Deklara

What Deklara does

DEKLARA OBRAS Y ACTIVIDADES S.L. (operating as Deklara) is a Madrid-based professional services firm founded in 2014 that operates as an Entidad Colaboradora Urbanística (ECU) — an entity specifically authorized by the Madrid City Council to issue Certificates of Conformity and compliance reports for urban planning licenses (Licencia Urbanística) and responsible declarations (Declaración Responsable). The company processes filings for the opening or modification of commercial, industrial, office, hospitality, tourist apartment, medical, and (since June 2022 under the OLDRUM ordinance) residential activities across the municipality of Madrid. Its core deliverables are document review, conformity certification, and on-site inspection visits, with a stated document review turnaround of under 15 days; for most activities its verification replaces the need for a subsequent municipal technician visit.

The company's service catalog covers eight activity categories (commercial, offices, industrial, bars/restaurants, hospitality, tourist apartments, medical centers, and residential) plus the underlying Declaración Responsable and Licencia Urbanística procedures. Technology footprint is minimal: DEKLARA runs a basic client portal (klarita.deklara.net) for file management and budget requests but offers no public API, no proprietary platform, and no AI tooling. Underlying "technology" is regulatory and procedural know-how rather than software.

DEKLARA's revenue model is professional services fees for processing and certification. Per-file tariffs are fixed by the Madrid City Council, with DEKLARA applying the maximum permitted municipal discounts; ancillary fees may apply depending on procedure type and surface area. The firm serves a fragmented Madrid SMB base — business owners, property developers, and homeowners — reaching customers through its website, direct phone contact, online quote requests, blog/news content, a monthly email newsletter, and client-education webinars. The company has processed over 4,000 files since 2014 and reports 1,000+ satisfied clients, with 85% of clients being regulars or referrals.

Name

Deklara

Legal name

DEKLARA OBRAS Y ACTIVIDADES S.L.

Website

https://deklara.es

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Deklara is a Madrid-based Entidad Colaboradora Urbanística (ECU) authorized by the Madrid City Council to process urban planning licenses and responsible declarations for commercial, industrial, hospitality, and residential activities, serving SMEs, developers, and homeowners across Madrid.

Ownership category

akta.pro rank

Product category

Urban Planning Compliance Services

NAICS

Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors (92615), Administrative and Support Services (561)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Planning, Zoning, Permitting & Code Enforcement (BPAIACAE)

Keywords

• Urban planning licensing
• Responsible declarations
• Urban compliance certification
• Building permit services
• Municipal licensing

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Urban Planning Administrative Services Fees: DEKLARA charges fees for processing and issuing certificates of conformity and compliance reports for urban planning licenses and responsible declarations. The tariffs are fixed by the Madrid City Council, and DEKLARA applies the maximum discounts permitted, guaranteeing minimum cost for clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Deklara operates as an Entidad Colaboradora Urbanística (ECU), an entity authorized by the Madrid City Council to process responsible declarations (Declaración Responsable) and urban planning licenses (Licencia Urbanística) in Madrid. The company issues compliance reports and certificates of conformity required for opening or modifying commercial, industrial, office, hospitality, healthcare, and residential activities, as well as for housing construction and renovation works. All processing is conducted telematically, eliminating the need for in-person municipal office visits, with document reviews typically completed in under 15 days.

Product overview

DEKLARA is an Entidad Colaboradora Urbanística (ECU) - an authorized Urban Planning Collaborating Entity for the City of Madrid. The company offers two core services: Declaración Responsable (Responsible Declaration), a streamlined procedure for establishing activities and performing conditioning works, and Licencia Urbanística (Urban License), a prior authorization for specific activities and construction works. DEKLARA processes declarations and licenses across multiple activity categories including commercial establishments, offices, industrial facilities, bars and restaurants, hospitality, tourist apartments, medical centers, and residential properties. Since the OLDRUM ordinance took effect in June 2022, DEKLARA expanded to include residential use services (housing). The company operates exclusively in Madrid and applies City Council-set rates with maximum permitted discounts.

Differentiator

Problem solved

Functional benefit

Products and services

• Declaración Responsable (Responsible Declaration)

Quantifiable outcome

• 4,000+ urban planning files processed since 2014
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Regional players

• TYPSA (Técnica y Proyectos S.A.): Spanish engineering and architecture consultancy with strong presence in urban planning, transportation, and infrastructure. Comparable as a peer in Spanish urban planning consulting; though TYPSA operates at much larger scale and focuses on infrastructure projects rather than ECU licensing, it represents the universe of established Spanish firms active in urban planning services.
• OCA Global: Spanish-origin inspection, certification, and technical services company with significant Iberian operations. Comparable as a peer in the Spanish TIC market offering conformity assessment and inspection services; relevant for benchmarking service delivery models though not a direct competitor in DEKLARA's Madrid ECU niche.
• Eurocontrol (Grupo Eurocontrol): Spanish technical inspection, certification, and conformity assessment firm operating across multiple Spanish regions. Comparable as a peer in Spanish regulatory compliance and inspection services; has similar business model to DEKLARA in providing mandated third-party verifications but serves broader technical/industrial domains rather than specializing in Madrid urban planning.

Broad incumbents

• Bureau Veritas Spain: Spanish arm of the global TIC major Bureau Veritas. Comparable as a broad incumbent offering conformity assessment, inspection, and regulatory compliance services; would be a relevant peer for any larger entity looking at the Spanish regulatory compliance ecosystem, but is not a direct Madrid ECU competitor.
• SGS Spain: Spanish operations of SGS, the world's largest TIC company. Comparable as a broad incumbent in inspection and certification services in Spain; relevant for understanding how global TIC players approach regulated service delivery, though not a direct ECU competitor in Madrid urban planning.
• Applus+ (Applus Services SA): Spanish-headquartered global Testing, Inspection and Certification (TIC) company. Comparable as a broad incumbent providing regulatory compliance and inspection-adjacent services across multiple sectors; overlaps with DEKLARA in the Spanish certification/inspection space but operates at much larger scale across many countries and industries, not focused on the Madrid ECU niche.
• TÜV SÜD Spain: Spanish subsidiary of TÜV SÜD, a global TIC provider. Comparable as a broader regulatory compliance and inspection incumbent; while it does not directly compete in the Madrid ECU niche, it represents the type of large-scale TIC entity that could potentially expand into or adjacent to DEKLARA's regulatory services market.

Direct peers

• Gea Consultores Urbanísticos: Spanish urban planning consultancy providing licenses, permits, and regulatory compliance services for property and business activities. Comparable as a direct peer offering similar urban planning licensing services to property owners and businesses in Spain; represents the type of specialist consultancy that competes with DEKLARA for SME clients seeking urban compliance support.

Others

• Madrid City Council (Ayuntamiento de Madrid) Urban Planning Department: The municipal authority that issues licenses directly and regulates the ECU regime. Comparable not as a competitor but as the institutional counterpart and regulator whose rules govern DEKLARA's ECU operations; directly relevant for understanding the policy environment and regulatory dependencies that shape DEKLARA's market.

Emerging players

• Engineerica Consulting: Smaller Spanish engineering and urban planning consultancy providing licensing and permitting services. Comparable as a smaller-scale direct peer in Spanish urban planning licensing; relevant as a benchmark for how smaller consultancies position in the same regulatory service category as DEKLARA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deklara