Festivals

What Festivals does

Festivals.com, operated by UpcomingEvents.com LLC (a New Jersey-based LLC) and headquartered at 211 North 13th Street, Suite 800 in Philadelphia, is a consumer-facing event discovery and listing platform for festivals and special events. The platform functions as a self-service marketplace in which festival organizers and promoters independently post, manage, and advertise events through a website toolset, while attendees discover events via category, location, and tag-based search across 17+ categories including Arts, Music, Food/Wine/Beer, Sports, Holiday, Religion/Spirituality, Seasonal, and Outdoor/Recreation. Underlying technology consists of a web-based CMS-style listing system with multi-platform calendar output (Outlook, Google Calendar, iCalendar, Yahoo), social login via Facebook and Google, and integrations with EVVNT (event data sourcing), Eventbrite (ticketing), Lyft/Uber (ride-sharing), and ParkWhiz (parking). The platform does not offer a mobile app, public API, or disclosed AI/ML capabilities.

Name

Festivals

Legal name

UpcomingEvents.com LLC

Website

https://festivals.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Festivals.com is a Philadelphia-based event discovery platform that lets festival organizers self-list and promote events while attendees search across categories, locations, and dates. It monetizes via listing upgrades, advertising, and ticket-processing fees through parent UpcomingEvents.com LLC.

Ownership category

akta.pro rank

Product category

Online Event Listings

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cultural & Community Festivals (Ticketed) (THAJAFAI)

akta.pro secondary industries

Music Festival Organizers & Promoters (MPAGAAAB), National/Seasonal Holiday Festivals (New Year, Harvest, Winter Markets) (MPAGAEAD)

Keywords

• Online event listings
• Festival discovery platform
• Event promotion services
• Festival ticketing services
• Local event directory

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Event Listing Services: Platform enables event organizers and planners to promote and market events registered on the site. Organizers may be upgraded for a payment to enhance their event listings.
2. Advertising Services: Festival organizers and promoters can purchase advertising packages to promote their events to wider audiences on the platform.
3. Ticket Sales Processing: Payments transacted through PayPal, Google Checkout, Authorize.net, and the platform's own payment processing gateway for ticket sales and registrations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Festivals.com operates an online event listing and discovery platform that aggregates festivals and special events across dozens of categories (arts, music, food, community, sports, etc.). It enables individual users to search and discover local festivals and provides self-service tools that let event organizers and promoters post, advertise, upgrade, and sell tickets for their events.

Product overview

Festivals.com is a consumer-facing event discovery and promotion platform that operates as a single unified website rather than a modular platform-plus-components architecture. The core product consists of festival event listings and discovery search functionality, combined with self-service tools for promoters to post, advertise, and sell tickets to their events. The platform integrates calendar tools (Outlook, Google Calendar, iCalendar, Yahoo) for event attendance planning and offers newsletter subscription for ongoing event updates. Optional paid services include event advertising and listing upgrades for enhanced promoter visibility. The platform is powered by parent company UpcomingEvents.com LLC.

Differentiator

Problem solved

Functional benefit

Products and services

• Festival Event Listings Platform Core consumer-facing platform that lets users find and browse festivals and special events by category, location, and date. For consumers looking for things to do locally.
• Self-Service Event Posting Tools

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature3 records

Partnerships

One partnership is on record.

• UpcomingEvents.com LLCcoreOthersUpcomingEvents.com LLC is the parent company that owns and operates Festivals.com. The platform is powered by UpcomingEvents.com infrastructure and services.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Eventbrite: Eventbrite is a leading event discovery and ticketing platform serving consumers and organizers. It is a direct competitor because Festivals.com lists events and uses Eventbrite as its ticketing backend, competing for the same festival-goer audience.
• Songkick: Songkick is a concert and music festival discovery and ticketing service. It directly competes for music-event listing and ticket-purchase intent that Festivals.com also targets in its Music category.
• AllEvents.in: AllEvents is an event discovery platform aggregating festivals, concerts, and community events globally. It is a direct competitor for cross-category festival discovery with similar organizer self-service listing tools.
• Meetup: Meetup is a community-based event discovery platform for local gatherings, classes, and festivals. It is a direct competitor in the event listing and discovery space with similar self-service organizer tools.
• Bandsintown: Bandsintown is a concert and live music event discovery platform focused on music festivals and shows. It is a direct competitor within Festivals.com's music category for ticket-buying audiences.
• Evvnt (Eventful): EVVNT powers the event data behind Festivals.com and operates an event aggregation and syndication platform. It is a direct peer as both aggregate and distribute event listings to consumers across multiple sites.
• LocalEvents.com: LocalEvents.com is a local event discovery website covering festivals, fairs, and community gatherings in the US. It is a direct peer with similar geography, category coverage, and self-service organizer model.

Emerging players

• 10Times: 10Times is an event discovery platform specializing in trade shows, conferences, and business events. It is an emerging/adjacent peer with overlapping festival and community-event listing mechanics but with a more B2B/event-professional angle.

Broad incumbents

• Ticketmaster: Ticketmaster is a major live event ticketing and discovery platform with broad category coverage including festivals. It is a broad incumbent that overlaps with Festivals.com in festival listing and ticketing, with much larger scale.
• Facebook Events: Facebook Events is a deeply integrated event discovery feature of Meta's social platform with billions of users. It is a broad incumbent that captures the same discovery-and-RSVP behavior Festivals.com targets, but as part of a much larger social network.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/FestivalsLove
• Facebookfacebook.com/fests
• LinkedInlinkedin.com/company/festival-properties

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Festivals