AgNova Technologies

Name

AgNova Technologies

Legal name

AgNova Technologies Pty Ltd

Website

https://agnova.com.au

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Crop Protection Chemicals

NAICS

Pesticide and Other Agricultural Chemical Manufacturing (32532)

SIC

Agricultural Chemicals (2870)

akta.pro primary industry

Crop Protection Chemicals (Herbicides/Insecticides/Fungicides) (IMAEAEAI)

akta.pro secondary industries

Grain Protectants & Post-Harvest Insecticide Application (AFAOAIAF), Agriculture, Greenhouse & Nursery Commercial Pest Services (HSAMAKAO), Electrostatic, ULV & Fogging Application Equipment (AFAAADAH)

Keywords

• Crop protection products
• Agricultural chemicals
• Specialty herbicides
• Pest management solutions
• Crop nutrition fertilisers

Headquarters

HQ city

Hamilton

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Crop Protection Products: Sale of specialty herbicides, fungicides, insecticides, molluscicides, fertilisers, and non-chemical technologies to agricultural and horticultural producers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

AgNova Technologies sources, develops, and distributes specialty crop protection and production solutions for agricultural and horticultural producers in Australia. Its portfolio spans herbicides, insecticides, fungicides, molluscicides, fertilisers/nutrition products, sun protection crop protectants, insect traps and attractants, soil fumigants, and spray adjuvants. The company also acts as a development partner for international technology providers from the USA, Europe, and Japan, registering and launching their products in the Australian market.

Product overview

AgNova Technologies is an Australian agricultural chemicals company that sources, develops, and distributes specialty crop protection and production solutions for agricultural and horticultural producers. The company operates as a distributor and development partner for international agricultural chemical companies (from USA, Europe, and Japan), offering a diversified portfolio organized into seven product categories: (1) Herbicides including Baron, Bladex, Hellcat, Hyvar X, Katana, Linuron DF, Linuron Flowable, Rydazin, Sinbar, Tribunil, Unyunox, and Zoliar for weed control; (2) Insecticides including Ambush, Bugmaster, Counter, Imperator, Intruder, Methograin products, Nemacur, Starkle, Thimet 100G, and Thimet 200G for pest control; (3) Fungicides including Flute, Kenja, Kusabi, Migiwa, Scomrid, Stroby, and Zampro for disease control; (4) Molluscicides including Ironmax Pro and Metarex Inov for slug and snail control; (5) Nutrition products including Boronia, DeltaMicro, Fetrilon Combi, Microstar, Premio, and Wuxal products for crop nutrition; (6) Sun protection products including SolVit and Surround for crop protectant applications; (7) Insect traps and attractants including Fruition products, Natflav, and Lurem T. Additional products include All Clear DS tank cleaner, DuWett spreader, and Vapam soil fumigant. AgNova is now part of American Vanguard Corporation.

Differentiator

Problem solved

Functional benefit

Products and services

• Thimet 100G THIMET 100G is a granular systemic insecticide (100 g/kg PHORATE) for control of registered soil borne and sucking pests in certain vegetable and ornamental crops, providing residual systemic activity.
• Starkle 200 SG STARKLE 200 SG is an insecticide containing 200 g/kg DINOTEFURAN providing fast knockdown and lasting control of silverleaf whitefly, mirids, and green vegetable bug for cotton and mung bean growers.
• Nemacur 400 NEMACUR 400 is a liquid nematicide (400 g/L FENAMIPHOS) used for pre-plant dipping of banana and aloe vera planting material to control early nematodes and allow strong establishment.
• Methograin Delta IGR Grain protectant for mixing with uninfested cereal grain, including malting barley, sorghum, rice and maize, providing protection against various insect pests including organophosphate-resistant strains.
• Methograin IGR 300 Grain protectant for mixing with uninfested cereal grain for protection against immature stages of Lesser Grain Borer, Rust-Red Flour Beetle and Sawtoothed Grain Beetle, including organophosphate-resistant strains.
• Methograin Fenitrothion METHOGRAIN Fenitrothion 1000 Insecticide for control of grain pests (except Lesser Grain Borer) in stored cereal grain.
• Baron 400 WG BARON 400 WG is a selective herbicide for agricultural weed control applications.
• Bladex 900 WG BLADEX 900 WG is a herbicide for agricultural weed control.
• Hellcat Herbicide HELLCAT is a herbicide for selective weed control.
• Hyvar X Wettable Granule Hyvar X is a wettable granule herbicide for industrial and agricultural vegetation management.
• Katana 250 WG KATANA 250 WG is a herbicide for agricultural weed control.
• Lorox Linuron DF LOROX LINURON DF is a herbicide for selective weed control.
• Lorox Linuron Flowable LOROX LINURON FLOWABLE is a herbicide for selective weed control.
• Rydazin RYDAZIN is a herbicide for agricultural weed control.
• Sinbar SINBAR is a herbicide for agricultural weed control.
• Tribunil TRIBUNIL is a selective herbicide for agricultural weed control.
• Unyunox 250 EC UNYUNOX 250 EC is a selective herbicide for agricultural weed control.
• Zoliar 800 DF ZOLIAR 800 DF is a herbicide for agricultural weed control.
• Ambush EC AMBUSH EC is an insecticide for agricultural pest control.
• Bugmaster Flowable BUGMASTER is a flowable insecticide for agricultural pest control.
• Counter 150G COUNTER 150G is a granular soil insecticide/nematicide for agricultural pest control.
• Imperator Smoke Generator 31 G IMPERATOR is an insecticide smoke generator (31 G) for agricultural pest control.
• Intruder INTRUDER is an insecticide for agricultural pest control.
• Thimet 200G THIMET 200G is a systemic granular insecticide for soil borne and sucking pest control.
• Flute 50 EW FLUTE 50 EW is a fungicide for agricultural disease control.
• Kenja 400 SC KENJA 400 SC is a fungicide for agricultural disease control.
• Kusabi 300 SC KUSABI 300 SC is a fungicide for agricultural disease control.
• Migiwa Kinoprol Active MIGIWA is a Kinoprol Active fungicide for agricultural disease control.
• Scomrid Limb Aerosol SCOMRID is a limb aerosol fungicide for agricultural disease control.
• Stroby WG STROBY WG is a fungicide for agricultural disease control.
• Zampro ZAMPRO is a fungicide for agricultural disease control.
• Ironmax Pro Slug and Snail Bait IRONMAX Pro is a slug and snail bait for mollusk control.
• Metarex Inov Slug and Snail Bait METAREX INOV is a slug and snail bait for mollusk control.
• Boronia Mo Soluble Fertiliser BORONIA Mo is a soluble fertiliser for agricultural nutrition.
• DeltaMicro Combi 2 Soluble Fertiliser DELTAMICRO COMBI 2 is a soluble fertiliser for agricultural nutrition.
• Fetrilon Combi 2 Soluble Fertiliser FETRILON COMBI 2 is a soluble fertiliser for agricultural nutrition.
• Microstar PMX Granular Fertiliser MICROSTAR PMX is a granular fertiliser for agricultural nutrition.
• Premio Foliar Nutrient PREMIO is a foliar nutrient for agricultural crop nutrition.
• Wuxal Calcium Xtra Uptake Foliar Nutrient WUXAL CALCIUM Xtra Uptake is a foliar nutrient for agricultural crop nutrition and calcium supplementation.
• Wuxal Liquid Foliar Nutrient WUXAL LIQUID is a foliar nutrient for agricultural crop nutrition.
• SolVit Crop Protectant SOLVIT is a crop protectant for sun protection applications.
• Surround WP Crop Protectant SURROUND WP is a crop protectant for crop protection applications.
• Fruition Garden Citrus Gall Wasp Trap FRUITION Garden Citrus Gall Wasp Trap is used for monitoring and controlling citrus gall wasp.
• Fruition Garden Fruit Fly Trap FRUITION Garden Fruit Fly Trap is used for fruit fly monitoring and control.
• Fruition Nova Garden FRUITION NOVA Garden Fruit Fly Lures and Trap is used for fruit fly control.
• Fruition Nova Trap FRUITION NOVA Fruit Fly Trap is used for fruit fly monitoring and control.
• Fruition Natflav 500 FRUITION Natflav 500 is a fruit fly attractant for use in fruit fly attractant applications.
• Lurem T Thrips Attractant LUREM T is a thrips attractant for thrips monitoring and control.
• All Clear DS Tank and Boom Cleaner ALL CLEAR DS is a tank and boom cleaner for equipment maintenance.
• DuWett Low Volume Application Spreader DU-WETT is a low volume application spreader for agricultural application enhancement.
• Vapam Soil Fumigant VAPAM is a soil fumigant for soil-borne pest and disease control.

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• International entities from USA, Europe and JapancoreStrategic or Co-development PartnerAgNova has been appointed development partner for a range of international entities from the USA, Europe and Japan, bringing new technologies into the Australian market through their development pipeline.
• AMVACcoreTechnology or IntegrationTHIMET is a Registered Trademark of an AMVAC company. AgNova distributes Thimet products under this licensing arrangement.
• Mitsui Chemicals Agro, Inc.coreTechnology or IntegrationSTARKLE is a Registered Trademark of Mitsui Chemicals Agro, Inc. AgNova distributes the Starkle 200 SG insecticide product under this licensing arrangement.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Syngenta (Australia): Global crop protection major with a full herbicide/insecticide/fungicide portfolio distributed through Australian rural retailers — competes in the same end markets with much greater scale and owned chemistry.
• FMC Corporation (Australia): Global crop protection company with Australian presence spanning insecticides, herbicides and fungicides sold through rural retailers — competitor across AgNova's core categories.
• ADAMA Australia: Global generic agrochemical manufacturer with Australian operations and a broad crop protection portfolio sold via rural retail — directly competes on the same shelf through the same channel structure.
• BASF Agricultural Solutions (Australia): Global agrochemical major with a broad Australian crop protection portfolio covering herbicides, fungicides and insecticides across the same end-customer segments as AgNova.
• UPL (Australia/New Zealand): Global agrochemical company with Australian operations covering a broad generic and specialty crop protection portfolio sold through rural retailers — competes directly with AgNova across categories.
• Corteva Agriscience (Australia): Global agricultural input major with Australian herbicide, insecticide and fungicide products distributed via rural retail — directly overlaps AgNova's product-set and channel.
• Bayer Crop Science (Australia): Global crop protection and seed major with Australian herbicide, fungicide and insecticide offerings distributed via the same rural retailer networks that AgNova relies on.

Direct peers

• Nufarm: Australian-headquartered crop protection company with a broad herbicide/insecticide/fungicide portfolio distributed through rural retailers across Australia — the closest like-for-like Australian agrochemical counterpart to AgNova.
• Grochem Australia: Australian specialty agrochemical developer and distributor with a portfolio of crop protection and production products sold through horticulture and rural channels — similar specialty-focused distribution model to AgNova.
• Sipcam Pacific Australia: Australian arm of an international agrochemical group distributing and developing specialty crop protection products through local rural and horticultural channels — comparable specialty developer-distributor role.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/agnovatech
• Facebookfacebook.com/agnovatechnologies
• LinkedInlinkedin.com/company/agnova-technologies
• Instagraminstagram.com/agnovatechnologies

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AgNova Technologies