AMLIFT

What AMLIFT does

AMLIFT is a French privately-held industrial equipment distributor and service provider headquartered in Les Achards, Vendée, founded in 1984 and operating under the direction of Gilles Amiand. The company specializes in multidirectional, lateral, and articulated forklifts, holding exclusive French distribution rights for the COMBILIFT product line since 1998 and claiming more than 65% share of the French multidirectional forklift segment with 6,000+ machines delivered over its 40-year operating history. Its portfolio spans compact AGILIFT models, the COMBI range for industrial and side-loading applications, agricultural/forestry variants (COMBI TT with three-wheel drive), container loaders (COMBI CSS/CLL up to 30 tonnes), articulated narrow-aisle units (AISLE MASTER), mobile gantries, and electric offerings across multiple capacities from 500 kg to 35,000+ kg.

The business operates a multi-stream revenue model combining new forklift sales, short-term rental (48-hour delivery), long-term rental (LLD), a tiered after-sales maintenance program (Tranquillité, Sérénité, Sérénité Intégrale), and refurbished used-equipment sales backed by a 6-month warranty. A nationwide service footprint of 20 technicians and a Les Achards-based parts warehouse stocking 4,800+ references (over €1.3M of inventory) underpin the recurring aftermarket revenue. Customers are served through a direct, consultative field-sales motion run by technical sales representatives who conduct on-site needs analysis and equipment demonstrations, segmented across logistics, industry, construction (BTP), wood/timber, agriculture/forestry, artisan, and aviation use cases.

Operating exclusively within France (mainland plus Corsica) with approximately 70 employees, AMLIFT's competitive positioning rests on its exclusive COMBILIFT distribution arrangement, accumulated technical expertise in long-load and narrow-aisle handling, and a service network that converts one-time equipment buyers into multi-year maintenance and parts customers.

Name

AMLIFT

Legal name

Amlift

Website

https://amlift.fr

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

AMLIFT is a French industrial equipment distributor and service provider specializing in multidirectional, lateral, and articulated forklifts via its exclusive COMBILIFT partnership, serving logistics, construction, wood, agriculture, and industrial customers across France with hardware sales, rentals, maintenance, and spare parts.

Ownership category

akta.pro rank

Product category

Material Handling Equipment

NAICS

Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082)

akta.pro primary industry

Forklifts & Industrial Trucks (IC & Electric) (IMAHABAA)

akta.pro secondary industries

Loading/Unloading & Transfer Equipment (Telescopic Conveyors, Loaders, Tipplers) (IMAHABAI), Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ), Site Delivery, Installation Support & On-Site Supervision (Door-to-Site) (TLACAIAM)

Keywords

• Multidirectional forklifts
• Lateral forklifts
• Material handling equipment
• Warehouse logistics machinery
• Articulated forklifts

Headquarters

HQ city

La Chapelle-achard

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. New Forklift Sales: Sale of new multidirectional and lateral forklifts, stackers, pallet trucks, order pickers, mobile gantries, and special configurations. Products range from 500kg to 35,000+ kg capacity.
2. Short-term and Long-term Rental: Short-term rental (location courte durée) with 48h delivery of recent equipment with turnkey service. Long-term rental (LLD) for premium equipment with controlled operating costs.
3. After-Sales Service and Maintenance: Maintenance contracts (Tranquillité, Sérénité, Sérénité Intégrale), spare parts supply with 4,800+ references in stock worth over €1,300,000, and on-site intervention by 20 technicians across France including Corsica.
4. Used Equipment Sales: Sale of fully refurbished used forklifts with 6-month warranty, reconditioned in workshops at Les Achards by qualified personnel.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

AMLIFT is the official French distributor of COMBILIFT since 1998, specializing in multidirectional and lateral forklifts (capacities from 500 kg to 35,000+ kg) for handling long, bulky loads in confined warehouse spaces and on rough terrain. The company sells new forklifts, offers short-term and long-term rentals, refurbishes and resells used equipment, and operates a nationwide after-sales service and spare parts network.

Product overview

AMLIFT is a French company specializing in material handling solutions and forklifts, offering the widest and most efficient range of multidirectional and side-loading forklifts in the French market. The company is an official distributor of COMBILIFT since 1998. The product portfolio centers around several core forklift brands: AGILIFT (compact multidirectional forklifts), COMBI series (including TT for agriculture/forestry, C-series for side-loading, MR/MR4 for 360° steering, EN/ENST electric models, and container loaders CSS/CLL), AISLE MASTER (articulated forklifts), AGILIFTER (mobile gantry cranes), and CEL (high-capacity forklifts). These are complemented by comprehensive services including after-sales support, spare parts supply with over 4,800 references, short and long-term rental options, and refurbished used equipment sales. The company operates from Les Achards, Vendée, with 70 employees and over 6,000 machines delivered representing over 65% market share.

Differentiator

Problem solved

Functional benefit

Products and services

• AGILIFT 2500/3000 Compact multidirectional forklift with four-way movement (lateral and frontal) and carousel feature; available with notched or smooth rubber tires and Diesel or LPG engine. Targeted at warehouses needing maneuverability in confined spaces.
• AGILIFT 4000/4500 Compact multidirectional forklift with four-way movement, carousel feature, no platform, notched rubber tires; capacities of 4,000 kg and 4,500 kg.
• AGILIFT 3000 E 360° Compact electric multidirectional forklift with four-way movement, carousel feature, no platform, and smooth rubber tires.
• COMBI TT Agricultural and forestry forklift for rough terrain with three-wheel drive, permanent differential lock, and exceptional ground clearance; lateral shift mast standard; 1,500 to 4,000 kg capacity.
• COMBI C5000/6000 SLE Side-loading forklift with four travel directions and carousel feature; narrow series designed for 2,200 mm aisles; 5,000/6,000 kg lifting capacity.
• COMBI C4000/6000 AMLAT Side-loading forklift with diesel or LPG engine; lifting capacities from 4,000 kg to 6,000 kg; four travel directions with stability and visibility features.
• COMBI C4000/6000 SL Side-loading forklift with multiple configuration options and high lifting capacities for industrial applications.
• COMBI C4000/6000 LATERAL 3 Roues Three-wheel side-loading forklift with two travel directions; narrow series designed for 2,200 mm aisles.
• COMBI C5000/6000 AMLAT EN Four-wheel side-loading forklift with two travel directions; fork lengths of 1,200 mm and 1,400 mm; solid or pneumatic tires.
• COMBI C8000 SL High-capacity side-loading forklift with 8,000 kg lifting capacity for heavy industrial applications.
• COMBI MR4 3500/4500 360° Side-loading forklift with four-way movement and carousel feature; solid or Vulkollan tires with low puncture resistance and extended autonomy; 3,500 to 4,500 kg capacity.
• COMBI MR4 2500/3000 360° Four-way steering multidirectional forklift with side-loading capability and carousel feature for versatile material handling.
• COMBI MR 2500 Side-loading forklift with four-way movement and carousel feature; solid and Vulkollan tires with low puncture resistance and extended autonomy.
• COMBI C5000/5500 XLE

Quantifiable outcome

• Up to 50% reduction in aisle width, enabling significantly increased storage capacity
• +2 more outcomes

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• COMBILIFTcoreChannel Partner/ Reseller/ Distributor · 1 January 1998AMLIFT has been the official COMBILIFT distributor in France since 1998, representing over 25 years of partnership. COMBILIFT manufactures the specialized multidirectional and lateral forklifts that form AMLIFT's core product portfolio. This exclusive distribution arrangement covers the entire French market.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ausa: Ausa is a Spanish manufacturer of rough-terrain forklifts, telehandlers, and compact material handling equipment. It directly overlaps with AMLIFT's COMBI TT agricultural/forestry and BTP product lines on all-terrain capability.
• Manitou: Manitou is a French manufacturer of rough-terrain telehandlers, forklifts, and material handling equipment. It competes directly with AMLIFT in BTP, agricultural, and industrial handling segments with overlapping product capabilities (rough-terrain lifting).
• Combilift: Combilift is the Irish manufacturer of the multidirectional and lateral forklifts that AMLIFT distributes in France. It is directly comparable as the originator of the same product category and the exclusive supplier backing AMLIFT's portfolio.
• Baumann Sideloaders: Baumann is an Italian specialist manufacturer of sideloader forklifts for long-load handling. It directly competes with AMLIFT's COMBI lateral forklift range in the same four-way and long-load handling category across Europe.
• Fenwick (Linde Material Handling): Fenwick is Linde's exclusive French distributor for forklifts and material handling equipment. It is the most direct head-to-head competitor in the French market for forklift sales, rentals, and after-sales service.

Broad incumbents

• Hangcha: Hangcha is one of the largest Chinese forklift manufacturers with growing European distribution. It competes broadly with AMLIFT on price-sensitive counterbalanced and warehouse truck segments but does not specialize in multidirectional equipment.
• Toyota Material Handling: Toyota Material Handling is one of the largest global forklift OEMs with full distribution and service networks across Europe. It competes broadly with AMLIFT in industrial forklifts and warehouse equipment but does not specialize in the multidirectional niche.
• Jungheinrich: Jungheinrich is a leading German intralogistics provider offering forklifts, stackers, and warehouse equipment. It overlaps with AMLIFT on industrial truck sales and rental in France but covers a much broader product catalogue.
• Linde Material Handling (KION): Linde Material Handling is a leading European forklift OEM with a broad portfolio of counterbalanced, reach, and warehouse trucks. It competes broadly with AMLIFT for industrial logistics customers across France via its Fenwick subsidiary.
• Hyster-Yale: Hyster-Yale is a global OEM of forklifts and material handling equipment with significant presence in Europe. It serves many of the same industrial and logistics customers as AMLIFT across counterbalanced and warehouse truck segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/groupeamlift
• LinkedInlinkedin.com/company/amlift

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AMLIFT