What De Nieuwe Norm does

De Nieuwe Norm B.V. is a Rotterdam-based construction main contractor (aannemer) founded on January 1, 2012 through the merger of ASVB-owned Dickhoff-Spindler and Waal Onderhoud & Renovatie, operating as part of the ASVB network of 23 construction and real estate companies. The company exclusively renovates, transforms, and maintains existing buildings in the Netherlands — it does not engage in new construction — across four service domains: Zakelijk (business offices), Sociaal (social housing, the primary segment), Zorg (healthcare real estate), and Commercieel (commercial property). Its technical capabilities include a proprietary circular KBT (kitchen, bathroom, toilet) renovation method co-developed with Keller Keukens and Mosa Tiles, a PCM-based gas-free floor heating system, and high-rise facade installation using a 100-meter tower crane methodology, as demonstrated on the 22-floor Delft Hoog transformation.

The company serves institutional clients including Dutch housing corporations (Vestia, Woonbron, Vidomes, 3B-Wonen), property developers (Van der Vorm Vastgoed, Focus Real Estate, Trivestor Groep, Maxwell B.V.), healthcare organizations (ASVZ, Valuas Zorggroep), and educational institutions (Stichting VO Haaglanden). Projects are won through competitive tenders (aanbestedingen), preferred-supplier framework agreements, and direct commissions, with documented construction sums ranging from €1.6M (Meerkoetlaan) to €13.6M (Delft Hoog). GTM is enterprise field sales with a single point-of-contact project leader model, supported by a content marketeer and a project case-study driven website. The firm holds ISO 9001:2015, VCA**, and FSC certifications, all of which are prerequisites for tendering on Dutch social housing and healthcare frameworks.

Commercially, De Nieuwe Norm generates revenue through project-based construction contracting, with multi-year contract cadence and pricing determined per project via tender or direct negotiation. With approximately 30 employees in a flat organization, the company relies on a deeply tenured workforce (15–44 years of service) and an in-house plan development and execution model. Its ASVB parent provides shared procurement, talent development programs, and network access, but no venture capital or external private equity ownership is indicated. Geographic operations are concentrated in the greater Rotterdam region (Den Haag, Delft, Zoetermeer, Lansingerland, Oud-Beijerland, Hoogvliet Rotterdam, Warmond).

Name

De Nieuwe Norm

Legal name

De Nieuwe Norm B.V.

Website

https://denieuwenorm.nl

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

De Nieuwe Norm is a Rotterdam-based main contractor that exclusively renovates, transforms, and maintains existing Dutch buildings for housing corporations, property developers, healthcare organizations, and commercial clients, with proprietary circular and gas-free retrofit methods.

Ownership category

akta.pro rank

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Construction Contracting - Renovation & Transformation: Project-based construction contracting for renovation, transformation, and maintenance of existing real estate. Revenue is generated through competitive tender awards, preferred supplier frameworks, and direct commissions from housing corporations, healthcare organizations, property developers, and commercial real estate owners. Projects range from €1.6 million to €13.6 million in construction value. The company operates as the main contractor (aannemer) managing the full project lifecycle from plan development through execution.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

De Nieuwe Norm is a Dutch construction contractor that renovates, transforms, and maintains existing real estate across four service domains: Zakelijk (Business), Sociaal (Social housing), Zorg (Healthcare), and Commercieel (Commercial). The company manages the full project lifecycle — from analysis, plan development, and engineering through on-site execution — acting as the main contractor (hoofdaannemer) for housing corporations, healthcare organizations, property developers, and commercial real estate owners, with project values typically ranging from €1.6 million to €13.6 million.

Product overview

De Nieuwe Norm is a construction company specializing in renovation, transformation, sustainability upgrades, and scheduled maintenance of existing real estate. The company operates across four service domains: Zakelijk (Business), Sociaal (Social housing), Zorg (Healthcare), and Commercieel (Commercial). Their core offerings include renovation services, building transformation (converting buildings from one function to another), sustainability improvements (energy efficiency upgrades), and planned maintenance programs. The company does not offer a software product or technology platform; their services are physical construction and renovation work delivered through project teams managing the full project lifecycle from planning through execution.

Differentiator

Problem solved

Functional benefit

Products and services

• Renovatie (Renovation) Comprehensive renovation services for existing buildings, including structural improvements, modernization, restoration, KBT (kitchen, bathroom, toilet) renovations, and heritage restoration across residential and commercial properties. Delivered as main contractor to housing corporations and property owners.
• Transformatie (Transformation) Conversion of existing buildings from one function to another, such as transforming office buildings into residential apartments, lofts, or healthcare facilities. Includes functional conversion of office stock to address housing scarcity, facade renovation, structural modifications, installation upgrades, and sustainability improvements.
• Verduurzaming (Sustainability Upgrades) Energy efficiency improvements and sustainability upgrades including insulation, heat pump installation, solar panels, PCM (Phase Change Material) floor heating systems, gas-free retrofits, and achieving higher energy labels for existing buildings.
• Planmatig Onderhoud (Scheduled Maintenance) Planned maintenance services to maintain and extend the lifespan of existing buildings through systematic upkeep programs for housing corporations and property owners.

Quantifiable outcome

• Energy label improvement from G to B achieved for 123 homes in SMS-buurt Hoogvliet
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• ASVB (Aan de Stegge Verenigde Bedrijven)coreOthersASVB is a holding company and network of 23 innovative enterprises in construction and real estate. De Nieuwe Norm is a member of this network, which provides a solid foundation, broad network access, collective purchasing power, and talent development programs (such as Ondernemend Potentieel and Ondernemend Leiderschap). The ASVB network enables shared resources and collective growth across member companies in the Netherlands and Flanders.
• Keller KeukenscoreStrategic or Co-development PartnerKitchen supplier partner in the circular KBT renovation project at Oosterheem (Zoetermeer). Contributed to the circular approach by demounting existing kitchen materials and processing them into new kitchen components for the 312-home project. Jointly developed the circular renovation methodology with De Nieuwe Norm and Mosa Tiles.
• Mosa TilescoreStrategic or Co-development PartnerTile supplier partner in the circular KBT renovation project at Oosterheem (Zoetermeer). Tile cutting waste from the renovation was separated and collected, then ground into raw material for new tile production. Jointly developed the circular renovation methodology with De Nieuwe Norm and Keller Keukens.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat4 records

Customer concentration

• Xx.com/denieuwenorm

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about De Nieuwe Norm