Stoddard Financial
Stoddard Financial is a privately held registered investment advisor in Medfield, MA, founded in 2004 by Kevin Stoddard, CFA, providing fee-based wealth management across investment, estate, tax, and risk planning for retirees and pre-retirees in New England with $500K+ in investable assets.
- Company typePrivate
- Founded2004
- HeadquartersMedfield, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Stoddard Financial does
Stoddard Financial, LLC is a privately held registered investment advisor founded in 2004 by Kevin Stoddard, CFA, and headquartered at 6 Baker Road in Medfield, Massachusetts. The firm provides comprehensive wealth management built on a Four Pillars framework covering investment management, estate planning, tax strategies, and risk management. Its target clients are retirees and pre-retirees in the New England region with investable assets greater than $500,000, with stated focus on blue-collar workers and tradespeople who have accumulated savings but lack investment sophistication.
The firm's core technology platform is delivered through LPL Financial, which provides brokerage, custody, and regulatory infrastructure. On top of this platform, Stoddard Financial layers proprietary methodologies including portfolio stress testing across 50+ market scenarios, seven model investment solutions with custom options, drift parameter monitoring for portfolio alignment, and cost basis recovery analysis. The onboarding process is structured around four sequential appointments (introduction, needs assessment, summary/presentation, and action meeting), followed by a two-year review cycle. No mobile app, public API, or proprietary software platform exists; the only digital client touchpoint is the LPL-provided Account View portal.
The business model is fee-based advisory and securities services revenue, billed on a recurring subscription-style cadence with fees not publicly disclosed. Go-to-market is sales-led and event-driven: the firm uses a four-appointment direct sales process, a Financial Wellness @ Work program delivered at employer worksites, and an extensive blog and email newsletter for top-of-funnel engagement. The management team consists of a single principal (Kevin Stoddard), indicating a solo-practitioner or very small advisory operation. The firm holds no patents, has no disclosed funding, no M&A activity, and no institutional ownership.
Stoddard Financial firmographics
Firmographics- Name
- Stoddard Financial
- Legal name
- Stoddard Financial, LLC
- Website
- https://stoddardfinancial.net
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Stoddard Financial is a privately held registered investment advisor in Medfield, MA, founded in 2004 by Kevin Stoddard, CFA, providing fee-based wealth management across investment, estate, tax, and risk planning for retirees and pre-retirees in New England with $500K+ in investable assets.
- Ownership category
- akta.pro rank
Stoddard Financial industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Retirement & Pension Wealth (401(k)/IRA/SIPP/Superannuation Retail) (FSAAAAAJ)
- akta.pro secondary industries
- Financial Planning & Goals-Based Advice (Mass Affluent) (FSAAAAAF), Retirement Income Planning & Decumulation Advisory (FSAEABAD)
Keywords
Where Stoddard Financial is headquartered
LocationHeadquarters
- HQ city
- Medfield
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stoddard Financial business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Fee-Based Investment Management: Advisory services offered through LPL Financial platform. Clients receive customized financial strategies and comprehensive wealth management. Fee-based portfolios are monitored with drift parameters.
- Securities and Advisory Services: Securities and advisory services offered through LPL Financial, a Registered Investment Advisor and broker-dealer. Revenue generated from advisory fees and securities transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Comprehensive wealth management for clients with $500K+ investable assets |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Stoddard Financial product offering
Product offeringCore offering
Stoddard Financial is a registered investment advisory firm that delivers comprehensive wealth management through a 'Four Pillars' framework: investment management, estate planning, tax strategies, and risk management. Services are targeted at retirees and pre-retirees in the New England region with investable assets greater than $500,000 and are executed via the LPL Financial brokerage and advisory platform under a fee-based, recurring advisory engagement model with a multi-meeting onboarding and review process.
Product overview
Stoddard Financial provides comprehensive wealth management services built on a Four Pillars framework: Investment Management, Estate Planning, Tax Strategies, and Risk Management. The firm offers personalized retirement planning with services including portfolio management (with seven model solutions and custom options), estate planning coordination, tax efficiency strategies, and insurance needs analysis. Supplementary offerings include a downloadable Retirement Lifestyle Workbook, an employer-sponsored Financial Wellness @ Work program, and client access to the LPL Financial Account View portal. The firm specializes in serving retirees and pre-retirees with investable assets over $500,000 in the New England area.
Differentiator
Problem solved
Functional benefit
Products and services
- Investment Management Comprehensive investment management for retirees and pre-retirees, including portfolio risk assessment, seven pre-built model investment solutions plus custom model options, portfolio monitoring using drift parameters, and stress testing with over 50 economic scenarios to project potential outcomes.
- Estate Planning Estate planning coordination including review of existing estate documents (wills, living wills, healthcare proxies, durable power of attorney, trusts), attorney meeting attendance, asset retitling services, and beneficiary designation review for IRAs and life insurance.
- Tax Strategies Tax planning services including income tax projections, proactive tax planning, cost basis recovery for stock portfolios, and Social Security taxability analysis to minimize the tax burden on retirement income.
- Risk Management Insurance needs analysis including homeowners and auto coverage review, future health care cost assessment, life and disability insurance audits, and long-term care needs review.
- Financial Wellness @ Work Program Educational and interactive workplace program delivered at worksites or online to help employees pursue financial wellness, understand their benefits package, and generate leads for Stoddard Financial's advisory services.
Quantifiable outcome
- Social Security makes up 20% - 50% of retirement income for middle-income couples, often upwards of $500,000 in lifetime benefits
Companies that use Stoddard Financial
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles1 record
Stoddard Financial technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Stoddard Financial partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- LPL FinancialcoreSecurities and Advisory Services offered through LPL Financial, a Registered Investment Advisor, Member FINRA/SIPC. LPL is one of the nation's leading financial services companies and publicly traded under ticker symbol LPLA. The firm provides the technology platform, brokerage services, and regulatory infrastructure for Stoddard Financial's advisory practice. LPL does not offer proprietary investment products or engage in investment banking activities.
- Network of Tax and Legal ProfessionalscoreStoddard Financial works with a network of well-vetted and trusted financial, tax, and legal professionals. They can refer clients to tax preparers and estate attorneys as needed for comprehensive financial planning. The firm coordinates with these professionals to implement client financial plans.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Stoddard Financial competitors and assessment
Company assessmentBroad incumbents
- Edward Jones: National retail wealth advisory franchise with deep mass-affluent and retiree client base — competes with Stoddard for the same $500K+ retiree demographic through local advisor offices.
- Ameriprise Financial: Diversified wealth and retirement advisory firm serving mass-affluent clients with planning, investment, and insurance solutions — overlapping client segment with Stoddard but operating at vastly greater scale with multi-channel delivery.
- Edelman Financial Engines: Large-scale RIA specializing in retirement-plan participants and mass-affluent retirees via combined digital and advisor-led delivery — comparable target market and retirement focus, but at far greater scale than Stoddard.
Direct peers
- Plante Moran Financial Advisors: Fee-only RIA offering investment, tax, estate, and retirement planning to individuals and business owners — comparable in goals-based, multi-pillar planning approach to retiree/pre-retiree clients.
- Savant Capital Management: Mid-sized fee-only RIA providing investment management and comprehensive financial planning for individuals and families — directly comparable in service breadth and mass-affluent focus.
- Modera Wealth Management: Fee-only RIA providing comprehensive retirement, tax, and estate planning to mass-affluent individuals — closely comparable to Stoddard in client archetype, planning scope, and recurring fee model.
- Buckingham Strategic Wealth: Registered investment advisor focused on fee-only retirement and tax planning for mass-affluent households, using a goals-based planning framework — directly comparable in mission, client profile, and delivery to Stoddard Financial.
- Creative Planning: Large, fee-only RIA providing holistic retirement and wealth management to mass-affluent households — directly comparable on comprehensive financial planning positioning, though significantly larger than Stoddard.
- Carson Wealth: RIA serving mass-affluent and retirement-age clients with comprehensive wealth management, planning, and tax services — comparable in size, target segment, and four-pillar style offering to Stoddard.
Others
- LPL Financial: Public broker-dealer and custodian (LPLA) that provides the brokerage, advisory, and platform infrastructure underlying Stoddard Financial — included as a structural ecosystem dependency rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Stoddard Financial social profiles
Digital presenceStoddard Financial compliance and trust
Trust signalCompliance5 records
Stoddard Financial financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stoddard Financial leadership team
Management profileNumber of profiles
Profiles1 record
Stoddard Financial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stoddard Financial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stoddard Financial
What does Stoddard Financial do?
Stoddard Financial is a registered investment advisory firm that delivers comprehensive wealth management through a 'Four Pillars' framework: investment management, estate planning, tax strategies, and risk management. Services are targeted at retirees and pre-retirees in the New England region with investable assets greater than $500,000 and are executed via the LPL Financial brokerage and advisory platform under a fee-based, recurring advisory engagement model with a multi-meeting onboarding and review process.
Is Stoddard Financial a public or private company?
Stoddard Financial is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stoddard Financial founded?
Stoddard Financial was founded in 2004. It employs 1 to 10 people.
Where is Stoddard Financial based?
Stoddard Financial is headquartered in Medfield, United States, in the North America region.
How does Stoddard Financial make money?
Two revenue lines are on record. Fee-Based Investment Management is the primary driver. The others are securities and Advisory Services.
Who are Stoddard Financial's main competitors?
Broad incumbents on record are Edward Jones, Ameriprise Financial and Edelman Financial Engines. Direct peers are Plante Moran Financial Advisors, Savant Capital Management, Modera Wealth Management, Buckingham Strategic Wealth, Creative Planning and Carson Wealth. LPL Financial is listed as an others.
Does Stoddard Financial have an API?
No public API is recorded for Stoddard Financial.
What industry is Stoddard Financial in?
Stoddard Financial's product category is Wealth Management. Its primary akta.pro industry code is FSAAAAAJ, Retirement & Pension Wealth (401(k)/IRA/SIPP/Superannuation Retail), with a secondary code of FSAAAAAF, Financial Planning & Goals-Based Advice (Mass Affluent). Its NAICS code is 523940 and its SIC code is 6282.