GIWOG
GIWOG is an Austrian non-profit housing association managing 12,685 residential units across Upper Austria, Styria, Lower Austria, Carinthia, and Vienna. It develops energy-efficient subsidized and ownership housing via direct, commission-free sales through five customer centers.
- Company typePrivate
- Founded1948
- HeadquartersLeonding, Austria
- Headcount51–100
- GTM typeB2C
- OfferingServices
What GIWOG does
GIWOG (Gemeinnützige Industrie-Wohnungs-AG) is an Austrian non-profit housing association that develops, owns, and manages residential property across Upper Austria, Styria, Lower Austria, Carinthia, and Vienna. As of 31 December 2024, the company manages a portfolio of 12,685 residential units and constructed 175 new units in 2024 against an invested construction volume of €36.76 million. Its core products include Neubau-Mietwohnungen (new rental apartments), Eigentumswohnungen (commission-free ownership apartments with fixed-price guarantees), Altbau-Mietwohnungen (existing rental stock), subsidized rental and ownership units (gefördert), semi-detached houses offered under three financing models (immediate purchase, Baurecht construction-right, or rental), and a small commercial rental stream. Customer segments span middle-income households, homebuyers, and seniors and people with disabilities through the WALDEMAR partnership with Diakoniewerk.
Technically, GIWOG builds to Niedrigstenergiebauweise (lowest-energy construction) standards, integrating photovoltaic systems, pellets heating, air-source heat pumps, controlled living space ventilation with heat recovery, and floor heating across new projects, achieving HWB,RK ratings as low as 23.5 kWh/m²a. All units are designed barrier-free, with lifts and step-free access. The GEA-Mieterstrommodell is an in-house tenant electricity scheme where residents purchase on-site solar power at a discount, reducing energy costs and supporting renewable consumption. The non-profit regulatory structure grants access to state housing promotion (Wohnbauförderung) in OÖ, Stmk, NÖ, and Kärnten, enabling below-market rents and ownership pricing.
GIWOG distributes directly through five customer centers (Kundencenter) — Leonding (HQ), Trofaiach, Eisenerz, Kindberg, and St. Aegyd — supplemented by an online property search portal and downloadable PDF applications. Rents are recurring monthly subscriptions tied to Austrian non-profit housing law, ownership sales are one-time commission-free transactions, and commercial leases provide supplementary recurring income. Marketing combines its own website, Facebook and Instagram channels, an email newsletter, print advertising, and radio. Awards include the OÖ Wohnbaupreis 2021 for the Schatzsiedlung project and a Gütesiegel für Betriebliche Gesundheitsförderung.
GIWOG firmographics
Firmographics- Name
- GIWOG
- Legal name
- GIWOG - Gemeinnützige Industrie-Wohnungs-AG
- Website
- https://giwog.at
- Company type
- Private
- Founded year
- 1948
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- GIWOG is an Austrian non-profit housing association managing 12,685 residential units across Upper Austria, Styria, Lower Austria, Carinthia, and Vienna. It develops energy-efficient subsidized and ownership housing via direct, commission-free sales through five customer centers.
- Ownership category
- akta.pro rank
Where GIWOG is headquartered
LocationHeadquarters
- HQ city
- Leonding
- HQ country
- Austria
- HQ region
- Europe
Offices5 records
Markets served
GIWOG business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Rental Income (Mietwohnungen): GIWOG earns recurring rental income from its managed residential portfolio of 12,685 residential units (as of 31.12.2024). Rents are set in accordance with Austrian non-profit housing regulations (Gemeinnützigkeitsrecht) and are typically below market rates, supplemented by government housing subsidies. Rental agreements include operating cost advances (Betriebskosten).
- Ownership / Condominium Sales (Eigentumswohnungen): GIWOG generates one-time revenue from the sale of ownership apartments (Eigentumswohnungen) and semi-detached houses (Doppelhäuser) at fixed prices, often with optional construction right models (Baurecht) that reduce the upfront purchase price. Sales are commission-free (provisionsfrei) direct sales, contributing to one-time transaction revenue.
- Commercial Rental (Gewerbeflächen): GIWOG earns rental income from commercial spaces such as office units, for example the 72 m² office unit at Ehrenfellner-Straße 2 in Leonding rented at €1,483/month, providing recurring commercial rental revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Eigentumswohnungen Vöcklabruck, Laudonstraße 1: 16 units, 2–4 rooms, 50–108 m², prices from €263,800 to €346,500, plus mandatory Tiefgaragenplätze (2 per apartment) at €50,000 total. |
| One time/ perpetual license | Pay-as-you-go | Eigentumswohnungen Pasching, Pelikanstraße: 13 units, 2–4 rooms, 50–100 m², prices from €259,000 to €498,000, plus 2 mandatory Tiefgaragenplätze at €50,000. |
| Subscription | Monthly | Mietwohnungen Pasching, Pelikanstraße: 49 units, 2–4 rooms, 49–84 m², rents from approx. €680 to €920/month incl. BK and 1 TG parking space. |
| Hybrid | Monthly | Eigentum oder Miete Eferding, Umdaschstraße: 28 units across 2 buildings, 2–4 rooms, 50–90 m², rents from €870/month, purchase from €247,900. |
| One time/ perpetual license | Pay-as-you-go | Eigentumswohnungen Leonding-Alharting: 12 units, 3–4 rooms, approx. 85–128 m², example: 85.43 m² at €505,800. |
| Hybrid | Monthly | Doppelhäuser Lacken, Schatzsiedlung: 3 financing models — Sofortkauf from €461,000, Baurecht from €379,600, Miete from €1,536/month. |
| Subscription | Monthly | Gewerbeflächen Leonding, Ehrenfellner-Straße 2: 72 m² office, €1,483/month, plus operating costs. |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
GIWOG product offering
Product offeringCore offering
GIWOG develops, rents, and sells subsidized and non-subsidized residential housing across Upper Austria, Styria, Lower Austria, Carinthia, and Vienna. Core offerings include new-build rental apartments, ownership condominiums, existing rental stock, semi-detached houses with multiple financing models, and commercial spaces, all built to energy-efficient and barrier-free standards.
Product overview
GIWOG (Gemeinnützige Industrie-Wohnungs-AG) operates as a non-profit housing association offering a portfolio of residential and commercial property products across Austrian states. Core offerings include Neubau-Mietwohnungen (newly constructed rental apartments), Eigentumswohnungen (ownership apartments), and Altbau-Mietwohnungen (existing rental stock), supplemented by Geförderte Mietwohnungen (subsidized rentals) and Gefördertes Wohneigentum (subsidized ownership). Special products include Doppelhäuser with flexible financing options (purchase, hereditary building rights, or rental) and Gewerbeflächen (commercial spaces). The portfolio spans Upper Austria, Styria, Lower Austria, Carinthia, and Vienna. Supporting services include GEA sustainable energy community, Online-Wohnungsanmeldung digital registration, and comprehensive property management of 12,685 residential units.
Differentiator
Problem solved
Functional benefit
Products and services
- Neubau-Mietwohnungen Newly constructed rental apartments offered across multiple Austrian states (Upper Austria, Styria, Lower Austria, Carinthia, Vienna), featuring sustainable construction with energy-efficient systems such as photovoltaic panels, pellet heating, and controlled ventilation with heat recovery. Target customers include households seeking modern, affordable rental housing.
- Eigentumswohnungen Ownership apartments available for purchase, offered commission-free with fixed price guarantees. Projects include developments in Vöcklabruck, Linz, Eferding, Leonding-Alharting, and Pasching. Available to households meeting state housing promotion criteria and the general public.
- Altbau-Mietwohnungen Existing rental apartments in older building stock, providing affordable housing options to households seeking established residential locations.
- Geförderte Mietwohnungen Pasching Pelikanstraße
Quantifiable outcome
- 12,685 residential units managed as of 31 December 2024
- +3 more outcomes
Companies that use GIWOG
Customer profileSegments3 records
Ideal customer profiles3 records
GIWOG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
GIWOG partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- DiakoniewerkflagshipGIWOG and Diakoniewerk have partnered on the WALDEMAR project in Pasching, Pelikanstraße — a unique initiative in the German-speaking world. The project combines 19 subsidized ownership apartments and a supervised shared living arrangement (betreute Wohngemeinschaft) built by the Diakoniewerk, with GIWOG additionally building 13 subsidized ownership apartments and 49 subsidized rental apartments on the same site. The project integrates independent living with optional daily living assistance (Alltags-Assistenz) for seniors and people with disabilities, creating a mixed, inclusive community. GIWOG constructs the buildings on behalf of the Diakoniewerk. This is the first project of its kind in the German-speaking world, combining subsidized ownership, professional support services, and intergenerational community living.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
GIWOG competitors and assessment
Company assessmentBroad incumbents
- Deutsche Wohnen SE: Major German residential property operator (~140,000 units). Overlaps with GIWOG in residential rental operations at scale, though focused on Berlin/Germany urban markets rather than subsidized Austrian housing.
- Vonovia SE: Germany's largest residential landlord with ~500,000 units. While a for-profit operator rather than non-profit, Vonovia is the broadest European incumbent in large-scale residential property management and serves as the relevant public-market benchmark for portfolio-scale housing operators.
- Heimstaden AB: Swedish-headquartered residential landlord with significant DACH exposure (~160,000+ units across Germany, Czechia, Sweden, Norway). Comparable in operating large residential portfolios with a focus on affordable housing quality, though structured as a commercial operator.
Direct peers
- Neue Heimat Tirol: Tyrolean non-profit housing association providing subsidized rental and ownership housing. Same Austrian non-profit framework, similar product structure (Mietwohnungen + Eigentumswohnungen), but concentrated in Tyrol rather than Upper Austria.
- Siedlung Österreich: Non-profit housing association developing and managing subsidized residential units across Austria. Comparable business model under Gemeinnützigkeitsrecht with similar regulatory moat and customer focus.
- Alpenland Gemeinnützige Wohnungsgenossenschaft: Non-profit housing cooperative operating across Austrian states with subsidized rental and ownership offerings. Closely mirrors GIWOG's product mix and target customer base of subsidized middle-income households.
- GBV-OÖ (Gemeinnützige Bauvereinigung Oberösterreich): Umbrella association of Upper Austrian non-profit housing providers with which GIWOG is directly affiliated. Same non-profit housing association model, same regulatory framework (Gemeinnützigkeitsrecht), same geographic focus on Upper Austria.
- Wien-Süd Wohnungsgenossenschaft: Austrian non-profit housing cooperative offering subsidized rental and ownership housing in the Vienna region. Comparable model to GIWOG's Wohnungsgenossenschaft-style operations, with overlapping customer segment of middle-income households.
- Wiener Wohnen: Vienna's municipal housing operator managing over 220,000 subsidized rental units. Operates the same Austrian non-profit housing model for affordable long-term rentals, though at much larger scale and concentrated in Vienna rather than Upper Austria/Styria.
- Heimat Österreich: Austrian non-profit housing developer and operator focused on subsidized affordable housing across multiple states. Operates with comparable model — below-market rents, Wohnbauförderung-supported construction — making it a close structural peer to GIWOG.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
GIWOG social profiles
Digital presenceGIWOG financial estimates
Financial estimateRevenue estimate
Valuation estimate
GIWOG leadership team
Management profileNumber of profiles
GIWOG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GIWOG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GIWOG
What does GIWOG do?
GIWOG develops, rents, and sells subsidized and non-subsidized residential housing across Upper Austria, Styria, Lower Austria, Carinthia, and Vienna. Core offerings include new-build rental apartments, ownership condominiums, existing rental stock, semi-detached houses with multiple financing models, and commercial spaces, all built to energy-efficient and barrier-free standards.
Is GIWOG a public or private company?
GIWOG is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was GIWOG founded?
GIWOG was founded in 1948. It employs 51 to 100 people.
Where is GIWOG based?
GIWOG is headquartered in Leonding, Austria, in the Europe region.
How does GIWOG make money?
Three revenue lines are on record. Rental Income (Mietwohnungen) is the primary driver. The others are ownership / Condominium Sales (Eigentumswohnungen) and commercial Rental (Gewerbeflächen).
Who are GIWOG's main competitors?
Broad incumbents on record are Deutsche Wohnen SE, Vonovia SE and Heimstaden AB. Direct peers are Neue Heimat Tirol, Siedlung Österreich, Alpenland Gemeinnützige Wohnungsgenossenschaft, GBV-OÖ (Gemeinnützige Bauvereinigung Oberösterreich), Wien-Süd Wohnungsgenossenschaft, Wiener Wohnen and Heimat Österreich.
Does GIWOG have an API?
No public API is recorded for GIWOG.