MOV’IT
- Company typePrivate
- Founded1994
- HeadquartersLimburg, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
MOV’IT firmographics
Firmographics- Name
- MOV’IT
- Legal name
- MOV'IT GmbH
- Website
- https://movitbrakes.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
MOV’IT industry classification
Industry- Product category
- High-Performance Automotive Brake Systems
- NAICS
- Motor Vehicle Brake System Manufacturing (33634), Motor Vehicle Brake System Manufacturing (336340)
- akta.pro primary industry
- Passenger Vehicle Chassis, Suspension, Steering & Braking Manufacturing (ICE) (IMACAAAJ)
Keywords
Where MOV’IT is headquartered
LocationHeadquarters
- HQ city
- Limburg
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
MOV’IT business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Custom High-Performance Brake Systems: MOV'IT manufactures made-to-order high-performance braking systems tailored to specific vehicle requirements. Each system is individually engineered and produced for security vehicles, military vehicles, and sports performance applications.
- OES Brake System Components: Manufacturing of various OEM brake system components at the Limburg site, including brake cylinders and brake pressure regulators for original equipment suppliers.
- Prototype and Small Series Production: Rapid prototype development and small series production for special requirements, working closely with original manufacturers and aftermarket.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quotation based on vehicle-specific requirements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
MOV’IT product offering
Product offeringCore offering
MOV'IT designs, develops, and manufactures made-to-order high-performance braking systems in-house at its Limburg an der Lahn facility in Germany. The company produces complete brake systems combining calipers, discs, pads, and steel flex brake lines across three product lines: SPORT PERFORMANCE for racing and sports cars, SECURITY for armored special protection vehicles, and MILITARY for military vehicles up to 20 tonnes. Each system is custom engineered per vehicle with rapid prototype development and small-series production capability.
Product overview
MOV'IT is a German manufacturer of high-performance braking systems offering three core product lines: SPORT PERFORMANCE Brakes for racing and sports car enthusiasts, SECURITY Brakes for armored special protection vehicles, and MILITARY Brakes for military vehicles up to 20 tonnes. The product portfolio is built around proprietary technology innovations — the MOV'IT DDE double-directional ventilation system, the patented MOV'IT CROWN brake line fixing system, and the MOV'IT RAPAD-X rapid pad exchange system. Core components include two-piece brake calipers (7075 aluminum alloy), brake discs (available as two-piece for sports and one-piece cast iron for heavy-duty applications), organic brake pads (Comfort/Sport/Race variants), and steel flex brake lines. All products are manufactured in-house in Limburg an der Lahn, Germany, with bespoke small-series and one-off production tailored to specific vehicle requirements.
Differentiator
Problem solved
Functional benefit
Products and services
- MOV'IT SPORT PERFORMANCE Brakes High-performance brake systems designed for racing and sports car enthusiasts, providing constant braking performance at high speeds and during demanding braking maneuvers on track and road. Targeted at sports car owners, racing drivers, track-day users, and tuning specialists.
- MOV'IT SECURITY Brakes High-performance brake systems engineered specifically for armored special protection and security vehicles, providing absolute control despite the massive weight of added armor and security equipment. Targeted at armored vehicle converters and security vehicle integrators serving government, diplomatic, and VIP transport customers.
- MOV'IT MILITARY Brakes Robust high-performance braking systems developed for military vehicles up to 20 tonnes, designed to function uncompromisingly and efficiently on all types of terrain and under extreme military operating conditions. Targeted at military vehicle manufacturers and defense procurement programs.
- Toyota Land Cruiser 300 Plug & Play Sonderschutzbremssystem World's first complete Toyota Land Cruiser 300 special protection brake solution covering both front and rear axles, with integrated electric parking brake and Plug & Play installation requiring no vehicle conversion or additional mounting components. Compatible with different rim sizes. Targeted at government security vehicle operators and special protection vehicle builders.
Quantifiable outcome
- 120% larger brake disc surface area for 120% faster heat dissipation compared to conventional systems
- +4 more outcomes
Companies that use MOV’IT
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles4 records
MOV’IT technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
MOV’IT partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- SCHÜLER Group (SCHÜLER Wehrtechnik / SCHÜLER Zerspanungstechnik)coreMOV'IT GmbH operates under the SCHÜLER Group umbrella. The group combines decades of experience and expertise in the manufacture and repair of vehicle components for civilian and military requirements. MOV'IT specializes in high-performance braking systems while leveraging group resources for CNC machining operations and shared expertise in defense technology.
- WiesmannminorWiesmann, a German sports car manufacturer, is listed as a company that relies on MOV'IT high-performance braking systems. Nature of relationship appears to be customer/supplier rather than formal partnership.
- SCG (Security Continental Group)minorSCG (Security Continental Group) is listed as a company that relies on MOV'IT for armored security vehicle brake systems. Nature of relationship appears to be customer/supplier.
- TSS Armour MobilityminorTSS Armour Mobility is listed as a company that relies on MOV'IT for special protection vehicle brake systems. Nature of relationship appears to be customer/supplier.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
MOV’IT competitors and assessment
Company assessmentDirect peers
- Wilwood Engineering: US manufacturer of high-performance brake kits, calipers, and rotors widely used in motorsport and custom/specialty vehicles. Comparable to MOV'IT in bespoke, vehicle-specific brake systems and direct-to-customer aftermarket distribution.
- Brembo: Italian global leader in high-performance braking systems for premium passenger cars, motorsport, and increasingly EV applications. Closest comparable to MOV'IT across calipers, discs, and integrated brake systems; competes head-to-head in the tuning and racing aftermarket.
- Stoptech (ZF Aftermarket): US-based performance brake brand owned by ZF, offering big-brake kits, calipers, discs, and pads for sports and luxury vehicles. Directly comparable to MOV'IT's Sport Performance line and competing for the same enthusiast tuning customer.
- EBC Brakes: UK manufacturer of performance and racing brake pads, discs, and complete brake kits with broad vehicle coverage. Comparable to MOV'IT in the performance aftermarket, with a larger catalog model versus MOV'IT's made-to-order approach.
- AP Racing: UK-based specialist in motorsport and high-performance brake calipers and discs. Direct peer to MOV'IT in racing brake systems, with overlapping customer base in amateur and professional motorsport and similar custom-built, low-volume manufacturing model.
- TAROX brakes: Italian performance brake specialist offering discs, calipers, and pads for premium and motorsport vehicles. Direct peer to MOV'IT in the European tuning aftermarket with overlapping product formats (slotted discs, performance pads, big-brake kits).
- Performance Friction Corporation (PFC Brakes): US specialist in racing and high-performance brake calipers, discs, and pad compounds. Directly comparable to MOV'IT in motorsport and track-day segments with similar focus on fade resistance and custom caliper engineering.
- Alcon brakes: UK manufacturer of performance brake calipers, discs, and pads for motorsport, military, and armored-vehicle applications. Comparable to MOV'IT in the high-end aftermarket and defense/security segments with similar made-to-order engineering and proprietary caliper designs.
Broad incumbents
- Continental (ATE): Major German tier-1 automotive supplier with ATE-branded braking products (calipers, discs, pads) for OEMs and aftermarket. Broad incumbent serving the same underlying brake-system categories as MOV'IT but at vastly higher scale and as part of a wider vehicle electronics and chassis portfolio.
- Akebono Brake Industry: Japanese OE brake specialist supplying calipers and pads to global passenger-car OEMs. Broad incumbent overlapping with MOV'IT's braking-manufacturing core, but operating at much higher volume and not focused on bespoke tuning/security niches.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
MOV’IT social profiles
Digital presenceMOV’IT financial estimates
Financial estimateRevenue estimate
Valuation estimate
MOV’IT leadership team
Management profileNumber of profiles
MOV’IT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MOV’IT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MOV’IT
What does MOV’IT do?
MOV'IT designs, develops, and manufactures made-to-order high-performance braking systems in-house at its Limburg an der Lahn facility in Germany. The company produces complete brake systems combining calipers, discs, pads, and steel flex brake lines across three product lines: SPORT PERFORMANCE for racing and sports cars, SECURITY for armored special protection vehicles, and MILITARY for military vehicles up to 20 tonnes. Each system is custom engineered per vehicle with rapid prototype development and small-series production capability.
Is MOV’IT a public or private company?
MOV’IT is a private company. It is classified as family owned and is currently operating.
When was MOV’IT founded?
MOV’IT was founded in 1994. It employs 11 to 50 people.
Where is MOV’IT based?
MOV’IT is headquartered in Limburg, Germany, in the Europe region.
How does MOV’IT make money?
Three revenue lines are on record. Custom High-Performance Brake Systems are the primary driver. The others are OES Brake System Components and prototype and Small Series Production.
Who are MOV’IT's main competitors?
Direct peers on record are Wilwood Engineering, Brembo, Stoptech (ZF Aftermarket), EBC Brakes, AP Racing, TAROX brakes, Performance Friction Corporation (PFC Brakes) and Alcon brakes. Broad incumbents are Continental (ATE) and Akebono Brake Industry.
Does MOV’IT have an API?
No public API is recorded for MOV’IT.
What industry is MOV’IT in?
MOV’IT's product category is High-Performance Automotive Brake Systems. Its primary akta.pro industry code is IMACAAAJ, Passenger Vehicle Chassis, Suspension, Steering & Braking Manufacturing (ICE). Its NAICS code is 33634.