coverage. Engagements are project-based and custom-quoted, covering social media content, brand films, product videos, TV commercials, training films, and event coverage.
Product overview
Reel Film is a multi-award-winning video production and animation company offering a comprehensive suite of creative services. The core offering centers on Video Production Services, Animation & Motion Graphics, Social Media Video Production, Event Videography, Product Video Production, Brand Video Production, and Advert & Commercial Video Production. Supporting services include Drone Videography, Training Videos, and specialized sector offerings for Technology and Manufacturing. The company also provides Video Marketing Services for distribution and optimization across platforms. This is a services-based portfolio rather than a software platform, where each offering represents a distinct creative service delivered by their in-house team of producers, editors, camera operators, and motion designers.
Differentiator
Problem solved
Functional benefit
Products and services
- Video Production Services
- Animation & Motion Graphics
- Social Media Video Production Video content production optimized for Instagram, Facebook, TikTok, LinkedIn, and YouTube platforms, including organic social content and advertising campaigns.
- Event Videography Professional filming services for events including award shows, conferences, charity events, exhibitions, and performances with live-streaming capabilities.
- Product Video Production Product demo videos, testimonial videos, commercial advertising, and social media videos showcasing products and services for eCommerce and brand marketing.
- Brand Video Production Narrative-driven brand story videos that forge connections between companies and audiences through relatable storytelling, lifestyle videos, and overview videos.
- Advert & Commercial Video Production TV and commercial video advertising production including product commercials, animated ads, social media advertising, and explainer videos.
- Drone Videography Aerial filming services using CAA-approved drone pilots for aerial footage and 360-degree video experiences, with risk and site assessments included.
- Training Videos Educational and training video content for employee onboarding, product training, and corporate communications using animated and live-action formats.
Quantifiable outcome
- Over 80% of work comes from repeat customers or word-of-mouth recommendations
- +4 more outcomes
Companies that use Reel Film
Customer profileNamed customers22 records
Segments8 records
Ideal customer profiles4 records
Reel Film technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Reel Film partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Lunar Aerial ImagingcorePartnership with Lunar Aerial Imaging for drone operations. They have CAA Permission for Commercial Operations (PfCO) and special permission to fly at night. This partnership enables Reel Film to offer professional drone videography services with full regulatory compliance.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Reel Film competitors and assessment
Company assessmentDirect peers
- Pelican: UK corporate video production company offering brand films, product videos, event coverage and animation. Closely mirrors Reel Film's small-team, multi-service, UK-based commercial video model for enterprise and mid-market clients.
- Big Cat Group: Mid-sized UK creative and video production agency serving consumer and B2B brands. Comparable to Reel Film in offering full-service video content, animation and brand campaigns for UK enterprise and mid-market clients.
- KEO Films: UK-based video production company producing branded, documentary and commercial content for corporate clients. Directly comparable in service mix (live-action, post-production, brand films) and target customer profile (UK and international brands seeking premium video).
- Lemonade Studios: UK video and animation studio producing brand films, explainers and social content for businesses. Comparable service portfolio (live-action, animation, social) and a similar UK-focused, project-based B2B model.
Broad incumbents
- Pulse Films: UK-anchored, internationally operating production company producing commercials, music videos, branded content and feature documentaries. Comparable in craft categories (live-action, branded content) but significantly larger and with stronger entertainment credits.
- RSA Films: Global commercial and branded content production house (Ridley Scott Creative Group). Overlap with Reel Film in commercial / brand video production, but operates at a much larger global scale with feature-film heritage.
- Merman: Established UK commercial and branded content production company. Comparable in delivering high-end commercial and brand video for global advertisers, but with a much larger permanent team and a broader agency-style offering.
Regional players
- FINCH: Australia/New Zealand-based production and post-production company serving brand, advertising and entertainment clients. Highly comparable service model (commercials, branded content, post), but operates primarily in APAC rather than competing directly in the UK.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Reel Film social profiles
Digital presenceReel Film compliance and trust
Trust signalCompliance1 record
Reel Film financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reel Film leadership team
Management profileNumber of profiles
Profiles7 records
Reel Film funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reel Film M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reel Film
What does Reel Film do?
Reel Film is a video production and animation company that delivers end-to-end creative content for UK and international brands. Services span live-action filming, 2D and 3D animation, motion graphics, drone videography, post-production editing, and live event coverage. Engagements are project-based and custom-quoted, covering social media content, brand films, product videos, TV commercials, training films, and event coverage.
Is Reel Film a public or private company?
Reel Film is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Reel Film founded?
Reel Film was founded in 2013. It employs 1 to 10 people.
Where is Reel Film based?
Reel Film is headquartered in Harrogate, United Kingdom, in the Europe region.
How does Reel Film make money?
Three revenue lines are on record. Video Production Services are the primary driver. The others are animation and Motion Graphics and shoot Day Rates.
Who are Reel Film's main competitors?
Direct peers on record are Pelican, Big Cat Group, KEO Films and Lemonade Studios. Broad incumbents are Pulse Films, RSA Films and Merman. FINCH is listed as a regional player.
Does Reel Film have an API?
No public API is recorded for Reel Film.