What Grindmaster-Cecilware does

Grindmaster-Cecilware is a U.S.-based manufacturer of commercial beverage dispensing equipment, specializing in coffee grinders, coffee brewers, iced tea dispensers, hot water dispensers, and (historically) water purification systems. The company is headquartered in Louisville, Kentucky, and operates as a brand under the Electrolux Professional Group, a global professional kitchen and laundry equipment manufacturer. Its primary end users are retail coffee professionals — coffee shops, cafes, and specialty coffee retailers — with a secondary foodservice segment comprising restaurants, hotels, convenience stores, and institutional operators requiring high-volume, durable beverage equipment. The product portfolio centers on durability and longevity for continuous professional use, with the Coffee Grinders line functioning as the flagship offering and Water Purity products having been sunsetted (with continued support documentation available).

The company's technology stack is electromechanical rather than software-driven: grinding, brewing, dispensing, and water-handling hardware designed for high-volume commercial operation. Its go-to-market is a B2B enterprise field-sales motion handled through direct contact channels — toll-free phone (1.800.695.4500 for US and Canada), fax, and email ([email protected]) — with quote requests submitted through an online contact form. No e-commerce storefront exists for direct equipment purchases, and no public pricing is disclosed. Revenue is generated through three streams: (1) commercial equipment sales (capital purchases with long replacement cycles), (2) replacement parts distributed through authorized distributor Partstown and a registered 'My Professional' customer portal, and (3) service and support for the installed base. The company does not maintain its own manufacturing footprint as an independent entity; it draws on Electrolux Professional's global manufacturing scale and distribution network for operational support.

Commercially, Grindmaster-Cecilware competes on brand recognition (recognized as a top-10 global OEM commercial coffee grinder supplier for 2026 by industry analysis), aftermarket parts availability, and warranty/service infrastructure. Distribution leverages the Electrolux Professional Group's global channel while parts flow through Partstown for service operators. The company does not disclose revenue, headcount trends, or funding activity, and has no AI, software, or API products. Its strategic posture is one of operating within a large parent's commercial equipment portfolio, with selective product rationalization (Water Purity exit) and continued emphasis on its core coffee-grinder franchise.

Name

Grindmaster-Cecilware

Legal name

Grindmaster

Website

https://gmcw.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

251–500 employees

Short description

Grindmaster-Cecilware manufactures commercial coffee grinders, brewers, iced tea dispensers, and hot water dispensers for retail coffee shops and foodservice operators, operating as a brand under Electrolux Professional Group with North American headquarters in Louisville, Kentucky.

Ownership category

akta.pro rank

Product category

Commercial Beverage Equipment Manufacturing

NAICS

Cookie and Cracker Manufacturing (311821)

SIC

Cookies & Crackers (2052)

akta.pro primary industry

Bar & Beverage Service Supplies Wholesale (AFAIALAG)

akta.pro secondary industry

Cookies, Biscuits & Crackers Manufacturing (AFAKAAAC)

Keywords

• Commercial coffee grinders
• Commercial coffee brewers
• Beverage dispensing equipment
• Foodservice equipment manufacturing
• Commercial water dispensers

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Commercial Equipment Sales: Sale of commercial coffee grinders, brewers, iced tea dispensers, and hot water dispensers to foodservice professionals, restaurants, cafes, and retail coffee operations. Products are sold as one-time capital purchases with long replacement cycles typical of commercial kitchen equipment.
2. Replacement Parts: Sale of replacement parts and components for Grindmaster equipment. Parts are distributed through Partstown and available via login area for registered customers. Parts include published warranty support and return procedures.
3. Service and Support: Technical support and service assistance for installed equipment base, including order status inquiries and part number identification.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Grindmaster-Cecilware manufactures and sells commercial-grade coffee grinders, coffee brewers, iced tea dispensers, hot water dispensers, and water purification systems for professional foodservice operations. Products are sold directly to retail coffee operators, restaurants, hotels, convenience stores, and institutional foodservice buyers via B2B direct sales, with replacement parts distributed through Partstown.

Product overview

Grindmaster-Cecilware offers a portfolio of commercial beverage equipment, including Coffee Grinders (the company's flagship product line), Coffee Brewers, Iced Tea Dispensers, Hot Water Dispensers, and Water Purity products. The product line is oriented toward commercial retail and professional foodservice establishments. Water Purity products have been sunsetted but support documentation remains available. The company operates under Electrolux Professional, with headquarters in Louisville, Kentucky.

Differentiator

Problem solved

Functional benefit

Products and services

• Coffee Grinders Commercial-grade coffee grinders for retail and professional foodservice use, providing consistent grinding for various coffee brewing applications in coffee shops, cafes, and specialty coffee retailers.
• Coffee Brewers Commercial coffee brewing equipment for producing hot coffee in retail and professional foodservice settings, supporting high-volume coffee service operations.
• Iced Tea Dispensers Commercial dispensers for serving iced tea beverages, with support materials and manuals available for foodservice operations.
• Hot Water Dispenser Commercial hot water dispensing equipment for beverages and food preparation applications in foodservice operations.
• Replacement Parts Replacement parts and components for Grindmaster equipment, distributed through authorized partner Partstown for service and maintenance of installed equipment.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• Electrolux Professional GroupflagshipStrategic or Co-development PartnerGrindmaster operates as a brand under Electrolux Professional Group, a global professional kitchen and laundry equipment manufacturer. Electrolux Professional provides manufacturing scale, global distribution infrastructure, and corporate backing. The company is headquartered at Electrolux Professional facilities in Louisville, KY.
• PartstowncoreChannel Partner/ Reseller/ DistributorPartstown serves as an authorized parts distributor for Grindmaster-Cecilware equipment. The partnership provides replacement parts, component sales, and parts lookup through partstown.com/grindmaster-cecilware/parts. This ensures customers have access to genuine replacement parts for service and maintenance.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• La Marzocco International: La Marzocco is an Italian manufacturer of premium commercial espresso machines serving specialty coffee shops and high-end foodservice. Direct competitor in the specialty coffee equipment space with similar emphasis on durability, craftsmanship, and foodservice customer relationships.
• Bunn-O-Matic Corporation: Bunn is a leading US-based manufacturer of commercial coffee brewing equipment for foodservice and convenience store channels. Recently acquired by Swiss-based Thermoplan, Bunn offers a directly overlapping product portfolio (brewers, dispensers, grinders) to similar customer segments as Grindmaster.
• Marco Beverage Systems: Marco Beverage Systems is an Irish manufacturer of commercial coffee brewing equipment and precision hot water dispensers serving global foodservice customers. Direct overlap with Grindmaster's brewer and hot water dispenser product lines.
• Wilbur Curtis Company: Wilbur Curtis is a California-based commercial coffee brewing equipment manufacturer serving restaurants, hotels, offices, and convenience stores. Direct competitor with overlapping brewer and dispenser product lines and similar North American foodservice customer base.
• FETCO (Food Equipment Technologies Company): FETCO is a US-based commercial coffee brewing equipment manufacturer focused on batch brewers for foodservice, convenience stores, and specialty coffee retailers. Directly comparable in product focus (commercial brewers) and North American customer base.
• Schaerer (Eugster/Frismag): Schaerer is a Swiss commercial coffee equipment manufacturer offering super-automatic machines, traditional brewers, and grinders serving foodservice and hospitality customers. Direct overlap with Grindmaster's commercial coffee equipment focus and similar foodservice customer base.
• Cimbali Group: Cimbali Group is an Italian manufacturer of commercial espresso machines and coffee equipment serving restaurants, coffee shops, and hospitality customers globally. Direct competitor with overlapping product portfolio and premium positioning.
• Nuova Simonelli: Nuova Simonelli is an Italian manufacturer of commercial espresso machines and coffee grinders serving specialty coffee shops, cafés, and foodservice operators. Directly comparable in equipment category and customer focus on specialty coffee professionals.

Broad incumbents

• Thermoplan AG: Thermoplan is a Swiss manufacturer of commercial coffee equipment with a strong focus on large chain accounts and global foodservice customers. Now the parent of Bunn-O-Matic, Thermoplan is a broader incumbent with greater scale and international reach than Grindmaster.
• Franke Coffee Systems: Franke Coffee Systems is the global super-automatic coffee machine division of Franke Group, serving large chain accounts, hotels, and foodservice operators. Broader portfolio and global scale than Grindmaster, but overlapping commercial coffee equipment focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/GrindmasterCW
• LinkedInlinkedin.com/company/grindmaster-corporation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grindmaster-Cecilware