Life Push

Name

Life Push

Legal name

Life Push, LLC

Website

https://lifepushllc.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Human Services

NAICS

Child and Youth Services (62411), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

akta.pro secondary industries

Behavioral Health for Children & Adolescents (Youth Services) (HLAFACAL), Wraparound Student Support & Case Management Services (At-Risk K–12) (EDAJAEAJ), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)

Keywords

• Youth family services
• Human services engagement
• Gang prevention intervention
• Evidence-based family therapy
• Professional development training

Headquarters

HQ city

Danville

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Youth & Family Services: Provides community-based clinical and non-clinical services to at-risk youth and families including individual therapy, family therapy, group therapy, gang prevention, truancy intervention, and intensive care coordination. Services are delivered across three Virginia office locations and billed to referring government agencies and insurance.
2. 5PHE© Certification Training: Offers 4-day certification training cohorts for individuals and groups looking to become certified in the 5PHE© engagement approach. Includes training completion exam with one retake included in initial fee.
3. 5PHE© Site Licensing: Licenses organizations to become certified 5PHE© sites over an 18-24 month timeline through three phases (Blue, Gray, White). Organizations receive legal permissions to train and certify others in the methodology.
4. 5PHE© Book Sales: Sells the book 'The 5 Phases of Human Engagement' by Dr. Nicholas Sturdifen Sr. at $19.95 through Amazon, Barnes & Noble, and Outskirts Press.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Life Push, LLC delivers community-based clinical and non-clinical human services to at-risk youth and families, anchored by its proprietary 5PHE© (5 Phases of Human Engagement) methodology. The company provides individual therapy, family therapy, group therapy, gang prevention and intervention, truancy intervention, intensive care coordination, and a range of evidence-based programs (Functional Family Therapy, Family Check-Up, High Fidelity Wraparound), delivered through three Virginia offices and in schools, homes, and detention settings, with revenue drawn from government agency referrals, school system partnerships, 5PHE© certification training, site licensing, and book sales.

Product overview

Life Push, LLC is a human services engagement company that provides a unified portfolio of services and trainings centered around its proprietary 5PHE© (5 Phases of Human Engagement) methodology. The core offering is the 5PHE© framework—a structured engagement approach designed for working with at-risk youth, families, and professionals—which serves as the foundation across all programs. The company offers three main engagement pathways: (1) Youth & Family Services encompassing clinical services (Individual/Family/Group Therapy), evidence-based practices (Functional Family Therapy, Intensive Care Coordination, Family Check-Up), facilitation services, gang prevention/intervention, and specialized programs (Holistic Intensive Engagement, Casey Life Skills, Therapeutic Mentoring, Truancy Prevention); (2) School System Services including the P.U.S.H. Initiative, professional development, and student workshops; and (3) 5PHE© Training & Licensing for individuals and organizations seeking certification in the methodology. The company also publishes the book 'The 5 Phases of Human Engagement' as a companion resource.

Differentiator

Problem solved

Functional benefit

Brands

• 5PHE©: The 5 Phases of Human Engagement (5PHE©) is a proprietary engagement approach developed by Dr. Nicholas Sturdifen Sr. that consists of five chronological phases: Recon, Engage, Reaffirm, Challenge, and Encourage. The approach has an 87% success rate.
• P.U.S.H. Initiative

Products and services

• 5PHE© (5 Phases of Human Engagement) Methodology Proprietary human engagement methodology developed by Dr. Nicholas Sturdifen Sr., consisting of five chronological phases (Recon, Engage, Reaffirm, Challenge, Encourage) and two primary components (Engager and Subject), achieving a reported 87% success rate across more than 3,000 youth, families, and professionals since 2014. Used as the framework for all Life Push services and training offerings.
• 5PHE© Certification Training A 4-day cohort-based training program that certifies individuals and groups in the proprietary 5PHE© engagement approach, concluding with a Training Completion Exam (T.C.E.) with one retake included in the initial fee, available to participants aged 18+ with a high school diploma or equivalent.
• 5PHE© Site Licensing An 18–24 month organizational licensing program that enables organizations to become certified 5PHE© sites across three phases (Blue, Gray, White), each ending with a Phase Completion Exam, granting legal permissions to train and certify others in the methodology, with a minimum of 3 participants aged 18+ and a designated trainer with a 4-year degree.
• The 5 Phases of Human Engagement Book Companion book by Dr. Nicholas Sturdifen Sr. that outlines the 5PHE© methodology, sold at $19.95 through Outskirts Press, Amazon, and Barnes & Noble.
• Youth & Family Services Community-based clinical and non-clinical services for at-risk youth and families, including individual therapy, family therapy, group therapy, gang prevention and intervention, truancy intervention, intensive care coordination, Casey Life Skills, parent development coaching, and related programs, delivered across three Virginia office locations and billed to referring government agencies and insurance.
• Clinical Services Licensed clinical services including Individual Therapy, Family Therapy, Group Therapy for youth, and Group Therapy for adults, performed by licensed clinicians and offered across all Life Push service areas and three Virginia office locations.
• Individual Outpatient Counseling Outpatient counseling delivered by licensed professionals to assess, observe, and treat individuals experiencing emotional, mental, and psychological difficulties.
• Choice In Action Group Series A series of group sessions that combine the 5PHE© engagement approach with choice theory principles to build emotional literacy and behavioral change in youth and adolescents, covering Anger Management, Perspective Taking (empathy), Social & Interpersonal Skills, DBT skills, and Coping with Trauma.
• Family Check-Up (FCU) A short-term, strength-based, assessment-driven intervention that improves family management practices through Motivational Interviewing strategies, treating the parent as an expert in a collaborative process, delivered by FCU-certified clinicians.
• Functional Family Therapy (FFT) A licensed, evidence-based, short-term intervention program lasting 3-5 months with an average of 12-14 sessions, working with 11-18 year old youth referred by juvenile justice, mental health, school, or child welfare systems for behavioral or emotional problems.
• Casey Life Skills A program that uses the Ansell-Casey Life Skills Assessment to measure and develop independent living skills, perspectives, and habits for self-sufficiency in clients served by Life Push.
• Truancy Prevention & Intervention Program A program using positive intervention, step-by-step action plans, frequent communication with involved parties, and consistent approaches to address root causes of truancy and reduce absenteeism among referred students.
• Parent Development Coaching/Aid (PDCA) A coaching and support program for parents facing barriers to success, addressing foster care prevention, substance abuse, domestic violence, family reunification, truancy, and gang risk using the 5PHE© engagement framework.
• 5PHE-Gang© Gang intervention service for youth and young adults ages 12-21 exhibiting behaviors connected to gang influence, delivered 1-on-1 or in small groups of up to 3 people in community settings, schools, group homes, residential facilities, or juvenile detention centers for 60 days to 12 months.
• Holistic Intensive Engagement © A holistic service that addresses Home Life, School Life, and Social Life using the 5PHE© engagement approach, delivered through a 30-day service plan to build self-efficacy for youth and families.
• Therapeutic Mentoring A mentoring program that pairs mentors with mentees based on shared stories, backgrounds, and passions to build meaningful relationships, using the 5PHE© engagement approach as its foundation.
• Intensive Care Coordination (ICC) A service using the High Fidelity Wraparound model to plan, process, and coordinate multiple services and supports for youth and families, led by a Certified Facilitator and supervised by a Licensed Eligible professional or higher.
• Family Partnership Meeting Facilitation (FPM) A structured approach to involving youth and families in decision making through facilitated meetings with family members, identified supports, and professionals, facilitated by a certified facilitator.
• Interpretation Services (Spanish) Spanish interpretation services provided by trained human services professionals to bridge language barriers between agencies of care and the individuals/families they serve across Social Services, Community Service Boards, and Justice departments.
• Gang Prevention & Intervention Services A gang prevention and intervention program that uses 5PHE© trained and certified specialists to work with individuals at risk of or directly involved with gangs, in coordination with Social Services, Court Service Units, the Department of Juvenile Justice, Community Service Boards, school systems, and community organizations.
• Facilitation Services A bundled service that delivers Intensive Care Coordination (ICC) using the High Fidelity Wraparound model, Family Partnership Meeting Facilitation (FPM), and Spanish Translation Services.
• P.U.S.H. Initiative & Early P.U.S.H. Initiative Programs Student engagement programs rooted in the 5PHE© approach—P.U.S.H. Initiative (Perspectives - Understood - Streamlines - Help) for grades 6-12 and Early P.U.S.H. Initiative for grades K-5—designed to reduce suspension rates and improve student outcomes in partner schools.
• School System Services Comprehensive services for school divisions including P.U.S.H. Initiative programs, Alternative Education for reducing suspension rates, truancy reduction partnerships, student development training (assemblies, bullying prevention, leadership), and professional development for staff.
• Keynotes & Workshops Keynote speeches and workshops delivered by qualified speakers and facilitators, designed for professionals in education, human services, and business, as well as college students, K-12 students, and at-risk youth facing barriers in life, available across the U.S.
• Workforce Development Services Services focused on sustainability and longevity of individual success, helping clients support themselves and their families to reduce criminogenic behaviors, gang affiliation of youth, familial hardships, and out-of-home placements.

Quantifiable outcome

• 87% success rate serving 3,000+ youth, families, and professionals since 2014
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core, major and minor.

• Danville Department of Social ServicescoreStrategic or Co-development Partner · 4 June 2021Partnership to improve student attendance and reduce the number of students placed in foster care. Only one child receiving services entered foster care in the last school year. Social Services has enjoyed the partnership and will continue utilizing funds due to the high success rate.
• Danville Public SchoolscoreStrategic or Co-development PartnerJoint partnership with Danville Social Services to keep families together and prevent out-of-home placements. Implemented truancy prevention and intervention programs with documented success in reducing foster care placements.
• Virginia Department of Juvenile JusticemajorImplementation/ SI/ Consulting PartnerLife Push works directly with and consults to the Department of Juvenile Justice, providing gang prevention and intervention services for youth in the juvenile justice system.
• Community Service BoardsmajorImplementation/ SI/ Consulting PartnerLife Push provides clinical services, gang intervention, and facilitation services in coordination with Community Service Boards across Virginia.
• Virginia Department of Behavioral Health and Developmental ServicesmajorStrategic or Co-development PartnerLife Push is a licensed agency by the Department of Behavioral Health and Developmental Services for the state of Virginia, enabling them to provide evidence-based clinical and non-clinical services.
• Virginia Gang Specialists Association (VGIA)minorStrategic or Co-development PartnerSeveral Life Push staff members are certified gang specialists through VGIA, providing qualified personnel for gang prevention and intervention programs.

Scale indicators3 records

Expansion highlights5 records

Direct peers

• Communities In Schools: National nonprofit that places site coordinators inside K–12 schools to deliver wraparound supports for at-risk students, mirroring Life Push's P.U.S.H. Initiative and truancy reduction services in school settings.
• Eckerd Connects: National nonprofit delivering juvenile justice, workforce development, and family services across multiple states; comparable in combining evidence-based programs with government-funded service delivery.
• KVC Health Systems: Nonprofit provider of child welfare, behavioral health, and family preservation services, overlapping heavily with Life Push's wraparound, foster care prevention, and intensive care coordination offerings.
• Rite of Passage: Provider of residential, educational, and behavioral health services for at-risk youth, including juvenile justice populations — overlapping with Life Push's gang prevention, juvenile justice, and group home services.
• Pressley Ridge: Provider of residential, educational, and community-based services for at-risk youth and families, sharing Life Push's blend of evidence-based practices, schools-based work, and intensive case coordination.
• National Youth Advocate Program: Multi-state provider of community-based mental health, foster care, and juvenile justice services for youth and families, similar in service mix, referral-driven GTM, and government contracting model.
• Camelot Education: Operator of alternative education programs for at-risk and adjudicated youth, closely aligned with Life Push's Alternative Education and P.U.S.H. Initiative work to reduce suspensions and keep students in school.
• Youth Villages: Large nonprofit providing intensive in-home and community-based services for at-risk youth and families using evidence-based models (e.g., MST), directly comparable to Life Push's evidence-based practice portfolio (FFT, HFW, FCU).

Broad incumbents

• Big Brothers Big Sisters of America: Large national mentoring organization serving at-risk youth, comparable to Life Push's Therapeutic Mentoring and youth development programs but at substantially greater geographic and funding scale.
• Boys & Girls Clubs of America: National youth development organization offering afterschool programming, mentoring, and workforce pathways at much larger scale, providing adjacent competition for school system and youth engagement contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lifepushllc
• LinkedInlinkedin.com/company/life-push-llc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Life Push