Hyresmaskiner
Hyresmaskiner is a Swedish equipment rental and sales company founded in 1986, operating two depots in Västerås and Hallstahammar to serve construction firms, municipalities, tradespeople, and private customers across the Mälardalen region with construction, excavation, lifting, and garden machinery.
- Company typePrivate
- Founded1986
- HeadquartersVästerås, Sweden
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Hyresmaskiner does
Hyresmaskiner (legal entity Hyresmaskiner i Mälardalen AB) is a privately held Swedish equipment rental company founded in 1986 by Håkan Lindberg, originally under the name Lindbergs Maskinfirma. The company operates two depot locations — its headquarters at Kokillgatan 7 in Västerås (opened 2008) and its original Hallstahammar depot at Videvägen 6 (relocated to new premises in 1996) — serving customers across Sweden's Mälardalen region. With approximately 15 employees and annual revenue exceeding 30 million SEK, the business combines machine rental, equipment sales, and a retail hardware store (Järnaffären) under one operating identity.
The company's product portfolio spans 35+ equipment categories organized around construction, excavation, lifting, compaction, garden, and worksite equipment. Rental inventory includes compact excavators (0.9T–3.0T), wheel loaders (2.0T–6.5T), wheel and track dumpers (1.5T–9.0T), boom lifts with 14M–22M working height, electric scissor lifts (3.70M–7.9M platform height), trailer-mounted lifts (12M–21M), a truck-mounted lift with 23M working height and 13.2M horizontal reach, plate compactors from 50KG to 700KG, scaffolding, breakers, generators, welders, compressors, and a broad garden machinery range. Sales operations distribute STIHL, Hikoki, Milwaukee, Hydroscand, Air Liquide, and Linde products alongside the company's own rental-recommended assortment.
Hyresmaskiner operates a traditional depot-based rental model with usage-based pricing across daily, multi-day, weekend, and 4-hour short-rental tiers; all quoted rates include VAT and insurance, with fuel charged separately. Target customers include construction and excavation firms (primary), tradespeople and craftspeople, municipalities and public administrations, and private individuals undertaking home improvement. Sales are conducted through depot counters, telephone inquiries, and a website listing pricing publicly for most equipment; job-site delivery extends service beyond the depots. There is no disclosed proprietary technology platform, no e-commerce booking system, no AI/ML features, no mobile app, and no third-party integrations — operations rely on physical fleet management and direct customer relationships built over 35+ years.
Hyresmaskiner firmographics
Firmographics- Name
- Hyresmaskiner
- Legal name
- Hyresmaskiner i Mälardalen AB
- Website
- https://hyresmaskiner.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hyresmaskiner is a Swedish equipment rental and sales company founded in 1986, operating two depots in Västerås and Hallstahammar to serve construction firms, municipalities, tradespeople, and private customers across the Mälardalen region with construction, excavation, lifting, and garden machinery.
- Ownership category
- akta.pro rank
Hyresmaskiner industry classification
Industry- Product category
- Construction Equipment Rental
- NAICS
- Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412), Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241), Commercial and Industrial Machinery and Equipment Rental and Leasing (5324)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082), Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Earthmoving & Excavation Equipment Rental/Leasing (TLABAFAA)
- akta.pro secondary industries
- Lifting & Hoisting Rental & Leasing (IMAHAJAN), Site Services & Temporary Infrastructure Rental/Leasing (Portable Toilets, Fencing, Storage Containers) (TLABAFAH), Industrial Cleaning & Environmental Equipment Rental/Leasing (Vacuum Trucks, Dust Control, Dehumidifiers) (TLABAFAK)
Keywords
Where Hyresmaskiner is headquartered
LocationHeadquarters
- HQ city
- Västerås
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
Hyresmaskiner business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Machine Rental: Core revenue stream from renting construction, excavation, earthmoving, lifting, and garden equipment on daily, multi-day, and weekend rates. Includes short-term (4-hour) options for certain machines. Prices include VAT and insurance. Customers pay for fuel consumption separately.
- Equipment Sales: Sale of machines, tools, safety equipment, gas/gasoline, hydraulic products, and measurement equipment. Leverages experience from rental operations to recommend appropriate products to customers.
- Iron Goods Store (Järnaffären): Iron goods retail store operating alongside the rental business, selling tools, power equipment, and accessories from branded suppliers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Daily rental — 1 day rate |
| Usage-based | Pay-as-you-go | Multi-day rental — Day 2+ discounted rate |
| Usage-based | Pay-as-you-go | Weekend rental rate |
| Usage-based | Pay-as-you-go | 4-hour short rental (available on select machines) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Hyresmaskiner product offering
Product offeringCore offering
Hyresmaskiner rents construction, excavation, earthmoving, lifting, compaction, and garden machinery from two depots in Västerås and Hallstahammar on daily, multi-day, weekend, and 4-hour terms. The company also operates a hardware retail store (Järnaffären) selling branded tools, safety equipment, gas, and hydraulic products, and sells equipment based on rental experience with brands including STIHL, Hikoki, Milwaukee, and Hydroscand. All rental prices include VAT and insurance; fuel is billed separately.
Product overview
Hyresmaskiner operates as a machine and equipment rental company (maskinuthyrning) founded in 1986, offering construction, excavation, and garden equipment from depots in Västerås and Hallstahammar. The core offering is equipment rental across multiple categories: excavators and loaders (0.9T-9.0T), various lifts including boom lifts (14M-23M), scissor lifts (3.70M-7.9M), and trailer-mounted lifts (12M-21M); plate compactors (50KG-700KG); and comprehensive garden equipment. Additional services include sales of power tools, safety equipment, and hardware through their Järnaffären division, with partnerships with brands like STIHL, HiKOKI, Milwaukee, and Hydroscand. The company also sells equipment based on their rental experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Maskinuthyrning (Equipment Rental Service) Core equipment rental service offering construction, excavation, lifting, compaction, and garden machinery from depots in Västerås and Hallstahammar with flexible rental periods (4-hour, daily, multi-day, weekend). Prices include VAT and insurance; fuel is billed separately. Available for construction firms, municipalities, tradespeople, and private individuals.
- Försäljning (Equipment Sales) Sale of machines, tools, power tools, safety equipment, gas/gasoline, hydraulic products, and measurement equipment, leveraging rental experience to recommend reliable products. Brand partners include STIHL, Hikoki, Milwaukee, and Hydroscand.
- Järnaffären (Hardware Store) Iron goods (hardware) retail store at Hallstahammar offering tools and equipment from suppliers including Thomee, Loofs, Gson, Luna, Arvid Nilsson, Hikoki, Milwaukee, STIHL, and Swedol. Managed by Agneta Forsman.
- Gräv- & lastmaskiner (Excavators and Loaders) Rental of mini and compact excavators (0.9T to 3.0T), wheel loaders (2.0T to 6.5T), track dumpers (0.9T to 1.5T), and wheel dumpers (1.5T to 9.0T) for digging, trenching, earthmoving, and material handling tasks.
- Liftar (Aerial Work Platforms) Rental of aerial work platforms including diesel boom lifts (14M to 22M working height), electric scissor lifts (3.70M to 7.9M platform height), trailer-mounted lifts (12M to 21M), column lifts (10M), and truck-mounted lifts (23M working height, 13.2M horizontal reach).
- Markvibratorer (Plate Compactors) Rental of heavy-duty plate compactors and jumping jack compactors from 50KG to 700KG for soil and asphalt compaction.
- Trädgårdsmaskiner (Garden Equipment) Rental of garden equipment including lawn mowers, hedge trimmers (gasoline and battery), tillers, and dress machines for year-round garden maintenance.
- Byggställningar (Scaffolding) Rental of construction scaffolding and staging equipment for elevated work platforms.
- Bilningshammare & Borrhammare (Breakers & Rotary Hammers) Rental of hydraulic breakers and rotary hammers for concrete breaking and drilling applications.
- Betongbehandlingsmaskiner (Concrete Equipment) Rental of concrete mixers, cutters, and finishing equipment for concrete work applications.
- Elverk & Elmaterial (Generators & Electrical Equipment) Rental of generators and electrical distribution equipment for on-site power supply.
- Kapmaskiner (Cutting Machines) Rental of concrete saws and cutting equipment for precision cutting applications.
- Trämaskiner (Woodworking Machines) Rental of woodworking equipment including circular saws, band saws, planers, and multi-machines for wood processing.
- Svetsar (Welding Equipment) Rental of welding machines including MIG welders, stick welders, and motor welders/generators.
- Tork & Uppvärmning (Drying & Heating) Rental of construction dryers, heaters, and dehumidifiers for drying and climate control applications.
- Kompressorer (Compressors) Rental of air compressors for pneumatic tools and equipment operation.
- Transportörer (Conveyors) Rental of belt conveyors and material handling equipment for moving goods on worksites.
- Stängsel & Avstängningsmaterial (Fencing & Barriers) Rental of construction site fencing and barrier equipment for site security and safety.
- Pumpar & Slangar (Pumps & Hoses) Rental of water pumps and hose systems for fluid transfer and drainage applications.
- Tvätt & Rengöringsutrustning (Cleaning Equipment) Rental of high-pressure washers, wet/dry vacuums, and cleaning equipment for site cleanup.
- Domkrafter & Lyftblock (Jacks & Hoists) Rental of hydraulic jacks and hoist equipment for lifting and positioning heavy loads.
- Stege & Trapphusstege (Ladders & Stair Ladders) Rental of extension ladders, combination ladders, and stair ladders for various access requirements.
Companies that use Hyresmaskiner
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Hyresmaskiner technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hyresmaskiner partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- STIHLcoreSTIHL is a key brand partner supplying chainsaws, brushcutters, and related outdoor power equipment sold through Hyresmaskiner's retail operations. The partnership leverages Hyresmaskiner's experience in recommending reliable equipment for both rental and sale.
- HikokicoreHikoki (formerly Hitachi Power Tools) supplies power tools and accessories sold through Hyresmaskiner's iron goods store. The partnership reflects Hyresmaskiner's positioning as a full-service tool and equipment provider.
- HydroscandcoreHyresmaskiner is a complete Hydroscand partner, meaning the company has access to Hydroscand's full product range for hydraulic equipment and supplies. Hydroscand supplies hose assemblies, hydraulic components, and related products. Hyresmaskiner's staff (e.g., Lars Schulz in Hallstahammar) handles both rental operations and Hydroscand product distribution.
- MilwaukeecoreMilwaukee Tool is a key brand partner supplying professional power tools sold through the iron goods store (Järnaffären).
Scale indicators4 records
Recent moves9 records
Expansion highlights3 records
Hyresmaskiner competitors and assessment
Company assessmentRegional players
- GW Maskin & Transport: GW Maskin & Transport is a smaller Swedish equipment rental and transport operator offering construction and earthmoving machinery in regions adjacent to Mälardalen, comparable in fleet composition and target customers.
- Renta Group: Renta is a Nordic construction machinery rental operator headquartered in Finland and expanding in Sweden, providing excavators, aerial platforms, and site equipment — comparable in fleet and customer type to Hyresmaskiner.
- A-Rental (Aktiebolaget A-Rental): A-Rental is a Swedish equipment rental company serving the Stockholm/Mälardalen region with construction and earthmoving machinery, overlapping significantly with Hyresmaskiner's core offering and geography.
Direct peers
- Cramo: Cramo is a leading European construction equipment rental company with significant operations in Sweden, offering excavators, lifts, and a wide range of construction machinery — directly competing with Hyresmaskiner for construction and civil engineering customers in Mälardalen.
- Boels Rental: Boels Rental is one of Europe's largest equipment rental companies (incorporating former Ramirent), operating extensively in Sweden with broad construction, lift, and tool rental fleets that directly overlap with Hyresmaskiner's offering.
- Ramirent (Boels brand): Ramirent, now part of Boels, is a Nordic equipment rental specialist historically dominant in Sweden, offering excavators, lifts, scaffolding, and site services that overlap closely with Hyresmaskiner's rental categories.
Broad incumbents
- Loxam: Loxam is Europe's largest equipment rental company with broad operations including a presence in the Nordics, offering a full spectrum of construction, lift, and industrial equipment — competing broadly with Hyresmaskiner at the larger end of its segments.
- United Rentals: United Rentals is the world's largest equipment rental company; though primarily US-based, it represents the strategic incumbent model that Hyresmaskiner competes against in concept, offering aerial lifts, excavators, and tool rentals at scale.
- HSS Hire Group: HSS is a UK-based tool and equipment rental incumbent offering a wide range of access, plant, and tool equipment — relevant as a comparable incumbent operating in adjacent Nordic and European rental markets.
Others
- Hydroscand: Hydroscand is a Nordic supplier of hoses, hydraulic components, and related fluid-handling products; it is both a strategic partner to Hyresmaskiner and an ecosystem participant in the same construction/industrial customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hyresmaskiner social profiles
Digital presenceHyresmaskiner financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hyresmaskiner leadership team
Management profileNumber of profiles
Profiles6 records
Hyresmaskiner funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hyresmaskiner M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hyresmaskiner
What does Hyresmaskiner do?
Hyresmaskiner rents construction, excavation, earthmoving, lifting, compaction, and garden machinery from two depots in Västerås and Hallstahammar on daily, multi-day, weekend, and 4-hour terms. The company also operates a hardware retail store (Järnaffären) selling branded tools, safety equipment, gas, and hydraulic products, and sells equipment based on rental experience with brands including STIHL, Hikoki, Milwaukee, and Hydroscand. All rental prices include VAT and insurance; fuel is billed separately.
Is Hyresmaskiner a public or private company?
Hyresmaskiner is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hyresmaskiner founded?
Hyresmaskiner was founded in 1986. It employs 11 to 50 people.
Where is Hyresmaskiner based?
Hyresmaskiner is headquartered in Västerås, Sweden, in the Europe region.
How does Hyresmaskiner make money?
Three revenue lines are on record. Machine Rental is the primary driver. The others are equipment Sales and iron Goods Store (Järnaffären).
Who are Hyresmaskiner's main competitors?
Regional players on record are GW Maskin & Transport, Renta Group and A-Rental (Aktiebolaget A-Rental). Direct peers are Cramo, Boels Rental and Ramirent (Boels brand). Broad incumbents are Loxam, United Rentals and HSS Hire Group. Hydroscand is listed as an others.
Does Hyresmaskiner have an API?
No public API is recorded for Hyresmaskiner.
What industry is Hyresmaskiner in?
Hyresmaskiner's product category is Construction Equipment Rental. Its primary akta.pro industry code is TLABAFAA, Earthmoving & Excavation Equipment Rental/Leasing, with a secondary code of IMAHAJAN, Lifting & Hoisting Rental & Leasing. Its NAICS code is 532412 and its SIC code is 7350.