What Jordan Bromine Company does

Jordan Bromine Company LLC (JBC) is a Jordanian specialty-chemical manufacturer established in 1999 as a joint venture between Arab Potash Company and Albemarle Holdings LTD, and registered as a Private Free Zone Limited Liability Company at Ghour Al Safi, southeast of the Dead Sea. It is Jordan's only producer of bromine and bromine derivatives, and operates the second-largest bromine plant in the world by capacity. Its integrated operations extract and process Dead Sea brines into elemental bromine plus a downstream portfolio that includes Calcium Bromide (CaBr) for shallow drilling fluids, Sodium Bromide (NaBr) for deep-well drilling, Hydrogen Bromide (HBr) and Aqueous Hydrogen Bromide for pharmaceutical intermediates and water purification, Potassium Hydroxide (KOH) in 50% and 90% grades for industrial and photographic applications, and Tetrabromobisphenol A (TBBPA) as a reactive flame-retardant component for fire-resistant polymers.

JBC serves global industrial customers across at least eight end-markets — pharmaceuticals, flame-retardants, oil and gas drilling, water treatment, construction, cosmetics, food processing, and photographic chemicals — with products exported to more than 30 countries via bulk shipment from its dedicated storage-and-loading infrastructure at Aqaba port. Its compliance profile is unusually broad for its size: ISO 9001 (2003), ISO 14001 (2007), ISO 45001 via OHSAS 18001 (2017/2020), ISO 27001 (2023), and VECAP (2011), alongside being Jordan's first IMDG, ADR, and IATA-certified hazardous-materials shipper (2005). The company reports 370+ direct employees, JOD 290M in disclosed gross sales (per the homepage), JOD 158M in community investments, and a contribution of 5.1% to Jordanian exports and ~0.8% to national GDP (2020).

The business model is wholesale B2B direct-export of commodity and specialty bromine derivatives under negotiated enterprise contracts. There is no public pricing and no software/AI/API surface; the company does not publish an ARR or per-customer disclosure. Distribution is anchored by direct enterprise sales and the Aqaba port terminal, with channels supplemented by industry-conference participation, sustainability reporting, and CSR partnerships (AmCham Jordan strategic alliance, Fursa employability program). Operations are governed by an Integrated Management System spanning quality, environment, occupational safety, and — most recently — information security, and corporate IT was migrated in February 2021 from on-premises Dynamics AX to Microsoft Dynamics 365 Cloud under Post Modern Consulting. Ownership remains with the two founding JV partners and no public-market event, secondary offering, or M&A transaction has been disclosed since inception.

Name

Jordan Bromine Company

Legal name

Jordan Bromine Company LLC

Website

https://jordanbromine.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

251–500 employees

Short description

Jordan Bromine Company is Jordan's sole producer and the world's second-largest plant of bromine and bromine derivatives (CaBr, NaBr, HBr, KOH, TBBPA), serving global industrial manufacturers in pharmaceuticals, flame-retardants, oil & gas drilling, water treatment, and other sectors across 30+ countries from its Dead Sea facility.

Ownership category

akta.pro rank

Product category

Specialty Chemicals

NAICS

Chemical Manufacturing (325), Other Chemical Product and Preparation Manufacturing (3259)

SIC

Chemicals & Allied Products (2800), Industrial Inorganic Chemicals (2810)

akta.pro primary industry

Chlor-Alkali & Derivatives (IMAEAAAC)

Keywords

• Bromine production
• Specialty chemicals
• Flame retardants
• Drilling fluids
• Water treatment chemicals

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Bromine and Bromine Derivatives Sales: JBC's primary revenue stream is the manufacture and direct sale of bromine and bromine-based specialty chemical products, including Calcium Bromide (CaBr), Sodium Bromide (NaBr), Hydrogen Bromide (HBr), Potassium Hydroxide (KOH), Tetrabromobisphenol A (TBBPA), and Aqueous Hydrogen Bromide. Products serve industrial customers across pharmaceuticals, flame retardants, water treatment, oil and gas drilling, construction, cosmetics, food processing, and photography chemical industries. The company ships products globally in bulk via its Aqaba port storage and loading facility.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Jordan Bromine Company manufactures and directly sells bromine and bromine derivative chemicals from its facility at Ghour Al Safi near the Dead Sea. The product line includes Bromine, Calcium Bromide (CaBr), Sodium Bromide (NaBr), Hydrogen Bromide (HBr), Aqueous Hydrogen Bromide, Potassium Hydroxide (KOH), and Tetrabromobisphenol (TBBPA), which it supplies in bulk to industrial customers in pharmaceuticals, flame retardants, water treatment, oil and gas drilling, construction, cosmetics, food processing, and photography. Products are shipped globally through the company's own storage and loading facility at Aqaba Port under IMDG, ADR, and IATA certifications.

Product overview

Jordan Bromine Company is a chemical manufacturing company and Jordan's first and only producer and manufacturer of bromine and bromine derivatives since 1999. The company operates as a joint venture between Arab Potash Company and Albemarle Holdings LTD. The product portfolio includes Bromine as the core product, along with derivatives including Calcium Bromide (CaBr) for shallow drilling, Sodium Bromide (NaBr) for deep well drilling, Hydrogen Bromide (HBr) for water purification and pharmaceuticals, Aqueous Hydrogen Bromide for pharmaceutical intermediates, Potassium Hydroxide (KOH) in 50% and 90% grades for various industrial applications, and Tetrabromobisphenol (TBBPA) for fire-resistant polymers. The company is the second largest bromine plant in the world, located in the southeast area of the Dead Sea.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Reduced water usage by 25% in 2011, demonstrating resource efficiency improvements.
• +2 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Post Modern Consulting (PMC)coreImplementation/ SI/ Consulting Partner · 1 February 2021In February 2021, Jordan Bromine Company signed an agreement with Post Modern Consulting (PMC) to provide consultancy services and supervision for migrating JBC's ERP solution from Microsoft Dynamics AX to Dynamics 365 cloud. PMC oversees the full project cycle including vendor selection, implementation, and project delivery to ensure quality and timeline compliance. The agreement was signed by JBC CFO Mr. Samer Sader and PMC General Manager Mr. Raed Salameh.
• AmCham JordanflagshipStrategic or Co-development Partner · 1 May 2014Jordan Bromine Company and AmCham Jordan signed a 5-year strategic partnership in May 2014, focused on business development, networking, and promoting Jordan's industrial sector internationally.
• Arab Potash CompanycoreStrategic or Co-development PartnerArab Potash Company is JBC's founding joint venture partner, established in 1999. Arab Potash is the eighth largest potash producer globally and the only potash producer in the Arab world. The joint venture leverages Arab Potash's expertise in chemical manufacturing and local market presence in Jordan.
• Albemarle Holdings LTDcoreStrategic or Co-development PartnerAlbemarle Holdings LTD is JBC's founding joint venture partner, established in 1999. Albemarle is a global specialty chemicals company and a leader in lithium and bromine globally. The partnership brings over 130 years of combined chemical manufacturing expertise. Albemarle's CEO Kent Masters serves as JBC's Vice Chairman of the Board.
• Horizons of KnowledgecoreStrategic or Co-development PartnerJordan Bromine Company signed a 50:50 joint initiative agreement with Horizons of Knowledge to launch the 'Fursa' (Opportunity) employability initiative in 2016, focused on training and employment enhancement in marketing and social media sectors targeting graduates in southern Jordan. The program trained 614 trainees (544 online, 70 in-person) with 18 placed in employment.

Scale indicators9 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• LANXESS AG: LANXESS is a major specialty bromine and brominated intermediates producer (inherited from Chemtura), with flame-retardant, agrochemical, and fine-chemical product lines directly comparable to JBC's TBBPA and brominated intermediates.
• ICL Group: ICL is the largest bromine producer globally, extracting from the Israeli side of the Dead Sea — the same brine system JBC accesses. Direct competitor with overlapping bromine, flame retardant, and specialty chemistries, and similar Dead Sea feedstock model.
• Albemarle Corporation: Albemarle is JBC's JV parent and the global leader in bromine production (including through Great Lakes Solutions and Jordan Bromine itself), competing in bromine derivatives, flame retardants, and specialty chemicals. Direct parent-and-peer relationship with overlapping bromine derivative portfolios.
• Tosoh Corporation: Tosoh is one of the world's largest bromine producers with manufacturing in Japan and acts as both a peer and competitor across bromine, brominated compounds, and flame retardants serving similar industrial and electronics customers.
• Israel Chemicals (ICL Dead Sea Bromine): ICL's Dead Sea bromine operations are JBC's most direct competitor, sharing the same Dead Sea feedstock basin and producing elemental bromine and derivatives for global pharma and flame retardant customers.

Broad incumbents

• Tata Chemicals: Tata Chemicals is a diversified producer of inorganic and specialty chemicals including CaBr, with global reach across industrial chemistry segments that overlap with portions of JBC's portfolio.
• Honeywell International (Resins & Chemicals): Honeywell produces brominated intermediates and flame-retardant materials (historically through its Performance Materials segment), serving overlapping downstream customers in electronics, polymers, and specialty industrial chemicals.

Others

• Post Modern Consulting (PMC): PMC is a Jordan-based ERP and digital transformation consultancy that executed JBC's migration from Microsoft Dynamics AX to Dynamics 365 Cloud. Ecosystem-level partner for JBC's IT modernization rather than a direct competitor.

Emerging players

• Shandong Ocean Chemical Co. Shandong Ocean Chemical is a Chinese bromine and brominated compounds producer that competes with JBC globally on CaBr, NaBr, and other bromide derivatives for oil & gas and industrial applications.

Regional players

• Gulf Resources, Inc. Gulf Resources is a specialty bromine and brine chemicals producer based in China, serving global oil & gas, flame retardant, and agrochemical customers — overlapping end markets with JBC's CaBr/NaBr and TBBPA offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/BromineJordan

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jordan Bromine Company