KREATIV KONZEPT

What KREATIV KONZEPT does

KREATIV KONZEPT (legal name: Kreativ Konzept Agentur für Werbung GmbH) is a German owner-managed full-service advertising and brand communications agency founded in 1991 in Bonn, where it remains headquartered, with a second office in Berlin. The company is structured as a privately held GmbH (limited liability company) with two shareholders — Managing Director Nicole Hölscher and shareholder Martin Schilling — and operates without external investors, parent company, or private equity backing. It is positioned as an integrated communications partner for German federal institutions, mid-to-large enterprises, and nonprofit organizations, leveraging its Bonn-Berlin dual presence to access both political/policy networks and major media outlets.

The agency's service portfolio spans the full communications spectrum: brand strategy and corporate design, digital/web development using TYPO3 and WordPress CMS, social media management (LinkedIn, XING, Facebook, Instagram), event management including hybrid and livestream formats, video and TV production, end-to-end podcast production, PR strategy and media outreach, cross-media campaign development, and a specialized Bildungskommunikation (education communication) practice. Underlying technology is conventional martech — HubSpot for marketing automation, Google Analytics 4, Mailchimp for newsletters, and Vimeo/YouTube for video distribution — rather than any proprietary platform or AI capability. The agency has earned industry recognition including the German Design Award 2019 (for the Zentralrat der Juden in Deutschland logo) and two German Brand Award 2024 wins plus a WorldMediaFestivals 2024 Gold for the Kinderschutzbund 'Gewalt ist mehr, als du denkst' campaign.

Revenue is generated through professional services: project-based engagements, retainer contracts, and creative production fees for enterprise, institutional, and nonprofit clients. Pricing is not publicly disclosed and is quote-driven, varying by scope, duration, and service line. The go-to-market motion is direct sales via consultation and personalized outreach, with no self-serve, marketplace, or reseller channels. The customer base spans at least 20 named clients across government (Bundeszentrale für politische Bildung, DAAD, DFG, Zentralrat der Juden, Willy-Brandt-Haus), industry (KOCKS, MONDO Möbel, Musterring, Sileo Elektrobusse, Mietercheck), nonprofits (Engagement Global, Kinderschutzbund, Alexander von Humboldt-Stiftung), and SMB segments (Restaurant Anna Seibert, Gerlach & Partner Rechtsanwälte). Geographic reach is domestic Germany only, with no disclosed international expansion.

Name

KREATIV KONZEPT

Legal name

Kreativ Konzept Agentur für Werbung GmbH

Website

https://kreativ-konzept.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

KREATIV KONZEPT is a German owner-managed full-service advertising and brand communications agency, founded 1991 in Bonn with a Berlin office, serving German federal institutions, mid-to-large enterprises, and nonprofits through integrated brand strategy, design, digital, PR, event, and campaign services.

Ownership category

akta.pro rank

Product category

Advertising & Brand Communications

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Nonprofit & Cause Communications (BPAFADAK)

Keywords

• Advertising agency
• Brand communications
• Corporate design
• Public relations
• Digital marketing

Headquarters

HQ city

Bonn

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Brand Communications & Marketing Services: Kreativ Konzept generates revenue through professional services spanning brand strategy, corporate design, digital marketing, social media management, PR strategy, event management, podcast production, and video/TV-spot creation. As an agency-for-werbung (advertising agency), its income derives from consulting fees, project-based engagements, retainer contracts, and creative production services for enterprise and institutional clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

KREATIV KONZEPT is a full-service advertising agency that delivers integrated brand communication concepts spanning corporate design, digital/web design, PR strategy, social media management, event management, video and TV production, podcast production, and crossmedia campaign development. The agency serves German public institutions, mid-to-large enterprises, and nonprofit organizations through project-based engagements, retainer contracts, and creative production services from offices in Bonn and Berlin.

Product overview

KREATIV KONZEPT is a full-service marketing and advertising agency offering comprehensive brand communication services. The agency provides a broad portfolio of interconnected marketing services rather than a unified software product. Core offerings include Print & Corporate Design (logo development, corporate identity, print production), Digital/Web Design (TYPO3 and WordPress CMS websites), Social Media Services (strategy, content planning, community management), Video & TV Production (image films, TV spots, podcasts), Event Management (corporate events, galas, livestreams), Campaign Development (crossmedia campaigns), PR Services (strategy, press releases, press conferences), and Bildungskommunikation (educational communication). The agency operates from two locations (Bonn and Berlin) as an owner-managed company, serving clients across government, politics, education, and private sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Print & Corporate Design

Quantifiable outcome

• German Design Award 2019 for new logo design for Zentralrat der Juden in Deutschland
• +3 more outcomes

Named customers20 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Partnerships

Three partnerships are on record, tiered minor.

• all-n-you.deminorGTM or Marketing PartnerListed as a partner on the Kreativ Konzept website footer. all-n-you.de appears to be a digital or creative services provider that collaborates with Kreativ Konzept on marketing and communications projects.
• particulate.deminorGTM or Marketing PartnerListed as a partner on the Kreativ Konzept website. particulate.de appears to be a digital or design services provider working with the agency on marketing and communications initiatives.
• servicebarometer.comminorGTM or Marketing PartnerListed as a partner on the Kreativ Konzept website. servicebarometer.com is a service quality measurement platform referenced as a collaborative partner in the agency's partner ecosystem.

Scale indicators1 record

Recent moves7 records

Expansion highlights6 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCzX5v9H6X9R5GJ9T5Q8Q
• Facebookfacebook.com/agenturkreativkonzept
• Instagraminstagram.com/kreativ_konzept
• LinkedInlinkedin.com/company/kreativ-konzept
• Xx.com/kreativbonn

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KREATIV KONZEPT