Poradca podnikateľa

What Poradca podnikateľa does

Poradca podnikateľa (PP) is a privately held, founder-owned Slovak information services company headquartered in Žilina, founded in 1990 by JUDr. Maximilián Málik and currently owned by his son Mgr. Juraj Málik. The company serves Slovak (and selectively Czech) professional customers — primarily accountants, tax advisors, payroll and HR professionals, lawyers, public administration bodies, municipalities, schools, and entrepreneurs — with a portfolio of six subscription-based online expert systems: Daňové centrum (tax and accounting), Mzdové centrum (payroll and HR), EPI Právny systém (legal information), Verejná správa (public administration), Bezpečnosť v praxi (occupational safety and cybersecurity), and Profivzdelávanie (professional training), plus the Docflow cloud document-management module integrated within Daňové centrum.

The company's underlying technology consists of specialized online platforms providing always-current Slovak legislation, practical examples, template policies and contracts, version comparison, citation assistance, calculators, chat and email advisory, and personalized content (bookmarks, notes), supplemented by video and audio training, podcasts, and a phone-based call center staffed by dedicated teleoperátorka account managers. Supporting this online suite are printed periodicals, the ÜZZ complete-text law publication series, and the Eurokódex legal literature imprint operated as a wholly-owned subsidiary. PP holds exclusive distribution rights for the Collection of Laws of the Slovak Republic (Zbierka zákonov SR) won in 1998.

The business model is predominantly recurring annual subscription, with additional revenue from professional advisory services (over 100,000 questions answered annually), printed and digital periodicals, an annual conference circuit of 10+ events under ministerial patronage, and 100+ live online trainings. The go-to-market is sales-led: dedicated teleoperátorky serve each account, with proactive 45-day renewal notification, supported by field sales representatives offering free demos across Slovakia and a customer service call center. The company reports 20k+ active clients, 200+ products in portfolio, and approximately 150 employees, with operations in both Slovakia and the Czech Republic.

Name

Poradca podnikateľa

Legal name

Poradca podnikateľa, spol. s r. o.

Website

https://pp.sk

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

Poradca podnikateľa is a Slovak founder-owned information services company that provides subscription-based online expert systems, publications, and training serving accountants, payroll/HR professionals, lawyers, public administration bodies, and entrepreneurs across Slovakia and the Czech Republic.

Ownership category

akta.pro rank

Product category

Professional Information Services

NAICS

All Other Publishers (513199), Periodical Publishers (513120), Management, Scientific, and Technical Consulting Services (5416), Professional, Scientific, and Technical Services (54)

SIC

Books: Publishing Or Publishing & Printing (2731), Periodicals: Publishing Or Publishing & Printing (2721), Services-Management Consulting Services (8742)

akta.pro primary industry

Finance, Accounting & Tax Reference (GAAP/IFRS, Audit, Compliance, Tax) (EDAGAGAE)

akta.pro secondary industries

Government, Public Policy & Regulatory Reference (Public Administration, Regulatory Guidance) (EDAGAGAK), Government & Public Policy Publishing (Regulations, Gazettes, Legislative Tracking) (MPAJACAI), Legal & Governance Professional Development (EDAGANAK), Business, Management & HR Reference (Operations, Strategy, HR, Leadership) (EDAGAGAF)

Keywords

• Professional information services
• Online compliance platforms
• Regulatory publishing services
• Professional training programs
• Expert advisory services

Headquarters

HQ city

Zilina

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Online Systems Subscriptions: Annual subscriptions (12 months) to professional online systems including Daňové centrum, Mzdové centrum, EPI, Verejná správa, Bezpečnosť v praxi. Includes personalized content, advisory services, and access to training materials.
2. Printed Publications and Periodicals: Professional magazines (Daňový a účtovný poradca podnikateľa, Personálny a mzdový poradca podnikateľa, Práca mzdy a odmeňovanie, Dane a účtovníctvo, Daňový špeciál), complete law texts (ÚZZ), commentaries, and monothematics from Eurokódex publishing house.
3. Training and Conferences: Hundreds of professional trainings, webinars, and conferences annually. Multiple conference formats including prestigious events under ministerial patronage. Annual subscription with access to 100+ live online trainings and archived recordings.
4. Legal Advisory Services: Telephone and email advisory services in tax and labor law areas, responding to over 100,000 questions annually.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Poradca podnikateľa operates a portfolio of subscription-based online expert systems and professional publications that deliver always-current Slovak legislation, practical commentaries, template documents, calculators, and advisory services to accountants, tax advisors, payroll/HR specialists, lawyers, public-sector bodies, and occupational safety professionals. Core products include Daňové centrum (tax/accounting), Mzdové centrum (payroll/HR), EPI Právny systém (legal information), Verejná správa (public administration), Bezpečnosť v praxi (occupational safety), Profivzdelávanie (training), and Docflow (cloud document management), complemented by the Eurokódex legal publishing imprint, printed periodicals, complete-law-text publications (ÚZZ), and an annual program of conferences and trainings.

Product overview

Poradca podnikateľa operates as a multi-product publishing and education company built around a portfolio of specialized online expert systems and publications. The core offering consists of six interconnected online platforms organized by subject area: Daňové centrum (tax and accounting), Mzdové centrum (payroll and HR), EPI Právny systém (legal information), Verejná správa (public administration), Bezpečnosť v praxi (occupational safety), and Profivzdelávanie (professional training). Docflow serves as an integrated document management module within Daňové centrum. Supporting content is delivered through printed and digital periodicals, complete-text law publications (ÚZZ), the Eurokódex legal literature imprint, and Podcast PP distributed on Apple Podcasts/Spotify/YouTube Music. Zakon.sk serves as the centralized e-commerce platform. All online systems share a common subscription model, advisory services, and cross-product features such as personal teleoperator support, video/audio trainings, and legislative updates. The company was founded in 1990 and is headquartered in Žilina, Slovakia.

Differentiator

Problem solved

Functional benefit

Brands

• Daňové centrum: Professional online system for taxes and accounting, serving accountants and tax professionals daily for over 15 years.
• Mzdové centrum
• EPI Právny systém
• Verejná správa (VSSR)
• Bezpečnosť v praxi
• Profivzdelávanie
• Docflow
• Eurokódex
• PP klub
• PP Centrum
• Podcast PP

Products and services

• Daňové centrum (Tax Center) Online expert system that serves as a daily working tool for tax advisors, accountants, and accounting firms, providing always-current Slovak legislation, practical examples, policy and contract templates, accounting correspondences, document interlinking, video and audio training, podcasts, and telephone/email/chat advisory services.
• Mzdové centrum (Payroll Center) Online expert system for payroll specialists, HR managers, and personnel departments, providing always-current legislation, calculators for salary computations, online discussions, chat functionality, and access to training resources.
• EPI Právny systém (EPI Legal System) Comprehensive legal information system for attorneys, legal advisors, judges, and legal professionals, providing daily-updated legal texts, commentaries, case law, intuitive document connections, version comparison, citation assistant, daily email notifications on legislative changes, and telephone/email advisory services.
• Verejná správa (Public Administration) Online expert system for municipalities, cities, schools, and non-profit organizations, providing always-current Slovak legislation, practical templates, video and audio training, and advisory services for public-sector administration and procurement.
• Bezpečnosť v praxi (Safety in Practice) Online expert system for occupational safety officers, environmental specialists, and information-security managers, providing always-current legislation (including cybersecurity requirements), expert email and online advisory services, video trainings, and audio content.
• Profivzdelávanie (Professional Education) Annual subscription (for up to 5 persons) providing access to 100+ live online trainings, an archive of video recordings, chat consultations with instructors, downloadable materials, and a 10% discount on conferences and in-person trainings covering accounting, payroll, HR, and public administration legislation.
• Docflow Cloud-based system for digitization, approval, and record-keeping of accounting documents, integrated with the Daňové centrum platform and designed for accounting practices and finance teams.
• Odborné periodiká (Professional Periodicals) Print and online professional periodicals covering tax, accounting, payroll, HR, and management topics, including Daňový a účtovný poradca podnikateľa, Personálny a mzdový poradca podnikateľa, Práca mzdy a odmeňovanie, Dane a účtovníctvo, Daňový špeciál, and Zisk manažment, available as subscriptions or single issues.
• Eurokódex (Legal Literature Imprint) Legal literature publishing imprint producing commentaries, jurisprudence collections, and monothematic publications in print and online formats, integrated with the EPI legal information system.
• Úplné znenia zákonov (ÚZZ / Complete Law Texts) Subscription publication of complete Slovak law texts issued in print for more than 25 years, with online PDF archive access from 2017 onward, providing fundamental legal reference material for businesses and legal professionals.

Quantifiable outcome

• 100,000+ questions answered annually through advisory services
• +2 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• SOHO1 GalleryminorOthers · 1 January 2020Art gallery operated in PP Centre for 10 years. Curated by photographer Ivan Köhler (Kelly). Hosts exhibitions and vernissages of various artists. Open to public on weekdays. Notable visitors include cycling champion Peter Sagan.
• PP pre školy ProgramminorOthers · 1 January 2019Educational support program launched 5 years ago (2019). Brings more practice and improved teaching quality to secondary and higher education. Involves dozens of schools across Slovakia, hundreds of teachers, and thousands of students.
• Strom splnených prianíminorOthers · 1 January 2018Charitable gift campaign (Wishing Tree) where employees participate in gift-giving to those in need during holiday season.
• Rozum a Cit FoundationminorOthers · 1 January 2017Corporate social responsibility initiative. Founded by owners Juraj and Jaroslava Málik. Vision: happy children with at least one loving person, a safe place, and full integration for those with disabilities.
• Zdravá firma ProgramminorOthers · 1 January 2017Employee wellness and health program started in 2017, featuring creative lectures on various leisure topics connected to mental and physical health.
• Eurokódex Publishing HousecoreStrategic or Co-development Partner · 1 January 2009Established Eurokódex publishing house for legal literature. Provides commentaries, case law collections, and monothematic publications integrated with EPI legal system.
• MBK Victoria ŽilinaminorOthers · 1 January 2006Long-term support for youth basketball club Victoria Žilina since 2006. Additional sponsorship of men's extraliga team PP & TV Raj Žilina since 2017.
• Zbierka zákonov SR (Collection of Laws of the Slovak Republic)coreOthers · 1 January 1998Exclusive distribution rights for the Collection of Laws of the Slovak Republic since 1998, providing fundamental legal reference material for all business operations.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Beck-online: Online legal research and compliance database from C.H. Beck, widely used by German and Austrian legal/tax professionals and a reference architecture for national legal-research portals. Directly comparable to PP's EPI Právny systém in format (online legal reference + commentary + daily updates) and use case.
• Thomson Reuters: Listed global information services company providing legal, tax, regulatory, and compliance content (Westlaw, Checkpoint, CoCounsel). Comparable in the legal/tax regulatory research and AI-assisted compliance workflow category that PP serves in Slovakia; vastly larger and capitalised.
• Wolters Kluwer: Global Dutch-listed provider of professional information, software, and services for tax, legal, regulatory, and healthcare compliance, with strong CEE presence (Czech/Slovak operations). Comparable at the category and product level (online legal/tax compliance platforms) but at vastly broader scale and capital base.
• Haufe Group: German professional information and software group (Haufe, Haufe-Lexware, Haufe Akademie) providing tax, accounting, HR, legal, and compliance content plus training for the DACH and adjacent markets. Closest mid-sized European analog to PP's bundled publishing + training + advisory business model, albeit at larger scale.
• LexisNexis (RELX): Global legal/regulatory research and compliance platform within RELX, with CEE coverage and Lexis+ AI tools. Overlaps with PP's EPI legal information system in legal research/citations and tax commentary, but at global scale and with deeper technology investment.
• C.H. Beck: Major German legal and tax publishing house with Czech/Slovak-adjacent editorial depth and one of Europe's largest law-text and commentary catalogues (Beck'sche Kommentare). Closest European print+online legal reference precedent for PP's Eurokódex commentary and ÚZZ complete-text law product lines.

Direct peers

• Verlag Dashöfer Slovakia: Slovak/Czech subsidiary of Austrian Dashöfer Verlag, providing online tax, accounting, HR, and legal information subscriptions and conferences. Closest cross-border peer to PP, with overlapping audience of Slovak accountants, payroll professionals, and SME compliance staff.
• ASPI (Slovakia): Slovak legal/tax/regulatory information subscription platform, historically the most cited direct competitor to Poradca podnikateľa's EPI Právny systém. Operates in identical product category, serving the same Slovak accountants, lawyers, and public administrators with comparable annual subscriptions and legal commentary.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubemusic.youtube.com/playlist?list=PL14OEJDp5heVAR19aKg3ak2d3ehHHCv2a
• Facebookfacebook.com/PoradcaPodnikatela
• Xx.com/poradcapodnikat
• LinkedInlinkedin.com/company/poradca-podnikatela-spol-s-r-o-

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Poradca podnikateľa