What Nazza does

Nazza is a Spanish online specialty retailer and manufacturer of industrial coatings, resins, and chemical products, operating as a commercial brand of Pinturas Eurotex S.A., a privately held Sociedad Anónima headquartered in El Viso del Alcor, Seville. The company controls the full production chain across resins (epoxy, polyester, polyurethane), industrial paints (enamels, primers, floor coatings, intumescent fire-protection coatings, waterproofing systems), solvents, fiberglass composites, pool maintenance chemicals, pigments, and tooling accessories, supported by 30+ years of manufacturing experience. Distribution is omnichannel: direct e-commerce through nazza.es, six physical retail stores across Spain offering Click & Collect, and a dedicated B2B platform (Nazza PRO) serving professional and enterprise buyers with exclusive pricing, direct factory shipments, and 30-60 day payment terms.

The business model combines DTC unit sales, B2B wholesale with credit terms, and an ambassador affiliate program that pays 8% commissions on referred purchases. Customer segments span DIY hobbyists and resin artists, SMB trades (auto body, marine, pool service, construction contractors), and enterprise industrial buyers. The company operates with 51-100 employees, serves over 60,000 cumulative customers, and lists more than 700 product references. Pricing is unit-based, ranging from approximately €0.90 for small accessories to €424.14 for premium resins, with free domestic shipping above €38 and payment options spanning card, Bizum, bank transfer, and PayPal installments. Geographic reach is primarily Spain, with active cross-border shipping to Portugal, France, and the Balearic and Canary Islands. Nazza holds third-party certifications including UNE 48274, UNE-EN 13501:2007 Euroclase BS1D0, and EN 13381-8/BS 476 with European Technical Assessment ETE15/0146 for its fire-protection coating, supporting specification-driven entry into regulated construction segments.

Name

Nazza

Legal name

Pinturas Eurotex S.A.

Website

https://nazza.es

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Nazza is a Spanish online and multi-store specialty retailer and manufacturer of resins, paints, solvents, fiberglass, and chemical products, serving DIY hobbyists, SMB trades, and industrial B2B buyers across Spain, Portugal, and France.

Ownership category

akta.pro rank

Headquarters

HQ city

El Viso Del Alcor

HQ country

Spain

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. E-commerce Product Sales: Direct online sales of resins, paints, solvents, and chemical products to consumers and professionals through nazza.es
2. B2B Wholesale: Exclusive pricing platform for businesses with direct factory shipments, bypassing intermediaries
3. Bank Transfer Terms (B2B): Giro bancario a 30-60 días for approved B2B clients, subject to risk approval

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Nazza manufactures and sells resins (epoxy, polyester, polyurethane), industrial paints, enamels, primers, solvents, fiberglass, waterproofing products, and pool maintenance chemicals directly to consumers and businesses through its e-commerce platform, six physical retail stores across Spain, and a dedicated B2B platform (Nazza PRO). Operating under Pinturas Eurotex S.A., the company controls the entire production chain from raw materials to packaging, shipping directly from its factory in El Viso del Alcor, Seville.

Product overview

Nazza is a Spanish online specialty retailer and manufacturer of industrial coatings, resins, and chemical products. The company operates both as an e-commerce platform and B2B service, offering its own manufactured products directly from factory. The product portfolio centers on three main resin types (epoxy, polyester, polyurethane), complemented by complete paint systems (enamels, primers, floor paints, specialty coatings including intumescent fire protection), solvents, waterproofing solutions, fiberglass composites, pool maintenance products, pigments/dyes, and tooling accessories. The Nazza PRO B2B platform provides exclusive pricing and services for business customers. Key differentiators include in-house manufacturing, over 30 years experience, direct factory-to-customer shipping, and an ambassador/affiliate program for marketing partnerships.

Differentiator

Problem solved

Functional benefit

Brands

• Nazza PRO: B2B platform for businesses offering exclusive pricing and professional services.

Products and services

• Resinas Epoxi (Epoxy Resins) High-transparency epoxy resins for crafts, jewelry, encapsulations, and decorative pieces. Includes manualidades, laminates, 3D liquid porcelain for floors, and high-thickness casting resins for river tables.
• Resinas de Poliéster (Polyester Resins) Unsaturated polyester resins for fiberglass laminates, nautical applications, swimming pools, tanks, boats, and repairs. Includes orthophthalic and isophthalic types.
• Resinas de Poliuretano (Polyurethane Resins) Polyurethane resins for high-resistance finishes, including aliphatic polyurethane for pavements, steel, bodies, and marine environments.
• Pinturas Plásticas (Plastic Paints) Water-based plastic paints for interior and exterior walls.
• Esmalte Poliuretano Dos Componentes (Two-Component Polyurethane Enamel) Ultra-resistant two-component acrylic polyurethane enamel with high hydroxyl index crosslinked with aliphatic polyisocyanate. Certified UNE 48274 and UNE-EN 13501:2007 Euroclase BS1D0. For aggressive environments, industrial applications, bathtubs, and sanitaryware. Theoretical yield: 13 m2/liter at 40 dry microns.
• Esmalte al Agua (Water-Based Enamel) 100% acrylic water-based enamel for protection and decoration of wood, metal, and plastic surfaces. Does not yellow, with great flexibility and elasticity. Yield: 13 m2/liter. Available in glossy, satin, and matte finishes.
• Pintura de Caucho Antigoteras (Rubber Anti-Drip Waterproofing Paint) Elastic rubber-based paint for waterproofing terraces, roofs, and watertight surfaces. Elongation above 250%, yield 5 m2/liter, touch dry in 1 hour. Can be used with fiberglass mesh for walkable terraces.
• Pintura Intumescente Igniflamex (Intumescent Fire-Protection Paint) Single-component water-based intumescent reactive paint for fire protection of steel structural elements. Certified R90 fire resistance per EN 13381-8 and BS 476. Yield: 1 m2/kg at 497 microns. Format: 25 kg.
• Imprimaciones (Primers) Primers and undercoats including anti-corrosive primers, synthetic primers for iron and steel, and epoxy primers for various surfaces.
• Pinturas para Suelos (Floor Paints) Floor paints including epoxy paints for industrial and decorative floors, polyurethane floor paints, and self-leveling systems.
• Disolventes (Solvents) Complete range of solvents including universal solvent, synthetic solvent (xylene), epoxy solvent, polyurethane solvent, chlorinated rubber solvent, acetone, isopropyl alcohol, MEK (butanone), methanol, turpentine, and specialty solvents.
• Fibra de Vidrio (Fiberglass) Fiberglass products including MAT 100, MAT 200, MAT 300, MAT 450, fiberglass mesh (60g), and veil fiberglass. For repairs, waterproofing, composites with resins, and structural reinforcement.
• Impermeabilizantes (Waterproofing Products) Waterproofing solutions including rubber paint, polyurethane membrane, polyurethane foam, and sealing mastics for terraces, roofs, and foundations.
• Productos Químicos (Industrial Chemical Products) Industrial chemical products including nitric acid for agricultural use, sodium hypochlorite for pools, perchloroethylene for dry cleaning, and industrial raw materials.
• Productos para Piscinas (Swimming Pool Products) Pool maintenance products including chlorine, pH regulators, flocculants, pool paint (chlorinated rubber and polyurethane), and water recovery treatments.
• Pigmentos y Tintes (Pigments and Dyes) Colorants including mica powder with metallic effects, fluorescent pigments, chameleon pigments, nacreous pigments, epoxy pigments, and water-based dyes for resin coloring.
• Herramientas (Tools and Accessories) Tools and accessories including adhesive brushes, electric tools, paint guns, sanders, mixers, measuring cups, sandpaper, adhesive tape, brushes, rollers, and safety equipment.
• Adhesivos (Adhesives) Adhesive products for various industrial and DIY applications.
• Moldes de Silicona para Resinas (Silicone Molds for Resins) Silicone molds for resin casting in various shapes for crafts and decorations.
• Nazza PRO (B2B Platform) B2B platform for businesses providing exclusive product catalog, quality guarantee, direct factory shipping without intermediaries, fast deliveries, and exclusive pricing. Built on 30+ years of manufacturing experience.
• Programa de Embajadores (Ambassador / Affiliate Program) Affiliate program where ambassadors earn 8% commission on first purchases of referred customers. Referred customers receive 8% discount on first purchase. Commissions accumulate as store credit valid for 2 years.

Quantifiable outcome

• Free shipping for orders over €38
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Eurotex TCH, S.A.parent companyOthersParent company of Nazza brand, CIF A41283920, headquartered in Pol. Ind. Santa Isabel s/n, El Viso del Alcor, Sevilla. Nazza operates as a business unit of Pinturas Eurotex S.A.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Beckers Group: Beckers is a global industrial coatings manufacturer supplying coil, extrusion, and specialty coatings to industrial customers. Overlaps with Nazza's industrial coatings and polyurethane enamel lines, particularly for construction and manufactured-goods applications.
• Mapei: Mapei is a global manufacturer of adhesives, sealants, and chemical products for the construction industry, including epoxy and polyurethane systems. Comparable product categories (construction resins, floor coatings, waterproofing) and overlapping B2B construction customer base.
• Hempel: Hempel is a global supplier of marine, protective, and decorative coatings headquartered in Denmark, with strong European presence. Direct overlap with Nazza's marine and industrial coatings segments (polyester resins, polyurethane coatings for boats).
• Sherwin-Williams: Sherwin-Williams is the largest paint and coatings company in the world, offering architectural, industrial, and specialty coatings with extensive direct-to-consumer retail. Comparable end-customers and product categories, though distributed through company-owned stores rather than specialty e-commerce.
• Polynt Group: Polynt is one of the largest global manufacturers of resins, intermediates, and gelcoats, serving composites, construction, and coatings industries. Direct overlap with Nazza's unsaturated polyester resins, epoxy systems, and gelcoat product lines, though at industrial scale rather than retail.
• AkzoNobel: AkzoNobel is one of the world's largest paints and coatings companies, with brands including Dulux, Sikkens, and International, serving decorative, industrial, marine, and protective coatings segments. Major competing presence across Nazza's full product portfolio in Europe.
• PPG Industries: PPG is a global paints, coatings, and specialty materials leader serving industrial, architectural, marine, and protective coatings markets. Overlaps directly with Nazza's industrial coatings and intumescent categories but at vastly larger scale and geographic footprint.

Direct peers

• CIN: CIN is a Portuguese-founded paint and coatings manufacturer with strong Iberian presence and similar product categories (industrial coatings, marine paints, decorative finishes). Direct competitor in the same geography with comparable manufacturing-plus-distribution model.
• Rawlins Paints: Rawlins Paints is a UK-based online specialty retailer of industrial and decorative coatings with technical support and rapid delivery. Very comparable business model to Nazza's e-commerce-plus-technical-support approach in a different geography.
• Pinturas Titan (Titanlux): Titan is a long-established Spanish paint manufacturer with comparable decorative, industrial, and specialty coating product lines sold through retail and professional channels. Highly comparable in geography, product mix, and Spanish market positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/nazza_productos
• Facebookfacebook.com/Nazza.es
• LinkedInlinkedin.com/company/nazza-product

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nazza