What Rehab Professionals of Cleveland does

Rehab Professionals of Cleveland is a private, for-profit multi-specialty therapy services operator founded in 1994, headquartered in Broadview Heights, Ohio, and operating across 11 physical clinic locations in the Greater Cleveland metropolitan area spanning Cuyahoga, Medina, and Lorain counties. The company delivers five core service lines: Physical Therapy, Occupational Therapy, Pediatric Rehabilitation, Speech Therapy, and Sports Medicine, all delivered as in-person, one-on-one care with customized treatment plans targeting specific impairments. The operating identity also trades as Southwest General Therapy Services, indicating structural or branding alignment with the Southwest General Health System, including integration with a shared Healthelife patient portal.

The business is a professional services healthcare model operating on a direct-to-consumer basis with two intake pathways: self-referral under Ohio's Direct Access framework and traditional physician referrals via downloadable referral forms. Pricing is set by third-party payors, with the company stating it accepts most insurance plans and works with all providers; no self-pay pricing is publicly disclosed. The go-to-market mix combines local SEO, a single brand phone line (833-SW-REHAB), online appointment requests, distributed across 11 suburban Cleveland locations, plus physician referral partnerships.

The underlying technology stack is not described in the source material; the digital surface is limited to a WordPress-based clinic website and the third-party Healthelife portal, with no disclosed app, API, or proprietary platform. The company has no disclosed funding, no M&A history, no patents, and no leadership team bios beyond founder Edward Aube; given this, observed strategic moves reduce to organic multi-clinic expansion, service-line diversification, and adoption of Direct Access intake.

Name

Rehab Professionals of Cleveland

Legal name

Southwest General Therapy Services

Website

https://rehabpros.net

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Rehab Professionals of Cleveland operates 11 multi-specialty physical therapy clinics in the Greater Cleveland area, delivering physical, occupational, pediatric, speech, and sports medicine therapy to individual patients via Direct Access and physician referrals, branded jointly as Southwest General Therapy Services.

Ownership category

akta.pro rank

Product category

Outpatient Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers (HLAFABAB)

akta.pro secondary industry

Multidisciplinary Outpatient Rehab Centers (PT/OT/SLP) (HLADAJAG)

Keywords

• Physical therapy services
• Outpatient rehabilitation
• Sports medicine therapy
• Pediatric rehabilitation
• Speech and occupational therapy

Headquarters

HQ city

Broadview Heights

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Therapy Services Revenue: Revenue generated from providing physical therapy, occupational therapy, pediatric rehabilitation, speech therapy, and sports medicine services. Services are billed through insurance plans with the company accepting most insurance providers and working with all providers.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Rehab Professionals of Cleveland, doing business as Southwest General Therapy Services, delivers outpatient rehabilitation therapy across 11 clinic locations in the Greater Cleveland area. The company offers five core therapy service lines: physical therapy, occupational therapy, pediatric rehabilitation, speech therapy, and sports medicine. Services are delivered through personalized one-on-one care using hands-on techniques, with a Direct Access model allowing patients to self-refer without a physician referral.

Product overview

Rehab Professionals of Cleveland operates as a healthcare services provider offering a unified portfolio of therapy services. The company provides five core service offerings: Physical Therapy, Occupational Therapy, Pediatric Rehabilitation, Speech Therapy, and Sports Medicine. These services are delivered across multiple convenient locations in the Greater Cleveland area, providing personalized one-on-one care with hands-on techniques. The organization operates on a direct access model, allowing patients to see a physical therapist without a referral, and works with all providers and most insurance plans.

Differentiator

Problem solved

Functional benefit

Products and services

• Physical Therapy
• Occupational Therapy
• Pediatric Rehabilitation
• Speech Therapy
• Sports Medicine

Quantifiable outcome

• Patients able to return to daily activities and sports after therapy

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Athletico Physical Therapy: Multi-state outpatient physical and occupational therapy provider with strong sports medicine and orthopedic rehabilitation focus. Comparable multi-location model targeting similar patient segments including post-surgical, sports injury, and general outpatient therapy.
• ATI Physical Therapy: National outpatient physical therapy chain offering PT, sports medicine, and workers' compensation services. Direct competitor to Rehab Professionals of Cleveland in the Greater Cleveland market with overlapping service lines and similar insurance-based revenue model.
• Drayer Physical Therapy Institute: Outpatient physical therapy operator (subsidiary of U.S. Physical Therapy) providing multi-disciplinary rehab services across multiple states. Direct competitor with similar site-level economics, payer mix, and therapy service portfolio.

Emerging players

• PT Solutions: Outpatient physical therapy provider with services spanning PT, OT, speech, and industrial/workers' comp rehab. Comparable in scope of service lines and clinic-based delivery model; growing regional player.
• Benchmark Physical Therapy: Multi-state outpatient PT operator with growing footprint in the Midwest. Comparable multi-disciplinary rehab service model with a focus on clinical quality and patient experience, positioned as a regional consolidator.

Broad incumbents

• University Hospitals Rehabilitation Services: Outpatient rehab program run by University Hospitals in Northeast Ohio. Same regional market with overlapping PT/OT/SLP services, leveraging a major health-system brand for referrals and patient trust.
• NovaCare Rehabilitation (Select Medical): National outpatient rehab brand under Select Medical offering PT, OT, sports medicine, and workers' comp services. Comparable multi-disciplinary model but at much larger scale and geographic breadth than the subject company.
• Select Physical Therapy (Select Medical): Outpatient rehabilitation division of Select Medical, one of the largest U.S. operators of specialty and rehabilitation hospitals and clinics. Broader incumbent with overlapping PT/OT/SLP services but a national footprint and far larger scale.
• Cleveland Clinic Rehabilitation & Sports Therapy: Outpatient rehabilitation services operated by Cleveland Clinic across the Greater Cleveland market. Competes head-to-head with Rehab Professionals on physician referrals, brand, and access to integrated hospital systems.
• U.S. Physical Therapy: Public holding company that owns and operates a network of outpatient physical and occupational therapy clinics across the U.S. Direct business model analog at much larger scale; useful as a financial benchmark for clinic-level economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/rehabproscle
• Facebookfacebook.com/rehabprosCLE

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rehab Professionals of Cleveland