Rápido Ochoa
- Company typePrivate
- Founded1958
- HeadquartersMedellín, Colombia
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
Rápido Ochoa firmographics
Firmographics- Name
- Rápido Ochoa
- Legal name
- Transportes Rapido Ochoa S.A.
- Website
- https://rapidoochoa.com
- Company type
- Private
- Founded year
- 1958
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Rápido Ochoa industry classification
Industry- Product category
- Intercity Bus Transportation
- NAICS
- Interurban and Rural Bus Transportation (48521)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- Intercity Commuter Bus Operators (TLAFAFAG)
- akta.pro secondary industry
- Rail & Intercity Bus Booking Engines (THALADAD)
Keywords
Where Rápido Ochoa is headquartered
LocationHeadquarters
- HQ city
- Medellín
- HQ country
- Colombia
- HQ region
- Latin America
Offices6 records
Markets served
Rápido Ochoa business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Passenger Ticket Sales: One-time transaction revenue from sale of bus tickets for intercity travel between Colombian cities
- Cargo/Encomienda Services: Revenue from freight and package delivery services (encomiendas/carga)
- Excess Baggage Fees: Additional charges for extra luggage units beyond the standard two-piece allowance
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard passenger tickets |
| Unit Pricing | Pay-as-you-go | Excess baggage charges |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Rápido Ochoa product offering
Product offeringCore offering
Rápido Ochoa provides scheduled intercity passenger bus transportation connecting major Colombian cities (e.g., Medellín, Bogotá, Cartagena, Barranquilla, Santa Marta, Jardín, Tolú), with tickets sold online, at six physical agency locations, and through a contact center. The company also operates a separate strategic cargo and freight unit (Unidad Estratégica de Encomiendas Carga) that provides package delivery, cargo tracking, and shipping quote services between the same cities.
Product overview
Rápido Ochoa is a Colombian intercity bus transportation company operating as a single unified service platform. The core offering consists of passenger bus ticket sales (Pasajes) through an online booking system, supported by route information (Rutas), travel policies, and a 360° virtual tour feature. The company also operates an Encomiendas (cargo/freight) division as a separate strategic unit for freight transportation. Additional services include promotional fares, minor travel authorization processing, and pet transport policies. The passenger booking system is powered by Reserhub, while cargo tracking is handled through TMSolutions.
Differentiator
Problem solved
Functional benefit
Brands
- Unidad Estratégica de Encomiendas Carga: Strategic cargo and freight transportation unit offering shipment tracking and quote services for packages and cargo.
Products and services
- Pasajes (Bus Ticket Sales) Online intercity bus ticket booking service for individual travelers purchasing seats on scheduled routes between Colombian cities. Includes up to two luggage units per ticket and is sold via the company's website, agencies, and contact center.
- Encomiendas (Cargo Transport) Intercity freight and package delivery service (Unidad Estratégica de Encomiendas Carga) for individuals and small shippers sending packages between Colombian cities, with online tracking and shipping quote functionality.
Companies that use Rápido Ochoa
Customer profileSegments1 record
Ideal customer profiles1 record
Rápido Ochoa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
Rápido Ochoa partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights4 records
Rápido Ochoa competitors and assessment
Company assessmentDirect peers
- Empresa Arauca: Colombian intercity bus operator serving routes into Arauca and eastern Colombia, operating with a comparable fleet-based scheduled intercity service model in the same country market.
- Flota La Macarena: Colombian intercity bus operator with strong presence on eastern Colombia routes, including Bogotá–Villavicencio and connections toward the Llanos. Comparable as a scheduled intercity coach operator serving similar passenger demand.
- Expreso Palmira: Colombian intercity bus operator serving routes from Valle del Cauca into major Colombian cities. Directly comparable as a scheduled intercity coach operator competing for similar passenger demand.
- Berlinas del Fonce: Colombian intercity bus operator serving routes between Santander, Bogotá, and the Caribbean coast. Directly comparable intercity coach operator with similar fleet-based scheduled service model.
- Coomotor: Colombian intercity bus operator competing on similar routes and with overlapping customer demographics. Comparable as a regional scheduled intercity coach operator with physical terminal presence.
- Copetran: One of Colombia's largest and oldest intercity bus operators, headquartered in Bucaramanga and serving many of the same trunk corridors. Directly comparable in business model, customer base, and service offering.
- Expreso Brasilia: Colombian intercity bus operator with a comparable route network across major Colombian cities, including connections to Medellín, Bogotá, and the Caribbean coast. Directly competes for the same passenger demand as Rápido Ochoa on overlapping corridors.
Others
- Reserhub: Bus booking technology provider that powers Rápido Ochoa's online ticketing platform. Comparable as a key technology partner and adjacent ecosystem participant in the same intercity bus value chain.
Broad incumbents
- FlixBus: Global intercity bus operator with a digital-first platform and rapidly expanding Latin American presence. Comparable as a broad incumbent shaping technology and customer-experience benchmarks for intercity coach travel.
- Grupo EME: Colombian transportation holding company with multiple bus operating subsidiaries across Colombia, providing a comparable business model at greater scale. Relevant as a broader incumbent that competes across multiple routes simultaneously.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Rápido Ochoa social profiles
Digital presenceRápido Ochoa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rápido Ochoa leadership team
Management profileNumber of profiles
Rápido Ochoa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rápido Ochoa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rápido Ochoa
What does Rápido Ochoa do?
Rápido Ochoa provides scheduled intercity passenger bus transportation connecting major Colombian cities (e.g., Medellín, Bogotá, Cartagena, Barranquilla, Santa Marta, Jardín, Tolú), with tickets sold online, at six physical agency locations, and through a contact center. The company also operates a separate strategic cargo and freight unit (Unidad Estratégica de Encomiendas Carga) that provides package delivery, cargo tracking, and shipping quote services between the same cities.
Is Rápido Ochoa a public or private company?
Rápido Ochoa is a private company. It is classified as unknown and is currently operating.
When was Rápido Ochoa founded?
Rápido Ochoa was founded in 1958. It employs 501 to 1,000 people.
Where is Rápido Ochoa based?
Rápido Ochoa is headquartered in Medellín, Colombia, in the Latin America region.
How does Rápido Ochoa make money?
Three revenue lines are on record. Passenger Ticket Sales are the primary driver. The others are cargo/Encomienda Services and excess Baggage Fees.
Who are Rápido Ochoa's main competitors?
Direct peers on record are Empresa Arauca, Flota La Macarena, Expreso Palmira, Berlinas del Fonce, Coomotor, Copetran and Expreso Brasilia. Reserhub is listed as an others. Broad incumbents are FlixBus and Grupo EME.
Does Rápido Ochoa have an API?
No public API is recorded for Rápido Ochoa.
What industry is Rápido Ochoa in?
Rápido Ochoa's product category is Intercity Bus Transportation. Its primary akta.pro industry code is TLAFAFAG, Intercity Commuter Bus Operators, with a secondary code of THALADAD, Rail & Intercity Bus Booking Engines. Its NAICS code is 48521 and its SIC code is 4100.