What Gama does

GAMA s.r.l. is an Italian privately-held manufacturer founded in 1992, headquartered in Robbiate (Lecco), that designs and produces microprocessor-based electronic control systems for the paper converting, printing, and packaging industry. The company's core technology centers on vibration-sensor-based viscosity measurement (used in the VIS-G20, G26, G29, and G30 viscometers), which detects frequency changes when in contact with liquid and contains no moving parts, combined with dedicated pH (G31), temperature (G90), and ink-consumption (CCSone) controllers. A second product line covers print quality control, including the GDN-G35 web guide, REG-G40/G41/G45 register controls with 0.01 mm correction sensitivity, and step-length verification systems.

Gama earns revenue primarily through direct sales of complete hardware systems (sensors, control units, HMI panels such as GELPCI and GELSOL, and accessories including G70 filters) bundled with its SOFMON Rel.2016 management software. Pricing is not publicly disclosed and is handled via contact/quote, consistent with engineered industrial equipment sales. GTM is sales-led: domestic (Italian) customers transact through phone, email, and the gama.srl website, while international sales are routed through a wholly-owned subsidiary, GAMAiec (gamaiec.com). Primary customer segments are flexible packaging manufacturers and printing/converting operations using rotogravure, flexographic, and lamination processes; adhesive/coating producers are an adjacent segment.

The company's competitive positioning rests on 30+ years of domain specialization, ATEX and IECEx certifications that qualify equipment for hazardous/explosive-atmosphere zones, and ISO 9001:2015 quality management certification. Its value proposition is operational: continuous real-time monitoring of ink viscosity, pH, and temperature reduces waste, downtime, and ink-consumption variance, with stored job configurations (up to 999 on the REG-G45) enabling faster changeovers. Remote support via TeamViewer and a reserved customer portal indicate a service-oriented posture for an installed base of industrial converter customers.

Name

Gama

Legal name

GAMA s.r.l.

Website

https://gama.srl

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

GAMA s.r.l. is an Italian manufacturer founded in 1992 that designs microprocessor-based electronic control systems — viscometers, pH/temperature controllers, ink-consumption monitors, and print register controls — for flexible packaging, printing, and converting operations.

Ownership category

akta.pro rank

Product category

Industrial Process Control Equipment for Printing and Packaging

NAICS

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Other Measuring and Controlling Device Manufacturing (334519), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Industrial Control Panels & Enclosures (Panel Building, MCCs, Integration) (IMAGABAJ)

akta.pro secondary industries

Industrial Control Cabinets & Power Distribution (Panels, Switchgear for Automation) (IMAHAHAK), Metrology, Inspection & Machine Tool Accessories (CMMs, Probing, Gauging) (IMAHADAK)

Keywords

• Viscosity control systems
• Print register control
• Web guide systems
• Ink monitoring equipment
• Packaging machinery electronics

Headquarters

HQ city

Robbiate

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Electronic Equipment and Control Systems Sales: Sale of viscosimeters, print control systems, ink treatment equipment, filters, and accessories. Products include hardware components (sensors, control units, displays) and associated software (SOFMON Rel.2016).
2. Software Licenses: SOFMON Rel.2016 software for management of viscometers with optimized work setting times and graphical interface. Available as part of system packages or upgrades.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Gama designs, manufactures, and sells microprocessor-based electronic control systems for the printing, packaging, and paper converting industries. Its core products are vibration-sensor viscometers, pH and temperature control systems, ink consumption monitors, web guide controls, and register controls used in rotogravure, flexographic, lamination, and coating production lines. The portfolio is complemented by filtration accessories, HMI panels, and SOFMON management software.

Product overview

Gama S.r.l. is a manufacturer of advanced electronic equipment and viscosity control systems for the packaging and graphic arts industry. The product portfolio centers on microprocessor-based viscosity control systems (VIS-G20, VIS-G26, VIS-G29, VIS-G30) that use vibration sensors for measuring and regulating ink, adhesive, and coating viscosity. These core viscometer products are complemented by the G31 pH control system, G90 cooling system for temperature management, and the CCSone ink consumption monitoring system. The company also offers print control solutions including the G35/G4_ series with GDN-G35 web guide control, REG-G40 and REG-G45 register controls, and REG-G41-PAS print step control. Supporting accessories include G70 filters, SOFMON software, and various HMI panels. All systems are designed to improve print quality, reduce downtime and waste, and increase productivity in rotogravure, flexographic, lamination, and coating processes.

Differentiator

Problem solved

Functional benefit

Products and services

• CCSone Microprocessor-based system that monitors and records actual ink consumption per job, per day, per month, and per year using pressure-based measurement, providing real cost management and production efficiency analysis for printing line operators and production managers.
• VIS-G20 Viscosity Control Viscosity control system for solvent-based inks that uses a vibration sensor without moving parts to measure viscosity in seconds (ZAHN, FORD cups) with 1% resolution and maintains reference values via a correction valve, targeting printing line operators.
• VIS-G26 Viscosity Control Microprocessor-based control for regulating the viscosity of solvent-based inks via a vibration sensor, with integrated washing capability for printing machines, for solvent-based rotogravure and flexographic press operators.
• VIS-G29 Viscosity Control Viscosity control system for both water-based and solvent-based inks using a vibration sensor, with optional integration of the pH control system for comprehensive ink monitoring on modern press lines.
• VIS-G30 Adhesive Viscosity Control Viscometer designed for controlling the viscosity of adhesive materials such as glues and gripping materials, using vibration sensor technology for adhesive and coating manufacturers.
• G31 pH Control System Electronic control system that monitors and corrects ink pH using a dedicated pH probe, managing base liquid and water valves to maintain stable pH during printing; available standalone or integrated with viscosity control, for printing line operators.
• G90 Cooling System Automatic ink temperature control and correction system that uses plate or tube heat exchangers and pneumatic valves to regulate coolant flow and maintain stable ink temperature during printing operations.
• GDN-G35 Web Guide Control Microprocessor-based digital control system that manages the tape guide along the edge, a contrast line, or a printed line with automatic, manual, and auto-center modes, including UV sensor options, for printing and converting lines.
• REG-G41-PAS Print Step Control Control system that verifies and displays print format using sensors on idle rollers, with precision of +/- 0.1mm and automatic reference mark reading, for printing and converting lines.
• REG-G40 Register Control Longitudinal and transversal register control for rotogravure and flexographic printing with precision of 0.01mm and speed capability over 1000 meters per minute, for high-speed printing press operators.
• REG-G45 Register Control Next-generation longitudinal and transversal register control for rotogravure machines using microcontrollers with 0.01mm correction sensitivity at speeds of 10-750 m/min and the ability to memorize up to 999 job configurations.
• G50-STD Speed Display Speed display system for rotary machines featuring 100mm character size visible up to 100m distance, IP54 protection, and 115/230VAC power supply, for shop-floor visibility on printing and converting lines.
• G70 Filters Series of Y-filters for low and medium pressures used for fluid filtration in printing and coating lines, available in various mesh sizes with magnetic cartridge options, for printing and coating line operators.
• SOFMON Rel.2016 Management Software Management software for Gama viscometers with a graphical interface, optimized to minimize new work setting times and allowing interfacing with machine-installed systems; available as part of system packages or upgrades for printing line operators and technicians.
• GELPCI Touchscreen HMI Panels (15", 17", 21") Touchscreen HMI panels in 15, 17, and 21 inch sizes that integrate all functions available with SOFMON Rel.2016 software, available in multiple sizes for different viewing distances on the press floor.
• GELSOL Touchscreen HMI Panels (4.3" and 9.7") Touchscreen HMI interfaces for viscometer systems supporting one to six colors, combining ease of use, reliability, and competitive pricing with upgrade capability for older installations.

Quantifiable outcome

• Reduces waste and improves print quality through continuous monitoring
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Erhardt+Leimer: German-based manufacturer of web guiding systems, register controls, and surface inspection equipment for the printing, converting, and packaging industries. Most direct peer: shares the same web guide and register control product categories on rotogravure and flexo presses that Gama serves.
• Nireco: Japanese manufacturer of web guide, register control, and edge detection systems for printing, coating, and converting lines. Overlaps with Gama's GDN-G35 web guide and REG register control families on rotogravure/flexo machines.
• BST eltromat (BST Group): German-headquartered supplier of web guiding, register control, and 100% inspection systems for printing and converting. Direct competitor in the same web guide and register control product lines serving flexible packaging and label converters.
• AVT (Advanced Vision Technology): Israel-based provider of print inspection, register control, and inline quality assurance for labels, flexible packaging, and folding cartons. Comparable on register control and print quality monitoring adjacent to Gama's G4G35 print control product family.
• Inomatic: German specialist in viscosity control and ink management systems for flexographic and rotogravure printing. Highly comparable niche peer to Gama's VIS-series viscometers and CCSone ink consumption product lines.
• Maxcess (FIFE, Magpowr, OMNI): US-based global supplier of web guiding, tension control, and register control solutions serving the converting, printing, and packaging industries. Comparable offering profile to Gama's GDN-G35 web guide and REG family across flexible packaging converters.

Broad incumbents

• Brookfield Engineering / AMETEK: US-based viscometer and rheology instrument maker serving paints, coatings, inks, adhesives, and food. Comparable core measurement technology to Gama's VIS viscometers but serves a much broader customer base beyond printing.
• Anton Paar: Austrian-headquartered precision measurement and rheology instrument manufacturer with broad industrial, food, and pharma customer base. A potential substitute supplier of viscosity measurement technology to printing customers, though not specialized in graphic arts.
• Siemens Industrial Automation: Global industrial automation incumbent offering PLCs, drives, and process instrumentation that increasingly absorb niche instrument suppliers into broader Industry 4.0 architectures. Not a direct competitor today but shapes the competitive ceiling for printing-specific controllers.
• Bobst Group: Swiss-based large supplier of printing and converting equipment, services, and tooling for packaging. Provides peripheral control systems as part of broader press solutions; could either compete with or OEM/procure instrumentation from specialists like Gama.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gama