Partenaires Plus

What Partenaires Plus does

Partenaires Plus is a privately held French insurance brokerage (SARL) founded around 1970, headquartered in Argentan, Normandy, with additional agencies in Le Havre, Lisieux, and Puteaux (Paris region). The firm operates as a multi-specialist broker serving businesses, professionals, and individuals across both personal and commercial insurance lines, acting as Agent Général for Allianz IARD and Allianz Vie and as MIOBSP intermediary for banking operations, with regulatory oversight via ORIAS (registration 07020583).

The company's core offering spans enterprise and professional risks (property damage, civil liability, cyber, construction, vehicles, collective insurance), personal insurance (auto/moto, home, health, school, borrower, life accidents, pleasure boating), and a portfolio of vertical-specific solutions under dedicated sub-brands: Energies Plus (methanization/renewable energy), Agro Plus Assurances (agri-food), Hygiène Plus Assurances (pest control, in partnership with CS3D), Plaisance Plus (leisure boating), and the Multirisques E.LECLERC PARTENAIRES PLUS contract covering large retail distribution. Underlying technology is limited to proprietary tools — the S+ real-time claims management system and the Extranet Partenaires Plus fleet/claims portal — supported by CNPP-certified in-house prevention specialists and bespoke contract drafting.

Partenaires Plus generates revenue primarily through insurance brokerage commissions from carriers (chiefly Allianz) and advisory fees for placement, risk analysis, and ongoing policy management. GTM is relationship-led and field-based across its four agency offices, supplemented by phone/email/online quote requests and industry-association distribution (CS3D, UNIM, UNICED). Client base includes 212 commercial centers, 324 businesses, 524 professionals, and 5,532 individuals, alongside anchor relationships such as 150+ E.LECLERC stores and platforms managing 25,000+ beneficiaries (transport/logistics) and 16,000+ beneficiaries (health professionals). The firm is partner-owned (Dimitri Brillet, David Rouxelin, Rodolphe Lesage, Charlotte Ruffray), with registered capital of €1,499,000 and 11–50 employees.

Name

Partenaires Plus

Legal name

SARL PARTENAIRES PLUS

Website

https://partenairesplus.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Partenaires Plus is a 50+ year-old French multi-specialist insurance brokerage (SARL) headquartered in Normandy, serving enterprises, professionals, and individuals across business, personal, and niche vertical lines as Agent Général for Allianz.

Ownership category

akta.pro rank

Product category

Insurance Brokerage Services

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro industry

PRIMARYFSAEADAN

Insurtech-Enabled Brokerage (Digital Brokers & Aggregators)

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Insurance Brokerage & Risk Advisory

SECONDARYFSAEAIAI

Professional Practice Brokerage (Medical/Dental/Legal/Accounting)

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Business Brokerage (Buying/Selling Private Businesses)

SECONDARYFSAJAFAD

Contractors BOP / Artisan Package

Financial & Insurance/Insurance — Motor, Property & Casualty/Commercial Package / Business Owners Policies (BOP)

SECONDARYFSAJAFAC

Large Commercial Package (National Accounts)

Financial & Insurance/Insurance — Motor, Property & Casualty/Commercial Package / Business Owners Policies (BOP)

Keywords

• Insurance brokerage services
• Commercial insurance
• Personal insurance
• Risk management advisory
• Specialty insurance verticals

Headquarters

HQ city

Puteaux

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Brokerage Commission: Revenue generated through commissions from insurance companies (Allianz and other partners) for placing client insurance policies. Acts as Agent Général for Allianz IARD and Allianz Vie, and as MIOBSP and intermediary in banking operations.
2. Insurance Advisory Services: Fees for expert advisory services in insurance placement, risk analysis, and ongoing policy management for businesses and individuals

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Partenaires Plus is a multi-specialist insurance brokerage that places business, professional, and personal insurance policies with French and international carriers on behalf of its clients. The firm designs custom insurance contracts and provides advisory, claims management, and ongoing portfolio administration for enterprises, professionals, and individuals across multiple verticals including large retail distribution, health professionals, pest control, renewable energy, agri-food, maritime, and transport/logistics.

Product overview

Partenaires Plus is a multi-specialist insurance brokerage operating for over 50 years, offering a comprehensive portfolio of insurance products and services for businesses, professionals, and individuals. The offering spans multiple specialized insurance categories including: Risques d'entreprises et professionnels (business risks, cyber risks, construction, vehicles, collective insurance), Assurances de personnes (health, provident, retirement, loan insurance), Assurances spécifiques (sector-specific solutions for retail, healthcare, pest control, renewable energy, agri-food, maritime, transport), and Assurances Particuliers (auto, home, health, pleasure boating, school insurance). Key sub-brands include Energie Plus for methanization/renewable energy, Agro Plus Assurances for agri-food, Plaisance Plus for pleasure boating, and Hygiène Plus Assurances for pest control professionals. The company also offers specialized multi-risk contracts like the E.LECLERC PARTENAIRES PLUS contract for large retail distribution. Clients benefit from dedicated management teams, online portals for claims and fleet management, and access to CNPP-certified risk prevention specialists.

Differentiator

Problem solved

Functional benefit

Brands

• P+: Abbreviated brand name used for internal systems and portals (extranet P+, plateforme de gestion P+).
• Plaisance Plus
• Energies Plus
• Agro Plus Assurances
• Hygiène Plus Assurances

Products and services

• Risques d'entreprises et professionnels
• Assurances de personnes
• Multirisques E.LECLERC PARTENAIRES PLUS
• Insurance for Health Professionals
• Hygiène Plus Assurances
• Energies Plus
• Agro Plus Assurances
• Insurance for Maritime Professionals
• Insurance for Transport, Logistics, and Port Industry
• Plaisance Plus
• Accidents de la vie
• Multirisques habitation
• Assurance scolaire
• Assurance emprunteur
• Auto / Moto Insurance
• Votre santé (Individual Health Insurance)

Quantifiable outcome

• Over 25,000 beneficiaries managed through single platform at Le Havre for transport/logistics sector
• +3 more outcomes

Named customers6 records

Segments9 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Allianz (Allianz IARD and Allianz Vie)coreChannel Partner/ Reseller/ DistributorOfficial Agent Général (General Agent) for Allianz IARD and Allianz Vie insurance products. Also operates as MIOBSP (mandataire en opérations de banque et services de paiement) for Allianz. Subject to APCR regulatory control.
• UNIM (Union Nationale des Intermédiaires Mutualistes)coreStrategic or Co-development PartnerTrusted partnership with UNIM to provide insurance solutions to health professionals. UNIM is an association defending interests of health professionals.
• CS3D (Chambre Syndicale de Dératisation, Désinsectisation, Désinfection)coreStrategic or Co-development PartnerCollaborative partnership to develop specialized Professional Liability insurance contracts meeting the specific requirements of pest control professionals. Jointly developed contract for CS3D members covering all professional activities.
• UNICED (Union Nationale pour les Intérêts des professionnels du Chiffres et du Droit)minorStrategic or Co-development PartnerPartnership with UNICED (independent association defending interests of legal and accounting professionals) to provide tailored insurance solutions for professions in law and accounting.
• E. Leclerc MovementcoreChannel Partner/ Reseller/ DistributorOver 40-year partnership insuring over 150 E.LECLERC supermarkets, hypermarkets and logistics sites. Developed exclusive 'Multirisques E.LECLERC PARTENAIRES PLUS' insurance contract. Leader in France for large distribution insurance.
• CNPP (Centre National de Prévention et de Protection)coreTechnology or IntegrationCNPP-certified prevention specialists integrated into team. Certified prevention experts providing risk assessment and protection services for clients' production facilities.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Marsh France: French subsidiary of Marsh McLennan, a global insurance broker; overlaps in commercial P&C and specialty lines but operates at much larger scale and global scope.
• Willis Towers Watson France: French operations of global insurance and advisory firm WTW; competes in commercial risk, health & benefits, and specialty insurance.
• Aon France: French arm of global broker Aon; overlaps in commercial risk, reinsurance, and health benefits but covers a much broader portfolio and client base.

Direct peers

• Filhet-Allard: French family-owned insurance broker with multi-line offerings for enterprises and individuals; comparable in size, ownership structure, and segment focus.
• Bessé: Independent French insurance broker specializing in complex corporate and professional risks; comparable vertical specialization and enterprise client base.
• Siaci Saint Honoré: French specialty broker and benefits consultant serving enterprises and professionals; comparable in specialty line offerings and corporate client base.
• SPVie Assurances: French insurance broker focused on health professionals and enterprise clients; comparable in professional liability and health insurance specialization.
• Verlingue: French mid-market insurance broker with multi-specialty offerings for businesses and professionals; comparable in segment focus, geographic base, and broker model.
• April (APRIL Group): French insurance broker and product manufacturer with multi-specialty offerings for individuals and professionals; comparable broker model and product breadth.

Emerging players

• Howden France: Growing international insurance broker with French presence; comparable in specialty and mid-market focus, though broader in scope and at earlier stage of French expansion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/partenaires-plus-allianz
• Xx.com/pplus_assurance

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Partenaires Plus