Token Man Consulting
Token Man Consulting is a UK-based inclusion and diversity consultancy that engages senior male leaders with organizational DEI strategy through bespoke consulting, hacking workshops, coaching programmes, paid speaking, and original research on masculinity in the workplace.
- Company typePrivate
- Founded2014
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Token Man Consulting does
Token Man Consulting is a UK-based inclusion and diversity (I&D) consultancy, formally launched in June 2022 as the commercial consulting arm of the Token Man initiative that co-founder Daniele Fiandaca established in August 2014 alongside Emma Perkins, Georgia Barretta, and Penny Othen. The firm specialises in engaging senior male leaders with organizational DEI strategy and inspiring them to become change-makers through a portfolio of bespoke consultancy, interactive "Hacking" workshops, one-on-one and group coaching, multi-year programmes (the Male Allies Programme and the Agents of Change Programme, the latter available as a two-year version incorporating executive coaching, personal therapy and sponsorship), a 14-week cohort-based Male Allyship Coaching Programme (with its fifth cohort starting in April 2026), and paid speaking engagements.
The company's core products are differentiated by a niche focus on male allyship and the transformation of masculine workplace cultures, supported by original research publications including the Masculinity in the Workplace reports (2022, 2023), a Sexualisation in the Workplace report, the Men Leaning In study, and the Male Allyship Report 2025 developed with The Healthy Masculinity Collective. There is no proprietary technology platform; delivery is entirely human-led and supported by a curated associate model of at least 12 named facilitators, with the Token Man Brain Trust acting as a pledged community of senior male leaders (drawn from enterprises including Santander, Kraft Heinz, Tata Consultancy Services, Nando's, Merlin Entertainments, Colt Technology Services, and Saint-Gobain UK) who commit to speak on panels for free to amplify the firm's reach.
Token Man generates revenue through professional services engagements sold on a quote-based, bespoke basis to enterprise clients globally, with no publicly disclosed pricing, no self-serve or productized SaaS layer, and no external funding evidenced. Go-to-market combines sales-led enterprise engagement, event-driven demand generation through the annual Masculinity in the Workplace conferences (held since 2018) and external speaking appearances, content marketing via research publications and thought-leadership articles, and community-led referral through the Brain Trust and Male Allyship Programme cohorts (which include pro-bono places for individuals whose employer will not cover them).
Token Man Consulting firmographics
Firmographics- Name
- Token Man Consulting
- Legal name
- Token Man Consulting
- Website
- https://tokenman.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Token Man Consulting is a UK-based inclusion and diversity consultancy that engages senior male leaders with organizational DEI strategy through bespoke consulting, hacking workshops, coaching programmes, paid speaking, and original research on masculinity in the workplace.
- Ownership category
- akta.pro rank
Token Man Consulting industry classification
Industry- Product category
- Diversity & Inclusion Consulting
- NAICS
- Human Resources Consulting Services (541612), Other Management Consulting Services (541618), Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- DEI (Diversity, Equity & Inclusion) & Belonging Consulting (BPAHAGAJ)
- akta.pro secondary industries
- Human Capital & Workforce Transformation Consulting (BPAHACAE), Culture, Engagement & Employee Experience (EX) Consulting (BPAHAGAI)
Keywords
Where Token Man Consulting is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Token Man Consulting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Consulting Services: Bespoke consultancy working alongside organizations to engage senior leaders and men with their Inclusion and Diversity Strategy
- Hacking Workshops: Interactive workshops on topics including allyship, equity, masculine cultures, privilege, leadership, empathy, and vulnerability delivered to corporate clients
- Leadership Coaching: One-on-one and group coaching programmes for senior leaders focusing on inclusive leadership skills with cultural intelligence, empathy and vulnerability development
- Male Allyship Coaching Programme: 14-week (7 module) group coaching programme designed for men wanting to become better allies, with cohort-based delivery
- Long-term Programmes: Male Allies Programme and Agents of Change Programme - multi-module or multi-year programmes incorporating coaching, training and sponsorship elements
- Speaking Engagements: Keynote and talk delivery at conferences, corporate events and industry gatherings; corporate talks are paid while they speak for free at wider industry events
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Token Man Consulting product offering
Product offeringCore offering
Token Man Consulting is an inclusion and diversity consultancy that helps organisations engage senior leaders and men with I&D strategy. The firm delivers bespoke consulting engagements, cohort-based coaching programmes, a portfolio of audience-targeted Hacking workshops, Token Man Talks speaking engagements, and long-term behaviour-change programmes, supported by original research on masculinity and male allyship in the workplace.
Product overview
Token Man Consulting is a consulting services firm offering a portfolio of inclusion and diversity programmes, workshops, coaching, and speaking services. The core offerings include the Consulting Practice (engaging senior leaders with I&D strategy), the Male Allyship Coaching Programme (14-week group coaching), Leadership Coaching (one-on-one and group inclusive leadership coaching), and Long-term Programmes (Male Allies Programme and Agents of Change Programme). Supplementary services include Token Man Talks (inspirational speaking), Events & Speaking, and Thought Leadership research and articles. The company also delivers seven distinct Hacking Workshop modules (Hacking Allyship, Hacking Equity, Masculine Cultures, Privilege and Power, Leadership, Empathy, and Vulnerability) designed to drive actionable culture changes through small practical interventions. The company operates on an associate model with a diverse network of facilitators and coaches.
Differentiator
Problem solved
Functional benefit
Companies that use Token Man Consulting
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles2 records
Token Man Consulting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Token Man Consulting partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Various Conference OrganizersminorRegularly speak at conferences globally; participate as panelists on gender inclusion and diversity topics; organize own Masculinity in the Workplace conferences since 2018.
- The Healthy Masculinity CollectivecoreLed the Male Allyship Report 2025 research, designed to better understand how men are feeling in the workplace about leaning into inclusion, equity and diversity and the actions they are taking in becoming better allies.
- The Hobbs ConsultancycoreDelivered Masculinity in the Workplace research reports (2022, 2023) examining how inclusive and diverse workplaces are, leadership traits rewarded, and male allyship levels.
- Gill Whitty-CollinsminorCollaborated on 'The Things People Say' research examining the language that pervades the workplace and barriers to gender equity.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
Token Man Consulting competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Token Man Consulting social profiles
Digital presenceToken Man Consulting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Token Man Consulting leadership team
Management profileNumber of profiles
Profiles1 record
Token Man Consulting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Token Man Consulting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Token Man Consulting
What does Token Man Consulting do?
Token Man Consulting is an inclusion and diversity consultancy that helps organisations engage senior leaders and men with I&D strategy. The firm delivers bespoke consulting engagements, cohort-based coaching programmes, a portfolio of audience-targeted Hacking workshops, Token Man Talks speaking engagements, and long-term behaviour-change programmes, supported by original research on masculinity and male allyship in the workplace.
Is Token Man Consulting a public or private company?
Token Man Consulting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Token Man Consulting founded?
Token Man Consulting was founded in 2014. It employs 1 to 10 people.
Where is Token Man Consulting based?
Token Man Consulting is headquartered in London, United Kingdom, in the Europe region.
How does Token Man Consulting make money?
Six revenue lines are on record. Consulting Services are the primary driver. The others are hacking Workshops, leadership Coaching, male Allyship Coaching Programme, long-term Programmes and speaking Engagements.
Does Token Man Consulting have an API?
No public API is recorded for Token Man Consulting.
What industry is Token Man Consulting in?
Token Man Consulting's product category is Diversity & Inclusion Consulting. Its primary akta.pro industry code is BPAHAGAJ, DEI (Diversity, Equity & Inclusion) & Belonging Consulting, with a secondary code of BPAHACAE, Human Capital & Workforce Transformation Consulting. Its NAICS code is 541612 and its SIC code is 8742.