Jupiter Industries
Jupiter Industries is a Mississauga, Canada-based manufacturer of crib mattresses and baby sleep accessories, operating as the exclusive Canadian licensee for Simmons and Beautyrest and selling exclusively through major Canadian baby and mass retail chains.
- Company typePrivate
- Founded1996
- HeadquartersMississauga, Canada
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Jupiter Industries firmographics
Firmographics- Name
- Jupiter Industries
- Legal name
- Jupiter Industries
- Website
- https://jupiterindustries.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Jupiter Industries is a Mississauga, Canada-based manufacturer of crib mattresses and baby sleep accessories, operating as the exclusive Canadian licensee for Simmons and Beautyrest and selling exclusively through major Canadian baby and mass retail chains.
- Ownership category
- akta.pro rank
Jupiter Industries industry classification
Industry- Product category
- Baby Crib Mattresses
- NAICS
- Mattress Manufacturing (33791)
- akta.pro primary industry
- Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors) (IMAOAKAE)
- akta.pro secondary industry
- Baby Accessories & Layette (Bibs, Hats, Mittens, Blankets) (CRAAAHAM)
Keywords
Where Jupiter Industries is headquartered
LocationHeadquarters
- HQ city
- Mississauga
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Jupiter Industries business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Crib Mattress Sales: Sale of crib mattresses under Simmons and Beautyrest brands, including premium models (Platinum Sleep System, Health Assure Pure, Cocoon) and standard models (Dream, Fresh, Bliss, Breathe, Genesis, Serene). Products feature 10-20 year warranties.
- Mattress Protector Sales: Sale of mattress protectors including premium collection (Organic Plus, Cooling Tencel) and nursery essentials (Microfibre, Terry, Polycotton, Pinsonic Quilted). Products feature 3-year warranties.
- Baby Accessories: Sale of nursery accessories including mini crib mattresses, crib sheets, change pads, nursing cushions, bibs, blankets, swaddle blankets, and gift sets.
Go-to-market motion1 record
Distribution channels7 records
Marketing channels4 records
Jupiter Industries product offering
Product offeringCore offering
Jupiter Industries manufactures and distributes baby crib mattresses, mattress protectors, and nursery accessories under exclusive Canadian licenses for the Simmons and Beautyrest brands. The product line includes 9 crib mattress models (e.g., Dream, Fresh, Cocoon, Platinum Sleep System, Health Assure Pure, Genesis), 7 mattress protectors, and accessories such as crib sheets, change pads, and swaddle blankets. All mattresses feature dual-sided infant/toddler designs, proprietary breathable polyfiber cores, GREENGUARD Gold certification, and are sold through Canadian retail partners.
Product overview
Jupiter Industries is Canada's leading manufacturer of crib mattresses, specializing exclusively in baby sleep products for over 30 years. The company produces 9 Simmons-branded crib mattresses ranging from entry-level to premium (DREAM, FRESH, Cocoon, BLISS, HEALTH ASSURE-PURE, BREATHE, PLATINUM-SLEEP SYSTEM, GENESIS, Serene), 7 mattress protectors under the OOPS premium collection (Organic Plus, Cooling, Tencel) and nursery essentials line (Microfibre, Terry, Polycotton, Pinsonic Quilted), plus general baby accessories. All mattresses feature dual-sided designs for infants and toddlers, breathable polyfiber cores made from recycled bottles, and are GREENGUARD Gold certified. The company operates as the exclusive Canadian licensee for Simmons and Beautyrest crib mattress brands.
Differentiator
Problem solved
Functional benefit
Brands
- Simmons (Canadian Licensee): Exclusive Canadian licensee for Simmons brand crib mattresses - internationally recognized brand specializing in baby sleep products.
- Beautyrest (Canadian Licensee)
Products and services
- Simmons & Beautyrest Crib Mattresses Line of 9 crib mattress models sold under exclusive Canadian licenses for the Simmons and Beautyrest brands, ranging from entry-level (Dream) to premium (Platinum Sleep System, Health Assure Pure, Cocoon). All feature dual-sided designs with firm infant side and comfortable toddler side, proprietary breathable polyfiber cores, and GREENGUARD Gold certification, with 10-20 year warranties. Targeted at parents of infants and toddlers in Canada.
- Crib Mattress Protectors Line of 7 waterproof, hypoallergenic crib mattress protectors spanning a premium collection (Organic Plus, Cooling, Tencel Fabric) and nursery essentials (Microfibre 2-pack, Terry, Polycotton, Pinsonic Quilted 2-pack). Features dust mite resistance, breathability, and 3-year warranties. Targeted at parents seeking to protect and extend the life of a crib mattress.
- Baby Nursery Accessories Collection of complementary nursery essentials including mini crib mattresses, crib sheets, change pads, nursing cushions, bibs, blankets, swaddle blankets, and gift sets. Targeted at Canadian parents outfitting a nursery and seeking brand-coordinated accessories from their mattress supplier.
Quantifiable outcome
- All mattresses GREENGUARD Gold Certified for low VOC emissions
- +2 more outcomes
Companies that use Jupiter Industries
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles3 records
Jupiter Industries technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Jupiter Industries partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship.
- SimmonsflagshipJupiter Industries is the exclusive Canadian licensee for Simmons brand crib mattresses. This partnership provides access to internationally recognized brand reputation for quality sleep products, with all Simmons crib mattresses being the most breathable available in the market today.
- BeautyrestflagshipJupiter Industries is the exclusive Canadian licensee for Beautyrest brand crib mattresses. The partnership leverages Beautyrest's established reputation in the sleep industry to reach Canadian parents seeking quality baby sleep products.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Jupiter Industries competitors and assessment
Company assessmentDirect peers
- Naturepedic: Organic and non-toxic crib mattress specialist with strong certifications focus (GREENGUARD Gold, GOTS). Directly competes with Jupiter on the chemical-free, safety-credentialed value proposition.
- Moonlight Slumber: US crib mattress manufacturer offering premium safety-certified baby sleep products with strong retail distribution. Direct product-offering overlap with Jupiter's specialty crib mattress line.
- Lullaby Earth: Specialty baby mattress manufacturer emphasizing non-toxic and waterproof crib mattresses. Closely overlaps with Jupiter's "no harmful chemicals" certified positioning.
- Colgate Mattress: US-based specialty crib mattress manufacturer with a long-established focus on infant sleep surfaces. Direct comparable to Jupiter in product category, target customer (parents of infants), and channel mix (specialty + mass retail).
- Newton Baby: Direct-to-consumer crib mattress brand emphasizing breathability and washability, the same core safety attributes marketed by Jupiter. Competes in the same niche with a more digital-first, venture-backed model.
- Stork Craft Manufacturing: Canadian-based baby furniture and crib mattress manufacturer with similar product mix and North American retail distribution. Geographic overlap and product category alignment make this a closely relevant peer.
- My Green Mattress: US crib mattress maker focused on natural and organic materials with third-party safety certifications. Comparable niche positioning to Jupiter's eco-friendly product lines.
- Dream On Me: US-based baby products manufacturer specializing in cribs, mattresses, and nursery furniture with broad mass-market retail distribution. Comparable channel and product fit to Jupiter.
Broad incumbents
- Delta Children: Large-scale children's furniture and sleep products manufacturer including crib mattresses. Comparable in serving parents of infants with a broad SKU portfolio, but at significantly greater scale.
- Serta Simmons Bedding: The ultimate parent entity that licenses the Simmons and Beautyrest brands to Jupiter. Operates broadly in adult and infant sleep products across North America, and is the licensor whose brand reputation Jupiter leverages.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Jupiter Industries social profiles
Digital presenceJupiter Industries compliance and trust
Trust signalCompliance2 records
Jupiter Industries financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jupiter Industries leadership team
Management profileNumber of profiles
Jupiter Industries funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jupiter Industries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jupiter Industries
What does Jupiter Industries do?
Jupiter Industries manufactures and distributes baby crib mattresses, mattress protectors, and nursery accessories under exclusive Canadian licenses for the Simmons and Beautyrest brands. The product line includes 9 crib mattress models (e.g., Dream, Fresh, Cocoon, Platinum Sleep System, Health Assure Pure, Genesis), 7 mattress protectors, and accessories such as crib sheets, change pads, and swaddle blankets. All mattresses feature dual-sided infant/toddler designs, proprietary breathable polyfiber cores, GREENGUARD Gold certification, and are sold through Canadian retail partners.
Is Jupiter Industries a public or private company?
Jupiter Industries is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jupiter Industries founded?
Jupiter Industries was founded in 1996. It employs 1 to 10 people.
Where is Jupiter Industries based?
Jupiter Industries is headquartered in Mississauga, Canada, in the North America region.
How does Jupiter Industries make money?
Three revenue lines are on record. Crib Mattress Sales are the primary driver. The others are mattress Protector Sales and baby Accessories.
Who are Jupiter Industries's main competitors?
Direct peers on record are Naturepedic, Moonlight Slumber, Lullaby Earth, Colgate Mattress, Newton Baby, Stork Craft Manufacturing, My Green Mattress and Dream On Me. Broad incumbents are Delta Children and Serta Simmons Bedding.
Does Jupiter Industries have an API?
No public API is recorded for Jupiter Industries.
What industry is Jupiter Industries in?
Jupiter Industries's product category is Baby Crib Mattresses. Its primary akta.pro industry code is IMAOAKAE, Mattress & Pillow Components Manufacturing (Ticking/Pillow Shells/Protectors), with a secondary code of CRAAAHAM, Baby Accessories & Layette (Bibs, Hats, Mittens, Blankets). Its NAICS code is 33791.