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Cellbond

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uuid002e1i8

Namestring
Cellbond
Legal namestring
Encocam Limited
Websiteurl
cellbond.com
Company typeenum
Private
Founded yearint
1988
Descriptiontext

Cellbond, a division of UK-based Encocam Limited, designs, manufactures, and certifies physical equipment used in automotive passive safety testing. Founded in 1988 and headquartered at the iMET campus in Huntingdon, Cambridgeshire, the company supplies deformable aluminium crash test barriers (including Advanced 2000, AE-MDB, MPDB, NHTSA FMVSS214, IIHS, CATARC SC-MDB-V2, and CAERI AC-MDB variants), a full family of anthropomorphic test devices (Q-series child dummies, THOR-50M, THOR-5F, WorldSID-50M, Hybrid III), pedestrian legform impactors (aPLI, Flex-PLI), headforms, calibrated honeycomb materials, finite element simulation models, test rigs and fixtures, sensors, and ATD certification services. Its proprietary differential etching process for aluminium honeycomb, pioneered in 1994, is a core technology that produces progressive crush force profiles during impact events.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersHuntingdon, United Kingdom
HQ citystring
Huntingdon
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices6 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
crash test barriers, anthropomorphic test devices, passive vehicle safety testing, deformable aluminium honeycomb, pedestrian legform impactors
Industry1 code
1Test & Measurement Equipment (Oscilloscopes, DAQ, signal analyzers, calibration benches)
CodeIMAGAFACPrimaryYes
NAICS code2 codes
  • Testing Laboratories and Services54138
  • Testing Laboratories and Services541380
SIC code2 codes
  • Services-Testing Laboratories8734
  • Services-Commercial Physical & Biological Research8731
Product category
Crash Test Equipment & Automotive Passive Safety Testing Hardware
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model9 records
1Crash Test Barriers
TypeHardware Sales
Description

Sale of deformable aluminium crash test barriers for regulatory and consumer testing programmes. Barriers are individually manufactured, certified, and shipped with Certificate of Conformity.

cellbond.com
2ATDs and Crash Test Dummies
TypeHardware Sales
Description

Sale of complete crash test dummies including child ATDs (Q-series), frontal impact ATDs (THOR, Hybrid III), side impact ATDs (WorldSID), pedestrian impactors (aPLI, Flex-PLI), headforms, and spare parts.

cellbond.com
3Calibrated Honeycomb
TypeHardware Sales
Description

Precision-cut and calibrated aluminium honeycomb materials for passive safety component testing, including neck/lumbar pendulum test materials and Flex-PLI/aPLI dynamic certification materials.

cellbond.com
4Test Equipment and Fixtures
TypeHardware Sales
Description

Sale of certification rigs, test fixtures, headform cradles, impact probes, and customised solutions for test laboratories.

cellbond.com
5FE Models
TypeLicensing Royalties
Description

Finite Element models for simulation, available through partners Altair (RADIOSS), ARUP (LS DYNA), ATD Models, Phitec, and Cellbond Impact Solutions.

cellbond.com
6ATD Certification Services
TypeProfessional Services
Description

Certification of ATDs at ISO17025 accredited test facilities in UK and Japan, including recertification services for Flex-PLI and aPLI through Kistler ATD in Germany.

cellbond.com
7DAS Integration Services
TypeProfessional Services
Description

Integration of data acquisition systems into ATDs including redesign of machined and moulded parts to meet customer DAS requirements.

cellbond.com
8Design and Prototyping Services
TypeProfessional Services
Description

Engineering design services from concept to prototype, including 3D printing facilities for fast mould tool and prototype production, ATD assembly improvements, and new product development.

cellbond.com
9ATD Textiles
TypeHardware Sales
Description

Development and manufacture of ATD suits and pedestrian impactor skins using advanced materials for various dummy models including aPLI, Flex-PLI, Q-Series, World-SID, THOR.

cellbond.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales
Pricing details1 tier
1Custom quotation-based pricing
ModelOtherBilling cadenceMulti-year contract
Notes

Pricing is quote-based and depends on quantities ordered, delivery terms, payment terms, and customer-specific requirements. Volume discounts may be available.

cellbond.com
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Cellbond designs, develops, and manufactures deformable aluminium honeycomb crash test barriers, anthropomorphic test devices (ATDs/crash test dummies) covering infant, child, adult male, adult female, pedestrian legform and headform impactors, and supporting calibrated honeycomb materials and test equipment. The company supplies certified passive-safety testing hardware and related engineering services — DAS integration, dummy certification, design & prototyping, R&D, and textile skin production — to automotive OEMs, NCAP consumer rating programmes, regulators, test laboratories, and academic researchers worldwide.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Euro NCAP TB 029 approval granted March 2026 for Cellbond/Kistler WorldSID-50M
+2 more records
Product overview1 text field

Cellbond is a leading global supplier of vehicle crash safety test equipment, offering a comprehensive portfolio of passive safety testing products and services. The core product portfolio consists of deformable aluminium crash test barriers (including Advanced 2000, AE-MDB, CATARC SC-MDB-V2, CAERI AC-MDB, Frontal Offset, Full Width Frontal, IIHS Side Impact, MPDB, NHTSA FMVSS214, and NHTSA Frontal Small Overlap barriers) and crash test dummies (ATDs) including child dummies (Q0, Q1, Q1.5, Q3, Q6, Q10A, Q10B), frontal impact dummies (THOR-50M, THOR-5F, THOR-RS, Hybrid III 50M), and side impact dummies (WorldSID-50M). Supporting products include pedestrian impactors (aPLI Legform, Flex-PLI Legform, Pedestrian Headforms), headforms (Free Motion, Ejection Mitigation), calibrated honeycomb materials, FE models for simulation, test equipment (dynamic test rigs, knee impact rigs, neck pendulum rigs, abdomen compression stands, and various fixtures), ATD storage solutions, and sensors. Services include DAS integration, design & prototyping, dummy certification (ISO17025 accredited), research & development, and textile manufacturing for ATD suits. The company operates as a division of Encocam Limited, established in 1988, with global presence through offices in UK, USA, Germany, Japan, and Korea.

Product and service21 records
1Deformable Aluminium Crash Test Barriers
CategoryDeformable Crash Test Barriers
Description

A family of deformable aluminium honeycomb crash test barriers used for vehicle frontal, side and oblique impact testing compliant with Euro NCAP, NHTSA, IIHS, C-NCAP, JNCAP and other regulatory standards; bought by automotive OEMs, NCAPs, regulators and proving grounds, with proprietary differential etching producing progressively changing crush forces for repeatable and reproducible crash simulation.

2Crash Test Dummies (ATDs)
CategoryAnthropomorphic Test Devices (ATDs)
Description

Anthropomorphic Test Devices that mimic the physical properties, shape and deformation characteristics of the human body with embedded sensors for measuring injury risk during vehicle impact events; includes child dummies (Q0, Q1, Q1.5, Q3, Q6, Q10A, Q10B), frontal impact dummies (THOR-50M, THOR-5F, THOR-RS, Hybrid III 50M) and side impact dummies (WorldSID-50M) for automotive OEMs, NCAPs and regulators.

3Q10B Child Dummy
CategoryChild ATD
Description

Updated Q10 child dummy with improved shoulder and lap belt routings and front seat interaction; adopted by Euro NCAP in 2018 and used by OEMs and regulators for child occupant testing under Regulation R129.

4THOR-50M Frontal Impact Dummy
CategoryFrontal Impact ATD
Description

Advanced frontal impact ATD used in NCAP programmes worldwide since 2020, featuring enhanced neck construction for head lag, flexible rubber thoracic spine, redesigned rib cage with improved biofidelity, and IRTRACC three-dimensional thoracic deflection measurement; targets automotive OEMs and regulators running modern frontal occupant protection protocols.

5THOR-5F 5th Percentile Female Dummy
CategoryFrontal Impact ATD
Description

Most advanced 5th percentile adult female frontal-impact ATD with enhanced anthropometry aligned to women's physiological characteristics including APTS twin abdominal pressure sensors, breast anatomy, female pelvic bone and multiple DAS integration options (DTS, DTI); adopted by Euro NCAP for protocols from 2029 and used by OEMs and regulators to improve female occupant safety assessment.

6WorldSID-50M Side Impact Dummy
CategorySide Impact ATD
Description

Side impact dummy developed under ISO oversight for harmonised side impact regulations, featuring integrated on-board DAS with most modules in the rigid spine, 2-D/3-D KIRTRACCs and RibEye chest deflection measurement; Euro NCAP TB 029 approved March 2026 and aimed at OEMs, NCAPs and regulators running side impact homologation.

7aPLI Pedestrian Legform Impactor
CategoryPedestrian Impactor
Description

Latest and most advanced third-generation pedestrian legform impactor with upper mass representing torso loading into femur, advanced knee design, instrumented deformable bones, pusher blocks and rounded knee segments for low test variability; enables assessment of femur injuries alongside knee and tibia injuries and is used by NCAPs and regulators for pedestrian protection testing.

8Flex-PLI Legform Impactor
CategoryPedestrian Impactor
Description

Second-generation pedestrian legform impactor with advanced knee design and instrumented deformable bones for assessing tibia and knee injuries; replaced the TRL Pedestrian Legform in most regulations worldwide and is used for pedestrian protection certification.

9Pedestrian Headforms
CategoryPedestrian Head Impactor
Description

Series of pedestrian head impactors (Child 3.5kg, Adult 4.5kg, Large Adult 4.8kg) developed by EEVC Working Group 17 and available with multiple DAS and onboard data acquisition options for assessing injury risk on bonnets and windshields; used by OEMs, NCAPs and test laboratories in pedestrian head impact testing.

10Free Motion Headform (FMH)
CategoryHeadform
Description

Headform based on Hybrid-III design launched by robot arm from inside the vehicle; enables specified head injury criteria calculation using accelerometers for free travel and target component impact, used in interior safety testing by OEMs and test laboratories.

11Ejection Mitigation Headform
CategoryHeadform
Description

18kg ejection mitigation headform compliant with FMVSS Standard 226 for designing safety restraints to reduce occupant ejections in side impact and rollover crashes; supplied to OEMs, NCAPs and test laboratories for restraint development and homologation.

12Calibrated Honeycomb
CategoryCalibrated Materials
Description

Precision-cut and calibrated Corex aluminium honeycomb from Cellbond's UK factory, every batch tested through quasi-static compression testing for consistent crush strength; supplied as consumable material for crash test barriers and for dummy neck, lumbar pendulum and Flex-PLI/aPLI dynamic certification.

13Finite Element (FE) Models
CategorySimulation Models
Description

Validated finite element simulation models of Cellbond's crash test barriers and ATDs, distributed through partners including ARUP (LS-DYNA), Altair (RADIOSS), ATD Models, Phitec and Cellbond Impact Solutions; enable customers to perform virtual crash testing alongside physical certification.

14Test Equipment and Fixtures
CategoryTest Equipment and Fixtures
Description

Range of test rigs and fixtures for certification and testing of ATDs and impactors, including dynamic test rigs, knee impact rigs, neck pendulum rigs, abdomen compression stands, hip adduction stands, centre of gravity headform rigs, headform cradles, impact probes and customised fixtures; supplied to test laboratories and OEM crash labs.

15ATD Storage Solutions
CategoryATD Storage
Description

Storage and transport solutions for ATDs, including the aPLI Hanging Rig with vertical storage, castors, brakes and weighted base to reduce tipping risk; supplied to test laboratories and OEM crash facilities handling expensive dummies.

16Sensors
CategorySensors
Description

In-house developed sensors including the 38mm Wire Potentiometer (SA572-S90 equivalent) with compact robust design, internal wire stop, 15g mass and analogue signal generation via precision conductive plastic potentiometer; supplied as components for ATD builds and instrumentation.

17DAS Integration Service
CategoryEngineering Service
Description

Engineering service that integrates third-party data acquisition systems (e.g. DTS Slice Nano, Kistler DTI, DTS Slice 6) into Cellbond ATDs, redesigning machined and moulded parts to meet customer-specific DAS requirements; enables OEMs and test labs to deploy custom-instrumented dummies.

18Design & Prototyping Service
CategoryEngineering Service
Description

Engineering service offering design from initial concept or redesign of current products, including ATD assembly improvement and DAS integration, supported by in-house 3D printing for fast mould tools and prototype parts; targets OEMs, test houses, governments and regulatory bodies needing bespoke safety testing solutions.

19Dummy Certification Service
CategoryCertification Service
Description

ATD certification and recertification services performed at Cellbond's ISO 17025 accredited test facilities in the UK and Japan (with Flex-PLI and aPLI recertification also offered via Kistler ATD in Germany); provided to OEMs, NCAPs and test laboratories to maintain ATD compliance with regulations and standards.

20Research & Development Service
CategoryEngineering Service
Description

R&D service leveraging Cellbond's in-house ATD development expertise and testing facilities, offered to OEMs, regulators, manufacturers and academic researchers; includes collaborative projects such as the OmniFlex Neck with Loughborough University featured at IRCOBI 2025.

21ATD Textiles Service
CategoryManufacturing Service
Description

Development and manufacture of ATD suits and pedestrian impactor skins using advanced materials, covering aPLI, Flex-PLI, the Q-Series family, WorldSID 50M, THOR-50M and THOR-5F dummies; supplied to customers needing replacement skins for crash testing and certification.

Scale indicator7 records

Each record includes

Type, Value, Description, Source

Partnership10 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-03-04
Description

Joint development of WorldSID-50M 50th percentile male crash test dummy. Euro NCAP TB 029 approval granted March 2026. Kistler provides DTI and DTS Slice 6 DAS technologies integrated into the dummy. Partnership enables combined expertise in dummy design and data acquisition systems.

Strategic tierCoreTypeTechnology or Integration
Description

Long-term FE model partnership for LS DYNA finite element models of complete range of crash test barriers. ARUP provides validated simulation models for use in virtual crash testing.

Strategic tierCoreTypeTechnology or Integration
Description

RADIOSS FE model partnership for crash test barrier simulation. Provides validated finite element models for virtual testing alongside physical barrier certification.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Sales Partner in India for ATD products appointed in 2021. Provides local sales, pricing, logistics, and technical support for Indian customers including ARAI and Maruti Suzuki.

5Beijing Forever Brightness / Welly International
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Distributor in China since 2002, providing local sales and support for Chinese market. Room 901, No. 9 Fengtai Science Area, Beijing 100070, PR China.

cellbond.com
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Distributor in South Korea since 1999, marketing Cellbond ATD products to Korean manufacturers and test facilities.

7Chankasem International Co., Ltd
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Representative agent of TISI in Thailand, facilitating purchase of Q-Dummy suite for Thai Industrial Standards Institute.

cellbond.com
Strategic tierCoreTypeTechnology or Integration
Description

Data acquisition system supplier for ATD integration. Cellbond integrates DTS Slice Nano into ATDs including Hybrid III dummies. DTS provides onboard DAS solutions for pedestrian headforms.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Collaborative research on OmniFlex Neck development with Dr Jon Farmer. Cellbond featured the groundbreaking collaboration at IRCOBI 2025.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Worked with Japan Automobile Manufacturers Association and Japan Automobile Research Institute on aPLI (advanced Pedestrian Leg Impactor) development in 2016.

Recent move10 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

MESSRING designs and builds crash test facilities, propulsion systems, and dummy calibration equipment. It supplies complementary crash test infrastructure to the same NCAP and OEM customers as Cellbond.

TypeBroad incumbent
Description

Instron is a large industrial mechanical testing equipment provider used in materials and component testing including some automotive passive safety applications. It is a broader incumbent in test & measurement but not a specialist in crash test barriers or ATDs.

TypeDirect peer
Description

Humanetics is the largest global specialist in ATDs and crash test equipment, directly competing with Cellbond across frontal, side, and pedestrian impactor categories. The two companies compete head-to-head in NCAP protocol specifications and OEM programmes.

TypeBroad incumbent
Description

Tass International, now part of Siemens, provides crash simulation software, FE models, and integrated safety engineering services. It overlaps with Cellbond's FE model distribution and digital simulation offerings through partners like Altair and ARUP.

TypeEmerging player
Description

FTSS supplies pedestrian impactors (Flex-PLI, aPLI) and dummy calibration services, directly overlapping with Cellbond's pedestrian legform portfolio. It is a smaller specialist competing on specific impactor categories.

TypeDirect peer
Description

Servotest supplies dynamic test equipment, hydraulic actuators, and crash simulation systems used in automotive passive safety laboratories — overlapping with Cellbond's test equipment and certification rig product lines.

TypeEmerging player
Description

Biokinetics specializes in biomechanical research, ATD development, and injury biomechanics, with overlap to Cellbond's R&D services and OmniFlex Neck collaboration work with Loughborough University.

TypeDirect peer
Description

Kistler provides crash test dummies, data acquisition systems (DTI, DTS Slice 6), and is a joint development partner with Cellbond on WorldSID-50M. It also recertifies Flex-PLI and aPLI through Kistler ATD in Germany, making it both partner and competitor.

TypeRegional player
Description

HORIBA MIRA operates a major UK vehicle testing and engineering services business and is both a long-time collaborator (honeycomb calibration with Cellbond since 1989) and an indirect competitor in crash test services. It primarily serves UK and European OEMs.

TypeDirect peer
Description

Safety Test Solutions (part of the AURELIO group) supplies crash test dummies, test barriers, and calibration equipment to European OEMs and test houses, competing directly with Cellbond in deformable barrier manufacturing.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

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Headline, Details, Source

Competitive moat5 records

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Type, Details

Key risks6 records

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Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers17 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles10 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Cellbond

Crash Test Equipment & Automotive Passive Safety Testing Hardwarecellbond.com

What Cellbond does

Cellbond, a division of UK-based Encocam Limited, designs, manufactures, and certifies physical equipment used in automotive passive safety testing. Founded in 1988 and headquartered at the iMET campus in Huntingdon, Cambridgeshire, the company supplies deformable aluminium crash test barriers (including Advanced 2000, AE-MDB, MPDB, NHTSA FMVSS214, IIHS, CATARC SC-MDB-V2, and CAERI AC-MDB variants), a full family of anthropomorphic test devices (Q-series child dummies, THOR-50M, THOR-5F, WorldSID-50M, Hybrid III), pedestrian legform impactors (aPLI, Flex-PLI), headforms, calibrated honeycomb materials, finite element simulation models, test rigs and fixtures, sensors, and ATD certification services. Its proprietary differential etching process for aluminium honeycomb, pioneered in 1994, is a core technology that produces progressive crush force profiles during impact events.

Cellbond firmographics

Firmographics
Name
Cellbond
Legal name
Encocam Limited
Website
https://cellbond.com
Company type
Private
Founded year
1988
Operating status
Operating
Headcount range
251–500 employees
Ownership category
akta.pro rank

Cellbond industry classification

Industry
Product category
Crash Test Equipment & Automotive Passive Safety Testing Hardware
NAICS
Testing Laboratories and Services (54138), Testing Laboratories and Services (541380)
SIC
Services-Testing Laboratories (8734), Services-Commercial Physical & Biological Research (8731)
akta.pro primary industry
Test & Measurement Equipment (Oscilloscopes, DAQ, signal analyzers, calibration benches) (IMAGAFAC)

Keywords

  • Crash test barriers
  • Anthropomorphic test devices
  • Passive vehicle safety testing
  • Deformable aluminium honeycomb
  • Pedestrian legform impactors

Where Cellbond is headquartered

Location

Headquarters

HQ city
Huntingdon
HQ country
United Kingdom
HQ region
Europe

Offices6 records

Markets served

Cellbond business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

  1. Crash Test Barriers: Sale of deformable aluminium crash test barriers for regulatory and consumer testing programmes. Barriers are individually manufactured, certified, and shipped with Certificate of Conformity.
  2. ATDs and Crash Test Dummies: Sale of complete crash test dummies including child ATDs (Q-series), frontal impact ATDs (THOR, Hybrid III), side impact ATDs (WorldSID), pedestrian impactors (aPLI, Flex-PLI), headforms, and spare parts.
  3. Calibrated Honeycomb: Precision-cut and calibrated aluminium honeycomb materials for passive safety component testing, including neck/lumbar pendulum test materials and Flex-PLI/aPLI dynamic certification materials.
  4. Test Equipment and Fixtures: Sale of certification rigs, test fixtures, headform cradles, impact probes, and customised solutions for test laboratories.
  5. FE Models: Finite Element models for simulation, available through partners Altair (RADIOSS), ARUP (LS DYNA), ATD Models, Phitec, and Cellbond Impact Solutions.
  6. ATD Certification Services: Certification of ATDs at ISO17025 accredited test facilities in UK and Japan, including recertification services for Flex-PLI and aPLI through Kistler ATD in Germany.
  7. DAS Integration Services: Integration of data acquisition systems into ATDs including redesign of machined and moulded parts to meet customer DAS requirements.
  8. Design and Prototyping Services: Engineering design services from concept to prototype, including 3D printing facilities for fast mould tool and prototype production, ATD assembly improvements, and new product development.
  9. ATD Textiles: Development and manufacture of ATD suits and pedestrian impactor skins using advanced materials for various dummy models including aPLI, Flex-PLI, Q-Series, World-SID, THOR.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractCustom quotation-based pricing

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Cellbond product offering

Product offering

Core offering

Cellbond designs, develops, and manufactures deformable aluminium honeycomb crash test barriers, anthropomorphic test devices (ATDs/crash test dummies) covering infant, child, adult male, adult female, pedestrian legform and headform impactors, and supporting calibrated honeycomb materials and test equipment. The company supplies certified passive-safety testing hardware and related engineering services — DAS integration, dummy certification, design & prototyping, R&D, and textile skin production — to automotive OEMs, NCAP consumer rating programmes, regulators, test laboratories, and academic researchers worldwide.

Product overview

Cellbond is a leading global supplier of vehicle crash safety test equipment, offering a comprehensive portfolio of passive safety testing products and services. The core product portfolio consists of deformable aluminium crash test barriers (including Advanced 2000, AE-MDB, CATARC SC-MDB-V2, CAERI AC-MDB, Frontal Offset, Full Width Frontal, IIHS Side Impact, MPDB, NHTSA FMVSS214, and NHTSA Frontal Small Overlap barriers) and crash test dummies (ATDs) including child dummies (Q0, Q1, Q1.5, Q3, Q6, Q10A, Q10B), frontal impact dummies (THOR-50M, THOR-5F, THOR-RS, Hybrid III 50M), and side impact dummies (WorldSID-50M). Supporting products include pedestrian impactors (aPLI Legform, Flex-PLI Legform, Pedestrian Headforms), headforms (Free Motion, Ejection Mitigation), calibrated honeycomb materials, FE models for simulation, test equipment (dynamic test rigs, knee impact rigs, neck pendulum rigs, abdomen compression stands, and various fixtures), ATD storage solutions, and sensors. Services include DAS integration, design & prototyping, dummy certification (ISO17025 accredited), research & development, and textile manufacturing for ATD suits. The company operates as a division of Encocam Limited, established in 1988, with global presence through offices in UK, USA, Germany, Japan, and Korea.

Differentiator

Problem solved

Functional benefit

Products and services

  • Deformable Aluminium Crash Test Barriers A family of deformable aluminium honeycomb crash test barriers used for vehicle frontal, side and oblique impact testing compliant with Euro NCAP, NHTSA, IIHS, C-NCAP, JNCAP and other regulatory standards; bought by automotive OEMs, NCAPs, regulators and proving grounds, with proprietary differential etching producing progressively changing crush forces for repeatable and reproducible crash simulation.
  • Crash Test Dummies (ATDs) Anthropomorphic Test Devices that mimic the physical properties, shape and deformation characteristics of the human body with embedded sensors for measuring injury risk during vehicle impact events; includes child dummies (Q0, Q1, Q1.5, Q3, Q6, Q10A, Q10B), frontal impact dummies (THOR-50M, THOR-5F, THOR-RS, Hybrid III 50M) and side impact dummies (WorldSID-50M) for automotive OEMs, NCAPs and regulators.
  • Q10B Child Dummy Updated Q10 child dummy with improved shoulder and lap belt routings and front seat interaction; adopted by Euro NCAP in 2018 and used by OEMs and regulators for child occupant testing under Regulation R129.
  • THOR-50M Frontal Impact Dummy Advanced frontal impact ATD used in NCAP programmes worldwide since 2020, featuring enhanced neck construction for head lag, flexible rubber thoracic spine, redesigned rib cage with improved biofidelity, and IRTRACC three-dimensional thoracic deflection measurement; targets automotive OEMs and regulators running modern frontal occupant protection protocols.
  • THOR-5F 5th Percentile Female Dummy Most advanced 5th percentile adult female frontal-impact ATD with enhanced anthropometry aligned to women's physiological characteristics including APTS twin abdominal pressure sensors, breast anatomy, female pelvic bone and multiple DAS integration options (DTS, DTI); adopted by Euro NCAP for protocols from 2029 and used by OEMs and regulators to improve female occupant safety assessment.
  • WorldSID-50M Side Impact Dummy Side impact dummy developed under ISO oversight for harmonised side impact regulations, featuring integrated on-board DAS with most modules in the rigid spine, 2-D/3-D KIRTRACCs and RibEye chest deflection measurement; Euro NCAP TB 029 approved March 2026 and aimed at OEMs, NCAPs and regulators running side impact homologation.
  • aPLI Pedestrian Legform Impactor Latest and most advanced third-generation pedestrian legform impactor with upper mass representing torso loading into femur, advanced knee design, instrumented deformable bones, pusher blocks and rounded knee segments for low test variability; enables assessment of femur injuries alongside knee and tibia injuries and is used by NCAPs and regulators for pedestrian protection testing.
  • Flex-PLI Legform Impactor Second-generation pedestrian legform impactor with advanced knee design and instrumented deformable bones for assessing tibia and knee injuries; replaced the TRL Pedestrian Legform in most regulations worldwide and is used for pedestrian protection certification.
  • Pedestrian Headforms Series of pedestrian head impactors (Child 3.5kg, Adult 4.5kg, Large Adult 4.8kg) developed by EEVC Working Group 17 and available with multiple DAS and onboard data acquisition options for assessing injury risk on bonnets and windshields; used by OEMs, NCAPs and test laboratories in pedestrian head impact testing.
  • Free Motion Headform (FMH) Headform based on Hybrid-III design launched by robot arm from inside the vehicle; enables specified head injury criteria calculation using accelerometers for free travel and target component impact, used in interior safety testing by OEMs and test laboratories.
  • Ejection Mitigation Headform 18kg ejection mitigation headform compliant with FMVSS Standard 226 for designing safety restraints to reduce occupant ejections in side impact and rollover crashes; supplied to OEMs, NCAPs and test laboratories for restraint development and homologation.
  • Calibrated Honeycomb Precision-cut and calibrated Corex aluminium honeycomb from Cellbond's UK factory, every batch tested through quasi-static compression testing for consistent crush strength; supplied as consumable material for crash test barriers and for dummy neck, lumbar pendulum and Flex-PLI/aPLI dynamic certification.
  • Finite Element (FE) Models Validated finite element simulation models of Cellbond's crash test barriers and ATDs, distributed through partners including ARUP (LS-DYNA), Altair (RADIOSS), ATD Models, Phitec and Cellbond Impact Solutions; enable customers to perform virtual crash testing alongside physical certification.
  • Test Equipment and Fixtures Range of test rigs and fixtures for certification and testing of ATDs and impactors, including dynamic test rigs, knee impact rigs, neck pendulum rigs, abdomen compression stands, hip adduction stands, centre of gravity headform rigs, headform cradles, impact probes and customised fixtures; supplied to test laboratories and OEM crash labs.
  • ATD Storage Solutions Storage and transport solutions for ATDs, including the aPLI Hanging Rig with vertical storage, castors, brakes and weighted base to reduce tipping risk; supplied to test laboratories and OEM crash facilities handling expensive dummies.
  • Sensors In-house developed sensors including the 38mm Wire Potentiometer (SA572-S90 equivalent) with compact robust design, internal wire stop, 15g mass and analogue signal generation via precision conductive plastic potentiometer; supplied as components for ATD builds and instrumentation.
  • DAS Integration Service Engineering service that integrates third-party data acquisition systems (e.g. DTS Slice Nano, Kistler DTI, DTS Slice 6) into Cellbond ATDs, redesigning machined and moulded parts to meet customer-specific DAS requirements; enables OEMs and test labs to deploy custom-instrumented dummies.
  • Design & Prototyping Service Engineering service offering design from initial concept or redesign of current products, including ATD assembly improvement and DAS integration, supported by in-house 3D printing for fast mould tools and prototype parts; targets OEMs, test houses, governments and regulatory bodies needing bespoke safety testing solutions.
  • Dummy Certification Service ATD certification and recertification services performed at Cellbond's ISO 17025 accredited test facilities in the UK and Japan (with Flex-PLI and aPLI recertification also offered via Kistler ATD in Germany); provided to OEMs, NCAPs and test laboratories to maintain ATD compliance with regulations and standards.
  • Research & Development Service R&D service leveraging Cellbond's in-house ATD development expertise and testing facilities, offered to OEMs, regulators, manufacturers and academic researchers; includes collaborative projects such as the OmniFlex Neck with Loughborough University featured at IRCOBI 2025.
  • ATD Textiles Service Development and manufacture of ATD suits and pedestrian impactor skins using advanced materials, covering aPLI, Flex-PLI, the Q-Series family, WorldSID 50M, THOR-50M and THOR-5F dummies; supplied to customers needing replacement skins for crash testing and certification.

Quantifiable outcome

  • Euro NCAP TB 029 approval granted March 2026 for Cellbond/Kistler WorldSID-50M
  • +2 more outcomes

Companies that use Cellbond

Customer profile

Named customers17 records

Segments4 records

Ideal customer profiles4 records

Cellbond technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature8 records

Cellbond partnerships and signals

Strategic signal

Partnerships

Ten partnerships are on record, tiered core and minor.

  • KistlercoreStrategic or Co-development Partner · 4 March 2026Joint development of WorldSID-50M 50th percentile male crash test dummy. Euro NCAP TB 029 approval granted March 2026. Kistler provides DTI and DTS Slice 6 DAS technologies integrated into the dummy. Partnership enables combined expertise in dummy design and data acquisition systems.
  • ARUPcoreTechnology or IntegrationLong-term FE model partnership for LS DYNA finite element models of complete range of crash test barriers. ARUP provides validated simulation models for use in virtual crash testing.
  • AltaircoreTechnology or IntegrationRADIOSS FE model partnership for crash test barrier simulation. Provides validated finite element models for virtual testing alongside physical barrier certification.
  • Jost's Engineering Company LimitedcoreChannel Partner/ Reseller/ DistributorSales Partner in India for ATD products appointed in 2021. Provides local sales, pricing, logistics, and technical support for Indian customers including ARAI and Maruti Suzuki.
  • Beijing Forever Brightness / Welly InternationalcoreChannel Partner/ Reseller/ DistributorDistributor in China since 2002, providing local sales and support for Chinese market. Room 901, No. 9 Fengtai Science Area, Beijing 100070, PR China.
  • A&G Technology Co. LtdcoreChannel Partner/ Reseller/ DistributorDistributor in South Korea since 1999, marketing Cellbond ATD products to Korean manufacturers and test facilities.
  • Chankasem International Co., LtdminorChannel Partner/ Reseller/ DistributorRepresentative agent of TISI in Thailand, facilitating purchase of Q-Dummy suite for Thai Industrial Standards Institute.
  • DTS (Data Transfer Systems)coreTechnology or IntegrationData acquisition system supplier for ATD integration. Cellbond integrates DTS Slice Nano into ATDs including Hybrid III dummies. DTS provides onboard DAS solutions for pedestrian headforms.
  • Loughborough UniversitycoreStrategic or Co-development PartnerCollaborative research on OmniFlex Neck development with Dr Jon Farmer. Cellbond featured the groundbreaking collaboration at IRCOBI 2025.
  • JAMA/JARIcoreStrategic or Co-development PartnerWorked with Japan Automobile Manufacturers Association and Japan Automobile Research Institute on aPLI (advanced Pedestrian Leg Impactor) development in 2016.

Scale indicators7 records

Recent moves10 records

Expansion highlights5 records

Cellbond competitors and assessment

Company assessment

Direct peers

  • MESSRING Systembau: MESSRING designs and builds crash test facilities, propulsion systems, and dummy calibration equipment. It supplies complementary crash test infrastructure to the same NCAP and OEM customers as Cellbond.
  • Humanetics: Humanetics is the largest global specialist in ATDs and crash test equipment, directly competing with Cellbond across frontal, side, and pedestrian impactor categories. The two companies compete head-to-head in NCAP protocol specifications and OEM programmes.
  • Servotest Testing Systems: Servotest supplies dynamic test equipment, hydraulic actuators, and crash simulation systems used in automotive passive safety laboratories — overlapping with Cellbond's test equipment and certification rig product lines.
  • Kistler Group: Kistler provides crash test dummies, data acquisition systems (DTI, DTS Slice 6), and is a joint development partner with Cellbond on WorldSID-50M. It also recertifies Flex-PLI and aPLI through Kistler ATD in Germany, making it both partner and competitor.
  • Safety Test Solutions: Safety Test Solutions (part of the AURELIO group) supplies crash test dummies, test barriers, and calibration equipment to European OEMs and test houses, competing directly with Cellbond in deformable barrier manufacturing.

Broad incumbents

  • Instron (Illinois Tool Works): Instron is a large industrial mechanical testing equipment provider used in materials and component testing including some automotive passive safety applications. It is a broader incumbent in test & measurement but not a specialist in crash test barriers or ATDs.
  • Tass International (Siemens): Tass International, now part of Siemens, provides crash simulation software, FE models, and integrated safety engineering services. It overlaps with Cellbond's FE model distribution and digital simulation offerings through partners like Altair and ARUP.

Emerging players

  • FTSS (France): FTSS supplies pedestrian impactors (Flex-PLI, aPLI) and dummy calibration services, directly overlapping with Cellbond's pedestrian legform portfolio. It is a smaller specialist competing on specific impactor categories.
  • Biokinetics and Associates: Biokinetics specializes in biomechanical research, ATD development, and injury biomechanics, with overlap to Cellbond's R&D services and OmniFlex Neck collaboration work with Loughborough University.

Regional players

  • MIRA (HORIBA MIRA): HORIBA MIRA operates a major UK vehicle testing and engineering services business and is both a long-time collaborator (honeycomb calibration with Cellbond since 1989) and an indirect competitor in crash test services. It primarily serves UK and European OEMs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Cellbond social profiles

Digital presence

Cellbond compliance and trust

Trust signal

Compliance2 records

Cellbond financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Cellbond leadership team

Management profile

Number of profiles

Profiles10 records

Cellbond funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Cellbond M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cellbond

What does Cellbond do?

Cellbond designs, develops, and manufactures deformable aluminium honeycomb crash test barriers, anthropomorphic test devices (ATDs/crash test dummies) covering infant, child, adult male, adult female, pedestrian legform and headform impactors, and supporting calibrated honeycomb materials and test equipment. The company supplies certified passive-safety testing hardware and related engineering services — DAS integration, dummy certification, design & prototyping, R&D, and textile skin production — to automotive OEMs, NCAP consumer rating programmes, regulators, test laboratories, and academic researchers worldwide.

Is Cellbond a public or private company?

Cellbond is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Cellbond founded?

Cellbond was founded in 1988. It employs 251 to 500 people.

Where is Cellbond based?

Cellbond is headquartered in Huntingdon, United Kingdom, in the Europe region.

How does Cellbond make money?

Nine revenue lines are on record. Crash Test Barriers are the primary driver. The others are ATDs and Crash Test Dummies, calibrated Honeycomb, test Equipment and Fixtures, FE Models, ATD Certification Services, DAS Integration Services, design and Prototyping Services and ATD Textiles.

Who are Cellbond's main competitors?

Direct peers on record are MESSRING Systembau, Humanetics, Servotest Testing Systems, Kistler Group and Safety Test Solutions. Broad incumbents are Instron (Illinois Tool Works) and Tass International (Siemens). Emerging players are FTSS (France) and Biokinetics and Associates. MIRA (HORIBA MIRA) is listed as a regional player.

Does Cellbond have an API?

No public API is recorded for Cellbond.

What industry is Cellbond in?

Cellbond's product category is Crash Test Equipment & Automotive Passive Safety Testing Hardware. Its primary akta.pro industry code is IMAGAFAC, Test & Measurement Equipment (Oscilloscopes, DAQ, signal analyzers, calibration benches). Its NAICS code is 54138 and its SIC code is 8734.

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