Altow

What Altow does

Altow (legal entity: Altow Digital Innovation GmbH & Co. KG) is a full-service digital agency headquartered in Rostock, Germany, that designs and builds custom mobile applications, web applications, and UI/UX solutions for German enterprises, government bodies, and consumer brands. Founded in 2017 by CEO Stan Seeler, the company operates with a team of 40+ in-house specialists (software architects, UI/UX designers, product owners, project managers, developers, and cloud consultants) co-located at the Rostock headquarters, with an additional training facility at the Altow Campus opened in 2020. Its technical capabilities span native iOS and Android development, cross-platform Flutter, scalable web backends designed for millions of users, edge-computing offline-capable mobile apps, real-time livestreaming platforms, and AI-powered human-AI interaction interfaces developed as part of the EU-funded SPOC-AI project (2024-2027).

Altow generates revenue primarily through project-based professional services engagements: bespoke mobile app development (MVPs to internationally scaled products), custom web application development, and standalone UI/UX design consulting. A secondary revenue stream comes from the Altow Academy, which sells ticketed workshops, networking events, and corporate training programs on New Work, leadership, and organizational development. Pricing is quote-based and varies by scope, with multi-year contract cadences typical for enterprise and government clients. The go-to-market is consultative and CEO-led, with initial "Kennenlernen" meetings conducted by Stan Seeler and direct outreach supplemented by the Altow Academy platform and the Work GREATER conference series.

The firm's customer base spans cruise (AIDA), federal and municipal government (Bundesinnenministerium, Hansestadt Rostock, rego Dienste), publishing (Frankfurter Buchmesse), industry associations (BVDW), consumer brands (Jägermeister), retail/agriculture (Karls), audio equipment (Kling & Freitag), live shopping (Livebuy), construction technology (DES International), energy (ENEKA), and marketing (H2F). The firm has received industry recognition including the Deutscher Digital Award (2022) and is positioning itself around "Made in Germany" quality, Scandinavian-style management practices, and the core values of "Weiterentwicklung" and "Nachhaltigkeit." Altow is privately held with no disclosed external funding, M&A activity, or institutional investors.

Name

Altow

Legal name

Altow Digital Innovation GmbH & Co. KG

Website

https://altow.de

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Altow is a Rostock-based full-service digital agency building custom mobile apps, web applications, and UI/UX designs for German enterprises, government bodies, and consumer brands. Founded in 2017, the firm delivers project-based professional services with 40+ in-house specialists and a CEO-led consultative sales motion.

Ownership category

akta.pro rank

Product category

Custom Software Development Services

NAICS

Computer Systems Design and Related Services (5415), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Enterprise Application Modernization (Monolith-to-Modules, Domain Modernization) (BPAEAFAG)

akta.pro secondary industries

Application Outsourcing (AO) (BPAEAMAA), iPaaS & Workflow Automation (BPAMAOAB)

Keywords

• Custom app development
• Web application development
• UI and UX design
• Digital transformation agency
• Mobile software development

Headquarters

HQ city

Rostock

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom App Development: Bespoke mobile application development for iOS, Android, and cross-platform using Flutter. Projects range from MVPs to internationally successful products, serving as the primary revenue stream.
2. Web Application Development: Custom web app development including frontend, backend, and scalable infrastructure for millions of users. Includes booking portals, dashboards, and enterprise platforms.
3. UI/UX Design Services: User experience and interface design services as part of comprehensive digital projects or standalone consulting engagements.
4. ALTOW Academy: Training, workshops, networking events, and professional development programs for individuals and organizations. Revenue from event tickets and workshop fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Altow is a full-service digital agency that builds custom mobile apps (native iOS, native Android, and cross-platform Flutter), bespoke web applications, and UI/UX designs for German enterprises, government bodies, and consumer brands. All work is delivered in-house from its Rostock headquarters by a team of 40+ architects, designers, product owners, developers, and cloud consultants, covering the full lifecycle from ideation and concept through design, implementation, and DevOps.

Product overview

Altow Digital Innovation is a full-service digital agency specializing in custom app and web development for the German economy. Its core offerings include mobile app development (native iOS/Android and Flutter cross-platform), web application development (frontend and backend), and UI/UX design services. The company also operates the Altow Academy (a professional development and training platform) and maintains an event venue called the Altow Campus. The company has delivered numerous client projects across tourism, government, e-commerce, live streaming, and enterprise sectors, including notable work for AIDA Cruises, the German Ministry of the Interior, Jägermeister, and various public administration clients. No standardized SaaS product is offered; all services are delivered as custom development and consulting engagements.

Differentiator

Problem solved

Functional benefit

Brands

• Altow Academy: A learning and development platform for lifelong learning, creating spaces and learning experiences to support people and organizations in shaping the future. Hosts events like 'Work Greater' focusing on topics around the modern workplace.

Products and services

• Mobile App Development Custom mobile application development for iOS and Android, including native and cross-platform (Flutter) implementations, delivered from MVP to scalable production for German enterprise, government, and consumer-brand clients.
• Web Application Development Custom web application development for desktop and mobile, including frontend, backend, and DevOps, designed to scale to millions of users for enterprise booking portals, dashboards, and engagement platforms.
• UI & UX Design User experience and visual interface design services for apps and websites, delivered as part of comprehensive digital projects or as standalone consulting engagements, focused on target-group-optimized usability and visual appeal.
• Altow Academy A professional development and training platform offering workshops, networking events, and seminars for individuals and organizations on topics including New Work, organizational development, conflict resolution, team building, leadership, and work-life balance.

Quantifiable outcome

• 50% reduction in training costs
• +5 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature5 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• SPOC-AI ConsortiumflagshipStrategic or Co-development Partner · 1 January 2024EU-funded project (2024-2027) developing AI-powered professional assistance for document-based processes with trustworthy human-AI interaction. Altow is responsible for designing and technically implementing a market-ready, ergonomic, and accessible user interface. Partners include multiple EU research and industry organizations.
• FORKcoreStrategic or Co-development Partner · 1 January 2020Creative agency that conceived and designed the 'Signals of Hope' platform concept for Frankfurt Book Fair 2020. Altow provided technical implementation of the microsite using state-of-the-art technologies.
• fischerAppeltcoreStrategic or Co-development Partner · 1 January 2020Content agency that developed various content formats for the Frankfurt Book Fair 'Signals of Hope' digital platform. Altow provided technical platform implementation.
• rego DienstecoreStrategic or Co-development PartnerGovTech company bringing public administration closer to citizens. Altow provides ongoing technical development, consulting, and conceptual support for their digital services platform. Multiple successful projects completed including website and BauLos! mobile app.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Thoughtworks: Global technology consultancy with strong German presence, focused on custom software, platform modernization, and digital strategy. Overlaps with Altow on custom enterprise app/web delivery, but with much larger delivery footprint.
• IBM iX (IBM Consulting): Global digital experience consultancy within IBM Consulting that delivers enterprise web/app platforms and AI-driven customer experiences. Competes for the same enterprise digital transformation mandates with vastly greater scale.
• Publicis Sapient: Global digital transformation company with significant DACH operations, offering strategy, design, and engineering for large enterprise digital programs. Competes with Altow at the upper end of custom app/web engagements.
• SinnerSchrader (Accenture Song): Historically a leading German digital agency (now part of Accenture Song), competing in the same enterprise digital transformation segment with significantly greater scale and international delivery capability.

Direct peers

• codecentric: German IT consultancy offering custom software development, cloud, and DevOps services to enterprise clients. Comparable mid-size boutique with strong technical depth in the German market.
• denkwerk: Cologne-based full-service digital agency of comparable size offering custom app, web, and UX development for German enterprise clients. Closely comparable in service mix, geographic focus, and boutique positioning.
• Futurice: Nordic full-service digital agency with a similar 'Nordic-style' management philosophy and end-to-end app/web/UX delivery model. Comparable cultural positioning and service breadth, with broader geographic reach.
• Scholz & Volkmer: Wiesbaden-based digital agency delivering custom web platforms, mobile apps, and brand-driven digital experiences for German enterprises. Directly comparable boutique agency competing in similar enterprise RFPs.
• Nexum: Munich-based digital agency delivering web platforms, content solutions, and digital transformation projects for German mid-market and enterprise clients. Directly comparable in service mix and target customer profile.
• UDG United Digital Group: Larger German full-service digital agency with similar end-to-end app, web, and UX capabilities serving enterprise and public-sector clients. Comparable service stack with deeper bench.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Altow