Meines Holla & Partners

What Meines Holla & Partners does

Meines Holla & Partners is a The Hague-headquartered public affairs and strategic communication consultancy, founded in 1993, and self-identified as the first lobbying firm in the Netherlands. The firm advises private and public sector organizations on political positioning, regulatory influence, and stakeholder engagement across four political centers: The Hague, Brussels, Berlin, and Washington. Its core service stack comprises Public Affairs & Lobby, Strategic Communication, Political Intelligence & Monitoring, Coaching & Training, Events, and Political Analysis for M&A, complemented by add-on offerings in AI Advisory (EU AI Act compliance), Stakeholder Management, Crisis Communication, and Media Engagement.

The firm operates a professional services revenue model, with no publicly disclosed pricing or contract structures. Engagements are quoted per scope and delivered directly by senior consultants and partners, with no software product, self-serve platform, or subscription offering. GTM motion is sales-led and relationship-driven, leveraging the personal networks and political credentials of its team — which includes former Dutch ministers (Maxime Verhagen, former Minister of Foreign Affairs Bernard Bot), former members of parliament (Bert Bakker), and former senior diplomats (Dirk Brengelmann, former German Ambassador to the Netherlands and former NATO Deputy Secretary General).

The firm serves horizontal customer segments: companies and industry associations, non-profits and civil society organizations, regional and municipal governmental bodies, and — as an adjacent audience — politicians and journalists seeking field intelligence. Marketing is minimal, relying on a multilingual website (Dutch, English, German), LinkedIn presence, and the reputational profile of its partners rather than paid channels. Underlying technology is limited to political intelligence and monitoring systems plus the AI Advisory knowledge practice; there is no proprietary technology platform, no disclosed patents or trademarks, no API surface, and no certifications.

Name

Meines Holla & Partners

Legal name

Meines Holla & Partners

Website

https://meinesholla.nl

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Meines Holla & Partners is a Dutch public affairs and strategic communication consultancy, founded in 1993 and based in The Hague, advising private companies, industry associations, and public bodies on political positioning and lobbying across the Netherlands, Brussels, Berlin, and Washington.

Ownership category

akta.pro rank

Product category

Public Affairs Consulting

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Public Affairs, Government Relations & Lobbying (BPAFADAB)

Keywords

• Public affairs consulting
• Government relations advisory
• Political intelligence monitoring
• Strategic communication services
• Lobby and advocacy

Headquarters

HQ city

The Hague

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Consulting and Advisory Services: Professional fees for public affairs consulting, lobbying, strategic communication, political intelligence monitoring, coaching and training, event organization, and political analysis for M&A transactions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Meines Holla & Partners is a Netherlands-based public affairs consultancy that helps organizations influence political and policy outcomes. The firm provides lobbying, strategic communication, political intelligence and monitoring, coaching, training, and event organization, and was the first registered lobbying firm in the Netherlands.

Product overview

Meines Holla & Partners operates as a unified public affairs and lobbying consultancy (the first in the Netherlands, established over 30 years ago) offering a coordinated portfolio of advisory services rather than a modular software product. The core service stack centers on Public Affairs & Lobby, Strategic Communication, Political Intelligence & Monitoring, Coaching & Training, Events, and Political Analysis for M&A. These foundational services are complemented by specialized add-on offerings including AI Advisory (EU AI Act compliance), Stakeholder Management, Crisis Communication, and Media Engagement. The firm positions organizations in political and policy ecosystems across The Hague, Brussels, Berlin, and Washington.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Affairs & Lobby Representation of client interests before political and policy decision-makers, with direct engagement in legislative and regulatory processes.
• Strategic Communication Development and execution of communication strategies aligned with clients' policy and reputation objectives.
• Political Intelligence & Monitoring Systematic tracking of political, legislative, and regulatory developments relevant to client interests.
• Coaching & Training Tailored coaching and training programs for executives, spokespeople, and policy teams on political engagement and public speaking.
• Events Design and organization of political, policy, and stakeholder events for clients.
• Political Analysis for M&A Political and policy risk analysis delivered as part of merger and acquisition advisory, helping clients assess the political landscape of target markets and transactions.
• AI Advisory Advisory support for organizations engaging with AI policy and regulation, including guidance on the EU AI Act and related legislative processes.
• Stakeholder Management Identification, mapping, and engagement of key political, governmental, and societal stakeholders for client strategies.
• Crisis Communication Strategic communication support for clients facing political, reputational, or policy-related crises.
• Media Engagement Strategic media positioning and engagement to support client policy and public affairs goals.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• German-Dutch Journalists' Exchange (JDN)minorOthersThe German-Dutch Journalists' Exchange (JDN) is based in the same office as Meines Holla & Partners at Lange Voorhout in The Hague. Margreet Veen manages the secretariat for JDN alongside her work at the firm.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hume Brophy: European-headquartered public affairs and communications consultancy with offices in Dublin, Brussels, London, Paris, Berlin, and Singapore. Closely comparable to Meines Holla on EU and member-state public affairs, lobbying, and strategic communication for multinational clients.
• GPlus Europe: Brussels- and London-based public affairs and EU policy communications consultancy serving corporate, association, and public-sector clients. Comparable to Meines Holla on EU public affairs, strategic communication, and policy positioning, and a direct competitor for cross-border Benelux-UK mandates.
• Publicis Consultants (Publicis Affairs): European public affairs and lobbying consultancy headquartered in Brussels with strong Dutch and German presence, part of the broader Publicis group. Closely comparable to Meines Holla on EU and Dutch public affairs, strategic communication, and political intelligence, and a frequent direct competitor for Benelux mandates.
• Dr2 Consultants: Dutch-based public affairs and EU funding consultancy, focused on The Hague, Brussels, and Berlin, providing government relations, EU funding advisory, and strategic communication. A direct peer in the Dutch and EU public-affairs market, competing for similar Dutch corporate, NGO, and public-sector clients.
• Brunswick Group: Global advisory firm focused on critical issues, public affairs, and corporate communications, with strong European government-relations and M&A advisory capabilities. Closely comparable to Meines Holla in the public-affairs and M&A-political-advisory overlap, but operating at much greater scale and geographic breadth.
• APCO Worldwide: Independent global public affairs, communications, and strategy firm with deep European and US government-relations practices. Comparable to Meines Holla on lobbying, policy positioning, and stakeholder engagement, particularly for cross-border European mandates.

Broad incumbents

• FTI Consulting (Strategic Communications segment): Global consulting firm with a large Strategic Communications segment offering public affairs, government relations, and crisis communications across the US, Europe, and beyond. Directly comparable to Meines Holla on public-affairs services, but with substantially greater scale, broader service lines, and deeper multinational client base.
• Burson (BCW): Global public relations and public affairs firm with deep European government-relations and public-affairs capabilities following the BCW merger. Comparable to Meines Holla on lobbying and strategic communication, but with substantially greater global scale, integrated creative and digital capabilities, and multinational client roster.
• Hill+Knowlton Strategies: Global communications consultancy with a substantial public-affairs and government-relations practice, including significant presence in The Hague, Brussels, and other European political centers. Comparable on core public-affairs services, but operating as part of a much larger network under a global holding company.
• Fleishman-Hillard (Public Affairs practice): Global communications agency with a dedicated public affairs and government-relations practice across Europe and the US, part of the Omnicom group. Comparable to Meines Holla on lobbying, strategic communication, and crisis support, but with substantially larger scale and integrated marketing capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/meines-&-partners

Revenue estimate

Valuation estimate

Number of profiles

Profiles27 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meines Holla & Partners