BBC Monthey
BBC Monthey-Chablais is a Swiss Basketball League club founded in 1966 in Monthey, Valais. It fields the Les Sangliers professional team, runs a youth program transitioning into a Centre de Promotion Espoirs, and funds operations via ticket sales, local sponsorships, season memberships, and crowdfunding.
- Company typePrivate
- Founded1966
- HeadquartersMonthey, Switzerland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What BBC Monthey does
BBC Monthey-Chablais (legally "Basketball Club Monthey-Chablais," doing business as "Les Sangliers") is a Swiss Basketball League club founded in 1966 and headquartered in Monthey, Valais, Switzerland. It fields a senior professional team that competes at the Reposieux home arena, finished 5th in the SBL in 2023-2024, and has won the SBL Cup in 2016 and 2017. The club also operates a youth development program that is transitioning into a Centre de Promotion Espoirs (CPE) as the first phase of a future academy for talent from the Chablais and Valais regions, and has historically produced players who progressed to the NBA.
The club's commercial surface centers on ticketed match-day operations, with four ticket tiers (Standard CHF 20, Reduced CHF 15, Premium CHF 30, Premium Reduced CHF 25) plus VIP season subscriptions sold through a WooCommerce-powered online store and on-site sales at Reposieux. Sponsorship income comes from a regional partner set — Papival, RTB, Allianz, Ville de Monthey, and FMV — supported by a Club Affaires business network, an annual Repas de Gala dinner (CHF 150-200 per ticket), and merchandise. Fundraising is being expanded through a crowdfunding campaign on the I Believe In You platform, paired with the SWICA Boost matching program (CHF 5 added per CHF 10+ donation) targeting youth and CPE development.
The operating model is a private, non-profit sports association run with 1-10 employees and a volunteer-driven, community-led go-to-market. The technology stack is intentionally lightweight — WordPress with WooCommerce for e-commerce ticketing, Google Analytics for web analytics, and W3 Rocket Cache for performance — with no public APIs, mobile app, or proprietary digital products. Marketing relies on organic social media (Facebook, Instagram, LinkedIn), website content, word-of-mouth, and crowdfunding rather than paid acquisition. The club reaches its 60th anniversary in 2026, framing the upcoming season around both senior-team competitiveness and the youth development build-out.
BBC Monthey firmographics
Firmographics- Name
- BBC Monthey
- Legal name
- BBC Monthey-Chablais (Basketball Club Monthey-Chablais)
- Website
- https://bbcmc.ch
- Company type
- Private
- Founded year
- 1966
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BBC Monthey-Chablais is a Swiss Basketball League club founded in 1966 in Monthey, Valais. It fields the Les Sangliers professional team, runs a youth program transitioning into a Centre de Promotion Espoirs, and funds operations via ticket sales, local sponsorships, season memberships, and crowdfunding.
- Ownership category
- akta.pro rank
BBC Monthey industry classification
Industry- Product category
- Professional Sports Club / Basketball Entertainment Services
- NAICS
- Sports Teams and Clubs (711211), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)
- akta.pro primary industry
- Collegiate Athletic Conferences & Associations (MPAKACAA)
- akta.pro secondary industry
- Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)
Keywords
Where BBC Monthey is headquartered
LocationHeadquarters
- HQ city
- Monthey
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
BBC Monthey business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Ticket Sales: Revenue from match tickets at various price tiers (Standard CHF 20, Reduced CHF 15, Premium CHF 30, Premium Reduced CHF 25) plus season subscriptions.
- Sponsorships: Partnerships with local and regional sponsors including Papival, RTB, Allianz, Ville de Monthey, and FMV.
- Memberships: Season ticket subscriptions (Abonnements) for dedicated supporters.
- Gala Events: Annual gala dinner events generating revenue (CHF 150-200 per ticket).
- Crowdfunding: Crowdfunding campaigns via I Believe In You platform to support youth development and club projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard entry for regular season home matches |
| Unit Pricing | Pay-as-you-go | Reduced rate for seniors, disabled, students, and apprentices |
| Unit Pricing | Pay-as-you-go | Premium numbered seating in comfort seats |
| Unit Pricing | Pay-as-you-go | Premium reduced rate |
| Subscription | Annual | Season ticket subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
BBC Monthey product offering
Product offeringCore offering
BBC Monthey-Chablais operates a professional basketball club competing in the Swiss Basketball League, selling match-day tickets across multiple tiers (Standard CHF 20, Premium CHF 30, reduced rates for AVS/AI/students/apprentices) and offering annual season subscriptions (Abonnements). The club runs youth development programs transitioning toward a Centre de Promotion Espoirs (CPE) academy, hosts annual gala dinner events, and is supported by regional sponsors and a crowdfunding campaign on the I Believe In You platform.
Product overview
BBC Monthey-Chablais is a professional basketball club offering ticket sales for home matches in the Swiss Basketball League through four ticket tiers (Standard, Premium, reduced AVS/AI/Student, and reduced Premium). The club operates youth development programs, including a transitioning Centre de Promotion Espoirs (CPE), and hosts annual events such as the Repas de Gala. Fundraising activities support club development through a crowdfunding campaign on the I Believe In You platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Entrée Standard Standard admission ticket for regular season home matches of BBC Monthey-Chablais, granting access to zones G-H-I at the Reposieux arena, priced at CHF 20. Targeted at general fans and walk-up attendees.
- Entrée Premium Premium admission ticket providing access to zones F and D for regular season home matches, featuring numbered padded seats, priced at CHF 30. Targeted at Gold Basket members and supporters seeking upgraded match-day seating.
- Entrée AVS/AI/Étudiant(e)/Apprenti(e) Reduced-rate admission ticket at CHF 15 for senior citizens (AVS), disability cardholders (AI), students, and apprentices. Requires proof of eligibility at entry. Targeted at price-sensitive fan segments.
- Entrée Premium Réduit Reduced-rate premium admission ticket at CHF 25 for eligible categories, providing access to premium zones with proof of eligibility at entry.
- Abonnements (Season Subscriptions) Annual season ticket subscription granting dedicated supporters VIP zone access for all regular season home matches, billed annually. Targeted at loyal, repeat supporters.
- Centre de Promotion Espoirs (CPE) Youth Development Program Youth talent development program transforming the existing youth movement into a Centre de Promotion Espoirs, providing a structured pathway for young basketball players from the Chablais and Valais regions toward elite-level play.
- Repas de Gala (Annual Gala Dinner) Annual celebratory gala dinner marking the club's history, featuring dinner, entertainment, tombola, and musical performances. Tickets priced at CHF 150-200. Targeted at supporters and community members.
- Crowdfunding Campaign (I Believe In You) Crowdfunding initiative on the I Believe In You platform supporting club development, youth movement structuring, transition to Centre de Promotion Espoirs, and team strengthening. SWICA Boost program adds CHF 5 for donations of CHF 10 or more. Targeted at community supporters.
Companies that use BBC Monthey
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles4 records
BBC Monthey technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BBC Monthey partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- PapivalminorLocal sponsor visible on the website.
- RTB (Radio Télévision Belbrick)minorLocal media sponsor.
- AllianzminorInsurance sponsor.
- Ville de MontheyminorMunicipal partner and local government supporter.
- FMVminorRegional sponsor.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
BBC Monthey competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights6 records
Customer concentration
BBC Monthey social profiles
Digital presenceBBC Monthey financial estimates
Financial estimateRevenue estimate
Valuation estimate
BBC Monthey leadership team
Management profileNumber of profiles
Profiles4 records
BBC Monthey funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BBC Monthey M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BBC Monthey
What does BBC Monthey do?
BBC Monthey-Chablais operates a professional basketball club competing in the Swiss Basketball League, selling match-day tickets across multiple tiers (Standard CHF 20, Premium CHF 30, reduced rates for AVS/AI/students/apprentices) and offering annual season subscriptions (Abonnements). The club runs youth development programs transitioning toward a Centre de Promotion Espoirs (CPE) academy, hosts annual gala dinner events, and is supported by regional sponsors and a crowdfunding campaign on the I Believe In You platform.
Is BBC Monthey a public or private company?
BBC Monthey is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was BBC Monthey founded?
BBC Monthey was founded in 1966. It employs 1 to 10 people.
Where is BBC Monthey based?
BBC Monthey is headquartered in Monthey, Switzerland, in the Europe region.
How does BBC Monthey make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are sponsorships, memberships, gala Events and crowdfunding.
Does BBC Monthey have an API?
No public API is recorded for BBC Monthey.
What industry is BBC Monthey in?
BBC Monthey's product category is Professional Sports Club / Basketball Entertainment Services. Its primary akta.pro industry code is MPAKACAA, Collegiate Athletic Conferences & Associations, with a secondary code of MPAKAKAK, Sports Fundraising & Development Services (Foundations, NIL Collectives Support). Its NAICS code is 711211 and its SIC code is 7997.