byTiMo
byTiMo is a Norwegian DTC fashion brand founded in 2004, selling vintage-inspired womenswear, bridal, kids, and homeware collections through two Oslo boutiques and a global e-commerce platform emphasizing sustainable fabrics and ethical manufacturing.
- Company typePrivate
- Founded2004
- HeadquartersOslo, Norway
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What byTiMo does
byTiMo is a Norwegian direct-to-consumer fashion brand founded in 2004 and headquartered in Oslo. The company designs and sells vintage-inspired apparel, bridal wear, childrenswear, homeware, and accessories, emphasizing sustainable fabrics and ethical manufacturing. The product portfolio spans five core categories—womenswear (dresses, tops, blouses, knitwear, swimwear, outerwear), bridal (made-to-order and ready-to-wear), kids, homeware (tableware, decor, fabrics, lighting, furniture), and accessories (eyewear, bijouterie, bags, scarves)—with individual SKUs priced from approximately $20 for basic homeware items to $600 for premium gowns.
The company operates a hybrid retail model, combining two physical locations in Oslo (a boutique on Bogstadveien 25 and a concept store on Bogstadveien 30) with a global e-commerce platform at bytimo.com. The online store ships worldwide via DHL Express and offers DDP/DTP shipping (duties paid) to most countries; Australia and New Zealand are served through a third-party distributor, thewoodenhangar.com, rather than direct. Technology infrastructure is standard for DTC e-commerce: Cloudflare for CDN and security, Google Analytics for traffic analysis, and Klaviyo for email marketing automation. Marketing is conducted through organic social channels (Instagram, Facebook, TikTok), a 15%-off email newsletter for first-time buyers, and editorial content covering sustainability and styling.
Revenue is generated through one-time product sales and a digital gift card program (denominations of $50, $100, $200, or custom value, valid for one year). The company is privately held with no disclosed external funding, suggesting organic, founder-led growth across more than two decades of operation. No M&A activity, leadership changes, patents, certifications, or industry awards were disclosed in the available data, and the headcount range of 11–50 employees indicates a small-scale lifestyle brand rather than a venture-backed growth company.
byTiMo firmographics
Firmographics- Name
- byTiMo
- Legal name
- byTiMo
- Website
- https://bytimo.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- byTiMo is a Norwegian DTC fashion brand founded in 2004, selling vintage-inspired womenswear, bridal, kids, and homeware collections through two Oslo boutiques and a global e-commerce platform emphasizing sustainable fabrics and ethical manufacturing.
- Ownership category
- akta.pro rank
byTiMo industry classification
Industry- Product category
- Women's Apparel
- NAICS
- Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Retailers (4581), Jewelry Retailers (458310)
- SIC
- Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600), Costume Jewelry & Novelties (3960)
- akta.pro primary industry
- Luxury Bridal & Occasionwear (CRAAAFAI)
- akta.pro secondary industry
- Designer/Artisan Fashion Jewelry (Independent Brands) (CRAKABAC)
Keywords
Where byTiMo is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices2 records
Markets served
byTiMo business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Product Sales: One-time product sales of fashion apparel, accessories, kids clothing, bridal wear, and homeware through e-commerce and retail stores
- Digital Gift Cards: Digital gift cards sold in denominations of $50, $100, $200, or custom value. Valid for 1 year from purchase date. Balance can be used across future online purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product pricing |
| One time/ perpetual license | Pay-as-you-go | Digital Gift Cards |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
byTiMo product offering
Product offeringCore offering
byTiMo designs and sells vintage-inspired fashion under its own brand, including womenswear (dresses, tops, blouses, swimwear, knitwear, outerwear), a bridal collection (made-to-order and ready-to-wear), kids clothing, homeware (tableware, decor, fabrics), and accessories, produced with sustainable fabrics and ethical manufacturing. Products are sold direct-to-consumer through the bytimo.com e-commerce site with worldwide DHL Express shipping and through two retail boutiques in Oslo, Norway.
Product overview
byTiMo is a fashion e-commerce brand offering a multi-category portfolio anchored by womenswear (dresses, tops, swimwear, knitwear, outerwear), a dedicated bridal collection (made-to-order and ready-to-wear), kids clothing, homeware (tableware, décor, fabrics), and accessories. The brand emphasizes vintage-inspired aesthetics and sustainable materials. Commerce is conducted through an online store with worldwide shipping, supplemented by two physical retail locations in Oslo (Bogstadveien 25 and Bogstadveien 30). A digital gift card product enables gifting across the full product range.
Differentiator
Problem solved
Functional benefit
Products and services
- Womenswear
Companies that use byTiMo
Customer profileSegments4 records
Ideal customer profiles4 records
byTiMo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
byTiMo partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights6 records
byTiMo competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
byTiMo social profiles
Digital presencebyTiMo financial estimates
Financial estimateRevenue estimate
Valuation estimate
byTiMo leadership team
Management profileNumber of profiles
byTiMo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
byTiMo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about byTiMo
What does byTiMo do?
byTiMo designs and sells vintage-inspired fashion under its own brand, including womenswear (dresses, tops, blouses, swimwear, knitwear, outerwear), a bridal collection (made-to-order and ready-to-wear), kids clothing, homeware (tableware, decor, fabrics), and accessories, produced with sustainable fabrics and ethical manufacturing. Products are sold direct-to-consumer through the bytimo.com e-commerce site with worldwide DHL Express shipping and through two retail boutiques in Oslo, Norway.
Is byTiMo a public or private company?
byTiMo is a private company. It is classified as unknown and is currently operating.
When was byTiMo founded?
byTiMo was founded in 2004. It employs 11 to 50 people.
Where is byTiMo based?
byTiMo is headquartered in Oslo, Norway, in the Europe region.
How does byTiMo make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are digital Gift Cards.
Does byTiMo have an API?
No public API is recorded for byTiMo.
What industry is byTiMo in?
byTiMo's product category is Women's Apparel. Its primary akta.pro industry code is CRAAAFAI, Luxury Bridal & Occasionwear, with a secondary code of CRAKABAC, Designer/Artisan Fashion Jewelry (Independent Brands). Its NAICS code is 458 and its SIC code is 5621.