Marketing Experts

What Marketing Experts does

Marketing Experts (خبراء التسويق) is a Riyadh-headquartered, full-service digital marketing agency founded in 2010, serving both SMBs and enterprises across Saudi Arabia and the broader Middle East. Its service portfolio spans paid advertising campaign management, search engine optimization, social media management across TikTok, Instagram, Facebook, Snapchat, and LinkedIn, brand identity design, website and e-commerce development (including Shopify, WooCommerce, and the Saudi-native Salla platform with Mada, Tabby, and Tamara payment integration), email marketing, media production (photography, video, podcast, voice-over), and marketing planning and consulting. The company operates as a professional services agency rather than a SaaS or product company — its "products" are interconnected service lines that bundle into end-to-end digital marketing engagements for clients.

The underlying technology stack is composed primarily of third-party platforms layered together: TikTok Ads Manager, Meta Business Suite, Google Ads, Google Analytics, Hotjar, and Meta Pixel for advertising and analytics; Shopify, WooCommerce, Salla, and Aramex/DHL for e-commerce enablement; and standard email marketing automation tools. The company references TikTok's Smart+ AI-driven campaign automation tool, but does not claim any proprietary AI/ML technology, patents, or in-house models. Revenue is generated through project-based fees for one-time engagements (website builds, brand identity) and ongoing retainer contracts for campaign management, SEO, social media, and consulting; pricing is not publicly disclosed and is delivered via custom proposals after consultation requests.

The go-to-market approach is sales-led, combining a self-service website inquiry funnel with direct consultative sales for enterprise clients. Demand generation runs through an Arabic-language educational blog, case studies, and an active multi-platform social media presence. The customer base is hybrid, spanning named enterprise clients (Al-Futtaim, Al-Dharam Real Estate, Al-Qamar Clinics, Dr. Khaled Medical Center) and a long tail of SMB logos across real estate, healthcare, education, retail, cosmetics, hospitality, and food and beverage verticals. The company is privately held, has no disclosed funding rounds or M&A history, and operates from a single Riyadh office.

Name

Marketing Experts

Legal name

خبراء التسويق

Website

https://marketingexperts.com.sa

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

101–250 employees

Short description

Marketing Experts is a Riyadh-based, full-service digital marketing agency founded in 2010, serving SMBs and enterprises across Saudi Arabia and the Middle East with paid advertising, SEO, social media, brand identity, e-commerce development, and marketing consulting services.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Marketing Consulting Services (541613), Other Services Related to Advertising (541890)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Management Consulting Services (8742)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

Keywords

• Digital marketing services
• Social media management
• Search engine optimization
• Brand identity design
• E-commerce development

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Digital Marketing Services: Full-service digital marketing agency offering social media management, paid advertising campaigns, content marketing, SEO, and email marketing. Revenue is generated through project-based fees and ongoing retainer contracts for campaign management and consulting services.
2. Website and E-commerce Development: Design and development of websites and e-commerce stores, including UI/UX design, platform setup, payment gateway integration, and launch support. One-time project fees with potential for maintenance contracts.
3. Brand Identity Design: Visual identity development including logo design, color palettes, typography, brand guidelines, and collateral materials. Project-based pricing.
4. Marketing Consulting and Strategy: Strategic marketing planning, market analysis, competitor research, and campaign strategy development. Typically delivered as consulting engagements or retainer arrangements.
5. Media Production Services: Visual content creation including photography, videography, podcast production, and voice-over services for brand marketing purposes.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Marketing Experts is a full-service digital marketing agency that plans, executes, and manages online marketing campaigns for businesses in Saudi Arabia and the Middle East. Its core deliverables include paid advertising campaign management, social media management, search engine optimization (SEO), email marketing automation, brand identity design, website and e-commerce store development, media production (photo/video/podcast), and strategic marketing planning and consultancy. Services are delivered as professional engagements, typically via project-based fees or ongoing retainers.

Product overview

Marketing Experts operates as a full-service digital marketing agency, not a SaaS product company. Its offering is a portfolio of professional services organized around a core digital marketing umbrella, supported by specialized modules covering paid advertising, brand identity design, website and e-commerce development, SEO, email marketing, social media management, and media production. The company also publishes a knowledge blog as a content marketing and educational resource. The individual services function as interconnected service lines — a client engaging SEO services may also receive website development, advertising campaigns, and content production — collectively forming a unified digital marketing ecosystem delivered by the agency.

Differentiator

Problem solved

Functional benefit

Products and services

• Paid Advertising Campaign Management (إدارة الحملات الإعلانية) Professional management of paid advertising campaigns across search engines, social media platforms, and display networks, including audience targeting, competitor analysis, content creation, execution, and performance reporting. Targeted at Saudi businesses seeking measurable results from paid media.
• Brand Identity Design & Building (بناء وتصميم الهوية التجارية)
• Website & E-commerce Development (تطوير وإنشاء المواقع والمتاجر الإلكترونية)
• Search Engine Optimization (SEO) (تحسين محركات البحث)
• Email Marketing (الإيميل ماركتينج)
• Social Media Management (بناء وإدارة منصات التواصل الاجتماعي)
• Media Production Services (خدمات الإنتاج الإعلامي)
• Marketing Planning & Consultancy (الخطط والاستشارات التسويقية)

Quantifiable outcome

• Multiple successful advertising campaigns managed with millions of SAR in campaign financing
• +2 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability1 record

Feature4 records

Partnerships

One partnership is on record.

• SMC MediaminorStrategic or Co-development PartnerSMC Media is referenced as an official TikTok advertising partner in Saudi Arabia. While mentioned in the context of digital marketing expertise, this partnership is with a third-party agency rather than Marketing Experts directly. The reference demonstrates industry partnerships within the Saudi digital marketing ecosystem.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Leo Burnett MENA: Global advertising network with significant presence in the Middle East, offering creative, media, digital, and brand-building services. Competes for the same enterprise marketing budgets and brand-strategy engagements as Marketing Experts.
• Serviceplan Group Middle East: Large independent global agency group with MENA operations offering digital marketing, media, creative, and consulting. Competes with Marketing Experts for mid-market and enterprise digital mandates across the region, but at significantly larger scale.
• VMLY&R Middle East: Global brand and customer experience agency operating in MENA, providing advertising, digital marketing, and commerce solutions to large regional and multinational brands. Overlaps with Marketing Experts on digital marketing, brand identity, and e-commerce work.
• McCann Worldgroup MENA: Global advertising and marketing network operating across the Middle East, providing brand strategy, creative, digital, and media services. Competes for similar enterprise brand and digital mandates that Marketing Experts targets in Saudi Arabia.
• Ogilvy Middle East: Global advertising network operating across Saudi Arabia and the wider GCC, offering advertising, brand strategy, digital, and PR at scale. Provides the same broad-based marketing services as Marketing Experts, but with multinational reach and larger enterprise client mandates.
• Wunderman Thompson MENA: Major global creative, data, and technology agency with regional hubs serving enterprise clients in Saudi Arabia and the Gulf. Competes for enterprise digital transformation, marketing consulting, and campaign mandates comparable to Marketing Experts' offering.

Emerging players

• Kijamii: Egypt-born digital marketing agency offering social media management, media planning, content production, and digital strategy across MENA. Comparable scope and stage to Marketing Experts, with strong social-media execution capabilities and regional client portfolio.
• Tarek Atrissi Digital: UAE-based digital agency focused on performance marketing, social media, and web development for MENA brands. Comparable agency-tier service offering and target market with overlap in Saudi/UAE enterprise and SMB segments.

Direct peers

• Socialize Agency: Dubai-based digital social media and content agency providing paid social, influencer, and creative services to brands across MENA. Closely comparable to Marketing Experts in service mix (social-led digital marketing) and regional SMB-to-enterprise client focus.
• Crowd (Crowd Creative): UAE-headquartered full-service digital marketing and creative agency offering social media, paid campaigns, web development, and brand strategy to enterprise clients across the Middle East — directly comparable service model and regional enterprise client base to Marketing Experts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/marketingexperts.sa?mibextid=ZbWKwL
• LinkedInlinkedin.com/company/marketigexperts-sa
• Instagraminstagram.com/marketing.experts.sa/?igsh=b2VyajM4YWtrZnA2
• Xx.com/marketingexpesa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marketing Experts