Hospital Santa Rita

What Hospital Santa Rita does

Hospital Santa Rita S/A is a privately held, for-profit general hospital founded in August 1967 in Contagem, Minas Gerais, Brazil (CNPJ 23.237.142/0001-72). The hospital operates a multi-floor, 180+ bed facility with a 24/7 emergency department, surgical center, intensive care unit (CTI), and outpatient clinic, and offers 21 medical specialties including anesthesiology, angiology, cardiology, neurosurgery, orthopedics, urology, cardiovascular surgery, and hyperbaric medicine. It was the first private hospital in Minas Gerais to adopt the MEEK micrograft technique for extensive burns and complex wounds, in partnership with EFE Importação (exclusive Brazilian representative of Dutch manufacturer Humeca), reporting up to 50% reduction in recovery time for burn patients.

The hospital serves the Contagem, Barreiro, and greater Belo Horizonte metropolitan region, with patients accessing services through emergency walk-ins, scheduled elective consultations, diagnostic exams, and surgical procedures via direct channels (phone, WhatsApp, in-person) and 30+ health insurance payor partnerships including Usiminas, Petrobras, Vale, Allianz, Unimed, Bradesco Saúde, Sul América, and Marítima Saúde. Revenue is generated primarily through professional services delivered to insured patients (convênio), private-paying patients (particular), and SUS-referred public patients, with ancillary revenue from medical records copy services. The hospital holds ONA Level 3 - Accredited with Excellence (highest Brazilian hospital accreditation tier, maintained for 15+ years and recertified June 2026), LGPD data protection compliance, and CNRM/MEC-accredited medical residency programs. Leadership includes CEO Dr. Reginaldo Téofanes (elected FBH President for 2025-2028), Technical Director Dr. Cleverson Martins Kill, Clinical Director Dr. Vespasiano de Cerqueira Luz Neto, Commercial Superintendent Dr. Lauro Pinheiro de Araújo, and Marketing Superintendent Dra. Marcela Pinheiro de Araújo Craide.

Name

Hospital Santa Rita

Legal name

Hospital Santa Rita S/A

Website

https://santaritahospital.com.br

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

11–50 employees

Short description

Hospital Santa Rita is a privately held 180+ bed general hospital in Contagem, Minas Gerais, founded 1967, delivering 24/7 emergency care, surgery, diagnostics, and 21 medical specialties to the Belo Horizonte metropolitan region via 30+ health insurance partnerships and SUS referrals.

Ownership category

akta.pro rank

Product category

General Hospital Services

NAICS

General Medical and Surgical Hospitals (6221), General Medical and Surgical Hospitals (62211), General Medical and Surgical Hospitals (622110)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Hospitals (8060)

akta.pro primary industry

Hospital-Based Emergency Departments (EDs) (HLAFADAA)

Keywords

• Emergency medical services
• Surgical procedures
• Diagnostic imaging
• Inpatient hospital care
• Medical specialty services

Headquarters

HQ city

Contagem

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Healthcare Services Revenue: Revenue generated from providing direct medical services including emergency care, elective consultations, diagnostic examinations, and surgical procedures. Services are paid through health insurance reimbursements (convênio), private payment (particular), and SUS (public healthcare system referrals).
2. Medical Records Copy Service: Fees charged for providing copies of patient medical records. Service fee of R$ 7.00 annually plus R$ 0.15 per page.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Hospital Santa Rita is a general hospital providing integrated healthcare services including 24/7 emergency care (Pronto Atendimento), scheduled elective consultations, diagnostic examinations, and surgical procedures across 21 medical specialties such as neurosurgery, orthopedics, urology, cardiovascular surgery, and hyperbaric medicine. The facility operates with 180+ beds, a surgical center, ICU (CTI), and outpatient clinic on a multi-floor structure in Contagem, Minas Gerais.

Product overview

Hospital Santa Rita is a general hospital offering integrated healthcare services with a single unified hospital service platform. The institution provides 24-hour emergency care (Pronto Atendimento), elective consultations (Consultas Eletivas), diagnostic exams (Exames), and surgical procedures (Cirurgias) across 21 medical specialties including Neurosurgery, Orthopedics, Urology, and Cardiovascular Surgery. Additional services include medical records management (Prontuário Médico), patient ombudsman (Ouvidoria), and hyperbaric medicine. The hospital operates a multi-floor facility with over 180 beds, surgical center, ICU, and outpatient clinic, serving the metropolitan area of Belo Horizonte, Brazil.

Differentiator

Problem solved

Functional benefit

Products and services

• Pronto Atendimento (Emergency Care)

Quantifiable outcome

• Up to 50% reduction in recovery time for burn patients using MEEK technique
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• EFE Importação & DistribuiçãocoreTechnology or Integration · 3 October 2025Exclusive representative of Humeca (Dutch company) in Brazil that developed and manufactures the MEEK micrograft technology. This partnership provides Hospital Santa Rita access to advanced burn treatment equipment and specialized technical support, aligned with European quality standards.
• Dr. Rogério Noronha and Medical TeamcoreStrategic or Co-development Partner · 3 October 2025Surgical team led by Dr. Rogério Noronha that performs the MEEK micrograft technique at Hospital Santa Rita. This partnership enables the hospital to offer innovative burn and complex wound treatment as the first private hospital in Minas Gerais to adopt this advanced method.
• ONA (Organização Nacional de Acreditação)coreOthersONA provides hospital accreditation certification services. Hospital Santa Rita maintains ONA Level 3 - Acreditado com Excelência certification, demonstrating compliance with quality and patient safety standards. The hospital has maintained accreditation for over 15 years.
• Health Insurance Providers (Convênios)coreChannel Partner/ Reseller/ Distributor30+ health insurance provider partnerships including Usiminas, Petrobras, Vale S.A., Allianz, Abertta Saúde, Marítima Saúde, Unimed, Bradesco Saúde, Sul América Saúde, Geap Saúde, Cemig Saúde, and others. These partnerships allow insured individuals to access hospital services through their insurance coverage.
• ANS (Agência Nacional de Saúde Suplementar)minorOthersBrazil's regulatory agency for private health insurance. Hospital Santa Rita participates in the SIHOSP Program (Proqualiss), which involves publishing quality indicators that contribute to transparency and improvement of healthcare services.
• CNRM/MEC (Comissão Nacional de Residência Médica)minorOthersNational Medical Residency Commission under the Ministry of Education. Hospital Santa Rita has accredited medical residency programs in partnership with CNRM/MEC, contributing to medical education and training.
• FBH (Federação Brasileira de Hospitais)coreOthersBrazilian Hospitals Federation with over 50 years of operation. Dr. Reginaldo Téofanes, Director President of Hospital Santa Rita, was elected FBH President for 2025-2028 triennium. FBH focuses on defending financial sustainability of small and medium hospitals representing 70% of Brazil's private hospital network.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Rede D'Or São Luiz: Brazil's largest private hospital network operating across multiple states. Comparable as a broad incumbent in private acute hospital services, with negotiating leverage on payer contracts that competitive dynamics for Hospital Santa Rita.
• Hapvida: Vertically integrated Brazilian health plan and hospital operator with a broad network of own hospitals and emergency/surgical services. Comparable as a large incumbent shaping insurer-hospital dynamics in Brazil.
• Hospital Pequeno Príncipe: Large pediatric specialty hospital in Curitiba offering comprehensive inpatient and surgical services. Comparable as a non-profit, accreditation-focused Brazilian hospital serving insured and SUS patients.
• Hospital de Clínicas de Porto Alegre: Large public/academic hospital in southern Brazil delivering emergency, surgical, ICU, and multi-specialty services. Comparable as a broad incumbent general hospital providing a full continuum of acute care.
• Hospital das Clínicas da FMUSP: Large public/academic hospital complex in São Paulo providing emergency, surgical, ICU, and full specialty services. Comparable as a broad incumbent in the Brazilian acute hospital landscape, especially in complex/specialty care.

Direct peers

• Hospital Mater Dei: Minas Gerais-based private hospital network offering emergency, surgical, ICU, and multi-specialty services to insured patients. Closest geographic and operating-model peer to Hospital Santa Rita in Belo Horizonte.
• Hospital Israelita Albert Einstein: One of Brazil's premier private general hospitals, also operating 24/7 emergency, ICU, and a broad specialty mix. Comparable as a top-tier private Brazilian hospital delivering integrated care to insured and private-pay patients.
• Hospital Sírio-Libanês: Leading São Paulo-based private general hospital with full emergency, surgical, ICU, and multi-specialty services. Directly comparable as a high-acuity, ONA-accredited private hospital serving insured and corporate patients.
• Hospital Moinhos de Vento: Private non-profit hospital in Porto Alegre with ONA accreditation, full emergency/ICU/surgical services, and broad multi-specialty coverage. Comparable as a quality-accredited regional private general hospital.

Others

• Unimed: Brazil's largest cooperative health-plan network with affiliated hospitals and providers across the country. Comparable as the dominant payer channel that negotiates with and competes alongside hospitals like Hospital Santa Rita.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/cirurgiasantarita
• LinkedInlinkedin.com/company/hospital-e-maternidade-santa-rita-s-a-
• Instagraminstagram.com/hospitalsantaritamg

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hospital Santa Rita