Gujarat Tourism Online

What Gujarat Tourism Online does

Gujarat Tourism Online is a privately held online travel agency and tour operator headquartered in Ahmedabad, India, focused exclusively on the Gujarat tourism market. The company provides a centralized booking platform (gujarattourismonline.com) where travelers can purchase curated tour packages, reserve hotel rooms, rent cars and coaches, and obtain e-permits for wildlife safaris (Gir Jeep Safari and Devalia Park Bus Safari). It also acts as a reseller of accommodation inventory tied to major Gujarat tourism products — specifically the seasonal Rann Utsav Tent City, White Rann Resort, and Statue of Unity Tent City — packages it has positioned as flagship offerings, self-describing as the "largest B2B seller" for both Rann Utsav and Statue of Unity Tent City.

Underlying the platform is a relatively conventional website-based booking architecture with inquiry/WhatsApp and phone-based closing rather than fully automated e-commerce. Product breadth spans fixed-duration tour packages (e.g., 5N/6D "Khushboo Gujarat Ki" at Rs. 12,500, 7N/8D "Best of Gujarat" at Rs. 19,500, 4N/5D Dwarka–Somnath at Rs. 9,000), a usage-based car rental fleet operating across 17 Gujarat cities (Etios to 41-seat coaches at Rs. 13–52/km with a 300 km/day minimum), and commission-based hotel and safari permit bookings. No proprietary technology stack, AI features, mobile app, or API is disclosed.

The business model is a hybrid of one-time package sales (reselling third-party accommodation and event inventory plus markup on transportation) and transaction-fee revenue from hotels and safari permits. GTM is predominantly direct-to-consumer via the website and social channels (Facebook, Twitter, Instagram, YouTube, Google+), supplemented by B2B reseller relationships with travel agents and a high-profile association with the Gujarat Tourism Board (Principal Partner at Très 2026) and brand partnerships such as TVS Motor Company at Rann Utsav. Headcount is small (11–50 employees) and no funding, ownership, or revenue figures are disclosed.

Name

Gujarat Tourism Online

Legal name

Gujarat Tourism Online

Website

https://gujarattourismonline.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Gujarat Tourism Online is a privately held Ahmedabad-based online travel agency and tour operator offering curated Gujarat tour packages, hotel bookings, car rentals across 17 cities, and Gir safari permits, primarily targeting domestic tourists, international visitors, and B2B travel agents.

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Tour Operators (56152), Tour Operators (561520), Travel Agencies (561510)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cultural, Heritage & Arts Travel Agencies (THAKAFAK)

akta.pro secondary industries

Cultural/Heritage Multi-Day Tour Operators (THAKADAF), Pilgrimage Packages (Land-Only) Tour Operators (THAKAHAJ), Hindu Pilgrimage (Tirtha Yatra) Travel Agencies (THAKAHAE)

Keywords

• Tour package booking
• Hotel reservations
• Car rental services
• Wildlife safari booking
• Tent city accommodations

Headquarters

HQ city

Ahmedabad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tour Package Sales: Pre-designed and customized tour packages for Gujarat destinations including Rann Utsav, Statue of Unity, Dwarka-Somnath, and wildlife tours. Packages range from weekend getaways to comprehensive 7-8 day tours.
2. Car Rental Services: Vehicle rental services across 17 cities in Gujarat with per-kilometer pricing model covering sedans, SUVs, tempo travellers, and coaches with driver allowance.
3. Hotel Bookings: Commission-based hotel booking services across Gujarat cities including Ahmedabad, Dwarka, Somnath, Diu, Sasangir, Saputara, Kutch, and Junagadh.
4. Safari Permit Bookings: Facilitation of Gir Jeep Safari and Devalia Park Bus Safari e-permits for tourists visiting Gujarat's wildlife attractions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Gujarat Tourism Online operates as an online tour operator and travel booking platform for Gujarat state in western India. The company curates and sells pre-designed and customized tour packages covering destinations such as Rann Utsav, Statue of Unity, Dwarka-Somnath, Gir wildlife, and Kutch cultural sites, while also facilitating hotel reservations, car rentals across 17 Gujarat cities, and e-permit bookings for Gir and Devalia safaris.

Product overview

Gujarat Tourism Online operates as a tourism booking and information platform offering tour packages, hotel reservations, tent city accommodations (Rann Utsav, White Rann Resort, Statue of Unity Tent City), car rental services across 17 Gujarat cities, Gir Safari booking, and comprehensive travel guides covering destinations across Gujarat. The platform integrates accommodation bookings, transportation services, and destination information for leisure and pilgrimage tourism.

Differentiator

Problem solved

Functional benefit

Brands

• Rann Utsav: Rann of Kutch Festival - seasonal tourism event featuring tent city accommodations, cultural activities, and White Rann visits
• White Rann Resort
• Statue of Unity Tent City
• Gir Safari Booking

Products and services

• Gujarat Tour Packages Pre-designed and customized multi-day tour packages covering cultural, heritage, religious, and wildlife destinations across Gujarat, available in durations from weekend getaways to 7-8 day comprehensive tours, for domestic and international tourists.
• Hotel Booking Hotel reservation service across Gujarat cities including Ahmedabad, Dwarka, Somnath, Diu, Sasangir, Saputara, Kutch, and Junagadh, offered on a commission basis with starting rates from Rs. 1,499 per night.
• Rann Utsav Tent City Seasonal tent city accommodation package during the Rann of Kutch festival (October to February), offering premium tents with meals, activities, and cultural entertainment for tourists visiting the White Rann.
• White Rann Resort Resort accommodation at Dhordo village near the White Rann of Kutch offering tent/bhunga stays with packages including meals, sightseeing, and cultural activities, with budget (Rs. 8,000) and regular (Rs. 15,500) per couple pricing.
• Statue of Unity Tent City Tent city accommodation near the Statue of Unity in Kevadia, offering Phase 1 and Phase 2 (Narmada) tent accommodations for tourists visiting the monument.
• Car Rental Services Vehicle rental service across 17 Gujarat cities including Ahmedabad, Bhuj, Dwarka, Somnath, and others, with fleet comprising Etios/Sedan (Rs. 13/km), Innova Crysta (Rs. 18/km), Tempo Traveller (Rs. 23-26/km), and 41-seat Coaches (Rs. 52/km), with a minimum 300 km/day charge and separate driver allowance.
• Gir Safari Booking Online booking service for Gir National Park jeep safaris and Devalia Park bus safaris to view Asiatic lions, with pricing of Rs. 150 (Indians) and Rs. 2,400 (Foreigners) on weekdays, increasing on weekends and festivals.

Named customers2 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core, minor and flagship.

• Gujarat Tourism BoardcoreGTM or Marketing Partner · 22 April 2026Gujarat Tourism Online benefits from association with Gujarat Tourism Board's promotion activities, serving as Principal Partner at Très 2026 B2B luxury travel showcase. This relationship positions the company within the official tourism ecosystem.
• redBusminorGTM or Marketing Partner · 25 February 2026redBus participated as Awards Partner at Prawaas 5.0 mobility event, indicating collaboration between travel and transport platforms in Gujarat's tourism ecosystem.
• TVS Motor CompanyflagshipStrategic or Co-development Partner · 14 February 2026TVS Motor Company partnered with Gujarat Tourism to showcase four special edition motorcycles inspired by Kutch culture at the Rann Utsav festival. These concept bikes drew inspiration from Kutch art, culture, and vibrant colors. The partnership demonstrates Gujarat Tourism's ability to attract major brands for cultural tourism activations.
• Tata MotorsminorOthersTata Motors participated as OEM partner at Prawaas 5.0 passenger mobility platform, part of Gujarat's broader transportation and tourism infrastructure ecosystem.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Veena World: Mumbai-headquartered outbound and inbound tour operator with strong India domestic holiday packages. Comparable as a mid-sized Indian tour operator with similar cultural/leisure positioning and multi-day package product.
• Yatra.com: Indian online travel company offering flights, hotels, holiday packages, and corporate travel. Comparable as a competitor in packaged tours and hotel/transport intermediation across India.
• Kesari Tours: Pune-based Indian tour operator specializing in group tours, leisure holidays, and pilgrimage packages. Comparable as a domestic tour operator targeting similar value-conscious cultural and religious travelers with multi-day itineraries.
• Cleartrip: Indian OTA offering flights, hotels, trains, and activities. Comparable as a digital OTA booking competitor with overlapping product lines in hotels, packages, and ground transport in Gujarat.
• MakeMyTrip: India's largest online travel agency offering flights, hotels, holiday packages, and visa services. Directly comparable as a mass-market OTA competing for the same domestic and inbound leisure travelers across India, including Gujarat itineraries.
• SOTC Travel: India-focused tour operator (part of Fairfax/Thomas Cook group history) offering leisure, pilgrimage, and customized holidays. Comparable as a packaged-tour competitor with similar product structure.
• Thomas Cook (India): Established India tour operator and travel services company offering packaged tours, hotel bookings, and forex. Comparable as a multi-state packaged tour operator targeting similar domestic and inbound cultural, heritage, and leisure travelers.

Others

• redBus: India's largest online bus ticketing platform with growing tour and activity offerings. Comparable as an ecosystem partner in Gujarat tourism transportation, and increasingly as a potential competitor for ground transport and packaged tour bookings.

Regional players

• Rajasthan Tourism Development Corporation (RTDC): State-government tourism body operating hotels, tours, and packaged holidays across Rajasthan. Comparable as a state-level public tourism operator with similar hotel, tour, and transport services — a regional peer that often appears alongside Gujarat in pan-India itineraries.

Broad incumbents

• IRCTC Tourism: Indian Railways' tourism arm offering packaged tours including pilgrimage circuits (including Dwarka/Somnath) and Bharat Gaurav trains. Comparable as a state-affiliated tour operator with privileged access and overlap in religious tourism itineraries.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/gujtourpackages
• YouTubeyoutube.com/channel/UC7u7eI95WqvEWDuyGb7_BFQ
• Facebookfacebook.com/gujtouronline
• Instagraminstagram.com/gujtourismonline

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gujarat Tourism Online