ACT4 TALENTS
ACT4 TALENTS is a Lyon-based, mission-driven French firm providing proprietary soft skills assessments (TEST 4i©), managerial coaching, and organizational learning transformation programs — including Form'ACTeurs certification and Magnitude 7 executive leadership — to enterprise and mid-market clients across France.
- Company typePrivate
- Founded2020
- HeadquartersLyon, France
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What ACT4 TALENTS does
ACT4 TALENTS is a French mission-driven SAS (Société à mission) founded in 2020 and headquartered in Lyon, operating in the soft skills training, managerial coaching, and organizational learning transformation space under the concept of 'apprenance'. It serves large enterprises and mid-market clients across France (and selectively in Scandinavia, e.g., Ramsay Santé in Copenhagen) in industries including manufacturing, public employment services, construction/infrastructure, pharmaceutical, energy, railway, and insurance. Named clients include Michelin, France Travail, Vinci Facilities Rhône Alpes, Merck Group, Pfizer, ENGIE, Eiffage, Groupama, SNCF Réseau, Ramsay Santé, Babilou Family, Groupe Atlantic, AIGA, and Ozalyd. The portfolio also reaches individual professionals via open-enrollment cohort programs (Manager Coach, Soft Skills in Client Relations) and trainer certification (Form'ACTeurs).
The company's core technology stack rests on three proprietary, registered assets: the TEST 4i© assessment tool (a made-in-France instrument mapping 16 human capacities across 4 intelligence types — emotional, relational, situational, creative — with self-assessment, peer feedback via Regard Croisé©, and team-level mapping, updated every 6 months and adopted by nearly 1,000 users); the Label Organisation Apprenante, a scientifically validated label for learning organizations co-developed with Université Paris Dauphine–PSL (Dr. Lionel Garreau, Amélie Gabriagues) covering four systemic dimensions; and the 'M' methodology combining Mémoire experte (capturing organizational expertise), Maïeutique (Socratic/human facilitation), and Machine learning (stated AI augmentation of organizational memory). Delivery formats span small-cohort inter-company programs (6–12 participants), customized intra-company programs on client premises, and one-to-many Master Classes.
Revenue is generated primarily through fee-based professional training and certification programs (Manager Coach at €2,800 HT/participant; Soft Skills in Client Relations at €1,400 HT; Form'ACTeurs certification at €2,900 HT for independents and €4,500 HT for enterprises; Magnitude 7 executive program at €7,900 HT) with OPCO financing available. Secondary revenue streams include licensing and certification of external coaches/consultants to administer TEST 4i©, and venue rental of La Constellation (€600–800 HT/day) plus annual coaching room subscription packs (€200–€800 HT). Go-to-market is sales-led, combining direct enterprise sales for bespoke intra-company work, inside sales for inter-company open enrollment, and event-driven demand generation (132+ participants at the 2024 Trophées Organisation Apprenante, the La Constellation GIE launch in September, and LumièR-H at CCI Lyon). Marketing is content-led (act4-talents.fr, LinkedIn, podcast appearances, the June 2025 book 'Voyage en apprenance – 35 pratiques performantes pour apprendre autrement'). The firm is QUALIOPI-certified (May 2021, 100% audit success) and GDPR-compliant.
ACT4 TALENTS firmographics
Firmographics- Name
- ACT4 TALENTS
- Legal name
- ACT4 TALENTS, SAS
- Website
- https://act4-talents.fr
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ACT4 TALENTS is a Lyon-based, mission-driven French firm providing proprietary soft skills assessments (TEST 4i©), managerial coaching, and organizational learning transformation programs — including Form'ACTeurs certification and Magnitude 7 executive leadership — to enterprise and mid-market clients across France.
- Ownership category
- akta.pro rank
ACT4 TALENTS industry classification
Industry- Product category
- Professional Training and Coaching Services
- NAICS
- Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Sales, Customer Service & Soft Skills Training (BPACANAD)
- akta.pro secondary industries
- Leadership & People Skills (Influence, Managing Up, Supervisory Readiness) (EDAAAKAI), Stakeholder, Communication & Change Management (EDABAHAF)
Keywords
Where ACT4 TALENTS is headquartered
LocationHeadquarters
- HQ city
- Lyon
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
ACT4 TALENTS business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Professional Training & Certification Programs: ACT4 TALENTS generates revenue primarily through fee-based professional training programs and certifications. Programs include Manager Coach (€2,800 HT/person), Soft Skills in Client Relations (€1,400 HT/person), Master Classes in Soft Skills (packaged at 4 sessions), Formateur certification (€2,900 HT for independents; €4,500 HT for enterprises), and Magnitude 7 leadership program (€7,900 HT). Programs are offered in inter-company and intra-company formats, with OPCO financing available.
- Venue Rental (La Constellation): ACT4 TALENTS rents out its Lyon-based training and coaching space 'La Constellation'. Revenue is generated through hourly/daily rental of a 75 m² room (€600 HT/day up to 12 people; €800 HT/day from 13 people) and coaching room packages (BASIC pack: 10 hours/year for €200 HT; ÉTOILE pack: 50 hours/year for €800 HT).
- TEST 4i© Assessment Tool Licensing: The TEST 4i© assessment tool can be integrated into coaching and consulting engagements. Certified coaches and HR consultants can become certified to administer the test, creating a licensing and certification revenue stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Parcours Manager Coach — Inter-company group program (6 participants, 6 months) |
| One time/ perpetual license | Pay-as-you-go | Parcours Soft Skills dans la Relation Client — 6-week program |
| One time/ perpetual license | Multi-year contract | Entraînement des Form'ACTEURS — Certification program (65h minimum, 10 months) |
| One time/ perpetual license | Multi-year contract | Magnitude 7 — Leadership program for executives (2026 cohort) |
| Unit Pricing | Pay-as-you-go | La Constellation — Room rental (75 m²) |
| Subscription | Annual | La Constellation — Coaching room packs |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
ACT4 TALENTS product offering
Product offeringCore offering
ACT4 TALENTS is a French Société à mission that designs and delivers professional training, coaching, and organizational learning transformation services. Its core offerings include the proprietary TEST 4i© soft skills assessment, the Label Organisation Apprenante certification, the Manager Coach and Form'ACTeurs training programs, executive leadership development (Magnitude 7), and bespoke intra-company training and supervision engagements.
Product overview
ACT4 TALENTS operates as a mission-driven company (Société à mission) offering a comprehensive portfolio of training, coaching, and organizational development services centered on soft skills and learning culture (apprenance). The core offering includes TEST4i© (proprietary 16-capacity assessment tool across 4 intelligence types), the Form'ACTeurs trainer certification program, and various Manager Coach programs. Additional offerings include Master Classes catalog, Organization Apprenante consulting with proprietary label, Super-Vision coaching services, and Magnitude 7 executive leadership program. The company also operates La Constellation physical hub in Lyon and has published 'Voyage en apprenance' book. The methodology 'M' framework combines expert memory preservation, maieutic approach, and machine learning for organizational knowledge retention.
Differentiator
Problem solved
Functional benefit
Brands
- TEST 4i©: Proprietary assessment tool measuring 16 human capacities across 4 types of intelligence (emotional, relational, situational, and creative) for professional development.
- La Constellation
Products and services
- TEST 4i© Proprietary soft skills assessment tool measuring 16 human capacities across 4 types of intelligence (emotional, relational, situational, and creative). Provides self-assessment, peer feedback (Regard Croisé©), and team-level mapping for individual professionals, managers, and organizational development use.
- Parcours Manager Coach Six-month (30-hour) personalized training program for managers to develop a coaching posture. Combines 6 group coaching sessions, 3 individual coaching sessions (1h30 each), TEST 4i assessment, peer learning sessions, and certification. Inter-enterprise format with 6 managers per cohort.
- Parcours Soft Skills dans la Relation Client Six-week customized program for commercial teams, managers, and client-facing professionals to develop soft skills for customer relationship management. Includes 4 half-day workshops and 3 challenges.
- Master Classes Soft Skills Catalog of 3-hour intra-company master classes covering relational, creative, situational, and self intelligence. Topics include feedback, negotiation, leadership, emotional intelligence, stress management, and more. Clients can build custom programs from the catalog.
- Formation pour formateurs (Form'ACTeurs) 65-hour modular training program (10 months) for experienced and novice trainers to develop professional transmission skills. Combines reflective and experiential modules, peer sessions, and certification. Includes digital resource space.
- Organisation Apprenante (Learning Organization) Systemic consulting approach with proprietary label certification for organizations seeking to develop a learning culture. Includes assessment tools, consulting, and certification across four dimensions of organizational learning. Co-developed with Université Paris Dauphine-PSL.
- Super-Vision (Coaching) Individual, team, and organizational coaching services developing reflexivity and critical thinking through professional supervision and coaching interventions for managers, executives, and teams.
- Magnitude 7 Exclusive leadership development program for executives (8-12 participants) combining 7 collective sessions, 10 hours individual coaching, and 1 preliminary interview. Covers 7 leadership competencies including strategist, influencer, and innovator.
- La Constellation Physical event space hub in Lyon 2e offering 75 m² training room rental (€600-800 HT/day) and coaching room packages (BASIC: 10h/year €200; ÉTOILE: 50h/year €800). Located between Bellecour and Cordeliers.
- Voyage en apprenance (Book) Book containing 35 practical approaches for organizations to develop learning culture (apprenance). Co-authored by Séverine Besson and Thierry Picq and published in June 2025. Available for purchase through retail channels.
Quantifiable outcome
- 82% recommendation rate among Manager Coach program graduates
- +5 more outcomes
Companies that use ACT4 TALENTS
Customer profileNamed customers16 records
Segments3 records
Ideal customer profiles3 records
ACT4 TALENTS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature3 records
ACT4 TALENTS partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered key, core and supporting.
- HyggekeyHygge co-designed and co-animates the Magnitude 7 leadership program for executives alongside ACT4 TALENTS. This is a flagship program for senior leaders (8–12 participants) featuring 7 collective sessions and 10 hours of individual coaching. The partnership combines Hygge's expertise with ACT4 TALENTS' methodology.
- Université Paris Dauphine–PSLcoreAcademic research partnership with Dr. Lionel Garreau and Amélie Gabriagues from Université Paris Dauphine–PSL for the co-development of the Label Organisation Apprenante. This scientific collaboration provides academic rigor to ACT4 TALENTS' proprietary organizational learning framework and assessment model.
- OK SolutionsupportingOK Solution (led by Véronique Jaffré) provided consulting support for the QUALIOPI certification process, helping ACT4 TALENTS prepare for and pass the certification audit with 100% success.
- QUALITIA CertificationsupportingQUALITIA Certification (via auditor Nadia DELLI) conducted the official QUALIOPI certification audit in May 2021, resulting in full certification with zero non-conformities.
- Communauté des Entreprises à MissionkeyPartnership with the French Community of Mission-Driven Companies (Laure Bramat, Odile Ferréol Brondy, Valérie Brisac) for the delivery of 'Fresque Société à Mission' workshops. ACT4 TALENTS facilitators deliver these sessions as part of the community's ecosystem. ACT4 TALENTS has facilitated sessions for Ramsay Santé (Copenhagen), Babilou Family, and others.
- CCI Lyon Métropole Saint-Étienne RoannesupportingACT4 TALENTS contributed to the LumièR-H event organized by CCI Lyon Métropole in May 2025, presenting findings from their research-action on organizational learning. The event was an opportunity to reach HR innovators and decision-makers in the Auvergne-Rhône-Alpes region.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
ACT4 TALENTS competitors and assessment
Company assessmentBroad incumbents
- Cegos: Cegos is France's largest corporate training provider, offering a broad portfolio of management, leadership, and soft skills programs for enterprises. Directly comparable to ACT4 TALENTS as a French corporate soft skills and management training specialist, but at vastly greater scale, with global delivery and a wider course catalog.
- ORSYS: ORSYS is a major French corporate training firm specializing in IT, management, and soft skills programs for professionals and enterprises. Comparable to ACT4 in the French corporate training market — overlapping in management and soft skills offerings, though broader in scope and digital course delivery.
- DDI (Development Dimensions International): DDI is a global leadership and talent management consultancy combining proprietary assessments, training, and coaching. Comparable to ACT4 TALENTS in offering proprietary assessment tools (similar to TEST 4i©) plus leadership development programs and certifications for enterprises.
- Dale Carnegie & Associates: Dale Carnegie is a global training franchise specializing in soft skills, leadership, and interpersonal effectiveness courses. Comparable to ACT4 TALENTS in curriculum focus (soft skills training, certified-trainer delivery model), with a similar asset-light franchise-like scaling mechanism via licensed trainers.
- Korn Ferry: Korn Ferry is a global organizational consulting firm offering leadership development, executive coaching, and talent management solutions. Comparable to ACT4 TALENTS in the leadership development and executive coaching segment, but operating at much larger scale with global delivery.
- FranklinCovey: FranklinCovey is a global training and consulting firm built around proprietary methodologies (e.g., 'The 7 Habits'). Highly comparable to ACT4 TALENTS in selling methodology-anchored soft skills and leadership training, with licensing and certified-practitioner delivery models.
Direct peers
- CrossKnowledge: CrossKnowledge is a French-origin digital learning and leadership development platform serving global enterprises with blended training programs. Comparable to ACT4 TALENTS in targeting enterprise HR/L&D buyers for management and soft skills development, with a stronger digital delivery footprint.
- IFOD (Institut de Formation des Dirigeants): IFOD is a French executive education institute focused on leadership development and management training for senior executives. Comparable to ACT4 TALENTS' Magnitude 7 program and executive coaching offerings — both target CODIR-level buyers with cohort-based leadership development in France.
Emerging players
- 360Learning: 360Learning is a French-founded collaborative learning platform enabling organizations to build and deliver internal training at scale. Adjacent comparable to ACT4 TALENTS in serving enterprise L&D buyers with soft skills and management training, though via a SaaS platform model rather than bespoke facilitation.
- Didask: Didask is a French digital learning platform focused on pedagogical and behavioral learning design for corporate training. Adjacent comparable to ACT4 TALENTS as a French learning-focused player targeting enterprise buyers, but operating in the digital learning tooling layer rather than direct training delivery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ACT4 TALENTS social profiles
Digital presenceACT4 TALENTS compliance and trust
Trust signalCompliance2 records
ACT4 TALENTS financial estimates
Financial estimateRevenue estimate
Valuation estimate
ACT4 TALENTS leadership team
Management profileNumber of profiles
Profiles5 records
ACT4 TALENTS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ACT4 TALENTS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ACT4 TALENTS
What does ACT4 TALENTS do?
ACT4 TALENTS is a French Société à mission that designs and delivers professional training, coaching, and organizational learning transformation services. Its core offerings include the proprietary TEST 4i© soft skills assessment, the Label Organisation Apprenante certification, the Manager Coach and Form'ACTeurs training programs, executive leadership development (Magnitude 7), and bespoke intra-company training and supervision engagements.
Is ACT4 TALENTS a public or private company?
ACT4 TALENTS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ACT4 TALENTS founded?
ACT4 TALENTS was founded in 2020. It employs 1 to 10 people.
Where is ACT4 TALENTS based?
ACT4 TALENTS is headquartered in Lyon, France, in the Europe region.
How does ACT4 TALENTS make money?
Three revenue lines are on record. Professional Training & Certification Programs are the primary driver. The others are venue Rental (La Constellation) and TEST 4i© Assessment Tool Licensing.
Who are ACT4 TALENTS's main competitors?
Broad incumbents on record are Cegos, ORSYS, DDI (Development Dimensions International), Dale Carnegie & Associates, Korn Ferry and FranklinCovey. Direct peers are CrossKnowledge and IFOD (Institut de Formation des Dirigeants). Emerging players are 360Learning and Didask.
Does ACT4 TALENTS have an API?
No public API is recorded for ACT4 TALENTS.
What industry is ACT4 TALENTS in?
ACT4 TALENTS's product category is Professional Training and Coaching Services. Its primary akta.pro industry code is BPACANAD, Sales, Customer Service & Soft Skills Training, with a secondary code of EDAAAKAI, Leadership & People Skills (Influence, Managing Up, Supervisory Readiness). Its NAICS code is 611430 and its SIC code is 8200.