Oldplank
Old Plank Antiques is an independent antique dealer and custom furniture maker, founded in 1996, operating a single showroom in Highwood, IL and an e-commerce site selling European, French Country, and vintage furniture, plus bespoke pieces from its on-site Chicago workshop, to collectors, interior designers, and homeowners.
- Company typePrivate
- Founded1996
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Oldplank does
Old Plank Antiques is an independent brick-and-mortar and online antique dealer founded in 1996 by Robin and Richard Buxbaum, specializing in European and French Country antiques. The company operates a single showroom at 210 Green Bay Rd in Highwood, Illinois, serving Chicago North Shore communities including Lake Forest, Highland Park, and Winnetka, alongside a BigCommerce-hosted e-commerce storefront that handles online browsing, ordering, and gift certificate sales. The core product mix spans antique and vintage furniture (tables, seating, storage, lighting, kitchen islands, and accessories) sourced on regular buying trips to France and England, plus a proprietary "Old Plank Collection" sub-brand featuring bronze and resin sheep sculptures and bespoke furniture.
A distinguishing technical asset is the on-site Chicago workshop where in-house artisans perform traditional restoration (horsehair stuffing, coco fiber padding, hand-carving) and fabricate custom furniture to customer specifications, including bronze coffee tables, custom kitchen islands, and seating. The company also maintains a specialized inventory of over 1,000 authentic French Tolix chairs, acting as a focused distributor of the Xavier Pauchard-designed seating line.
Revenue is generated through one-time sales of antique and vintage pieces, custom furniture commissions, proprietary Old Plank Collection products, and professional restoration services. Pricing ranges from approximately $150 for individual Tolix chairs to over $65,000 for custom dining tables and kitchen islands, with most antique items priced between $1,000 and $15,000. Go-to-market is direct-to-consumer, combining in-person showroom sales with knowledgeable staff assistance, phone support, and a digital content strategy (educational blog, local SEO for North Shore suburbs, and email newsletters). The customer base is split across interior designers sourcing unique pieces for client projects, antique collectors seeking authenticated European items, and homeowners integrating antique furniture into modern interiors. The company is privately held, has no institutional funding, and its competitive position rests on curation expertise, decades-long sourcing relationships, and in-house craftsmanship rather than technology or scale advantages.
Oldplank firmographics
Firmographics- Name
- Oldplank
- Legal name
- Old Plank Antiques
- Website
- https://oldplank.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Old Plank Antiques is an independent antique dealer and custom furniture maker, founded in 1996, operating a single showroom in Highwood, IL and an e-commerce site selling European, French Country, and vintage furniture, plus bespoke pieces from its on-site Chicago workshop, to collectors, interior designers, and homeowners.
- Ownership category
- akta.pro rank
Oldplank industry classification
Industry- Product category
- Antique Furniture Retail
- NAICS
- Furniture and Home Furnishings Retailers (4491), Furniture Retailers (449110), Used Merchandise Retailers (459510), Reupholstery and Furniture Repair (81142), Nonupholstered Wood Household Furniture Manufacturing (337122)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712), Household Furniture (2510)
- akta.pro primary industry
- Vintage & Antique Furniture Retail (CRAIANAB)
- akta.pro secondary industries
- Consignment & Estate Sale Home Goods Retail (Curated/Managed Sales) (CRAIANAM), Used Home Décor & Decorative Accessories Retail (CRAIANAC)
Keywords
Where Oldplank is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Oldplank business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Antique Furniture Sales: One-time sales of antique and vintage furniture pieces sourced from Europe and the United States. Products include tables, seating, storage, lighting, and decorative accessories from various periods (17th-21st century).
- Custom Furniture Sales: Sale of bespoke handcrafted furniture made to customer specifications in the on-site workshop. Includes custom dining tables, kitchen islands, and seating options in various materials (bronze, steel, wood).
- Old Plank Collection Products: Sale of proprietary branded products including bronze sheep sculptures, resin sheep figures, and custom home furnishings.
- Restoration Services: Painstaking restoration services for antique furniture using traditional methods including frame-up restoration, horsehair padding, and coco fiber filling.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Antique Items - Authentic antiques from various periods and origins |
| One time/ perpetual license | Pay-as-you-go | Vintage Items - Pre-owned pieces in various conditions |
| One time/ perpetual license | Pay-as-you-go | Old Plank Collection - Proprietary custom and brand items |
| One time/ perpetual license | Multi-year contract | Custom Made-to-Order Furniture |
| Unit Pricing | Pay-as-you-go | Tolix Chairs - Authentic French industrial chairs |
| Other | Pay-as-you-go | Gift Certificates |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Oldplank product offering
Product offeringCore offering
Old Plank Antiques sells authentic European and French Country antique and vintage furniture through a single Highwood, Illinois showroom and an e-commerce website. The business also fabricates custom handcrafted furniture in an on-site Chicago workshop using traditional materials and offers antique furniture restoration services using period methods such as horsehair and coco fiber padding.
Product overview
Old Plank is a physical and online antique furniture retailer specializing in European and French Country antiques. The business operates as a single-store model with an e-commerce platform, offering authentic antique and vintage furniture alongside custom handcrafted pieces made in their Chicago workshop. Their portfolio includes tables, seating, kitchen islands, storage, lighting, and decorative accessories, complemented by a proprietary Sheep Collection. They also provide furniture restoration services for their antique inventory.
Differentiator
Problem solved
Functional benefit
Brands
- Old Plank Collection: Custom handcrafted furniture and decorative items made in their on-site workshop
- Tolix
- Sheep Collection
Products and services
- Antique & Vintage Furniture Authentic European and French Country antique and vintage furniture sold through the Highwood, IL showroom and e-commerce website. Includes tables, seating, storage, lighting, kitchen islands, and decorative accessories sourced from France, England, and the United States, spanning multiple periods from the 17th to 21st centuries.
- Custom Handcrafted Furniture
Companies that use Oldplank
Customer profileSegments3 records
Ideal customer profiles3 records
Oldplank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Oldplank partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights3 records
Oldplank competitors and assessment
Company assessmentBroad incumbents
- Arhaus: National upscale furniture retailer offering vintage-inspired and artisan-crafted home furnishings. Overlaps with Old Plank's customer base (affluent homeowners, interior designers) but operates at much greater scale and broader assortment.
- Etsy: Massive online marketplace with a significant vintage and antique furniture category. While broad in scope, Etsy serves a portion of Old Plank's collector and homeowner segments seeking unique vintage pieces.
- Restoration Hardware (RH): Large luxury home furnishings retailer featuring gallery-format showrooms and a vintage/antique aesthetic. While not a direct antique dealer, RH competes for the same affluent customer purchasing furniture and home decor.
Direct peers
- 1stDibs: Online marketplace for high-end antiques, vintage furniture, and designer pieces. Directly comparable as a channel for luxury European antiques to collectors and interior designers, the same customer base Old Plank serves.
- Keno Bros: High-end antique dealer offering authenticated European antiques and 20th-century decorative arts. Comparable to Old Plank in curating investment-grade antiques for collectors and designers.
- Wisteria: Retailer specializing in vintage-inspired and reproduction European furniture, lighting, and home accessories. Comparable to Old Plank's French Country and European aesthetic with a similar target customer.
- The Highboy: Vintage furniture marketplace aggregating vetted dealers offering antiques and pre-owned furniture. Comparable to Old Plank as a curated channel for authenticated vintage and antique pieces.
- Chairish: Online marketplace specializing in pre-owned and vintage furniture, decor, and art. Comparable to Old Plank in curating authenticated vintage furniture for designers and homeowners, with an added national logistics layer.
Emerging players
- VntgPrty: Online vintage furniture marketplace focused on authenticated mid-century and traditional vintage pieces. Comparable to Old Plank in serving customers seeking curated vintage furniture, though with a more digital-native model.
- Worthpoint: Online marketplace and valuation database for antiques, vintage items, and collectibles. Adjacent to Old Plank's sourcing and resale activities, serving collectors and dealers transacting in the antique category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Oldplank social profiles
Digital presenceOldplank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oldplank leadership team
Management profileNumber of profiles
Profiles2 records
Oldplank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oldplank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oldplank
What does Oldplank do?
Old Plank Antiques sells authentic European and French Country antique and vintage furniture through a single Highwood, Illinois showroom and an e-commerce website. The business also fabricates custom handcrafted furniture in an on-site Chicago workshop using traditional materials and offers antique furniture restoration services using period methods such as horsehair and coco fiber padding.
Is Oldplank a public or private company?
Oldplank is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Oldplank founded?
Oldplank was founded in 1996. It employs 11 to 50 people.
Where is Oldplank based?
Oldplank is headquartered in Chicago, United States, in the North America region.
How does Oldplank make money?
Four revenue lines are on record. Antique Furniture Sales are the primary driver. The others are custom Furniture Sales, old Plank Collection Products and restoration Services.
Who are Oldplank's main competitors?
Broad incumbents on record are Arhaus, Etsy and Restoration Hardware (RH). Direct peers are 1stDibs, Keno Bros, Wisteria, The Highboy and Chairish. Emerging players are VntgPrty and Worthpoint.
Does Oldplank have an API?
No public API is recorded for Oldplank.
What industry is Oldplank in?
Oldplank's product category is Antique Furniture Retail. Its primary akta.pro industry code is CRAIANAB, Vintage & Antique Furniture Retail, with a secondary code of CRAIANAM, Consignment & Estate Sale Home Goods Retail (Curated/Managed Sales). Its NAICS code is 4491 and its SIC code is 5700.