What Studenroth does

Studenroth Präzisionstechnik GmbH is a privately held German specialty distributor of precision measurement technology (metrology), headquartered in Schöneck-Kilianstädten with a branch office in Wehingen. Founded in 2002 and operating with 11–50 employees, the company sells exclusively to business customers (B2B per §14 BGB) through a direct-to-consumer e-commerce storefront at studenroth.com. The product portfolio centers on length measuring systems (Längenmesssysteme) comprising inductive and capacitive probe heads (Messtaster) with measurement ranges from ±2mm to 25.4mm, error limits as low as 0.6µm, and repeatability as low as 0.08µm, paired with display units (Anzeigeeinheiten) including the D70 and D300S V2 touchscreen series. Complementary categories include handheld measurement tools, height gauges, horizontal length measuring devices, optical instruments, and the proprietary Plastiform line of impression compounds (F-series liquids and P-series pastes) for indirect dimensional testing of complex contours.

The company's core technology offering revolves around Swiss-made Sylvac products distributed under an exclusive German market relationship, supplemented by Trimos and Heidenhain brand partnerships. Notable technical features include the S.I.S. (inject) absolute measurement system that eliminates battery-related zero drift, Bluetooth Smart wireless data transmission across dial indicators and probes, and IP51–IP67 ingress protection ratings for industrial environments. Revenue is generated through two primary streams: one-time hardware sales of measurement instruments and consumables (Plastiform cartridge products range €73–€1,053; test probes €411–€1,896; display units €1,541–€3,704), and recurring calibration services including factory calibration (Werkskalibrierung, €13.30–€40.30) and DAkkS-accredited calibration (€18.10–€49.40). Shipping is handled via GLS for parcels up to 32kg and freight forwarding for oversized/international orders.

The business model is transactional e-commerce with a product inquiry layer for complex sales, targeting two primary verticals: Industrial Manufacturing (dimensional measurement, quality control, form deviation) and Metrology/Quality Assurance laboratories requiring DAkkS-certified instruments. Marketing channels include the e-commerce storefront, YouTube content, product inquiry forms, and direct email contact. The company maintains no disclosed funding rounds, M&A activity, or external investors, operating as an independent private GmbH.

Name

Studenroth

Legal name

Studenroth Präzisionstechnik GmbH

Website

https://studenroth.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Studenroth Präzisionstechnik GmbH is a German specialty distributor of precision measurement instruments and metrology equipment, selling exclusively to B2B customers via e-commerce. The company distributes Swiss-made Sylvac products, Trimos, and Heidenhain instruments, complemented by DAkkS calibration services.

Ownership category

akta.pro rank

Product category

Precision Measurement Instruments / Industrial Metrology Equipment

NAICS

Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Testing Laboratories and Services (54138)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Services-Testing Laboratories (8734)

akta.pro primary industry

Metrology & Dimensional Measurement (CMMs, laser trackers, gauges, surface/roughness) (IMAGAFAD)

akta.pro secondary industries

Metrology, Inspection & Machine Tool Accessories (CMMs, Probing, Gauging) (IMAHADAK), Metrology, Calibration & Testing Equipment (Balances, pH/DO, Standards) (HLAGAIAL), Test & Measurement Equipment (Oscilloscopes, DAQ, signal analyzers, calibration benches) (IMAGAFAC)

Keywords

• Precision measurement instruments
• Industrial metrology equipment
• Dimensional measurement systems
• Calibration services
• Length measuring systems

Headquarters

HQ city

Schöneck

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Precision Measurement Equipment: One-time sales of precision measurement instruments including hand measuring tools, dial indicators, calipers, height gauges, length measurement systems, test probes, and display units. Additional revenue from calibration services (Werkskalibrierung and DAkkS Kalibrierung).
2. Calibration and Services: Offering calibration services (factory calibration and DAkkS calibration) as add-on services for measurement instruments. Also includes laser marking and test labels.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Studenroth sells precision measurement instruments and integrated length measuring systems for industrial dimensional metrology, including handheld measuring tools (calipers, dial gauges, micrometers), inductive and capacitive probe heads (Messtaster), display units (Anzeigeeinheiten), and Plastiform impression compounds. The company also provides factory calibration (Werkskalibrierung) and DAkkS-accredited calibration services as add-on offerings for the measurement equipment it distributes. Products are sold exclusively to business customers (B2B) through a direct e-commerce storefront, with exclusive distribution of Swiss-made Sylvac products in the German market.

Product overview

Studenroth Präzisionstechnik GmbH is a precision measurement technology company offering a comprehensive portfolio of metrology instruments and systems. The core offering centers on Längenmesssysteme (length measuring systems) comprising inductive and capacitive probe heads (Messtaster), display units (Anzeigeeinheiten) like the D70 and D300S V2 series, and digital dial gauges (S_Dial WORK). Complementary product categories include Handmessmittel (handheld measurement tools), Horizontale/Höhenmessgeräte, Kleinmessbänke, and Optische Messgeräte. The company also distributes Plastiform compounds for duplicate impression taking. Products feature connectivity options including Bluetooth, USB, RS232, and wireless interfaces. Studenroth serves industrial metrology applications with brands including Sylvac (Swiss Made), Trimos, and Heidenhain.

Differentiator

Problem solved

Functional benefit

Products and services

• Hand Measuring Tools (Handmessmittel) Handheld precision measurement instruments including digital and analog dial gauges, calipers, micrometers, and feeler lever devices for manual dimensional measurement tasks in industrial and metrology environments. Targets industrial manufacturers and QA/metrology buyers.
• Horizontal Length Measuring Devices (Horizontale Längenmessgeräte) Horizontal precision length measuring instruments for measuring dimensions in horizontal orientation; part of the Studenroth catalog for industrial metrology buyers.
• Height Measuring Devices (Höhenmessgeräte) Precision height measuring instruments for vertical dimension measurements in metrology and quality control applications.
• Small Measuring Benches (Kleinmessbänke) Compact precision measuring stations for accurate dimensional verification of small parts, used in metrology and quality assurance environments.
• Optical Measuring Devices (Optische Messgeräte) Optical precision measurement instruments for non-contact measurement applications in industrial inspection and quality control.
• Length Measuring Systems (Längenmesssysteme) Complete integrated measurement systems comprising capacitive and inductive probe heads, display units, and accessories for industrial precision length measurement. Sold to manufacturing and metrology buyers.
• Plastiform Impression Compounds Liquid (F-series) and paste (P-series) cartridge compounds used to create duplicate impressions of complex geometries, cavities, and contoured surfaces for dimensional verification and quality control. Includes F20/F30/F40/F50/F65/F85 liquid compounds and P25/P35/P80 pasty compounds. 93 SKU portfolio.
• Cables and Software (Kabel & Software) Data transfer cables, wireless transmission modules, and associated software for connecting and programming measurement instruments purchased from Studenroth.
• Bluetooth Measuring Devices Wireless-enabled precision measurement instruments with Bluetooth Smart connectivity for cable-free data transmission in industrial and metrology environments.
• Inductive Probe Heads (Induktive Messtaster) Inductive precision probe heads including P2i (±2 mm), P5i (±5 mm), P12D (12.7 mm), and P25D (25.4 mm) series with resolutions from 0.00001 mm to 0.0001 mm, error limits as low as 0.6 µm, and repeatability as low as 0.08 µm for industrial metrology applications.
• Capacitive Probe Heads (Kapazitive Messtaster) Capacitive precision probe heads (P5 series) for high-accuracy length measurements with measurement range of 5 mm, resolution up to 0.00001 mm, and error limits from 1 µm.
• D70 Display Units (D70 Anzeigeeinheiten) Touchscreen display units for reading measurement values from probe heads. Available in D70S (capacitive), D70I (inductive), and D70H (Heidenhain incremental) variants, with 2 probe inputs and resolutions up to 0.0001 mm.
• D300S V2 Display Unit Multi-function touchscreen display unit supporting up to 4 probe heads and 6 USB connections, with mathematical channel combination, statistical analysis, histogram, Ethernet connectivity, and Bluetooth capability.
• S_Dial WORK Digital Dial Gauges Digital dial gauges in ADVANCED, ADVANCED IP67, ADVANCED Bluetooth, ANALOG, and NANO variants from Sylvac. Measurement ranges with 0.01 mm to 0.001 mm resolution, water/coolant resistance, rotatable display, optional Bluetooth wireless connectivity. Swiss Made.
• Digital Bore Gauge with Bluetooth Digital bore gauges (Art. 2621-1015/1025) with Bluetooth connectivity via S_Connect, 0–25 mm and 0–50 mm measurement ranges, 0.001 mm resolution, and IP64 protection.
• P25D SMART Bluetooth Inductive Probe High-precision inductive probe head with Bluetooth connectivity, 25.4 mm measurement range, 0.01 µm resolution, 0.8 µm error limit, 0.08 µm repeatability, and IP54 protection. Swiss Made, battery or USB-C powered.
• Calibration Services (Werkskalibrierung & DAkkS Kalibrierung) Factory calibration (Werkskalibrierung) and DAkkS-accredited calibration services for measurement instruments purchased from Studenroth, providing traceable calibration certificates for QA and metrology customers. Also includes laser marking and test labels.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• SylvaccoreTechnology or IntegrationSylvac is a key technology partner supplying Swiss-made precision measurement instruments. Studenroth sells a comprehensive range of Sylvac products including digital dial indicators (S_Dial series), test probes (inductive and capacitive), display units (D70, D300 series), calipers, and other measurement equipment. Products are marked as 'SWISS MADE' and feature advanced technologies like S.I.S. absolute system and Bluetooth connectivity.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Regional players

• OPTO GmbH: German supplier of optical and laser-based measurement systems for industrial quality assurance - comparable as a regional German precision metrology specialist with direct overlap in industrial QA customers.

Broad incumbents

• Renishaw (Germany): Global precision measurement and probe manufacturer with German operations selling touch probes, encoders, and Raman systems - overlapping product categories (inductive probes, calibration) with Studenroth's offering.
• ZEISS Industrial Metrology: German-headquartered global metrology provider offering CMMs, optical systems, and CT scanning - serves overlapping customers in German precision manufacturing but at much larger scale.
• Hexagon Manufacturing Intelligence: Broad incumbent in industrial metrology offering CMMs, laser trackers, and portable measurement arms, plus software - overlaps with Studenroth's precision measurement portfolio at the higher end of the market.
• Mitutoyo (Germany): Global leader in precision measurement instruments with a direct German distribution operation selling hand tools, CMMs, and vision systems to industrial customers - a much larger incumbent in the same product categories.

Direct peers

• HELMUT FISCHER (Fischer Technology): German manufacturer and supplier of precision measurement technology for coating thickness, material analysis, and dimensional metrology, serving the same German industrial QA/QC customer base with comparable calibration services.
• Trescal: Global calibration services provider with German operations offering DAkkS-accredited calibration for measurement instruments - directly comparable to Studenroth's Werkskalibrierung and DAkkS calibration services.
• WENZEL Group: German manufacturer of coordinate measuring machines and metrology solutions serving automotive, aerospace, and industrial customers - comparable precision measurement focus in the German Mittelstand market.
• SIKO Messtechnik: German manufacturer of measurement technology including length sensors, rotary encoders, and position displays - competes in the same probe head and display unit categories.
• Maus GmbH (Carl Maus): German B2B distributor of precision measuring instruments and industrial metrology equipment, with a comparable product portfolio (calipers, micrometers, gauges) and similar target customer base of German manufacturing and quality assurance buyers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCZ_od5EKXN6sleIS80_HAmQ
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studenroth