Goldberg Properties

What Goldberg Properties does

Goldberg Properties Management, Inc. is a private, family-owned real estate investment and management company headquartered at 7 Rantoul St, Suite 100B in Beverly, Massachusetts. Founded in the 1930s and incorporated under its current name in the 1980s, the firm collectively owns over 100 commercial, residential, and retail properties across North Shore Massachusetts communities including Beverly, Salem, Burlington, Danvers, Georgetown, Ipswich, Peabody, Revere, and Wenham. The company is led by Founder and Senior Partner William Goldberg alongside third-generation CEO and Senior Partner Andrew Goldberg, with operations, property management, and finance functions staffed by a lean team of approximately 8 named professionals.

The company's core product is the ownership, redevelopment, and leasing of real estate assets, delivered through three integrated lines of business: recurring residential rentals (studios through 5+ bedroom units priced $1,895–$3,500/month), commercial leasing under gross, modified gross, and net lease structures, and a fully licensed Massachusetts brokerage providing buying, selling, and acquisition advisory services. The technology layer is built on the third-party AppFolio property management platform, which powers the company's web and mobile tenant portal for online rent payment, maintenance request submission, and account management.

Goldberg Properties generates revenue primarily through recurring monthly rental income from residential tenants and lease payments from commercial tenants, supplemented by episodic transaction fees from brokerage and property acquisition services. Go-to-market is direct-to-consumer via the company website, the AppFolio portal, and outbound acquisitions outreach. The firm emphasizes preservation of architectural heritage, ethical business practices, and long-term community relationships, including the Barbara Goldberg Scholarship Fund.

Name

Goldberg Properties

Legal name

Goldberg Properties Management, Inc.

Website

https://goldbergpropertiesre.com

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

11–50 employees

Short description

Goldberg Properties is a private, family-owned real estate investment and management company that owns and leases over 100 residential, commercial, and retail properties across North Shore Massachusetts, also offering brokerage and acquisition advisory services.

Ownership category

akta.pro rank

Product category

Real Estate Investment and Property Management

NAICS

Real Estate Property Managers (53131), Lessors of Residential Buildings and Dwellings (53111), Rental and Leasing Services (532), Lessors of Residential Buildings and Dwellings (531110)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate Dealers (For Their Own Account) (6532), Real Estate Operators (No Developers) & Lessors (6510)

akta.pro primary industry

Multifamily Apartment Property Management (BPAJAFAA)

akta.pro secondary industry

Single-Family Rental (SFR) Property Management (BPAJAFAB)

Keywords

• Residential property leasing
• Commercial real estate management
• Real estate investment
• Property management services
• Real estate brokerage

Headquarters

HQ city

Beverly

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Residential Property Rental: Monthly rental income from residential units including studios, 1-bedroom, 2-bedroom, and 4-bedroom apartments across Beverly and Salem, MA. Typical rental terms include first, last, and security deposit requirements.
2. Commercial Property Leasing: Leasing of commercial retail, office, and industrial spaces with various lease structures including Gross Lease, Modified Gross Lease, and Net Lease arrangements.
3. Brokerage Services: Goldberg Properties operates as a fully licensed Massachusetts brokerage company providing buying, selling, and leasing services for residential and investment properties.
4. Property Acquisition Services: Assists clients in buying and selling homes and investment properties through referral network of local brokers and appraisers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Goldberg Properties is a family-owned real estate investment company that owns, redevelops, and manages a portfolio of more than 100 residential, commercial, and retail properties in North Shore Massachusetts. Its core offering is recurring rental leasing of apartments (studios through 4+ bedrooms) and commercial spaces (retail, office, industrial) under various lease structures, supplemented by a fully licensed Massachusetts brokerage providing buying, selling, leasing, and acquisition advisory services for residential and investment properties throughout New England.

Product overview

Goldberg Properties operates as a unified real estate investment and management platform offering residential and commercial property leasing, brokerage services, and acquisitions across New England. The company's core offering centers on property management for over 100 properties in North Shore communities. It supplements its core services with an AppFolio-powered resident portal that provides tenants with online rent payment, maintenance request submission, and account management capabilities. The portfolio includes residential apartments (studios through 5+ bedrooms) and commercial spaces (retail, office, industrial) with various lease structures. The company also functions as a fully licensed Massachusetts brokerage for buying and selling properties.

Differentiator

Problem solved

Functional benefit

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Two partnerships are on record, tiered minor.

• Local Brokers and Appraisers NetworkminorChannel Partner/ Reseller/ DistributorGoldberg Properties works daily with the best residential/commercial brokers and appraisers in many North Shore cities and towns for buying, selling, and leasing transactions. This referral network supports their brokerage operations.
• Barbara Goldberg Scholarship FundminorOthersCommunity scholarship fund established by Bill Goldberg honoring his mother Barbara Goldberg, who was a respected real estate broker on the North Shore in the 1960s and 70s. The fund grants scholarships to local high school seniors who demonstrate academic merit but also need economic help on their paths to achieve their goals.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cummings Properties: Large, established Massachusetts commercial real estate owner and manager based north of Boston. Operates a similarly mixed residential and commercial portfolio in the same North Shore geography, but at much greater scale and with institutional management depth Goldberg lacks.
• WinnCompanies: Major New England-headquartered multifamily developer, owner, and property manager. Overlaps Goldberg on residential property management and acquisitions in the MA/NH market, though Winn operates at national scale with affordable and market-rate housing programs.
• Equity Residential: Major publicly traded multifamily REIT with a significant Boston/Northeast urban portfolio. Competes with Goldberg for the same commuter-rail-served renter pool in the Boston metro, but at portfolio scale orders of magnitude larger.
• The Davis Companies: New England-based vertically integrated real estate investor, developer, and operator. Comparable commercial leasing and investment activity, though Davis pursues larger institutional deals than Goldberg's North Shore residential focus.
• AvalonBay Communities: Large publicly traded multifamily REIT with a substantial Boston-area portfolio. Operates the same multifamily rental product type as Goldberg but at national scale, with sophisticated revenue management and centralized operations.
• Bulfinch Companies: New England-focused real estate investment, development, and management firm. Comparable acquisition and redevelopment thesis to Goldberg's acquisitions division, with broader institutional capital base and larger development pipeline.
• Related Beal: Boston-based affiliate of The Related Companies focused on New England real estate development and investment. Comparable to Goldberg in residential/commercial mix and regional concentration, but with national parent backing and significantly larger deal flow.

Direct peers

• Peabody Properties: Massachusetts-based residential property management firm serving New England. Comparable to Goldberg on property management services, though Peabody focuses more heavily on affordable housing and serves a broader geography.
• The Dolben Company: New England-based multifamily real estate investment and property management firm. Most directly comparable to Goldberg in business model (own and operate multifamily residential) and regional focus, though typically larger and with institutional ownership backing.

Regional players

• LAER Realty Partners: New England residential real estate firm combining brokerage and property management. Closest peer in scale and regional concentration, serving the same North Shore/Merrimack Valley buyer and renter market Goldberg operates in.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/goldberg-real-estate

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goldberg Properties